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Part -1

Introduction &
Project Back Ground

Optimum Business Consulting Bureau 1


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Al-Suroor Group Feasibility Study for Adhesives

INTRODUCTION & PROJECT BACK GROUND

1- INTRODUCTION:-

 Al-Suroor United Group (The Sponsor) has formed The Saudi


Adhesives Company limited (The project Company) to own,
develop, construct, commission, manage and operate a factory for the
production of 45,000 tons/annum of dry-mix mortar adhesives and
polyvinyl acetate adhesives.

 The Project Co. has acquired the industrial license No. 11097 dated
16-03-1433H. The factory is located in the city of Al-Khobar.

 The sponsors have good knowledge of the proposed products. Saudi


adhesives Co. is presently trading in adhesives (importing, exporting,
as well as whole sale & retail trading). They offer high quality
industrial adhesives and construction products, water based adhesives
for floor, adhesives for tiles and grout installation, perfect binding,
bottle labeling, wood and paper lamination, packaging paper and
other decorative use, etc…

 The Company’s vision is based on four main principles:-

- Product and services quality

- Product and services innovation

- Operational efficiency

- Customer and supplier communication.

 The Company’s mission is to ensure customer complete satisfaction


by comprehensively providing their requirements, and building a
long term partnership with customer & suppliers. The company has
an experienced management, formidable workforce which thrive for
technical innovation, professional accountability to ensure highest
quality of products and services.

 Based on their vast, wide experience on adhesives trade, the


sponsors & the project company reset –assured of their ability, and
capability of management and operation of the proposed factory,
with the technical assistance of (the machinery and equipments
supplier.

Optimum Business Consulting Bureau 2


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Al-Suroor Group Feasibility Study for Adhesives

2- The Project

 The project will be located in the industrial area in Al-Khobar


on an area of 20,000 sq. meters.

 The proposed production capacity is 45,000 ton / annum


classified as follows:-

- Adhere dry-mix mortar: 25,000tons/year

- Adhere polyvinyl Acetate adhesives : 15,000 tons / year

- Star inlay modified concrete : 5 tons/year

 The Project Company will be employing 145 persons of whom


128 are production labour force.

 The machinery supplier will be providing technical assistance


and know how.

Optimum Business Consulting Bureau 3


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Al-Suroor Group Feasibility Study for Adhesives

FLOOR LAYOUT for ADHESIVE and Dry Mortar Plant Production Capacity: Adhesive Plant ‐100 MT/Day, Dry Mortar
Plant ‐1,000 MT/Day

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Al-Suroor Group Feasibility Study for Adhesives

3- The Products ( Adhesives)

3-1- Definition:-

 An adhesive or glue is a material, usually in a liquid or semi-


liquid state, that adheres or bonds items together. Adhesives come from
either natural or synthetic sources. The types of materials that can be bonded
are vast but they are especially useful for bonding thin materials. Adhesives
cure (harden) by either evaporating a solvent or by chemical reactions that
occur between two or more constituents.

 The basic definition of an adhesive as used by the Adhesive


Sealant Council in America is a material used for bonding that exhibits
flow at the time of application.

 There are many methods of classifying adhesives. Some use


a system of end use, e.g. adhesives for metals, adhesives for textiles etc.
However a system based on the chemical properties and performance is
more appropriate.
 Adhesives are advantageous for joining thin or dissimilar
materials, minimizing weight, and when a vibration dampening joint is
needed. A disadvantage of most adhesives is that most do not form an
instantaneous joint, unlike many other joining processes, because the
adhesive needs time to cure.

 For a material to perform as an adhesive it must have four


main requirements:
• It must "wet" the surfaces - that is it must flow out over the
surfaces that are being bonded, displacing all air and other
contaminates that are present.
• It must adhere to the surfaces - That is after flowing over
the whole surface area it must start to adhere and stay in position
and become "tacky".
• It must develop strength - The material must now change
its structure to become strong or non-tacky but still adherent.
• It must remain stable - The material must remain
unaffected by age, environmental conditions and other factors as
long as the bond is required.

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