Weekly Journal
Regular evaluation updates are required, as with every unit.
Please remember to take photos and get behind the scenes footage as
you film. You might find it easier if you note down a record of what you did
each day in a diary form.
Please use the following guidance to help you with each week.
Week 1
What have you been asked to
do?
How has writing the brief helped
you to finalise your idea?
How has analysing videos
helped you to understand the
genre better?
What did you learn from
practising the conventions you
researched?
How did making infographics
help you to process your
research?
Are you on track for this week? If
not, how far behind are you?
What work do you need to
complete outside of lessons to
stay on track?
Week 2
What did you find out about
promotional campaigns for your
form of production?
This week you worked on your research
To analyse two music videos of the same genre.
Research locations. Props, costume, narrative and
shot types. Primary and secondary research into
codes and conventions including focus groups,
surveys and social media questionnaires.
Physical practise examples of codes and
conventions
Posted on website and then analysed.
Its helped me finalise my idea of filming a music
video as my production because of my experience
with filming and editing music videos outside of
lessons. I chose music videos because I’d like to be
able to show my skills I have learnt outside of
college.
It helped me understand certain camera angles and
why they are used such a low angle shot to show
the artist’s power and dominance and establishing
shots to show the location and how it relates to the
song.
I learnt that using different angles, colouring,
movement and location are a very effective way to
convey emotions to the audience.
It helped me process the research by putting it into
a clearer way of seeing what the audience thinks
and shows statistically their opinions next to each
other.
I still need to finish the focus group
Need to film a focus group
This week you worked on your planning
I found out that for music videos most promotional
campaigns are through social media adverts on big
named pages with a large following on Instagram,
snapchat, twitter and youtube.
What did you learn from your
planning? How has it helped you
to progress your idea?
How has your idea
developed/changed during the
planning stage?
How did you ensure that your
storyboards were to a high
enough standard?
What issues did you have what
planning your production? How
did you overcome them?
How much work did you
complete outside of the lessons?
Are you on track for this week? If
not, how far behind are you?
What work do you need to
complete outside of lessons to
stay on track?
Week 3
What practical work have you
done and how helpful was your
earlier planning?
How will this be useful as your
production process continues?
Upload your behind the scenes
photos and videos (explain what
they show)
What issues did you encounter
when filming and how did you
overcome them?
What locations did you use and
why did you choose them?
How well have you worked to
your production schedule?
Are you on track for this week? If
not, how far behind are you?
What work do you need to
Found out a lot of shots that are used
for music videos and why they are
used for music videos like the low
angle shot, it is used to show the
artist or performer is on top and this
will be perfect for my music video
It was going to be the artist J.A music
video for his single BEEMA but it has changed to the
artist L1h with his single Raise
I used my laptops draw function instead of doing it
on paper as I am not the greatest drawer but I did
have some good ideas and planned out what Im
going to do for the music video exactly
I couldn’t decide on actually what to do it on and
what artist to do it with of I was going to do a music
video
I managed to organise a group to go to London with
the artist and booked a studio session so could see
the artist recording a song
On track
filming
This week you worked on your production
I have filmed a whole day in London with my artist
and planning made it much easier I just followed
the story board saved a lot of time as didn’t have to
think about shots and also already had locations
planned which made it much easier.
Nearly half my production complete
I faced 2 problems while filming in London one was
that my second camera man couldn’t make it so
this made it very hard to get different angles and I
ahd much more of a job to do and also the lighting
in the studio and around London was very dark
however I bought a light that I hung from the
stabilizer and seemed to do okay.
Tweeko studio because its where the song was
recorded, coming out of a tube station because it’s
a well-known London location, infront of the shard
because its huge and relates to the context of the
song ‘raise’.
Pretty well have got all the shots I wanted in
London just have to put everything in london
Yes
editing
complete outside of lessons to
stay on track?
High Grade Tips

Use screenshots to support your analysis – especially when comparing

your work to other pieces.

