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546\slmult0 \fs40\cf0\f0\charscalex100 {MAKALAH PENGETAHUAN E-
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\fs38\cf0\f0\charscalex100\b {KATA PENGANTAR}\b0 \par\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-506\slmult0 \fs42\cf1\f0\charscalex100 {Puji syukur
kepada Allah.swt Yang Maha Pengasih lagi Maha}\par\pard\li773\ri0\sl-360\slmult0
\fs40\cf1\f0\charscalex100 {Penyayang yang telah melimpahkan nikmatnya agar saya
bisa}\par\pard\li773\ri0\sl-373\slmult0 \fs34\cf1\f0\charscalex100 {menyelesaikan
tugas makalah ini sebelum batas waktu akhir.}\par\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-440\slmult0 \fs34\cf1\f0\charscalex100 {Adapun
tujuan dari penulisan makalah ini adalah tidak lain untuk}\par\pard\li773\ri0\sl-
360\slmult0 \fs36\cf1\f0\charscalex100 {menyelesaikan tugas pada Mata Kuliah
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\fs42\cf1\f0\charscalex100 {makalah ini juga bertujuan untuk menambah wawasan
tentang}\par\pard\li773\ri0\sl-360\slmult0 \fs36\cf1\f0\charscalex100 {pembahasan
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373\slmult0 \fs34\cf1\f0\charscalex100 {dan juga bagi
penulis.}\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
440\slmult0 \fs42\cf1\f0\charscalex100 {Saya mengucapkan terimakasih kepada Bapak
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{S.kom,M.Kom, Selaku dosen pengampu mata kuliah E-business}\par\pard\li773\ri0\sl-
373\slmult0 \fs36\cf1\f0\charscalex100 {sehingga saya bisa menyelesaikan makalah
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\fs36\cf1\f0\charscalex100 {beliau.}\par\pard\li773\ri0\sl-213\slmult0
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360\slmult0 \fs36\cf1\f0\charscalex100 {makalah ini, maka dari itu penulis
mengharapkan kritik dan saran yang}\par\pard\li773\ri0\sl-373\slmult0
\fs34\cf1\f0\charscalex100 {membangun dari para pembaca demi kesempurnaan makalah
ini.}\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-213\slmult0
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480\slmult0 \fs36\cf1\f0\charscalex100 {Padang, 7 April
2020}\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-213\slmult0
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373\slmult0 \fs36\cf1\f0\charscalex100 {Penulis}\par\pard\li5400\ri0\sl-213\slmult0
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{\fldrslt {Kata Pengantar}}}}\par\pard\li773\ri0\sl-493\slmult0
\fs30\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK "file:///D:\\E-
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I}}}}\par\column\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-533\slmult0 \fs40\cf0\f0\charscalex100\b {DAFTAR
ISI}\b0 \par\column\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li0\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li0\ri0\sl-280\slmult0 \fs42\cf0\f1\charscalex100
{2}\par\pard\li0\ri0\sl-493\slmult0 \fs42\cf0\f1\charscalex100
{3}\par\pard\li0\ri0\sl-493\slmult0 \fs42\cf0\f1\charscalex100
{4}\par\pard\sect\sectd\sbknone\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\col
s2\colno1\colw9506\colsr-0\colno2\colw1933\pard\li1000\ri0\sl-493\slmult0
\fs34\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK "file:///D:\\E-
BISNIS\\Mode%20Synchronous.docx"}}{\fldrslt {1.}}}}\fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt { Penjabaran konsep E-Business}}}}\par\pard\li1000\ri0\sl-493\slmult0
\fs30\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK "file:///D:\\E-
BISNIS\\Mode%20Synchronous.docx"}}{\fldrslt {2. Perkembangan E-Business serta
ruang lingkup E-Business}}}}\par\pard\li1000\ri0\sl-493\slmult0
\fs30\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK "file:///D:\\E-
BISNIS\\Mode%20Synchronous.docx"}}{\fldrslt {3. Ruang lingkup E-
Business}}}}\par\pard\li773\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt
{BAB II}}}}\par\pard\li1000\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {1. Struktur Model dasar E-Business}}}}\par\pard\li1000\ri0\sl-
493\slmult0 \fs30\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK
"file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}{\fldrslt {2. 10 Proyek dalam E-
Business}}}}\par\pard\li1000\ri0\sl-493\slmult0 \fs40\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {3. ERP}}}}\par\pard\li773\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {BAB III}}}}\par\pard\li1000\ri0\sl-493\slmult0
\fs30\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK "file:///D:\\E-
BISNIS\\Mode%20Synchronous.docx"}}{\fldrslt {1. Konsep Bisnis yang
dilakukan}}}}\par\pard\li1000\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {2. Bentuk Aplikasi yang membantu proses dalam bisnis
Saya}}}}\par\pard\li773\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {BAB IV}}}}\par\pard\li1000\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {1. Tantangan dari konsep bisnis yang saya
jalani}}}}\par\pard\li1000\ri0\sl-493\slmult0 \fs30\cf0\f1\charscalex100
{{\field{\*\fldinst{HYPERLINK "file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}
{\fldrslt {2. Cara menghadapi tantangan tersebut}}}}\par\pard\li773\ri0\sl-
493\slmult0 \fs30\cf0\f1\charscalex100 {{\field{\*\fldinst{HYPERLINK
"file:///D:\\E-BISNIS\\Mode%20Synchronous.docx"}}{\fldrslt
{Penutup}}}}\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
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253\slmult0 \fs34\cf0\f1\charscalex100 {3}\par\column\pard\li146\ri0\sl-493\slmult0
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\fs34\cf0\f1\charscalex100 {17}\par\pard\li0\ri0\sl-493\slmult0
\fs34\cf0\f1\charscalex100 {17}\par\pard\li0\ri0\sl-493\slmult0
\fs34\cf0\f1\charscalex100 {19}\par\pard\li0\ri0\sl-493\slmult0
\fs34\cf0\f1\charscalex100 {19}\par\pard\li0\ri0\sl-493\slmult0
\fs34\cf0\f1\charscalex100 {19}\par\pard\li0\ri0\sl-493\slmult0
\fs34\cf0\f1\charscalex100
{20}\par\pard\sect\sectd\sbknone\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\pa
rd\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\margtsxn666\m
argbsxn240\pard\li5026\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5026\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5026\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5026\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5026\ri0\sl-
546\slmult0 \fs36\cf0\f0\charscalex100\b {BAB I}\b0 \par\pard\li1133\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-306\slmult0
\fs24\cf0\f0\charscalex100\b {1. PENJABARAN KONSEP E-BUSINESS}\b0
\par\pard\li1133\ri0\sl-360\slmult0 \fs30\cf2\f0\charscalex100\b {A. Pengertian E-
Business}\b0 \par\pard\li2213\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li2213\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100\b {E-Business}\b0 \fs28\cf0\f0\charscalex100
{ adalah suatu kegiatan transaksi, jual-beli, bisnis yang
dilakukan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {melalui
perangkat elektronik atau dengan internet sehingga perusahaan dapat
langsung}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{berinteraksi dengan costumer, supplier maupun rekan bisnis. Arti yang lebih
singkat dari}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {e-
business yaitu penggunaan Teknologi Informasi dan Komunikasi untuk
menjalankan}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100
{sekaligus mengelola bisnisnya sehingga dapat memperoleh keuntungan.
