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Histroy of Pineapple
Histroy of Pineapple
my
History
Pineapple canning Industry has the second highest export after watermelon in the tropical fruit
category. This industry played a role in contributing to the country’s economy and provides
direct job opportunities in the plantation and processing industry and indirectly in the
transportation and manufacturing industry. With the existence of agency responsible to carry
out pineapple industry research and development, Malaysia is capable of producing high
quality product that can survive in the mainstream market.
A few strategies have been arranged based on long term planning that was organized.
LPNM/MPIB focus is to open new land and increase productivity and to handle the fruit
shortage issue faced by factories.
Global globalization and world economy integrations mean rivals will become the main
element in deciding the success and longevity of Malaysian pineapple industry.
Besides being responsible in controlling and developing the industry, LPNM/MPIB needs to
consider efficiency, productivity, competitiveness and production technology, marketing and
trading as well as organizing strategy based on policy that has been set by the government to
ensure that the arrangement is more sustainable and effective.
Objective
To control and develop this country's pineapple industry so that the route and development of
the pineapple industry can progress neatly, orderly, developed and competitively.