BATA

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Table of Contents

[1ST SEMESTER FINAL PROJECT]..................................................................................................................2


A. SECTOR INFORMATION....................................................................................................................2
2. INDUSTRY SIZE/CONTRIBUTION TO GDP.................................................................................................4
PORTER’S FIVE FORCES FOR LEATHER INDUSTRY........................................................................................6
Threats of New Entrants..........................................................................................................................6
Dealing Power of Suppliers..................................................................................................................6
Bargaining Power of Buyer..................................................................................................................7
PORTER’S FIVE FORCES FOR LEATHER INDUSTRY ...........................................................................10
B. COMPANY INFORMATION....................................................................................................................11
1. COMPANY SNAPSHOT........................................................................................................................11
SWOT Analysis of Bata...............................................................................................................................12
Strength in the SWOT Analysis of BATA :......................................................................................13
Weakness of Bata in SWOT analysis:.................................................................................................13
PRODUCT INFORMATION.................................................................................................................17
MARKETING MIX OF BATA.........................................................................................................................19
D. FINANCE................................................................................................................................................21
HUMAN RESOURCES............................................................................................................................22
2. Skills sets require in company............................................................................................................23
3. JDs and Job specifications of BATA................................................................................................24
Bata selection process:.....................................................................................................................32
The selection process consists three rounds.......................................................................................32
The report contains impact of Indian footwear sector on GDP, who are the main market players.
BATA complete analysis including SWOT, STP, MARKETING MIX along with the analysis of
BATA Safari Bata’s best-selling footwear.

A. SECTOR INFORMATION
1. INTRODUCTION

Leather Sector
The leather industry is an employment concentrated sector, providing employment to about 4.42
million people, mostly from the weaker sections of the society. Women employment is major in
leather products sector with about 30% share.
The Leather Industry holds a protuberant place in the Indian economy. This sector is known for its
uniformity in high export earnings and it is among the top ten foreign exchange recipients for the
Country.

The export of footwear, leather and leather products from India touched a value of US$ 5.69 billion
during 2018-19.
The leather industry is donated with a wealth of raw materials as India is gifted with 20% of world
cattle & buffalo and 11% of world goat & sheep population. Along with the strengths of skilled
manpower, innovative technology, increasing industry compliance to international environmental
standards, and the dedicated backing of the allied industries.
India is the 2nd largest producer of footwear in the world, producing about 2.41 billion pairs (2017).
India is the 2nd largest exporter of leather clothes and 3rd largest exporter of Saddlery & Harness in
the Globe.
The major production centers for footwear, leather and leather products in India are
STATE CITY
States of Tamil Nadu Chennai, Ambur, Ranipet, Vaniyambadi,
Pernambut, Vellore, Trichy, Dindigul and Erode

Telangana Hyderabad
Haryana Ambala, Gurgaon, Panchkula, Kernel and
Faridabad
West Bengal Kolkata

Uttar Pradesh Kanpur, Agra, Noida, Saharanpur


Maharashtra Mumbai
Punjab Jalandhar
Karnataka Bengaluru
Delhi Delhi
Madhya Pradesh Devas
Kerala Kozhikode and Ernakulum / Cochin
Rajasthan; Jaipur
Jammu & Kashmir Srinagar

Strengths of Indian leather sector

 Own raw material source – In India about 3 billion sq. ft. of leather produced yearly. Some
varieties of goat / calf / sheep skins captured premium position in the leather industry. Strong
and eco-sustainable tanning base Renovated production units and Trained / skilled workforce
at cheap wage levels. World-class official support for Design & Product Development,
Human Resource Development and Research & Development. Existence of support
industries like leather chemicals and final auxiliaries
 Presence in major markets – Extended Europe experience, Strategic location in the Asian
continent, have Developing strengths. Design development initiatives by institutions and
individuals, Nonstop modernization and technology up-gradation, Economic size of
production units. Continuous human resource development programme to improve
productivity. Growing use of high quality mechanisms. Due to tat industry have shorter
product development time. Delivery agreement, Growing domestic marketplace for footwear
and leather objects.