Teknologi}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Informasi
dan Komunikasi pada e-business digunakan untuk meningkatkan
bisnis}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {perusahaan
yang mencangkup semua aspek yang berorientasi pada profit maupun
non}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {profit suatu
perusahaan.}\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
333\slmult0 \fs30\cf2\f0\charscalex100\b {B. Pengertian E-Business menurut para
ahli}\b0 \par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
293\slmult0 \fs26\cf0\f0\charscalex100\b {1. Steven Alter}\b0
\par\pard\li1853\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1853\ri0\sl-293\slmult0
\fs24\cf3\f0\charscalex100 {E-business adalah praktek pelaksanaan dan pengelolaan
proses bisnis utama seperti}\par\pard\li1493\ri0\sl-306\slmult0
\fs28\cf3\f0\charscalex100 {perancangan produk, pengelolaan pasokan bahan baku,
manufaktur, penjualan,}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf3\f0\charscalex100 {pemenuhan pesanan, dan penyediaan servis melalui
penggunaan teknologi komunikasi,}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf3\f0\charscalex100 {komputer, dan data yang telah
terkomputerisasi}\fs54\cf3\f0\charscalex100\i {.}\i0 \par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-333\slmult0
\fs28\cf3\f0\charscalex100\b {2. Sid L. Huff}\b0 \par\pard\li2213\ri0\sl-
386\slmult0 \fs24\cf3\f0\charscalex100 {Dalam bukunya, yang berjudul Cases in
Electronic Commerce. McGraw-Hill}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf3\f0\charscalex100 {disebutkan bahwa E-business meliputi semua hal yang
harus dilakukan menggunakan}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf3\f0\charscalex100 {teknologi informasi dan komunikasi (ICT) untuk
melakukan kegiatan bisnis antar}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf3\f0\charscalex100 {organisasi maupun dari organisasi ke
konsumen.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
293\slmult0 \fs28\cf3\f0\charscalex100\b {3. Samantha Shurety}\b0
\par\pard\li2213\ri0\sl-386\slmult0 \fs24\cf3\f0\charscalex100 { E-business adalah
penggunaan teknologi internet untuk melakukan transformasi}\par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf3\f0\charscalex100 {proses bisnis yang dilakukan. Bentuk e-
business yang paling mudah terlihat adalah}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf3\f0\charscalex100 {pembelian barang secara online baik retail maupun
grosir.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf3\f0\charscalex100\b {4. Christoper Stoole}\b0
\par\pard\li2213\ri0\sl-400\slmult0 \fs24\cf3\f0\charscalex100 { E-business adalah
sebuah pendekatan yang aman, fleksibel, dan terintegrasi}\par\pard\li1493\ri0\sl-
266\slmult0 \fs26\cf3\f0\charscalex100 {untuk memberikan nilai bisnis yang berbeda
dengan mengkombinasikan system dan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf3\f0\charscalex100 {proses yang menjalankan operasi bisnis utama dengan
pemanfaatan teknologi internet.}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \fs28\cf3\f0\charscalex100\b {5.
Daniel Amor}\b0 \par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-293\slmult0 \fs34\cf0\f1\charscalex100
{4}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn0\margt
sxn666\margbsxn240\pard\li2213\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li2213\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li2213\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li2213\ri0\sl-413\slmult0 \fs26\cf3\f0\charscalex100 {Menurut
Daniel Amor, e-business menghubungkan sistem teknologi
informasi}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf3\f0\charscalex100
{tradisional dengan internet akan menjadi sebuah e-
business.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
293\slmult0 \fs28\cf3\f0\charscalex100\b {6. SearchCIO}\b0 \par\pard\li2213\ri0\sl-
386\slmult0 \fs24\cf3\f0\charscalex100 {E-business adalah mengelola bisnis di
internet yang terkait dengan pembelian,}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf3\f0\charscalex100 {penjualan, pelayanan terhadap konsumen, dan kolaborasi
antar rekan bisnis.}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \fs28\cf3\f0\charscalex100\b {7. MSN
Encarta}\b0 \par\pard\li2213\ri0\sl-386\slmult0 \fs26\cf3\f0\charscalex100
{Pengertian e-business merupakan perusahaan di internet yang
menggunakan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf3\f0\charscalex100
{internet untuk pengelolaan bisnis misalnya untuk menghubungkan dengan
konsumen,}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf3\f0\charscalex100 {supplier, pekerja, dan rekan bisnis. Perusahaan yang
menggunakan teknologi internet.}\par\pard\li1133\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1133\ri0\sl-320\slmult0 \fs30\cf2\f0\charscalex100\b {C. Model
E-Business}\b0 \par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf4\f0\charscalex100 {Adapun
model-model E- business dapat dikategorikan menjadi Sembilan Model
bisnis}\par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf4\f0\charscalex100
{yaitu:}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Virtual Storefront, yang menjual
produk fisik atau jasa secara online, sedangkan}\par\pard\li1493\ri0\sl-266\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100
{pengirimannya menggunakan sarana \uc1\u8211X sarana tradisional. seperti jasa
posdan kurir.}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Marketplace Concentrator, yaitu yang
memusatkan mengenai informasi produk dan}\par\pard\li1493\ri0\sl-280\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {jasa dari
beberapa produsen pada satu titik sentral. Pembeli dapat
mencari,}\par\pard\li1493\ri0\sl-266\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {membanding-bandingkan dan kadangkala
juga melakukan transaksi pembelian.}\par\pard\li1493\ri0\sl-280\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Information
Brokerme, yaitu menyediakan informasi mengenai produk,
harga}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100 {\uc1\u61558X}
{ }\fs24\cf4\f0\charscalex100 {dan ketersediaannya dan terkadang menyediakan
fasilitas transaksi. Namun nilai}\par\pard\li1493\ri0\sl-266\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {utamanya
adalah nformasi yang disediakan.}\par\pard\li1493\ri0\sl-280\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Transaction
Broker, yaitu pembeli dapat mengamati berbagai tarif dan
syarat}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf4\f0\charscalex100 {pembelian, namun aktifitas bisnis
utamanya adalah memfasilitasi transaksi.}\par\pard\li1493\ri0\sl-280\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Electronic
Clearinghouses, yaitu menyediakan suasana seperti tempat lelang
produk,}\par\pard\li1493\ri0\sl-266\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {dimana harga dan ketersediaan selalu
berubah tergantung pada reaksi konsumen.}\par\pard\li1493\ri0\sl-280\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Reverse
auction, yaitu konsumen mengajukan tawaran kepada berbagai penjual
untuk}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100 {\uc1\u61558X}
{ }\fs24\cf4\f0\charscalex100 {membeli barang atau jasa dengan harga yang
disfesifikasi oleh pembeli.}\par\pard\li1493\ri0\sl-266\slmult0
\fs76\cf4\f0\charscalex100 {\uc1\u61558X}{ }\fs26\cf4\f0\charscalex100 {Digital
Product Delivery, yaitu menjual dan mengirim perangkat lunak,
multimedia,}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf4\f0\charscalex100 {dan produk digital lainnya lewat
internet.}\par\pard\li1493\ri0\sl-280\slmult0 \fs76\cf4\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf4\f0\charscalex100 {Content Provider, yaitu yang
memperoleh pendapatan melalui penyediaan kontan.}\par\pard\li1133\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-373\slmult0
\fs30\cf2\f0\charscalex100\b {D. Tujuan E-Business}\b0
\par\pard\sect\sectd\sbknone\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn0\cols7\co
