2020 EXHIBITOR PROSPECTUS

11th Edition

Apparel
Accessories
Textiles

Australia’s premier global sourcing show

for apparel, accessories and textiles

Tue 24 — Thu 26
November 2020
Melbourne Convention
& Exhibition Centre

Co located with

internationalsourcingexpo.com

Partners Organised by

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

ABOUT THE SHOW

A dedicated show platform to connect global apparel and textile

manufacturers, service providers and fashion labels with trade buyers and
industry professionals from Australia and New Zealand.
The combined event is the most comprehensive global sourcing show in
Australasia, unmatched with the scale and depth of regional participation.

KEY FACTS

EXTENSIVE
VISITOR PROFILE SHOW FEATURES MARKETING
CAMPAIGN
• Importers • Global Sourcing Seminars Along with comprehensive
• Wholesalers
• Global Gallery advertising, strategic partnerships
• Speciality retailers with industry associations, and
• Institutional buyers • Business Matching
• Welcome Reception direct mailers to targeted buyers,
• Sourcing agents will be a strong content-driven digital
• Manufacturers strategy incorporating social media,
• Retail chains blog, advertising and pay per click to
• Department stores maximum exposure.

NUMBER
OF GLOBAL EXPECTED NUMBER
TRADE ONLY
EXHIBITORS OF QUALIFIED TRADE
EVENT
International Sourcing VISITORS
Expo Australia 226
FREE REGISTRATION
139
4000
Footwear & Leather
AND ENTRY Show
FOR TRADE China Clothing Textile
Accessories Expo
385
*2019

EXHIBITORS FROM
92% of visitors discovered
new manufacturers 20+ COUNTRIES
and suppliers

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
1
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

SHOW PROGRAM WATCH 2019 HIGHLIGHTS

The 11th edition of International Sourcing Expo Australia will be co-located

with Footwear & Leather Show 5th edition and China Clothing Textiles
Accessories Expo 20th edition.
Attracting importers, wholesalers, major fashion and retail brands, agents
and trade buyers from across Australia and New Zealand – this is a
landmark sourcing event you can’t afford to miss.
It is the most efficient way for exporters and manufacturers to showcase
product, capability, and credentials to an Australian and New Zealand
buying audience focused on uncovering new international suppliers.

Global Sourcing Seminars provide a hub of Global Gallery provides a platform for exhibitors
engagement that educates and inspires. to showcase their design and manufacturing
Featuring international thought leaders and capability to Australian and New Zealand trade
industry experts as well as national industry and buyers and industry.
capability presentations, the seminars provide an
enriched platform to reach a highly targeted and
focused audience.

VIP
BUYER PROGRAM

Global Business Matching allows exhibitors and
visitors alike the opportunity to take control of
their time at the show through pre-established
meetings. Through an online portal, participants
can select potential partners and confirm
appointments.
VIP Buyer Program supports the focus on
attracting major and strategic buyers and
buying groups to the show. The program
provides incentives to attend the event and
facilitation upon request. The success of this
program is fundamental to the event and will be
expanded in 2020.

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
2
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

EVENT SCHEDULE

Day One - Tuesday 24 November 2020

10:00am - 5:00pm Exhibit Hall Hours

Australia’s premier
global sourcing show
9:00am - 5:00pm Global Sourcing Seminars
for apparel, accessories
10:00am – 5:00pm Global Gallery
and textiles
5:15pm – 6:30pm Welcome & Inauguration

Day Two - Wednesday 25 November 2020

10:00am - 5:00pm Exhibit Hall Hours

9:00am - 5:00pm Global Sourcing Seminars

10:00am – 5:00pm Global Gallery SHOW HOURS

Tuesday 24 November 2020
10:00am – 5:00pm
Day Three - Thursday 26 November 2020
Wednesday 25 November 2020
10:00am - 4:00pm Exhibit Hall Hours 10:00am – 5:00pm
10:00am - 3:00pm Global Sourcing Seminars Thursday 26 November 2020
10:00am – 4:00pm
10:00am - 4:00pm Global Gallery
This is a provisional program and is subject to change.
Note: Global Business Matching and VIP Buyer Program occurs throughout.

EVENT VENUE taxi – and just 30 minutes from

Melbourne Convention and
Exhibition Centre is a world-class
exhibition venue situated on the
Southbank river front precinct which
features shopping, entertainment,
international hotels, a world-famous
casino and restaurants.
The venue is close to Melbourne
CBD, with a short walk or tram or
Melbourne’s international airport.
The venue has recently unveiled a
major expansion with an increase
in event space by 25%, hosts many
large-format international events and
is a dynamic hub for international
business.
Melbourne is the second largest
city in Australia, and is renowned
as Australia’s knowledge, fashion,
lifestyle, sporting and cultural
capital.
For more information about
Melbourne Convention & Exhibition
Centre visit
www.mcec.com.au

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
3
 Tuesday
Tuesday 24
24 –
– Thursday
Thursday 26
26 November
November 2020
2020
Apparel Melbourne
Melbourne Convention
Convention &
& Exhibition
Exhibition Centre
Centre
Accessories
Textiles

WHY EXHIBIT

Australia is a top 20 country with a strong

trade environment
Australia is a prime export destination due to a rising and
multicultural population, and noted for high relative expenditure on
fashion and apparel.