2. INDUSTRY SIZE/CONTRIBUTION TO GDP.

Highlights of Product Segments of Indian Leather and Footwear Industry:

DIVISION OF LEATHER SECTOR

Footwear
Tanning Sector
Sector

Leather Leather Goods


Garments & Accessories
Sector Sector

 Tanning Sector – Annual production of leathers in India is about 3 billion sq.ft. India
contribute for 13% of world leather production of leathers. Indian leather trends/colors
are continuously being selected at the MODEUROPE Congress
 Footwear Sector – India is 2nd largest footwear producer in the world after China, with
Annual Footwear Production of 2.41 billion pairs (2017). India is also the second largest
consumer of footwear after China, with a consumption of 2.49 billion pairs.

Footwear (leather and non-leather) export accounts for about 45.48% share in Indian leather
and footwear industry’s export (2018-19).

(The Footwear products export mix is: Gents 58%, Ladies 30%, Children 9% and others 3%.)

 Leather Garments Sector – India is the 2nd largest global exporter, next only to
Italy, with a global market share of about 17%. Contribute for 8.23% share of
India’s total export from leather sector (2018-19) Leather Goods & Accessories
Sector including Saddlery & Harness – India is the 5th largest global exporter.
Contribute for about 28% share of Indian leather and footwear industry’s total
export.

PORTER’S FIVE FORCES FOR LEATHER INDUSTRY

Threats of New Entrants


New participants in Textile - Apparel Footwear and Accessories brings development,
better approaches for getting things done and put pressure on Tandy Leather Factory,
Inc. through lower estimating technique, decreasing costs, and giving new offers to
the clients. Tandy Leather Factory, Inc. needs to deal with every one of these
difficulties and fabricate viable hindrances to defend its focused edge.

 How Tandy Leather Factory, Inc. can handle the Threats of New Entrants

 By advancing new items and administrations. New items carries new


clients to the overlay as well as give old client motivation to purchase
Tandy Leather Factory, Inc. 's items.

 By building economies of scale with the goal that it can bring down
the fixed expense per unit.
 Building limits and burning through cash on innovative work. New
contestants are less inclined to enter a unique industry where the set
up players, for example, Tandy Leather Factory, Inc. continue
characterizing the norms routinely. It essentially lessens the window
of phenomenal benefits for the new firms along these lines dishearten
new players in the business.

Dealing Power of Suppliers

All most every one of the organizations in the Textile - Apparel Footwear and
Accessories industry purchase their crude material from various providers. Providers
in prevailing position can diminish the edges Tandy Leather Factory, Inc. can procure
in the market. Incredible providers in Consumer Goods division utilize their arranging
capacity to separate more significant expenses from the organizations in Textile -
Apparel Footwear and Accessories field. The general effect of higher provider bartering
power is that it brings down the general productivity of Textile - Apparel Footwear and
Accessories.

 How Tandy Leather Factory, Inc. can handle Bargaining Power of the Suppliers

 By building productive store network with various providers.

 By exploring different avenues regarding item plans utilizing various materials so that on
the off chance that the costs go up of one crude material, at that point organization can
move to another.

 Creating devoted providers whose business relies on the firm. One of the exercises Tandy
Leather Factory, Inc. can gain from Wal-Mart and Nike is the manner by which these
organizations grew outsider makers whose business exclusively relies upon them hence
making a situation where these outsider makers have fundamentally less bartering force
contrast with Wal-Mart and Nike.

Bargaining Power of Buyer

Purchasers are frequently a requesting part. They need to purchase the best contributions
accessible by paying the base cost as could be expected under the circumstances. This put weight
on Tandy Leather Factory, Inc. productivity over the long haul. The littler and all the more
dominant the client base is of Tandy Leather Factory, Inc. the higher the haggling intensity of the
clients and higher their capacity to
 How Tandy Leather Factory, Inc. can handle the Bargaining Power of Buyers
 By building an enormous base of clients. This will be useful in two different ways. It will
decrease the haggling intensity of the purchasers in addition to it will give a chance to the
firm to streamline its deals and creation process.
 By quickly advancing new items. Clients frequently look for limits and contributions on
built up items so if Tandy Leather Factory, Inc. continue thinking of new items then it
can confine the bartering intensity of purchasers.
 New items will likewise lessen the surrender of existing clients of Tandy Leather Factory,
Inc. to its rivals
Dangers of Substitute Products or Service
Dangers of Substitute Products or Services