lno1\colw3360\colsr-0\colno2\colw1453\colsr-0\colno3\colw1093\colsr-
0\colno4\colw1013\colsr-0\colno5\colw1600\colsr-0\colno6\colw1266\colsr-
0\colno7\colw1786\pard\li2213\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{Tujuan}\par\column\pard\li0\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {E-
Busines}\par\column\pard\li0\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{adalah}\par\column\pard\li0\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{untuk}\par\column\pard\li0\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{mendukung}\par\column\pard\li0\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{efisiensi}\par\column\pard\li0\ri0\sl-280\slmult0 \fs30\cf0\f0\charscalex100
{dan}\par\pard\sect\sectd\sbknone\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn0\par
d\li1493\ri0\sl-320\slmult0 \fs30\cf0\f0\charscalex100 {integritas pengelolaan data
sumber daya manusia, keuangan, Supply Chain }\par\pard\li1493\ri0\sl-
320\slmult0 \fs26\cf0\f0\charscalex100 {Management/Logistic Management. Selain itu
berfungsi sebagai sarana komunikasi dan}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {informasi bagi publik. Dengan berbasiskan internet,
sistem ini dapat diakses dimana saja}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {sesuai dengan hak akses yang telah
ditentukan.}\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
333\slmult0 \fs30\cf2\f0\charscalex100\b {E. Faktor-Faktor Keberhasilan E-
Business}\b0 \par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-253\slmult0 \fs34\cf0\f1\charscalex100
{5}\par\pard\sect\sectd\sbknone\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn0\pard\
sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\margtsxn666\marg
bsxn240\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
413\slmult0 \fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100
{E-business dan strategi organisasi. Nilai strategis untuk melakukan implementasu
e-}\par\pard\li1493\ri0\sl-266\slmult0 \fs22\cf0\f0\charscalex100 {business
tergantung pada tingkat sejauh mana proses tersebut dapat membantu
organisasi}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{mengimplementasikan dan mencapai strategi keseluruhan.}\par\pard\li1133\ri0\sl-
280\slmult0 \fs74\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100
{Pembeli dan Inbound Logistic. Internet dapat meningkatkan aktifitas pembeli
dengan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {cara
mempermudah perusahaan mengidentifikasi calon pemasok dan
membandingkan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100
{harga. Data mengenai pembelian yang dilakukan sub unit organisasi yang berbeda
dapat}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{disentralisasikan, sehingga memungkinkan organisasi untuk menetapkan pembelian
total}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {diseluruh
dunia atas berbagai produk.}\par\pard\li1133\ri0\sl-266\slmult0
\fs74\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {Operasi
internal, sumber daya manusia, dan infrastuktur. Teknologi komunikasi
tingkat}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {lanjut
dapat secara signifikan meningkatkan effisiensi operasi internal.
Peningkatan}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf0\f0\charscalex100 {akses
ke informasi juga dapat secara signifikan meningkatkan perencanaan. Pada
sumber}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {daya
manusia, aktifitas ini mendukung untuk effisiensi dan efektifitas dalam
aktifitas}\par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{utama.}\par\pard\li1133\ri0\sl-280\slmult0 \fs74\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Outbound Logistic. Akses yang tepat
waktu dan akurat atas informasi rinci tentang}\par\pard\li1493\ri0\sl-
280\slmult0 \fs28\cf0\f0\charscalex100 {pengiriman memungkinkan penjual mengurangi
biaya tranportasi melalui cara}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {pengiriman gabungan ke para pelanggan yang dekat
lokasinya satu dengan yang lainnya.}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {Informasi yang lebih tepat waktu tentang penjualan
dapat membantu pabrik}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {mengoptimalkan jumlah persediaan yang
ditanggungnya.}\par\pard\li1133\ri0\sl-266\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Penjualan dan Pemasaran. Perusahaan
dapat menciptakan katalog elektronik di Website }\par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf0\f0\charscalex100 {mereka untuk mengotomatisasikan input
pesanan penjualan. Kemampuan ini tidak hanya}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {memungkinkan para pelanggan menyampaikan pesanan saat
mereka menginginkannya,}\par\pard\li1493\ri0\sl-266\slmult0
\fs28\cf0\f0\charscalex100 {tetapi juga dapat secara signifikan mengurangi jumlah
staf dengan cara meniadakan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {telepon, surat-menyurat atau pengiriman
faks.}\par\pard\li1133\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100 {\uc1\u61558X}
{ }\fs26\cf0\f0\charscalex100 {Pelayanan dan dukungan Purnajual. E-business dapat
secara signifikan meningkatkan}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {kualitas dukungan purnajual ke para
pelanggan.}\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
400\slmult0 \fs36\cf2\f0\charscalex100\b {F.}\b0 { }\fs28\cf2\f0\charscalex100\b
{Pembagian E-Business}\b0 \par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-346\slmult0 \*\tx1853\fs34\cf0\f0\charscalex100\b
{1.}\b0 \tab \fs24\cf0\f0\charscalex100\b \i {Customer Relationship Management
(CRM)}\b0 \i0 \par\pard\li2213\ri0\sl-426\slmult0 \fs28\cf0\f0\charscalex100
{system kustomisasi melakukan personalisasi produk dan servis
berdasarkan}\par\pard\li2213\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{keinginan customer atau menyangkut hubungan antara perusahaan
dengan}\par\pard\li2213\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {konsumen
yang meliputi ; sales, pemasaran, data-data, penjualan dan
pelayanan,}\par\pard\li2213\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {anggapan
dari konsumen.}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-280\slmult0 \*\tx1853\fs34\cf0\f0\charscalex100\b
{2.}\b0 \tab \fs24\cf0\f0\charscalex100\b \i {Enterprise Resource Planning
(ERP)}\b0 \i0 \par\pard\li2213\ri0\sl-426\slmult0 \fs28\cf0\f0\charscalex100
{system informasi pendukung e-business yang menyediakan berbagai
macam}\par\pard\li2213\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100 {kebutuhan
perusahaan seperti supply chain, CRM, marketing,
warehouse,}\par\pard\li2213\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{shipping, dan payment, serta mampu melakukan otomatisasi proses bisnis
atau}\par\pard\li2213\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100 {menyangkut
hubungan dalam internal perusahaan tersebut, yang
meliputi ;}\par\pard\li2213\ri0\sl-266\slmult0 \fs30\cf0\f0\charscalex100
{production and finance, human resource, sales and distribution,
order}\par\pard\li2213\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{management.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
280\slmult0 \*\tx1853\fs34\cf0\f0\charscalex100\b {3.}\b0 \tab
\fs24\cf0\f0\charscalex100\b \i {Enterprise Application Programs (EAI)}\b0 \i0
\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-426\slmult0 \fs34\cf0\f1\charscalex100
{6}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\mar
gtsxn666\margbsxn240\pard\li1853\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1853\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1853\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1853\ri0\sl-413\slmult0 \fs26\cf0\f0\charscalex100
{merupakan konsep integrasi berbagai proses bisnis dengan memperbolehkan
mereka}\par\pard\li1853\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {saling
bertukar data berbasis message. EAI berfungsi sebagai penghubung
