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Sample Questionnaire CB FOR INSURANCE SECTOR - Google Forms
Sample Questionnaire CB FOR INSURANCE SECTOR - Google Forms
Sample Questionnaire CB FOR INSURANCE SECTOR - Google Forms
1. Name *
2. Age *
25-30
31-40
41 AND ABOVE
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 1/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
3. Educational Qualification *
Post Graduate
Diploma
Any other
Other:
4. Occupation *
Employed
Self-Employed
Any other
Other:
Joint Family
Nuclear Family
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 2/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
6. Annual Income *
7-10 Lakh
10-12 Lakh
12-15 Lakh
Above 15 Lakh
Yes
No
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 3/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
Family
Friends
Media/Advertisements
Agents
Others_________
Unsatisfactory Returns
High Premiums
Lack of Trust
Others_______
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 4/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
10. What benefits are you expecting from an insurance policy? (Rate 1-5 with 1 being strongly disagree and 5 being Strongly
agree) *
1 2 3 4 5
Tax Benefits
High Returns
For Investment
Retirement Benefits
Self Satisfaction
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 5/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
1 2 3 4 5 6 7 8 9 `10
Security to family
For savings
Accident claim
Risk coverage
Tax advantage
Fear of uncertainty
Retirement goals
Peace of mind
Becoming a parent
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 6/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
12. According to your preference scale why would you prefer private over public? *
1 2 3 4 5 6 7 8 9 10
Information
Infrastructure
Quality
Security
Technological advancements
Convenience
Payment security
More transparency
Trustworthy
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 7/8
3/11/2020 Understanding of Consumer Behavior for Insurance Sector
Forms
https://docs.google.com/forms/d/1A58UTJ0iAW-PFJOrcIRD1iAIZcMGTczfkYUP0Bv-Z5c/edit 8/8