JAN KENZI M.

MASANGKAY
BSIT – IIIA TECHNOPRENEURSHIP

ASSIGNMENT #2

1. Classify whether each company, company logo, company trademarks, clips & etc.
belongs to technopreneurship or entrepreneurship. Provide your point of view why the
company, company logo, company trademarks, clips & etc belongs to either techno or
entre.

GMA Network is considered as technopreneurship/entrepreneurship, because some of

the programs of the network have been produced in high-definition format in preparation
for the ongoing digital shift in the country while keeping digital on-screen graphics for
their TV broadcast.

GMA Network television programming comprises news, public affairs, sports, fictional,
variety shows, dramas, musicals, soap operas, children's and talk shows, reality
programs, cartoons and anime and movie blocks. Most of its programs are broadcast
live and taped in its GMA Network Centers and Studios located in Metropolitan Manila. 

Jollibee is a Filipino multinational chain of fast food restaurants owned by Jollibee

Foods Corporation (JFC). It is considered as technopreneurship/entrepreneurship,
because they market their product globally with the use of advertising on television or
even through online. They compete widely to make known of their product.

Mercury Drug Corporation operates a network of company-owned and franchised

drugstores. The company retails drugs and other pharmaceutical goods and products in
the Philippines. It is considered as technopreneurship/entrepreneurship, because they
use computers to know what pharmaceutical goods, drugs, or products available in their
store. They have also an online store to be able for the customer to be convenient in
purchasing their goods. They have lots of branches that you can find anywhere for the
fast growing of their company.
It is a bookstore and office-supplies store. They sell their books whether in online store
or at their store. This store considered as technopreneurship/entrepreneurship. They
can easily sell their products, because some of their customers use their debit/credit
card for paying the products being purchased. It is really convenient for the customers.

The SM store is a chain of shopping malls in the Philippines. It is an idea of what

was “uso” because of the displays on the store when the internet was not yet so widely
popular and there were no OOTDs yet. This growth comes from SM’s willingness to
fully embrace change and passion to satisfy the evolving customer tastes and
preferences of its customers. I can say that this is a kind of
technopreneurship/entrepreneurship. Sy innovated on many firsts in product mix
and systems of operation, including a unique way of delivering shoes to waiting
customers using what technology was there and an inventive combination of
codes and body language. Today that system has been replaced by a process
that uses more sophisticated technology which is a long way from the callers that
shout out orders like brokers on Wall Street and shoe boxes falling from a hole in
the ceiling.

As part of Philippine Airlines’ 5-Star plan, the company is investing in the most modern
technologies, including upgrading our Passenger Service System to Amadeus Altea for an
enhanced 360 passenger experience. The system upgrade will result in faster and more
convenient transactions at all points of contact, including reservations, ticketing, check-in, and
boarding. The company considered as technopreneurship/entrepreneurship. The customers will
able to benefit an easier booking and automated recognition of customer preferences.
Enhanced online check-in experience and faster airport check-in process. Seamless service for
transfer connections to partner-airline flights. Real-time, personalized alerts for flight changes.
Cash plus Miles redemption for Mabuhay Miles members at online channels, any PAL Ticket
Office, or PAL Hotline. Year-round redemption of Mabuhay Miles for any seat and any fare.
Convenient purchase of tickets along with ancillary services in one transaction.

The company has a portfolio of diverse business interests, including investments in

retail, education, real estate, banking, telecommunications, water infrastructure,
renewable energy, electronics, information technology, automotive, healthcare, and
management and business process outsourcing. As technological advances disrupt the
company's old and new operations, Ayala is making a deep drive into the digital
economy. The company is digitizing business processes and pushing into fintech and
high-tech manufacturing, including next-generation vehicles -- a thrust that dovetails
with Duterte's courtship of China, an emerging tech superpower.
Lamoiyan Corp
The corporate logo best represents this commitment. The graphic rendition of the letter
“L” within the circle is the first letter of Lamoiyan but it likewise resembles an arrowhead.
Just as an arrow is aimed at a specific target, Lamoiyan is focused on its goal to
produce world-class quality products that are within the average Filipino’s reach.
Products proudly Philippine made. This is the service Lamoiyan offers to Filipinos, a
calling that allows the company to give glory to God. As an arrowhead is sharp, so are
the men and women behind Lamoiyan, who keep themselves alongside each other with
developments in technology and marketing in order to create globally competitive
products. The circle represents eternity, the timeless and unwavering commitment to
deliver world-class quality products at affordable prices. The color red represents
passion and the drive towards progress and prosperity. Lamoiyan is an active
participant in Filipino business and commerce as it aims to spur the country’s progress
and prosperity. Its products are Lamoiyan’s ways of improving the Filipino’s quality of
life. They provide a variety of quality products for oral care, household and personal
care at an affordable cost. They advertise their products on the television or even
online, this is considered as technopreneurship/entrepreneurship.

CDO Foodsphere Inc. is also both entrepreneurship and technopreneurship because

nowadays machine all do the works for making and cooking their product. They use
breakthrough technology to deliver tailored solutions for any industry. They empower
commercial and federal organizations with data-collection, advanced technology
communications, and managed services capabilities. A global leader with increasing
demand for their products entrusted Metalcraft and CDO Technologies to collaborate on
a solution to increase traceability and accuracy. Their goal was to improve efficiency
and profitability through automating work-in-process operations, using Radio Frequency
Identification (RFID). With orders increasing, the global leader considered the
opportunity to streamline their manufacturing processes, ensuring accurate and on-time
product delivery. It was decided to adopt RFID into its work-in-process procedures. With
Metalcraft’s RFID tag expertise and CDO Technologies’ system integration, the global
leader increased production visibility, inventory accuracy and reduced labor reporting
errors.