Content Pegs

 Binge Recommendations for the month OR Streaming with Raj&DK - The best of television
shows/dramas and films across all streaming platforms and the world of cinema hand picked
and curated by Raj&DK.

 A content format similar to ‘71 Questions with’ by VOGUE, where we throw a host of questions
at Raj&DK. The idea is to bring forth the personalities of the duo beyond just movies and create
fun and engaging content. The questions could be as follows –

 What can you whip up in an instant?

 What’s your morning ritual?
 What’s your go to movie/series that you could watch end number times?
 What’s the song you are currently listening to on loop these days?
 Your favourite holiday destination?
 What are you reading these days?

 They say, the best way to become an artist is to expose yourself to the best of art ever created.
In this section, we will come up with movies/shows recommended by Raj& DK to aspiring
cinematographers/writers/actors that they feel one should watch to get better at the craft or
gain a different perspective.

 Retake - Video feature in which we revisit the iconic and most memorable scenes from the
director duo’s filmography till date. The points of discussion would be what their
inspiratrion/thought process was while writing and shooting the scene. The conversation can
also be extended to some great trivia in that particular scene/movie.. Would they change
anything at all if they were to rewrite or reshoot that scene again.

 Fun BTS from the sets (without revealing any sensitive details). Can be used as stories,
Boomerang videos on feed, etc.

 Legend Says - This peg will feature the advice/quotes from all the great filmmakers, writers,
screenwriters on the craft of filmmaking that are in line with Raj&DK’s thought process.

 Steve Jobs said, one way to remember who you are is to remember who your heroes are. In this
section, Raj&DK will give insight into their personal heroes who inspired them to start making
movies and tell great stories. It will be a small feature which will talk about the personality and
what makes the person’s work/filmography stand apart.
 Quotes/bytes from different interviews and media interaction that Raj&DK must have done in
the past which can be adapted to good video content pieces.

 Memes around the movies and shows the duo has made | Topical posts around trending topics
and conversations.

Monthly Deliverables
 Wikipedia > Bimonthly checks and updates
 Instagram > Curated content on the lines of above content pegs to start with.
 Facebook/Twitter > Content replication from Instagram.
 1 collaboration with a content creator/media house/actors
 Media Buying

Commercials
 A flat monthly retainer of INR 40,000 + Taxes (Exclusive of media spends and creative cost)
 Per creative design cost > INR 1500 + Taxes (Upto three rounds of feedback to be incorporated)