At the point when another item or administration meets a comparable client needs in various
manners, industry productivity endures. For instance, benefits like Dropbox and Google Drive are
substitute to capacity equipment drives. The danger of a substitute item or administration is high in
the event that it offers an incentive that is particularly not the same as present contributions of the
business.
 How Tandy Leather Factory, Inc. can handle the Treat of Substitute
Products/Services
 By being administration arranged as opposed to simply item situated.
 By understanding the center need of the client as opposed to what the client is purchasing.
 By expanding the exchanging cost for the clients.
Contention among the Existing Competitors

On the off chance that the contention among the current players in an industry is extraordinary, at that
point it will drive down costs and abatement the general benefit of the business. Tandy Leather Factory,
Inc. works in an extremely aggressive Textile - Apparel Footwear and Accessories industry. This
challenge takes toll on the general long haul benefit of the association.
 How Tandy Leather Factory, Inc. can handle Intense Rivalry among the Existing
Competitors in Textile - Apparel Footwear and Accessories industry
 By building a reasonable separation
 By building scale with the goal that it can contend better
Working together with contenders to build the market size instead of simply going after little market.
PORTER’S FIVE FORCES FOR LEATHER INDUSTRY

1.
B. COMPANY INFORMATION

1. COMPANY SNAPSHOT
Bata Company was founded on 24 August 1894 in the Moravian town of Zlin, Austria-Hungary.
Its founder was Tomas Bata, his brother Antonin and his sister Anna, whose family had
been cobblers for generations. The company was working with 10 full-time employees with a
fixed work schedule and a regular weekly wage, a rare find in its time. Bata Limited (also
referred to as the Bata Shoe Organization) may be a Canadian closely-held transnational
footwear and fashion accent manufacturer and merchandiser primarily based in urban center,
European country.

Type: Private company.

Industry: Retail and Manufacturing.

Owner: Bata family.

Area served: Worldwide.

Products of Bata are Footwear, Clothing and Accessories


Sales
(in millions)

45000 41163
40000 37410.8
35000 32982
29290.62
30000 26920.92 26327.55
24242.66 24726.84
25000
20000
15000
10000
5000
0
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SWOT Analysis of Bata.


Bata is a global footwear and fashion accessory manufacturer and retailer company. Its
headquarter is in Lausanne, Switzerland. Bata was founded in 1894 in Zlin, the Czech Republic
by Tomas Bata. Bata is still owned by the Bata family. Company have its presence in over 70
countries. Most preferred market of Bata is India with presence in over 500 cities and 1265 retail
stores.

Strength in the SWOT Analysis of BATA :

 Global Presence: Bata is a global player and not dependent on single market, because it is
present in more than 70 countries, with production facilities in 27 countries.
 Market Penetration: Bata has penetrated very well in market. Bata is present in big cities
as well as small town. This gives benefits to Bata to maintain its customer base and helps to
grab the new opportunities available in market and also in capturing the new demand created
in market.
 Strong Distribution Network: Bata has a wide and strong distribution network across the
global market, with 5000 retail stores worldwide out of that 1200 are located in India.
 Excellent Positioning: Bata has positioned itself in the market as a Fashionable as well as
affordable footwear brand.
 Cost Advantage: We Can clearly say that Bata have a cost advantage due to that bat can
produce huge range of footwear at affordable price.

Weakness of Bata in SWOT analysis:


 Limited market Share due to competition: Bata have high competition in the market
because of that, Bata face problem to capture more market share. This results in reduction
in market share by 6%.
 Falling Sales: Bata India’s sales in India is declining year by year but the company’s
profits have been increasing.
 Low quality image: Bata sales its product at low price to the customer. And most of the
customers think the quality of product is low.
 Opportunities for Bata in SWOT analysis:

 Footwear at fashion Statement: Nowadays shoes are becoming fashion statement


due to this sales of footwear is increasing. That create opportunity for Bata in the
market to enhance their revenue.
 Growing Rural Market: Bata have strong presence in emerging rural market which
is growing at a higher rate. Bata need to grab the opportunity and capture the demand
created in rural market.
 Growing demand in premium footwear category: In the nations where standard of
living is growing, the demand of premium footwear Industry is increasing.
 Threat for Bata in SWOT analysis:

 Intense Competition: Bata is facing intense competition from its competitor


brands in all categories and hence it is difficult for them to enlarge its market
share.
 Duplicity in the market: Duplicate products are available in the market it is a
problem faced by footwear industry which hamper the brand image.