Australia is one of the easiest places to do business according to a

2018 survey*, ranked fourth in the world with economies of more than
20 million people.

The International Monetary Fund remains positive on Australia’s

economic outlook. The IMF forecasts that Australia’s real GDP
will grow by an average rate of 2.7% per year from 2020 to 2024.
This projected growth rate is the highest among major advanced
economies.

Australia is the wealthiest nation in terms of median wealth per adult

ahead of Switzerland.
(2018) (Global Wealth Report, Credit Suisse)

Australia is ranked 8th on economic resilience.

(2018) (IMD World Competitiveness Yearbook)

Import growth in key sectors

HS 61 Apparel HS62 Apparel HS63

(Knitted) (Non Knitted) (Textile Made Ups)
6.9% INCREASE 9.8% INCREASE 10.2% INCREASE
*2017/2018

Australia’s Free Trade Agreement (FTA’s)

FTAs IN FORCE FTAs UNDER NEGOTIATION FTAs NOT YET IN FORCE

ASEAN-Australia- New Zealand Australia-European Environmental Indonesia

New Zealand (ANZCERTA) Union Free Trade Goods
Agreement Negotiations PACER Plus
(AANZFTA) Singapore (SAFTA)
Australia-Gulf Pacific Alliance Peru (PAFTA) (11 Feb 2020)
Chile (ACLFTA) Thailand (TAFTA) Cooperation Free Trade TPP
China (ChAFTA) Council (GCC) FTA Agreement
CPTPP**
Japan (JAEPA) Australia-India Regional
USA (AUSFTA) Comprehensive Comprehensive
Korea (KAFTA) Economic Economic
Hong Kong Cooperation Partnership
Agreement Trade Services
Malaysia (MAFTA) AUS - UK Free Agreement
Trade Agreement

Source: Australian Department of Foreign Affairs and Trade.

*Doing Business in 2018, World Bank
**The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) is a free trade agreement (FTA) between Australia, Brunei Darussalam, Canada,
Chile, Japan, Malaysia, Mexico, Peru, New Zealand, Singapore and Vietnam.

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
4
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

WHY EXHIBIT

Key reasons to exhibit

As Australia’s dedicated global sourcing trade show platform there are many positive reasons why you should exhibit.
Fundamentally, the show is all about trade buyers and industry professionals connecting with your business, brands
and solutions. Exhibiting will provide many face-to-face interactions to find new trade partners, accelerate the buying
process and creation of business opportunity that extends beyond the tradeshow floor.

Meet key brands and trade buyers from Generate immediate sales leads.
Australia and New Zealand.

Build brand awareness and demonstrate

Maintain, develop and nurture valuable business
relationships with a diverse contingent of
decision-makers and influencers.
Showcase your product and capability to a
targeted professional audience.
capability with buyers.
Meet decision makers such as buyers,
production planners, merchandisers, research,
quality control, engineering, designing, logistics,
purchasing and sourcing professionals.

Face-to-face interactions to promote Connect, network and learn about the latest
understanding with current partners and trends and innovations in the industry and
uncover opportunities with future buyers. obtain direct feedback about the Australian
market.

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
5
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

WHO EXHIBITS
Global exhibitor
participation

CHINA INDIA

BANGLADESH PAKISTAN

HONG KONG SOUTH AFRICA

• Manufacturers • Trade Facilitation

Bodies
• SMEs
• Sourcing Agents INDONESIA VIETNAM
• Suppliers & Traders
• Industry Service
• Exporters
Providers
• Industry Associations
• NGOs and cooperatives TAIWAN MALAYSIA
• Trade Commissions
• Sourcing Intermediaries
• Export Agents
TURKEY SINGAPORE