ERP}\par\pard\li1853\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {dengan SCM atau
ERP dengan CRM.}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \*\tx1853\fs34\cf0\f0\charscalex100\b
{4.}\b0 \tab \fs24\cf0\f0\charscalex100\b \i {Supply Chain Management (SCM)}\b0 \i0
\par\pard\li2213\ri0\sl-426\slmult0 \fs24\cf0\f0\charscalex100 {manajemen rantai
supply secara otomatis terkomputerisasi. SCM menyangkut}\par\pard\li2213\ri0\sl-
266\slmult0 \fs24\cf0\f0\charscalex100 {hubungan antara perusahaan dengan
supplier.}\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
333\slmult0 \fs30\cf2\f0\charscalex100\b {G. Manfaat Implementasi E-business}\b0
\par\pard\li1480\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1480\ri0\sl-346\slmult0
\fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100
{Meningkatkan kinerja operasional perusahaan}\par\pard\li1480\ri0\sl-280\slmult0
\fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100
{Meningkatkan peluang akses ke pasar, pemasok dan pendanaan yang
luas}\par\pard\li1480\ri0\sl-266\slmult0 \fs76\cf0\f0\charscalex100 {\uc1\u61558X}{
}\fs26\cf0\f0\charscalex100 {Meningkatkan efisiensi
perusahaan}\par\pard\li1480\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {Mempermudah pengolahan aset
perusahaan}\par\pard\li1480\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Meningkatkan kualitas layanan pada
pelanggan}\par\pard\li1480\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Meningkatkan komunikasi seluruh
stakeholder}\par\pard\li1480\ri0\sl-266\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Mengatasi kesenjangan
digital}\par\pard\li1480\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {Media mempromosikan kompetensi
perusahaan}\par\pard\li1480\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Memperlancar transaksi
bisnis}\par\pard\li1480\ri0\sl-266\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {Sarana penyebaran informasi secara
luas}\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
386\slmult0 \fs30\cf2\f0\charscalex100\b {H. Hubungan E-Business Dengan E-
Commerce}\b0 \par\pard\li1133\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {Perdagangan elektronik atau e-commerce
merupakan bagian dari e-business, di mana}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {cakupan e-business lebih luas, tidak hanya sekedar
perniagaan tetapi mencakup juga}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {pengkolaborasian mitra bisnis, pelayanan nasabah,
sumber daya manusia, lowongan}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {pekerjaan dll.}\par\pard\li1133\ri0\sl-306\slmult0
\fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {Selain
teknologi jaringan www, e-business juga memerlukan teknologi
basisdata}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100
{(database), surat elektronik (e-mail) dan bentuk teknologi non komputer yang lain
seperti}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {halnya
sistem pengiriman barang dan alat pembayaran untuk e-
commerce}\par\pard\li1133\ri0\sl-360\slmult0 \fs30\cf2\f0\charscalex100\b {I.
Perbedaan E-Business dan E-Commerce}\b0 \par\pard\li1133\ri0\sl-306\slmult0
\fs72\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs22\cf0\f0\charscalex100 {Mencakup
aplikasi front maupun back office yang membentuk mesin utama bagi bisnis
modern}\par\pard\li1133\ri0\sl-280\slmult0 \fs72\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs22\cf0\f0\charscalex100 {Tidak hanya sekedar transaksi E-
commerce ataupun jual-beli melalui web, tetapi dengan
bantuan}\par\pard\li1493\ri0\sl-293\slmult0 \fs22\cf0\f0\charscalex100 {teknologi
dapat memaksimalkan Customer Value dan profit}\par\pard\li1133\ri0\sl-
293\slmult0 \fs72\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100
{E-Business lebih luas dalam lingkup dan E-Commerce hanya merupakan satu aspek atau
satu}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f0\charscalex100 {bagian dari E-
Business.}\par\pard\li1133\ri0\sl-293\slmult0 \fs72\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs24\cf0\f0\charscalex100 {E-Business melibatkan
pemasaran,perancangan produk,evaluasi layanan konsumen
pengelolaan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {SDM
dll.}\par\pard\li1133\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1133\ri0\sl-
373\slmult0 \fs24\cf0\f0\charscalex100\b {2. PERKEMBANGAN E-BUSINESS SERTA RUANG
LINGKUP E-BUSINESS}\b0 \par\pard\li1853\ri0\sl-320\slmult0
\*\tx2213\fs26\cf0\f2\charscalex100 {\uc1\u61623X}\tab \fs24\cf0\f0\charscalex100\b
{Awal Perkembangan E-Business}\b0 \par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {1. Pada tahun 1970-an}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100 {Aplikasi E-Bisnis pertama kali dikembangkan
dan digunakan sebagai transaksi}\par\pard\li1493\ri0\sl-306\slmult0
\fs24\cf0\f0\charscalex100 {pembayaran melalui internet yang disebut dengan
Electronic Fund Transfer (EFT).}\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
333\slmult0 \fs34\cf0\f1\charscalex100
{7}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\mar
gtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-413\slmult0 \fs26\cf0\f0\charscalex100
{2. Pada tahun 1970-an}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {Aplikasi E-Bisnis pertama kali dikembangkan dan
digunakan sebagai transaksi}\par\pard\li1493\ri0\sl-306\slmult0
\fs24\cf0\f0\charscalex100 {pembayaran melalui internet yang disebut dengan
Electronic Fund Transfer (EFT).}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {3. Pada tahun 1990}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100 {Dimana teknologi World Wide Web (WWW),
semakin maju karena tidak hanya}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {menampilkan data saja melainkan sudah mampu menampilkan
data gambar, suara,}\par\pard\li1493\ri0\sl-320\slmult0 \fs26\cf0\f0\charscalex100
{animasi bahkan video.}\par\pard\li1493\ri0\sl-306\slmult0
\fs26\cf0\f0\charscalex100 {4. Pada tahun 2000-an}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100 {Perkembangan E-Bisnis, semakin pesat dimana
banyak perusahaan-perusahaan di}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {Amerika, Eropa, Asia bahkanIndonesia telah beralih
dalam konsep memasarkan produk-}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {produknya melalui Internet.}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100 {EVOLUSI E-BUSINESS}\par\pard\li1493\ri0\sl-
306\slmult0 \fs24\cf0\f0\charscalex100 { Menurut Loudon (2010:35), ada tiga fase
perkembangan dalam dunia E-Bisnis, yaitu :}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {1. Fase Inovasi (1995-2000)}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100 {2. Fase Konsolidasi
(2001-2006)}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {3.
Fase Re-Invensi (2006-Sekarang)}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-306\slmult0 \fs24\cf0\f0\charscalex100\b {1. Fase
Inovasi (1995-2000)}\b0 \par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \fs28\cf0\f0\charscalex100 {Fase
Inovasi memiliki beberapa ciri diantara sebagai berikut : E-Bisnis
dijalankan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100
{berdasarkan pada perkembangan teknologi(technology driven), seperti
perkembangan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100
{internet, komunikasi dan pertukaran data dan lain sebagainya. Umumnya produk-
produk}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {yang
dipasarkan pada masa ini adalah produk-produk eceran, seperti yang
dilakukan}\par\pard\li1493\ri0\sl-320\slmult0 \fs26\cf0\f0\charscalex100
{olehAmazon, seperti: Menjual Buku, cd film sampai}\par\pard\li1493\ri0\sl-
306\slmult0 \fs26\cf0\f0\charscalex100 {musik mp3.}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100\b {2.Fase Konsolidasi (2001-2006)}\b0
\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {Pada fase ini E-
Bisnis dijalankan berdasarkan pada aspekbisnis (bussines driven).