Segmentation – Basic Segmentation


Segmentation Bata Footwear
Men Women Kids

-Ambassador -Moccasin -Weinbrenner

-Marie Claire -Naturalize

-Bubble gummers

Demographics – Income
Low
(Rs 299 – 799)

Medium
(Rs 800 – 1499)

High
(Rs. 1500 onwards)

Bata & I North Star Comfit Power


Bubble gummers Footing Naturalize

Ambassador Hush Puppies

Weinbrenner Scholl

Behavioral - (Occasions To Use)


Formal Casual

Sports

Outdoor

TARGETING

SINGLE SEGMENT

SELECTIVE SPECIALISATION

MARKET SPECIALISATION

PRODUCT SPECIALISATION

MASS COVERAGE

Industrial Shoes
Miner Shoes Hunter Shoes

Targeting
Positioning
INTRODUCTION

1931- Shoe Production Plant in Konnagar, West Bengal 1934 - Manufacturing City
named Batanagar Later factories in Digha near Patna

BATA CURRENTLY

Over 1250 retail stores in 500 cities 38 new stores in 3rd quarter of 2012 Largest
store of 10,000 sq.ft is in Borivili

BRANDS OF BATA

SEGMENTATION

POSITIONING

Footwear and accessories for entire family Performance Affordable price


Comfortable

PRODUCT INFORMATION

Bata Comfit. Comforting, bracing, reassuring; Bata Comfits look out for your feet, providing
continuous sustenance and gentle support. Comfit's advanced ergonomic design gently supports
your feet every step of the way. Super-soft uppers and a cushioned insole and heel surround your
feet with tenderness.
MARKETING MIX OF BATA
FINANCE:

1. GROSS FROFIT MARGIN (thousand)


GROSS PROFIT/ NET SALES X 100 = 15959780/29290620 X 100 = 54.49%

NET PROFIT MARGIN = PAT/ NET SALES X 100 = 3475560/29290620 X 100 = 11.86%
2. DIRECT AND INDIRECT COSTS (amount in millions)
Direct cost = cost of material consumed + purchase of stock in trade + changes in inventories
+ Employee benefit expenses
2018= 2695.23+9842.28+ (578.95) + 2953.78
= 14912.34

Indirect cost = Finance cost + Depreciation Expenses + Tax Expenses + Other Expenses + Employee
Benefit Expenses
2018= 41.98+ 604.21+1164.36+7842.48+2953.78=12606.81

3. FIXED ASSETS ADDED DURING THE YEAR (amount in cr)


2019 – 2018 = 333.75-308.55 = 25.2
4. WORKING CAPITAL OF THE YEAR (amount in cr)
CURRENT ASSETS - CURRENT LIABILITIES
=1409.78- 714.16= 695.62
5. DEBT EQUITY RATIO (amount in cr)
TOTAL LIABILITIES/ SHARE HOLDERS EQUITY =1741.84/1741.84=1 times
Ratio Amount

Gross profit margin 54.49%

Net profit margin 11.86%

Direct cost 14912.34(million)

Indirect cost 12606.81(million)

Fix asset added 25.2(cr)

Working capital 695.62(cr)

Debt equity ratio 1 times


HUMAN RESOURCES
EMPLOYEES OF THE COMPANY ARE CATEGORIZED ALONG THE FOLLOWING GRADES, IN
DESCENDING HIERARCHICAL ORDER:
Skills sets require in company

General skills  Communication


 Technical Skills
 Analytical Skill
 Interpersonal Skill
 Problem solving skill
 Multi Tasking

On the floor quality and skills that  Manpower Management


impresses the management  Interpersonal Skill
 Technical Expertise
 Quality consciousness
 Innovation

3. JDs and Job specifications of BATA


MARKETING

Job Description:
Job Summary
It's a footwear company looking for a sales executive.

Responsibilities and Duties


Sales and marketing
Conduct market research to identify selling options and evaluate customer needs
Set up meetings with probable clients and listen to their wishes and concerns.
Negotiate/close deals and handle complaints or objections.

Required Experience, Skills and Qualifications


Must have good sales and marketing skills Knowledge.
Knowledge of all core sales processes.
Experience in business development.
Must have experience for 3-5 years in sales.
Excellent communication skills.
Must have a presentable personality.
Knowledge of all core sales processes.