Exhibition categories USA FIJI

WOMENS APPAREL FUNCTIONAL TEXTILES HANDICRAFTS FABRIC AUSTRALIA PERU

MENS APPAREL RESORT/SWIMWEAR JEWELLERY ACTIVEWEAR/SPORTS APPAREL

MEXICO UNITED ARAB EMIRATES

CHILDRENS/INFANT APPAREL INTIMATE APPAREL SCARVES HOSIERY

ETHIOPIA BRAZIL
*Based on 2019

SUSTAINABLE ETHICAL WORKWEAR/UNIFORM

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
6

Apparel
Accessories
Textiles
EXHIBITOR TESTIMONIALS
It was insightful into the
Australian market and
brought many buyers together.
So great.
Hardh Agarwal, Suditi Industries,
India
This show has allowed us
to make vital contacts
which have after a few editions
turned into business leads.
Stuart Hopwood, Bolton
Footwear (PTY LTD), South Africa
It’s a very good platform
for fashion companies who
are serious about finding
viable business opportunities
targeting the Australian fashion
market.
Md. Ehsanuddin Khan, Sonia &
Sweaters Limited, Bangladesh
Enquiries Julie Holt
Global Exhibitions Director
7
Tuesday 24 – Thursday 26 November 2020
Melbourne Convention & Exhibition Centre
Our focus is more on value
addition in embroidery. We
have participated for the first time
and responses on the first two
days was good. Accessibility is
better here as venue is in middle
and facilities, infrastructure
provided are also good.
Onur Yavuz, EVRO, Turkey
It’s a great place to meet
potential clients - big and
small. This was my fourth year
and every year we do get couple
of customers who end up placing
orders. Hoping to continue
building upon that.
Chetan Shah Shayan,
The India Bedding Company
M: +61 (0) 449 148 886
T: +61 (0) 3 9596 9205
Participating
International Trade
Organisations &
Supporters*
Federation of Indian Export
Organisations
Handloom Export Promotion
Council
Apparel Export Promotion
Council
Export Promotion Council for
Handicrafts
Silk Export Promotion Council
National Jute Board
Jute Product Development
Export Promotion Council
Taiwan Textile Federation
Provincial Government of
Jakarta
Textile Clothing and Footwear
Council Fiji
Export Promotion Bureau
Bangladesh
Trade Development Authority
of Pakistan
Australian Fashion Council
*Based on 2019
E: julie@iecgroup.com.au
E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

WHO VISITS VISITOR GEOGRAPHIC PROFILE

Key trade visitors Victoria 71%

The show attracts a strong and
diverse visitor attendance. NSW 13%

Queensland 6%

Rest of Australia 5%

International 5%

2019 visitor snapshot

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
8
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

VISITOR INTEREST CATEGORIES

Womenswear 32.6%
Activewear 21%
Menswear 20.6%
Fabric & Textiles 16.9%
Childrens/Infant Footwear 13.5%
Sportswear & Goods 12.9%
Handbag/Wallets/Travel Goods 12.6%
Outerwear 12.5%
Workwear & Uniform 10.9%
Womens Footwear 10.8%
Home Textiles 10.2%
Jewellery 9.2%
Men’s Footwear 8.4%
Resort/Swimwear 8.2%
Scarves/Hosiery/Eyewear 7.8%
Functional/Special Purpose Fabric/Textiles 7.7%
Intimate Apparel 7.4%
Plus Size 5.4%
Trims & Components 4.3%
*Results are based upon multiple selections

The global business matching program provided more

opportunities for both visitors and exhibitors alike to
communicate in advance of the expo and set up valuable
meetings onsite.

VIP BUYER
PROGRAM
The VIP Buyer Program provides incentives for major trade
buyers and group buyers to attend the event.
Twice as many VIPs attended the expo in 2019 compared to
the previous year.

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
9
 Tuesday 24 – Thursday 26 November 2020
Apparel Melbourne Convention & Exhibition Centre
Accessories
Textiles

EXHIBITION OPTIONS

Exhibitors can select from standard shell scheme booth packages of 3m x 3m or 3m x 4m, 3m x 6m or multiples
thereof. This includes standard furniture and a display accessory option of rails/shelves.
The standard booth presentation for a 9 sqm stand is shown below. Stand package options apply.
See Application for Stand Space for more information.

Shell Scheme A - (Shelves) Shell Scheme B - (Rails) Floorspace only - (Min 18m2)

SIZE: 3x3m SIZE: 3x3m COST: AUD 575.00 + GST

per sqm
COST: AUD 675.00 + GST COST: AUD 675.00 + GST
per sqm per sqm Should you require more than
18 sqm for your exhibition
INCLUSIONS: INCLUSIONS: stand or would like to create or
• Power • Power customise an exhibition package
• Lighting: 2 lights per 9 sqm • Lighting: 2 lights per 9 sqm please contact us to discuss your
requirements.
• Furniture • Furniture
- 1 x round table - 1 x round table For space only, a custom designed
- 2 x chairs - 2 x chairs exhibition booth must be erected
- 1 x lockable cupboard - 1 x lockable cupboard on the floor space. Designs
- 1 x waste bin - 1 x waste bin for custom booths need to be
• 4 metres of in-built shelves • 2 metres of in-built rails per submitted for approval by the
per 9 sqm 9 sqm organiser and the venue.
*GST 10% *GST 10% *GST 10%

Enquiries Julie Holt M: +61 (0) 449 148 886 E: julie@iecgroup.com.au

Global Exhibitions Director T: +61 (0) 3 9596 9205 E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
10
 Apparel
Accessories
Textiles
Tuesday 24 – Thursday 26
November 2020

Melbourne Convention &

Exhibition Centre

Event Organiser

Enquiries
Enquiries Julie
JulieHolt
Holt M:
M: +61
+61(0)
(0)449
449148
148886
886 E:
E: julie@iecgroup.com.au
julie@iecgroup.com.au
Global
GlobalExhibitions
ExhibitionsDirector
Director T:
T: +61
+61(0)
(0)339596
95969205
9205 E: sourcingsales@iecgroup.com.au
E: sourcingsales@iecgroup.com.au
W: internationalsourcingexpo.com
W: internationalsourcingexpo.com