Pada}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {Fase ini E-
Bisnis tidak hanya lagi hanya sebatas inovasi teknologi yang
mendukungnya,}\par\pard\li1493\ri0\sl-320\slmult0 \fs26\cf0\f0\charscalex100
{tetapi dijalankan pada perencanaan bisnis, sehingga strategi yang dilakukan
ialah}\par\pard\li1493\ri0\sl-306\slmult0 \fs24\cf0\f0\charscalex100 {perpaduan
antara strategi bisnis konvensional dan teknologi online. Jadi Fase ini
sangat}\par\pard\li1493\ri0\sl-320\slmult0 \fs28\cf0\f0\charscalex100 {berfokus
terhadap Laba. Umumnya produk yang dijual meliputi produk
dengan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {ecerantinggi
dan kompleks, seperti;Komputer, Handphone, dan barang elektonik
lainnya.}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100\b {3.Fase
Re-Invensi (2006-Sekarang)}\b0 \par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {Pada fase ini E-Bisnis dijalankan dengan didasarkan
pada pelanggan, audiens dan}\par\pard\li1493\ri0\sl-306\slmult0
\fs26\cf0\f0\charscalex100 {komunitas organisasi bisnis (customer, audience and
community driven). Dengan}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {demikian para organisasi bisnis mulai memberikan
perhatian kepada siapa sebenarnya}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {pelanggan mereka. Jadi Fase ini tidak hanya semata-mata
mengejar target penjualan atau}\par\pard\li1493\ri0\sl-320\slmult0
\fs22\cf0\f0\charscalex100 {laba tetapi juga memperhatikan faktor-faktor yang
berkaitan dengan pelanggan dan target}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {pasar mereka (pertumbuhan jaringan sosial). Pada
umumnya bisnis lebih berfokus pada}\par\pard\li1493\ri0\sl-306\slmult0
\fs24\cf0\f0\charscalex100 {jasa dibanding produk fisik.}\par\pard\li1853\ri0\sl-
346\slmult0 \*\tx2213\fs26\cf0\f2\charscalex100 {\uc1\u61623X}\tab
\fs24\cf0\f0\charscalex100\b {RUANG LINGKUP :}\b0 \par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-226\slmult0 \fs34\cf0\f1\charscalex100
{8}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\mar
gtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-413\slmult0 \fs24\cf0\f0\charscalex100
{Ruang Lingkup E Bussiness Dijelaskan dengan Prinsip (4 W) Yaitu: What, Where,
Who}\par\pard\li1493\ri0\sl-320\slmult0 \fs28\cf0\f0\charscalex100 {dan
Why.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
293\slmult0 \fs24\cf0\f0\charscalex100 {1. What 3.
Who}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
306\slmult0 \fs24\cf0\f0\charscalex100 {2. Where 4.
Why}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
306\slmult0 \fs36\cf0\f0\charscalex100 {1.}{ }\fs28\cf0\f0\charscalex100\b
{What}\b0 { }\fs26\cf0\f0\charscalex100 {Secara prinsip pengertian E Business jauh
lebih luas dibandingkan dengan E}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {Commerce, bahkan secara filosofis, E Commerce merupakan
bagian dari E Bussiness.}\par\pard\li1493\ri0\sl-320\slmult0
\fs22\cf0\f0\charscalex100 {Jika E Commerce hanya memfokuskan diri pada aktivitas
atau mekanisme transaksi yang}\par\pard\li1493\ri0\sl-306\slmult0
\fs24\cf0\f0\charscalex100 {dilakukan secara elektronik/digital, E Bussiness
memiliki wilayah yang jauh lebih luas,}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {termasuk di dalamnya aktivitas relasi antara dua entiti
perusahaan, interaksi antara}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {perusahaan dengan pelanggannya, kolaborasi antara
perusahaan dengan para mitra}\par\pard\li1493\ri0\sl-320\slmult0
\fs24\cf0\f0\charscalex100 {bisnisnya, pertukaran informasi antara perusahaan
dengan para pesaing usahanya, dan}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {lain sebagainya.}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \fs34\cf0\f0\charscalex100
{2.}\fs24\cf0\f0\charscalex100\b { Where}\b0 \fs28\cf0\f0\charscalex100 { E
Bussiness dilakukan dimana saja, sejauh pihak yang
berkepentingan}\par\pard\li1493\ri0\sl-320\slmult0 \fs22\cf0\f0\charscalex100
{memiliki fasilitas elektronik/digital sebagai kanal akses (access channel).
Berbeda dengan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100
{bisnis konvensional dimana transaksi biasa dilakukan secara fisik di sekitar
perusahaan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {dengan
akses dan variasi transaksi yang terbatas.}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-306\slmult0 \fs34\cf0\f0\charscalex100
{3.}\fs26\cf0\f0\charscalex100\b { Who}\b0 \fs24\cf0\f0\charscalex100 { Siapa saja
yang melakukan E Bisnis. Klasifikasi entiti yang kerap
dipergunakan}\par\pard\li1493\ri0\sl-306\slmult0 \fs24\cf0\f0\charscalex100 {dalam
mengilustrasikan eBusiness, masing-masing: Agent, Business, Consumer,
Device,}\par\pard\li1493\ri0\sl-320\slmult0 \fs22\cf0\f0\charscalex100 {Employee,
Family, dan Government. Contohnya adalah sebuah aplikasi tipe
eCommerce}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {B-to-C
yang merupakan mekanisme hubungan perdagangan antara sebuah
perusahaan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {dengan
para pelanggannya (end consumersnya); atau tipe G-to-G yang
menghubungkan}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {dua
buah negara untuk permasalahan eksport dan import.}\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-293\slmult0 \fs34\cf0\f0\charscalex100
{4.}\fs28\cf0\f0\charscalex100\b { Why}\b0 \fs26\cf0\f0\charscalex100 { Penerapan
konsep eBusiness secara efektif memberikan keuntungan bagi}\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100 {perusahaan karena banyaknya komponen biaya
tinggi yanga dapat dihemat, yang secara}\par\pard\li1493\ri0\sl-320\slmult0
\fs26\cf0\f0\charscalex100 {tidak langsung meningkatkan level pendapatannya. Dengan
mengimplementasikan}\par\pard\li1493\ri0\sl-320\slmult0 \fs22\cf0\f0\charscalex100
{eBusiness, perusahaan dapat melihat berbagai peluang dan celah bisnis baru yang
selama}\par\pard\li1493\ri0\sl-320\slmult0 \fs24\cf0\f0\charscalex100 {ini belum
pernah ditawarkan kepada masyarakat.}\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5400\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5400\ri0\sl-266\slmult0 \fs34\cf0\f1\charscalex100
{9}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\mar
gtsxn666\margbsxn240\pard\li4960\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4960\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4960\ri0\sl-546\slmult0 \fs36\cf0\f0\charscalex100\b {BAB
II}\b0 \par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
320\slmult0 \fs24\cf0\f0\charscalex100\b {1 .STRUKTUR MODEL DASAR DARI E-
BUSINESS}\b0 \par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
293\slmult0 \fs24\cf4\f0\charscalex100\b {1. B2C (Business to Consumers)}\b0
\par\pard\li2213\ri0\sl-280\slmult0 \fs28\cf4\f0\charscalex100 {Interaksi yang
dimungkinkan oleh teknologi antara individu dan
organisasi.}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100
{Business to consumers atau business to costumer
menggambarkan kegiatan bisnis}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {melayani konsumen dengan produk atau jasa. Misalkan
orang membeli sepasang sepatu}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {dari pengecer. Transaksi yang mengarah ke sepatu agar
tersedia untuk pembeli, yaitu}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {pembelian kulit, tali, karet, dll serta penjualan
sepatu dari pembuat sepatu ke pengecer}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {akan dianggap transaksi B2C.}\par\pard\li1493\ri0\sl-
266\slmult0 \fs26\cf4\f0\charscalex100 {Karakteristik
B2C :}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {- Antara
organisasi dengan perorangan}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {- Nilai uang yang dilibatkan lebih
kecil}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {- Transaksi
tidak sering terjadi}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100
{- Relatif sederhana}\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-346\slmult0 \fs24\cf4\f0\charscalex100\b {2. B2B
(Business to Business)}\b0 \par\pard\li1853\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1853\ri0\sl-333\slmult0 \fs26\cf4\f0\charscalex100 {Interaksi
yang dimungkinkan oleh teknologi antara organisasi dengan
organisasi}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {(antar
organisasi). menggambarkan transaksi perdagangan antara perusahaan,
seperti}\par\pard\li1493\ri0\sl-266\slmult0 \fs22\cf4\f0\charscalex100 {antara
manfaktur dan grosir, atau antara grosir dan pengecer. Volume transaksi B2B
jauh}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {lebih tinggi
dibandingkan volume transaksi B2C. Alasan utamanya karena dalam
rantai}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {pasokan
