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  • Catfish Creek Canoe Company

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    Mayra Stephanie Díaz Núñez
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    The document provides financial information for Catfish Creek Canoe Company. It lists the company's projected monthly rent of $351 and operating expenses of $8,644 for the first year. It also lists the investment costs totaling $11,980 to start the business. The marketing strategy includes advertising in Canoe Kayak magazine with circulation of 1.2 million people for $1,680 per year, and Kanawa magazine with circulation of 360,000 for $340 per year. The break-even point is calculated as total expenses of $18,172 divided by the $1,239 margin per canoe unit sold.

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    Catfish Creek Canoe Company.xlsx

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    The document provides financial information for Catfish Creek Canoe Company. It lists the company's projected monthly rent of $351 and operating expenses of $8,644 for the first year. It also lists the investment costs totaling $11,980 to start the business. The marketing strategy includes advertising in Canoe Kayak magazine with circulation of 1.2 million people for $1,680 per year, and Kanawa magazine with circulation of 360,000 for $340 per year. The break-even point is calculated as total expenses of $18,172 divided by the $1,239 margin per canoe unit sold.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    87 views8 pages

    Catfish Creek Canoe Company

    Uploaded by

    Mayra Stephanie Díaz Núñez
    The document provides financial information for Catfish Creek Canoe Company. It lists the company's projected monthly rent of $351 and operating expenses of $8,644 for the first year. It also lists the investment costs totaling $11,980 to start the business. The marketing strategy includes advertising in Canoe Kayak magazine with circulation of 1.2 million people for $1,680 per year, and Kanawa magazine with circulation of 360,000 for $340 per year. The break-even point is calculated as total expenses of $18,172 divided by the $1,239 margin per canoe unit sold.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    of 8

    Catfish Creek Canoe Company

    $ 351.00 rent/month $ -
    $ 8,644.00 op. expo $ -
    $ 1,161.00 variable cost $ -
    $ - Davidson earnings $ -

    $ 90,000.00 sales first year 3,000.00 per unit


    $ 52,000.00 gross profits 1,733.33 per unit

    Investment Cost

    $ 5,530.00 power equipment and accessories


    $ 835.00 hand tools
    $ 800.00 cutter, blades, and bits
    $ 1,600.00 benches, stands, and cabinets
    $ 160.00 forms and jigs
    $ 3,055.00 office equipment
    $ 11,980.00 $ 2,396.00

    Marketing Strategy ER
    Circulation annual Price / year
    Canoe Kayak 1,200,000 $ 1,680.00
    Kanawa 360,000 $ 340.00
    Press ? $ 900.00
    PRICING AND BREAK-EVEN

    Margin per unit

    Unit Price $ 2,400.00


    Variable Cost $ 1,161.00
    Margin per unit $ 1,239.00

    Break Point

    Expenses $ 18,172.00
    Margin per unit $ 1,239.00 Expenses

    Break Point = Expenses / Margin per unit Rent


    Invest Capital
    Break Point 14.67 Advertising
    Canoe Kayak
    Kanawa
    Press
    Other Operative Exp
    Canoe Kayak
    Kanawa
    Cost of Investment
    Ad. Production

    1.39801587

    1,560,000
    23.28 unit

    Unit Qty Price Parcial Note


    month 12 $ 351.00 $ 4,212.00
    Year 0.2 $11,980.00 $ 2,396.00 5 years investment
    Year 1 $ 1,680.00 $ 1,680.00
    Year 1 $ 340.00 $ 340.00
    Year 1 $ 900.00 $ 900.00
    Year 1 $ 8,644.00 $ 8,644.00
    $ 18,172.00
    Catfish Creek Canoe Company

    $ 351.00 rent/month $ -
    $ 8,644.00 op. expo $ -
    $ 1,161.00 variable cost $ -
    $ - Davidson earnings $ -

    $ 90,000.00 sales first year 3,000.00 per unit


    $ 52,000.00 gross profits 1,733.33 per unit

    Investment Cost

    $ 5,530.00 power equipment and accessories


    $ 835.00 hand tools
    $ 800.00 cutter, blades, and bits
    $ 1,600.00 benches, stands, and cabinets
    $ 160.00 forms and jigs
    $ 3,055.00 office equipment
    $ 11,980.00 $ 2,396.00

    Marketing Strategy ER
    Circulation annual Price / year
    Canoe Kayak 1,200,000 $ 1,680.00
    Kanawa 360,000 $ 340.00
    Press ? $ 900.00
    PRICING AND BREAK-EVEN

    Margin per unit

    Unit Price $ 2,400.00


    Variable Cost $ 1,161.00
    Margin per unit $ 1,239.00

    Break Point

    Expenses $ 18,172.00
    Margin per unit $ 1,239.00 Expenses

    Break Point = Expenses / Margin per unit Rent


    Invest Capital
    Break Point 14.67 Advertising
    Canoe Kayak
    Kanawa
    Press
    Other Operative Exp
    Canoe Kayak
    Kanawa
    Cost of Investment
    Ad. Production

    1.39801587

    1,560,000
    23.28 unit

    Unit Qty Price Parcial Note


    month 12 $ 351.00 $ 4,212.00
    Year 0.2 $11,980.00 $ 2,396.00 5 years investment
    Year 1 $ 1,680.00 $ 1,680.00
    Year 1 $ 340.00 $ 340.00
    Year 1 $ 900.00 $ 900.00
    Year 1 $ 8,644.00 $ 8,644.00
    $ 18,172.00

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