Considered and capable demonstration of processes – detailed documentation

of your production process – such as still images, and annotated screenshots of your
specific production and editing process – including ‘what’ and ‘why’ and not just ‘how’.

Specific – be specific! Don’t just say e.g. ‘the lighting was good’ – show us where the
lighting looked good and why you think that.

Week 4 This week you worked on editing your production

How did you find the editing
process?
What new skills did you learn
when editing?
Upload screenshots of the
editing process and discuss why
you made these changes.
What issues did you encounter
when editing and how did you
overcome them?
Are you on track for this week?
Did you meet the deadline? If
not, how far behind are you?
What work do you need to
complete outside of lessons?
It took some time but nothing to difficult, it was just
motivating myself to go through the all the steps of
laying it out and drafting it a few times before I
started adding effects and everything else.
I learnt how to import presets like the vhs look and
other presets and how to add them to my videos. I
also learnt how to use ‘ VR Chromatic Abberations’
The only problems I had was the syncing the lyrics
to the artist in the video, because in London there
was a lot of back ground noise and could really hear
the song in the videos so was sometimes quite hard
to sync the two. What I did was take out the parts
of the video where it wasn’t clear enough to see
and just add in the ones that were easier enough
also the lighting was very dim in some shots so I
had to turn up the brightness in editing to see the
shot well enough.
Yes and yes
Just finishing up editing and effects

High Grade Tips

Use screenshots to support your analysis – especially when comparing your work to
other pieces.

Considered and capable demonstration of processes – detailed documentation

of your production process – such as still images, and annotated screenshots of your
specific production and editing process – including ‘what’ and ‘why’ and not just ‘how’.

Specific – be specific! Don’t just say e.g. ‘the lighting was good’ – show us where the
lighting looked good and why you think that.
Week 5
How did you design your page
and why? (upload screenshots
and discuss)
How did you use social media to
help promote your production?
How effective do you feel your
site is in promoting your work?
How does you site compare to
those you previously
researched?
Are you on track for this week?
Did you meet the deadline? If
This week you worked on creating
your site
I designed my page on weebly using
a template that the website provided called
‘Modern’. I have gone for a black and white only,
website to make it look professional and for it to
look very up to date.
For the home page I have got the ‘Bfree Visuals’
logo at the top in the middle, that I made on the
website ‘Picmonkey’. Then three tabs below in
small text ‘home’, ‘about’ and ‘contact’ still looking
very modern. Underneath is a caption explaining a
bit about the business and what the website is
showing.
Then there are multiple merch designs with the text
and logo on things like phone cases, tops, hoodies
and even skateboards. I also made these designs in
‘Picmonkey’.
Under the about tab I have put in a title called
‘Music Videos’ showing the music videos that I have
created, with a hyperlink to the original video that
is on YouTube so that when they see it it on the
website it will also count as a view and also if u
were to click on the video it would take you straight
to the YouTube account.
I feel that the website is quite effective as it is very
eye catching with the colour choice and I think the
merch on the front page gives it an extra boost of
keeping the viewers interested and checking out
more of the website and products meaning theres
more chance of them seeing my work.
The websites I researched were completely
different to one another, in that one was a channel
that was more like a news page promoting music
videos that the artists had paid for. However the
other one was more of a hyperlink to there youtube
channel, almost in a way they didn’t want people on
their website they wanted them to go straight to
the youtube page. So I decided to kind of do both of
them with the whole advertising my work but also
keeping them involved with the website by using
merch to interest them more.
Yes sir
not, how far behind are you?
High Grade Tips

Use screenshots to support your analysis – especially when comparing

your work to other pieces.

Considered and capable demonstration of processes – detailed

documentation of your production process – such as still images, and annotated
screenshots of your specific production and editing process – including ‘what’ and
‘why’ and not just ‘how’.

Specific – be specific! Don’t just say e.g. ‘the lighting was good’ – show us where the
lighting looked good and why you think that.