(Supply chain) ada banyak transaksi B2B yang mencakup bahan baku
dan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100 {penjualan
produk jadi ke konsumen. Sebagai contoh, sebuah produsen mobil
membuat}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {beberapa
transaksi B2B seperti membeli ban, kaca untuk kaca jendela, dan selang
karet}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {untuk
kendaraan. Transaksi terakhir adalah saat kendaraan jadi yang dijual
kepada}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {konsumen
yang merupakan transaksi (B2C) tunggal.}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf4\f0\charscalex100 {Karakteristik B2B :}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {- Antar organisasi}\par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf4\f0\charscalex100 {- Nilai uang yang dilibatkan lebih
besar}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {- Hubungan
yang kuat dan berkelanjutan}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {- Pemberian kredit oleh penjual ke
pelanggan}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {- Lebih
kompleks}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
333\slmult0 \fs24\cf4\f0\charscalex100\b {3.B2G (Business to Government)}\b0
\par\pard\li2213\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {Interaksi terjadi
antara organisasi dengan pemerintah. B2G memiliki
karakteristik}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {yang
sama dengan B2B sehingga B2G dapat dikelompokkan kedalam B2B. B2G
adalah}\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-280\slmult0 \fs28\cf0\f1\charscalex100
{10}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-413\slmult0 \fs26\cf4\f0\charscalex100
{turunan dari B2B yang sering disebut sebagai public sector marketing atau
pemasaran}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {sektor
publik yang mencakup pemasaran produk dan jasa untuk berbagai
tingkat}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100
{pemerintahan, negara bagian dan lokal melalui integrated marketing communication
atau}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {komunikasi
pemasaran terpadu seperti strategic public relation, advertising,
dan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {komunikasi
berbasis web.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-453\slmult0 \fs24\cf4\f0\charscalex100\b {4. B2E
(Business to Education)}\b0 \par\pard\li2213\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {Interaksi yang terjadi antara organisasi dengan
pendidikan. Sama halnya dengan }\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 { B2G, B2E juga memiliki karakteristik
yang sama dengan B2B.}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100\b {2. 10 PROSPEK DALAM E-BUSINESS}\b0
\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100\b {1. E-Business
Type}\b0 \par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {Dilihat
dari jenis eBusiness, nampaknya perkembangan pemakaian alat-alat
elektronik}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {dan
digital sebagai medium komunikasi dan relasi bisnis (digital relationship) jauh
lebih}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100 {cepat
dibandingkan dengan penggunaan cara yang sama untuk melakukan
perdagangan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {atau
transaksi jual beli (eCommerce). Berdasarkan fenomena ini, prospek atau
peluang}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf4\f0\charscalex100 {bisnis
nampak bagi perusahaan-perusahaan yang dapat membantu manajemen
perusahaan}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {dalam
mengimplementasikan berbagai jenis komunikasi, kolaborasi, dan
kooperasi}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {digital
yang terjadi pada backoffice. Sebutlah misalnya konsep backoffice semacam
e-}\par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf4\f0\charscalex100 {Procurement, e-
Supply Chain, ERP, dan lain sebagainya yang pada
prinsipnya}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100
{dipergunakan perusahaan untuk meningkatkan kualitas komunikasi antara divisi
maupun}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf4\f0\charscalex100 {antara
perusahaan dengan mitra bisnisnya. Kecenderungan meningkatnya jenis
eBusiness}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {ini
didasarkan pada suatu riset yang mengatakan bahwa ternyata kurang lebih 40%
dari}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf4\f0\charscalex100 {biaya total
perusahaan habis dialokasikan untuk mengurusi hal-hal yang berkaitan
dengan}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {lalu lintas
informasi secara konvensional.}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100\b {2. Community}\b0 \par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf4\f0\charscalex100 {Berdasarkan pengalaman, agaknya lebih mudah
menciptakan kebutuhan (demand}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {creation) kepada kalangan generasi muda, dibandingkan
dengan usaha untuk merubah}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {pola hidup para generasi dewasa dan tua untuk mulai
menggunakan berbagai teknologi}\par\pard\li1493\ri0\sl-280\slmult0
\fs22\cf4\f0\charscalex100 {informasi berbasis internet. Dengan kata lain, sukses
terbesar lebih mudah diperoleh bagi}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {mereka yang berkonsentrasi pada eBusiness untuk
menciptakan produk atau jasa yang}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {dapat dijual kepada kalangan baru ini (net generation)
karena teknologi informasi telah}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {merupakan bagian yang tak terpisahkan dari hidup
mereka. Jika perusahaan tetap ingin}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {mencoba untuk menjual produk atau jasa kepada pasar
lama (pengguna dewasa dan}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf4\f0\charscalex100 {generasi lama), maka harus mencoba menggunakan medium
teknologi konvensional}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {untuk menjualnya, seperti melalui telepon atau
faksimili. Contohnya adalah dengan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {menjual fasilitas jasa semacam chatting atau game
kepada para mahasiswa dan remaja;}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf4\f0\charscalex100 {sementara untuk para orang tua ditawarkan fasilitas SMS
(Short Message System)}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {melalui medium handphone.}\par\pard\li1493\ri0\sl-
280\slmult0 \fs24\cf4\f0\charscalex100\b {3.Content}\b0 \par\pard\li1493\ri0\sl-
266\slmult0 \fs26\cf4\f0\charscalex100 {Dengan adanya internet, ternyata yang
paling banyak mengeruk keuntungan secara}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {finansial bukanlah para pengguna individual (end
users), melainkan sejumlah perusahaan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {yang membutuhkan berbagai informasi yang tersedia di
internet sebagai bahan baku}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {langsung maupun tidak langsung terhadap produk atau
jasa yang diciptakan perusahaan}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {tersebut. Contohnya adalah menjamurnya berbagai koran-
koran yang terbit di daerah-}\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
293\slmult0 \fs28\cf0\f1\charscalex100
{11}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-413\slmult0 \fs26\cf4\f0\charscalex100
{daerah tingkat dua di tanah air, yang sebagian besar beritanya ternyata diambil
dari}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100 {informasi yang
didapat oleh para wartawannya melalui internet. Contoh lain yang
telah}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf4\f0\charscalex100 {mendatangkan
industri tersendiri adalah penjualan ribuan CD (Compact Disc) yang
berisi}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {program-
program gratis (freeware) yang dapat didownload dengan mudah dan
cuma-}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf4\f0\charscalex100 {cuma dari
situs semacam www.download.com. Dengan dipergunakannya internet
sebagai}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {medium
infomediary ini, maka jelas terbuka peluang bagi eBusiness yang
dapat}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {memberikan
isi atau jenis data maupun informasi (content) yang eksklusif bagi
yang}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {membutuhkan
dan menjualnya dengan harga premium (semacam Reuters, AOL,
atau}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100 {Compuserve).