Job Type: Full-time

Experience:

 sales: 3-5 year (Preferred)


 total work: 5 year (Preferred)
 Business Development: 3 year (Preferred)
 Lead generation: 2 year (Preferred)

Required Assets:

 Two wheeler (Preferred)

Benefits:

 Travel allowance
 Phone / Internet reimbursement

Travel requirements:

 Yes - 50%

Industry:

Marketing
Competency Skills:

 He should be a self-motivated individual having excellent communication skills and good


interpersonal skills
 Self-initiator.
 Positive attitude and Team work
 Good communication skills

Job Description:
Sales Consultant for BATA Store.
Key responsibilities:

 Handle Customers & Give Them Brief Description Regarding Bata shoes
 Do Promotional Events
 Sales The shoes
 Support Customers from Shoes Inquiry to Shoes Purchase from our store

FINANCE

Job Description:
Accounts officer

Key Responsibilities:
 Cash Flow Projection
 MIS Reporting
 Working Capital Management
 Accounts Payable
 Import & Export
 Compliance with RBI
 Finance Manager, Finance Operations FP&A

JOB DESCRIPTION:
BATA India seeks a Finance Manager to support Financial Planning & Analysis for our rapidly
growing Global Finance Operations Services team. This position will be located in South East
High Wycombe and will partner with the Director of Finance Operations Services, Global
Accounts Receivable, and his leadership team to develop and maintain a strategic multi-year
plan, translate rapid business growth to operational support needs and financial implication and
provide decision support for initiatives focused on supporting quick growth across multiple
businesses and geographies while delivering best in class customer experience
Accounts Receivable, and his leadership team to develop and maintain a strategic multi-year
plan, translate rapid business growth to operational support needs and financial implication and
provide decision support for initiatives focused on supporting quick growth across multiple
businesses and geographies while delivering best in class customer experience.
Responsibilities include: Partnering with the global leadership team to develop strategic multi-
year plans and 2implementing processes to prioritize resource decisions and track the top
investments and initiatives necessary to exceed future state targets
Leading monthly analysis of operating plan budget to actual results at the Director level
Translating multi-year goal statements into fundamental key performance indicators which can
be used to effectively diagnose positive or negative trends and support business decisions
Performing deep dive analysis requiring financial modeling to develop recommendations and
impact the decision making of senior leadership
JOB SPECIFICATION
QUALIFICATION:
 MBA/PGDM /BA/BS degree in Finance, Accounting or related field.
 Minimum 60% above in X, XII and graduation.

EXPERIENCE
 Experience supervising and managing a professional staff.
 Experience as a trusted resource as a member of a senior level executive team
 Experience in multiple locations and globally is a plus for the HR director job
candidates.
 Highly analytical, detail oriented with advanced financial modelling and reporting skills.
 Complex problem solving using / Six Sigma techniques.

Driving annual and multi-year budgeting and variable cost productivity plans
analysis of operating plan budget to actual results at the Director level
Translating multi-year goal statements into fundamental key performance indicators which can
be used to effectively diagnose positive or negative trends and support business decisions
Performing deep dive analysis requiring financial modeling to develop recommendations and
impact the decision making of senior leadership
JOB SPECIFICATION
QUALIFICATION:
 MBA/PGDM /BA/BS degree in Finance, Accounting or related field.
 Minimum 60% above in X, XII and graduation.

EXPERIENCE
 Experience supervising and managing a professional staff.
 Experience as a trusted resource as a member of a senior level executive team
 Experience in multiple locations and globally is a plus for the HR director job
candidates.
 Highly analytical, detail oriented with advanced financial modelling and reporting skills.
 Complex problem solving using / Six Sigma techniques.
with the global leadership team to develop strategic multi-year plans and 2implementing
processes to prioritize resource decisions and track the top investments and initiatives necessary
to exceed future state targets
Leading monthly analysis of operating plan budget to actual results at the Director level
Translating multi-year goal statements into fundamental key performance indicators which can
be used to effectively diagnose positive or negative trends and support business decisions
Performing deep dive analysis requiring financial modeling to develop recommendations and
impact the decision making of senior leadership
JOB SPECIFICATION
QUALIFICATION:
 MBA/PGDM /BA/BS degree in Finance, Accounting or related field.
 Minimum 60% above in X,XII and graduation.

