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    CIA 3 - Part A

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    Krishna Saraf
    This document outlines a promotional program for courses at CHRIST University in Lavasa. It includes creating posters to promote the university and posting them on social media platforms. The summary reports the number of posters created, the social media sites used to share each poster, and the total number of likes received across all posters. It also discusses the learning experience of creating and sharing the posters on social media as it relates to marketing mix. Finally, it addresses the purpose of promotional mix in marketing and how promotions can help with product and pricing decisions.

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    CIA 3 - Part A

    Uploaded by

    Krishna Saraf
    127 views3 pages
    This document outlines a promotional program for courses at CHRIST University in Lavasa. It includes creating posters to promote the university and posting them on social media platforms. The summary reports the number of posters created, the social media sites used to share each poster, and the total number of likes received across all posters. It also discusses the learning experience of creating and sharing the posters on social media as it relates to marketing mix. Finally, it addresses the purpose of promotional mix in marketing and how promotions can help with product and pricing decisions.

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    CIA 3- Part A

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    This document outlines a promotional program for courses at CHRIST University in Lavasa. It includes creating posters to promote the university and posting them on social media platforms. The summary reports the number of posters created, the social media sites used to share each poster, and the total number of likes received across all posters. It also discusses the learning experience of creating and sharing the posters on social media as it relates to marketing mix. Finally, it addresses the purpose of promotional mix in marketing and how promotions can help with product and pricing decisions.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    127 views3 pages

    CIA 3 - Part A

    Uploaded by

    Krishna Saraf
    This document outlines a promotional program for courses at CHRIST University in Lavasa. It includes creating posters to promote the university and posting them on social media platforms. The summary reports the number of posters created, the social media sites used to share each poster, and the total number of likes received across all posters. It also discusses the learning experience of creating and sharing the posters on social media as it relates to marketing mix. Finally, it addresses the purpose of promotional mix in marketing and how promotions can help with product and pricing decisions.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 3

    CHRIST (DEEMED TO BE UNIVERSITY), LAVASA

    Marketing Management
    CIA-3; Part – A
    Concept – Promotional Program for CHRIST University Courses, Lavasa

    Group Members:

    Professors: Dr. Guru Aradhya / Ms. Amala Siby


    REPORT FORMAT
    INTRODUCTION:
    (Write a brief note on Marketing Mix, Promotion)
    1) Number of Posters Made:………………….
    Please Enclose the screen shots of posters which has created by your team and posted in various
    Social Media Platforms along with the likes visible.

    Screenshot of Poster (A)

    2) Social Media Sites Used:


    Facebook – Number of likes
    Instagram – Number of likes
    Linked In – Number of likes
    Twitter – Number of likes
    TOTAL NUMBER OF LIKES ON POSTER (A) …………………..

    (Repeat the format for each poster.


    Tally the Total No. of Likes across each poster.)

    Kindly Fill this table:

    Poster Number \ Name Social Media Platform Used Number of Likes

    3) Learning experience: (Write in brief about the learning experience of poster making
    and posting into social media platforms with respect to Marketing mix) 8 to 10 Lines
    4) Write the purpose and essence of Promotional Mix in Marketing.

    5) How promotions can give better decisions on products and Pricing and why it is
    necessary?

    CONCLUSION:

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