Content yang dijual tersebut dapat diperjual-belikan dalam bentuk
data}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {mentah, maupun
yang telah diolah menjadi informasi dan/atau knowledge yang
memiliki}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {value atau
nilai tinggi.}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100\b
{4.Technology Devices}\b0 \par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {Lambat laun, teknologi berkomunikasi digital melalui PC
akan ditinggalkan karena}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {peralatan tersebut dinilai cukup sulit untuk dipelajari
dan digunakan oleh kaum awam.}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf4\f0\charscalex100 {Sebagai penggantinya, sejumlah teknologi pervasive
computing (barang elektronik}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {dengan teknologi digital dan mikroprosesor di dalamnya)
yang mudah dibawa kemana-}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {mana (mobile) akan secara luas dipasarkan. Yang
belakangan ini telah menjadi trend}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {adalah PDA (Personal Digital Assistant) atau Palm OS
Organizer yang memungkinkan}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {pengguna untuk melakukan hubungan langsung ke internet
dan melakukan browsing dari}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {alat-alat tersebut. Dengan kata lain, peluang eBusienss
terbuka lebar bagi mereka yang}\par\pard\li1493\ri0\sl-280\slmult0
\fs22\cf4\f0\charscalex100 {bergerak pada penyediaan berbagai perlengkapan
teknologi, hardware maupun software,}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {yang berkaitan langsung dengan kebutuhan di atas.
Sebutlah misalnya teknologi berbasis}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {WAP (Wireless Application Protocols) akan menjadi
primadona dalam waktu dekat ini;}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {terlebih-lebih jika melihat geografis Indonesia sebagai
negara kepulauan terbesar di}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf4\f0\charscalex100 {dunia.}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100\b {5.AccessChannels}\b0 \par\pard\li1493\ri0\sl-
280\slmult0 \fs24\cf0\f0\charscalex100 {Berkembangnya teknologi informasi (komputer
dan telekomunikasi) semacam internet}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {dan website menawarkan berbagai keuntungan bagi
perusahaan yang berniat}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {mengimplementasikan kanal akses tersebut. Dengan
mempertimbangkan bahwa}\par\pard\li1493\ri0\sl-280\slmult0
\fs22\cf0\f0\charscalex100 {teknologi tersebut masih tergolong baru dikenal di
negara berkembang, maka perusahaan}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {cenderung memperlakukan teknologi tersebut sebagai
media alternatif dalam}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {berkomunikasi (internal maupun eksternal) disamping
media konvensional lain yang}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {masih efektif dipergunakan. Jika pada akhirnya mereka
yang berkepentingan secara}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {perlahan-lahan beralih mempergunakan teknologi yang
baru, maka perusahaan akan}\par\pard\li1493\ri0\sl-280\slmult0
\fs22\cf0\f0\charscalex100 {secara gradual mulai meninggalkan media konvensional
yang cenderung lebih lambat dan}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {mahal. Contohnya adalah ATM yang dipergunakan oleh
industri perbankan yang masih}\par\pard\li1493\ri0\sl-280\slmult0
\fs22\cf0\f0\charscalex100 {\uc1\u8220Xco-exist\uc1\u8221X dengan kehadiran teller
dan kantor cabang. Namun di beberapa tempat dimana}\par\pard\li1493\ri0\sl-
280\slmult0 \fs24\cf0\f0\charscalex100 {pelanggan mulai terbiasa melakukan
transaksi melalui ATM, maka keberadaan kantor}\par\pard\li1493\ri0\sl-
266\slmult0 \fs24\cf0\f0\charscalex100 {cabang dapat mulai ditiadakan. Melihat
kenyataan ini, maka perusahaan eBusiness yang}\par\pard\li1493\ri0\sl-
280\slmult0 \fs24\cf0\f0\charscalex100 {dapat menyediakan berbagai cara untuk
menunjang pengembangan kanal akses-kanal}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {akses baru}{ }\fs24\cf0\f0\charscalex100\b
{6.Regulation}\b0 \par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f1\charscalex100
{Dengan berpegang pada prinsip bahwa eBusiness berkaitan erat dengan
serangkaian}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f1\charscalex100
{aktivitas pencarian laba finansial (wealth maximization), maka pemerintah
Indonesia}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f1\charscalex100 {akan
mengikuti negara-negara maju lainnya dalam menerapkan prinsip-
prinsip}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f1\charscalex100 {pengaturan
(regulasi) eBusiness yang kondusif. Seperti yang terjadi di
Indonesia,}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf0\f1\charscalex100
{eBusiness akan sepenuhnya menjadi tanggung jawab para pelaku bisnis yang
mayoritas}\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
426\slmult0 \fs28\cf0\f1\charscalex100
{12}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-426\slmult0 \fs24\cf0\f1\charscalex100
{dipegang oleh industri swasta. Karena mekanisme peraturan akan sangat
bergantung}\par\pard\li1493\ri0\sl-293\slmult0 \fs22\cf0\f1\charscalex100 {dan
ditentukan oleh mayoritas pelaku bisnis, maka perusahaan-perusahaan yang
sejauh}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f1\charscalex100 {ini
bergantung pada perlindungan pemerintah harus mulai merubah
strateginya.}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f0\charscalex100\b
{7.Organization}\b0 \par\pard\li1560\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{Kajian yang mendalam terhadap fenomena eBusiness di tanah air
memperlihatkan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100
{bahwa tantangan implementasi konsep baru ini lebih dikarenakan alasan-
alasan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {sosiologis
dibandingkan dengan aspek teknologinya. Artinya, faktor-faktor
budaya,}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {pendidikan,
sosial, dan perilaku memegang peranan penting yang menentukan
sukses}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {tidaknya
sosialisasi penggunaan teknologi informasi di dalam perusahaan.