EXPERIENCE
 Experience supervising and managing a professional staff.
 Experience as a trusted resource as a member of a senior level executive team
 Experience in multiple locations and globally is a plus for the HR director job
candidates.
 Highly analytical, detail oriented with advanced financial modelling and reporting skills.
 Complex problem solving using / Six Sigma techniques.

analysis of operating plan budget to actual results at the Director level


Translating multi-year goal statements into fundamental key performance indicators which can
be used to effectively diagnose positive or negative trends and support business decisions
Performing deep dive analysis requiring financial modeling to develop recommendations and
impact the decision making of senior leadership

JOB SPECIFICATION
QUALIFICATION:
 MBA/PGDM /BA/BS degree in Finance, Accounting or related field.
 Minimum 60% above in X,XII and graduation.

EXPERIENCE
 Experience supervising and managing a professional staff.
 Experience as a trusted resource as a member of a senior level executive team
 Experience in multiple locations and globally is a plus for the HR director job
candidates.
 Highly analytical, detail oriented with advanced financial modelling and reporting skills.
 Complex problem solving using / Six Sigma techniques.
HUMAN RESOURCE
Recruitment Coordinator, Hyundai motor
Job ID: 461151 | Hyundai motor Ltd.
Job description:
The Hyundai motor Recruiting team is looking for an innovative, hands-on, and customer-
obsessed recruitment coordinator. The Recruiting Coordinator will interface regularly with
Hyundai’s businesses, ensuring the candidate’s Hyundai interview experience is positive from
beginning to end. Hyundai highly values the candidate experience and the Recruiting
Coordinator will have an immediate impact on the experience of every candidate. This person
will be the candidate’s primary point of contact for information and assistance throughout the
interviewing process.
analysis of operating plan budget to actual results at the Director level
Translating multi-year goal statements into fundamental key performance indicators which can
be used to effectively diagnose positive or negative trends and support business decisions
Performing deep dive analysis requiring financial modeling to develop recommendations and
impact the decision making of senior leadership
JOB SPECIFICATION
QUALIFICATION:
 MBA/PGDM /BA/BS degree in Finance, Accounting or related field.
 Minimum 60% above in X,XII and graduation.

EXPERIENCE
 Experience supervising and managing a professional staff.
 Experience as a trusted resource as a member of a senior level executive team
 Experience in multiple locations and globally is a plus for the HR director job
candidates.
 Highly analytical, detail oriented with advanced financial modelling and reporting skills.
 Complex problem solving using / Six Sigma techniqueob ID: 461151 | Hyundai motor Ltd.
Job description:
The Hyundai motor Recruiting team is looking for an innovative, hands-on, and customer-
obsessed recruitment coordinator. The Recruiting Coordinator will interface regularly with
Hyundai’s businesses, ensuring the candidate Hyundai interview experience is positive from
beginning to end. Hyundai highly values the candidate experience and the Recruiting
Coordinator will have an immediate impact on the experience of every candidate. This person
will be the candidate’s primary point of contact for information and assistance throughout the
interviewing process.
Primary Responsibilities:
Schedule on-and off-site interviews including coordinating with the Hiring Managers
Take ownership of and drive all aspects of recruitment process administration through pro-active
communication, diligence and anticipation of candidate, interview and recruiter requirements
Ensure an excellent follow up and communication with candidates throughout the candidate’s life
cycle from initial contact to start date
Enter and track candidate information in Amazon database and ensure appropriate parties have
access to necessary information
Complex calendar management and scheduling of internal and external meetings
Manage candidate travel and expenses and all administrative support functions for the team, such
as database maintenance
Manage multiple tasks and action items (documentation, follow up and preparation) ensuring
appropriate and timely action on deliverables
Manage vendor contracts and track invoices to contract terms
You will also be responsible for recruiting and on boarding interns for the digital EU team
Job specifications:
Qualifications
PGDM/MBA
60% above X, XII and graduation
Experience
Highly conversant with Excel, Outlook, Word; exposure to database management is preferred
Experience supervising and managing a professional staff.
Experience as a trusted resource as a member of a senior level executive team.
Highly analytical, detail oriented with advanced financial modeling and reporting skills.
Complex problem solving using

Bata selection process:


The selection process consists three rounds.
 Aptitude written test online
Applicant should clear written aptitude test conducted by Bata.

 Technical interview
Applicant should fulfill the technical skills required and should answer and satisfy
recruiter.

 HR interview
Every applicant will carefully check by asking various questions in order to verify
required competencies and personal views. Which helps to select suitable candidate.

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