CHAPTER 1 and expressing our feelings.

The researchers arrived at this study

1.1 BACKGROUND OF THE STUDY because here in our country the fashion industry is one of the large-

Fashion is one of the unspoken needs of the society. It's a mode of scale industries which lacks necessary services such as proper

action, a technique of conduct, manner, custom and so many other product manufacturing, production, training, and exposure. This project

ways depending on how people perceive it. Fashion isn't only a is proposed as an incorporated progress catering to the fashion

method of how one is dressed but it's also about the style: the type of industry’s requirements as a ‘one-stop-solution’ and will evolve in a

fabric and thread used, the fusion of colors and the way how every commercially competent configuration.

detail is completed. It's important not just as appropriate clothing for

In the Philippines, Bicol is one of the overlooked parts in our country
special celebrations, customs & traditions but even more vital for
for it is not only known by the different tourist attraction like the Mayon
providing comfort considering the weather and climate of where people
Volcano, located in Albay but so as the raw materials it has just like the
live.
elegance of the amazing textile made out of Bicol’s “pinukpok” abaca

Fashion is recurring, what goes off definitely comes back again in the fabric. Legazpi City, being the administrative center of the province of

future. Albay, is equipped and suitable to provide the needs of the said

proposal. Moreover, the city has the characteristics of being a center

Today, we explore how to be more creative by combining art and
for education and recreation – two of the major concerns and focus of
fashion. Fashion is a way of manifesting oneself through carefully
the research. Thus, the city can
choosing threads that cover our skin conveying out our inner thoughts
convey awareness about youth development and empowerment center of activity, aims to become a center of trendy Bicolano-Filipino

designs like the reinvention of Barong, thus, the formation of the

through education and recreation combined. The city also has the
project title: BaRong: A Proposed FaD Hub.
nearest access to government offices and non-government

organizations that are believed to be of great aid in the development of The project has been viewed within the current state of fashion and

the proposal. This district is also the home of famous Bicolano fashion related industries. The integrated development would come up with

designers like Jean Alta. commercial, industrial and residential spaces. Providing best-

integrated facilities to the fashion and lifestyle industry and incorporate

The study intends to showcase the Bicolano-Filipino FAD (trend) which
this business with the economic development of the nation. It'll aid to
will be known widely known and will begin to flourish within the Bicol
convert its dream of becoming the biggest economic powerhouse of
soils, specifically in Legazpi City, Abay, through a hub (market). From
the world within the near future, a reality.
there, the keywords fad and hub are used (as focused in our title). The

network and connection of fashion for the Bicolano-Filipino designs will The two fields, fashion design and architecture, have similarities in

engage and "start a trend" or "fad" to fashion enthusiasts and clients. their design process which makes them share identical boundaries.

The word BaRong is a combination of the Bicolano word “bado” (which Architects and Fashion Designers both intend to produce perfect,

means clothes) + “harong” (which means house) therefore translating comfortable and beautiful structures for the human body. In line with

to a house of clothes or presumably to be a house of fashion. This this, the researchers aim to merge the architectural outcome of these

house of fashion will function as a hub, as described as an effective similarities and divergences by continually representing both

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disciplines into the creation of a fashion and design hub. The facility fashion and architecture, as well as promoting not just Bicolano

entails a studio for design and production (make space), a display for designers, but also, Bicol’s “golden fiber”, the abaca.

runway shows and presentations (exhibit space), and a preservation

From the aforementioned situation presented, the main research
zone for archives (save space). This would serve as a fashion hub for
problem of the study is:
those aspiring designers and also to those who would want to learn
 What architectural design solution would be suited for the
more and develop their skills in this craft.
development of the Proposed Bicolano FaD Hub?
This Hub will also house Bicolano designers who will showcase
To comprehensively understand the main problem being tackled
Filipino design trends ranging from the native designs to the
above, the supporting sub-problems are the following:
contemporary Filipino fashion designs including the reinvention of the

Barong with a goal to widely influence Filipinos to a trend or fad of 1. What are the space requirements that should be provided in the

incorporating Bicolano-Filipino wear for use. Through this study, not proposed project in terms of:

only can the researchers showcase fashionable architecture, but so as  Facilities

to how an architectural fashion can be created.  Amenities

 Occupants
1.2 STATEMENT OF THE PROBLEM
2. What space programming can be incorporated for this project?
This study aims to create an interactive and inspiring platforms for
3. What is the appropriate site development plan that would
various creative professionals pertaining to the fashion industry, linking
maximize the site’s potential?

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4. What are the design concepts that will embody the design of The study will aid in developing eagerness and enthusiasm of

this FaD Hub? the Bicolanos on fashion design through the proposed FaD Hub. The

5. What design approach will be applicable to make the facilities complex will help to promote and revive the distinct Bicolano-Filipino

energy-efficient for the long-term conservation of the structure? designs while being a venue for fashion production, lectures and

picturesque amenities.

1.4 SIGNIFICANCE OF THE STUDY In terms of local industry, the study will be part of the source of

The study entitled “BaRong: A PROPOSED FaD HUB” will be income of the municipality. This will also enhance investment, growth,

an avenue of interaction between the occupants, the building, and the and economic development in the Bicol Region. The study is deemed

fashion industry. This study aims to promote the industry and the to be beneficial as it will boost the tourism and economic growth of the

process of creating garments and collections as well as to the style region and, Legazpi, itself. As the study will also showcase Bicolano-

and trends at a particular point in time. Aside from promoting the Filipino designs, this will encourage Bicolano designers, professionals

industry itself, the researchers aim to showcase not only the talent of and enthusiasts to help in promoting the local creations, including the

the Bicolano designers, but so as the elegance of the amazing fabric use of the abaca fabric. This will also provide employment opportunity

made out of Bicol’s “pinukpok” abaca fabric. This will serve as an eye to the residents of Legazpi as well as nearby cities and provinces

opener to the people to acknowledge the concept of the structure that enriching locality’s culture and economic value through utilizing

will adapt the culture of the place. Architectural design of the hub. Local farmers and businesses can

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collaborate with the FaD hub as providers of local goods and products areas. The general scope of the project will also cover from physical

inside the hub. planning and design development of the project like site development

This study would be a great aid to architecture students who plan, architectural solutions from plans, elevations to sections on which

would be reviewing related topics and to next generation aiming or will depend on the range of activities it will cater. The proposed FaD

proposing similar topic. Information can be used the assurance of hub will adapt globally accepted standards and regulations in order to

acknowledging the researches. Because of time constraints, future attract the local and national market.

researches may support and correct the statements or information

Limitations
herein provided that that it would be justified and proved. Moreover,
The study will be limited to the required Architectural concepts and
the study is very significant on the collection and analysis of data in
plans as instructed. It will also be limited by the gathered data. Time
developing the optimum solution to the problem, which is how the
and resources constraints and interpretation of the values of data is
project would work and be effective.
limited to the researcher’s view. Furthermore, the structural analysis,

plumbing and electrical layout, funding and construction cost estimates

1.5 SCOPE AND DELIMITATIONS
shall not be covered by the study as well as its marketing and financial
Scope
studies.
The project, overall, is a conceptual design of a fashion and design

hub which shall include the development of spaces, amenities and

facilities that would cater the needs for production and presentation

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1.6 DEFINITION OF TERMS

1. Fashion - a popular trend, especially in styles of dress and

ornament or manners of behavior

2. Fad - an intense and widely shared enthusiasm for something, a

trend, or craze in any form of collective behavior that develops

within a culture, a generation or social group in which a group of

people enthusiastically follow an impulse for a finite period

3. BaRong – combination of bado(clothes) + harong(house) which

What are the space requirements for the proposed FaD Hub in terms
means house of clothes or most likely, house of fashion.
of the following functions:
4. Hub - the effective center of an activity, region, or network
 Facilities(programs)
5. Facility – something that is built for a specific purpose
 Amenities
6. Amenities - a desirable or useful feature of a building or place
 Occupant Preferences
7. Fabric – woven or knitted material; a material that resembles
What space programming can be incorporated for this project?
cloth
What is the appropriate site development plan that would maximize the
8. Garments – a piece of clothing; attire, apparel
site’s utilization?

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What are the design concepts that can be used to embody the design

of this FaD Hub?

What design approach will be applicable to make the facilities energy-

efficient and for the long-term usage of the structure?

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