Dengan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {berpegang
pada prinsip \uc1\u8220Xold habit is hard to die\uc1\u8221X dan \uc1\u8220Xpeople
are hard to change\uc1\u8221X, maka}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {aspek manajemen perubahan (change management) harus
benar-benar diperhatikan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {pelaksanaannya. Kenyataan ini sebenarnya merupakan
prospek eBusiness yang sangat}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {besar untuk digarap, karena terbukti bahwa mereka yang
mampu membantu perusahaan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {untuk dapat secara efektif bertransformasi ke konsep
eBusiness akan dipercaya oleh}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {manajemen dalam mengembangkan konsep tersebut di
perusahaannya. Artinya, peluang}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {besar akan diperoleh oleh perusahaan yang memiliki
pendekatan dan metodologi}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {eBusiness yang sesuai dengan tantangan sosiologis yang
terdapat pada perusahaan-}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {perusahaan tradisional.}\par\pard\li1493\ri0\sl-
266\slmult0 \fs24\cf0\f0\charscalex100\b {8.Change Strategy}\b0
\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {Transformasi dari
model bisnis konvensional menuju eBusiness adalah
permasalahan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {metodologi perubahan. Perusahaan-perusahaan di negara-
negara berkembang, karena}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {alasan budaya dan aspek-aspek lainnya, lebih memilih
metode evolusi dibandingkan}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {dengan revolusi dalam mengimplementasikan perubahan
tersebut. Yang menjadi}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {pertimbangan utama tidak saja dari segi efektif
tidaknya penerapan konsep baru di dalam}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {organisasi, namun lebih jauh berkaitan dengan besar-
kecilnya resiko yang harus dihadapi}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf4\f0\charscalex100 {perusahaan dalam masa transisi tersebut (misalnya
berkaitan dengan model bisnis baru}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {yang ingin diimplementasikan). Hal ini berarti
merupakan prospek besar bagi mereka}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {yang memiliki metode penerapan eBusiness secara
bertahap, terbukti efektif, dan}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf4\f0\charscalex100 {memiliki resiko kegagalan yang kecil. Dalam kaitan ini,
seringkali perusahaan eBusiness}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {bekerja-sama dengan perusahaan konsultan manajemen
untuk membangun metodologi}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf4\f0\charscalex100 {yang sesuai dengan kebutuhan perusahaan
tertentu.}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100\b
{9.Business Process}\b0 \par\pard\li1493\ri0\sl-280\slmult0
\fs22\cf0\f1\charscalex100 {Dari sekian banyak perusahaan eBusiness yang berkembang
di tanah air, terbukti bahwa}\par\pard\li1493\ri0\sl-293\slmult0
\fs22\cf0\f1\charscalex100 {perusahaan yang sukses ternyata diraih oleh mereka yang
mampu mengawinkan konsep}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {traditional physical value chain (rangkaian proses
bisnis konvensional) dengan virtual}\par\pard\li1493\ri0\sl-293\slmult0
\fs22\cf0\f1\charscalex100 {value chain (rangkaian proses bisnis virtual). Di mata
pelanggan eBusiness, ada tiga alur}\par\pard\li1493\ri0\sl-293\slmult0
\fs22\cf0\f1\charscalex100 {yang sangat penting, yaitu alur produk atau barang yang
dibeli, alur informasi dokumen}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {jual-beli, dan alur pembayaran transaksi. Dapat dilihat
di sini bahwa alur produk atau}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {barang biasanya ditangani oleh rangkaian proses bisnis
konvensional (gudang dan}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {distribusi), sementara untuk alur informasi dan
pembayaran ditangani secara virtual}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {(melalui internet). Untuk dapat sukses, perusahaan
harus handal dalam menangani}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {ketiga alur entiti tersebut. Prospek besar tersedia
bagi mereka yang memiliki produk}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {atau jasa berkaitan dengan penggabungan traditional
physical value chain dengan}\par\pard\li1493\ri0\sl-293\slmult0
\fs24\cf0\f1\charscalex100 {virtual value chain seperti yang dikemukakan di
atas.}\par\pard\li1493\ri0\sl-293\slmult0 \fs24\cf0\f0\charscalex100\b {10. System
Approach}\b0 \par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-280\slmult0 \fs28\cf0\f1\charscalex100
{13}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-413\slmult0 \fs26\cf4\f0\charscalex100
{Aspek terakhir yang tidak kalah pentingnya untuk dipertimbangkan adalah
kenyataan}\par\pard\li1493\ri0\sl-266\slmult0 \fs28\cf4\f0\charscalex100 {bahwa
eBusiness baru dapat berkembang jika komponen-komponen lain
dalam}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {lingkungan
sistem eBusiness turut tumbuh dan berkembang secara serentak.
Apalah}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf4\f0\charscalex100 {artinya
sebuah komunitas internet yang besar dan kebutuhan transaksi eCommerce
yang}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {tinggi
misalnya, namun tidak dibarengi dengan kesiapan infrastruktur,
ketersediaan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf4\f0\charscalex100 {hukum,
dan jaminan keamanan yang memadai bagi para pelaku eBusiness. Dengan
kata}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100 {lain,
kesempatan berbisnis masih terbuka lebar bagi mereka yang dapat
menutupi}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100
{kepincangan-kepincangan perkembangan sistem eBusiness secara keseluruhan
ini,}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf4\f0\charscalex100 {terutama yang
menyangkut mengenai infrastruktur dan suprastruktur eBusiness
di}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf4\f0\charscalex100
{Indonesia.}\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-466\slmult0 \fs24\cf4\f0\charscalex100\b {3.
ERP}\b0 \par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100\b {A.
Pengertian ERP}\b0 \par\pard\li1493\ri0\sl-266\slmult0 \fs22\cf0\f0\charscalex100
{ERP adalah paket sistem dan software yang digunakan oleh perusahaan untuk
mengelola}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {kegiatan
bisnis harian mereka, seperti pengelolaan keuangan,
pengadaan,produksi}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{proyek, SDM, dan-lain-lain. Sistem ini dapat memfasilitasi bisnis dengan informasi
real-}\par\pard\li1493\ri0\sl-266\slmult0 \fs28\cf0\f0\charscalex100 {time dan
akurat, sehingga Anda dapat membuat keputusan bisnis dengan
baik}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {berdasarkan
data yang dihasilkan. Dengan mengumpulkan data transaksi bersama
dari}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {berbagai
sumber, sistem ERP mencegah duplikasi data dengan memberikan
integritas}\par\pard\li1493\ri0\sl-266\slmult0 \fs28\cf0\f0\charscalex100
{data.}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100\b {B. Sejarah
ERP}\b0 \par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100 {Istilah ERP
diciptakan pada tahun 1990 oleh Gartner Group. Akan tetapi}\par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf0\f0\charscalex100 {konsepnya sebenarnya sudah ada sejak tahun
1960-an. Saat itu, konsep ini hanya}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {diterapkan pada manajemen inventaris dan kontrol di
sektor manufaktur. Pengembang}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {software membuat program untuk memantau inventaris,
merekonsiliasi saldo, dan}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {melaporkan status. Pada tahun 1970-an, program ini
berevolusi menjadi Material}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {Requirements Planning (MRP) untuk penjadwalan proses
produksi.Pada 1980-an, MRP}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {dikembangkan untuk mencakup lebih banyak proses
manufaktur,sehingga mengubah}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {namanya menjadi MRP-II atau Material Resource Planning.
Pada tahun 1990, sistem ini}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {telah memiliki lebih banyak fungsi di luar manajemen
inventaris dan proses operasional}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {lainnya ke fungsi-fungsi back-office lain seperti
keuangan, permesinan,manajemen}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {proyek, dan SDM. Pada tahun inilah istilah ERP mulai
digunakan. Seiring dengan}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {kemunculan permasalahan komputer Y2K dan pengenalan
Euro yang akan segera}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {terjadi,perusahaan-perusahaan di tahun 1990-an bergegas
memperbarui sistem mereka}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {yang sudah ada. Banyak juga dari mereka yang memilih
untuk benar-benar mengubah}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {sistem mereka dengan mengadopsi solusi ERP. Kemudian,
pada tahun 1998, NetSuite}\par\pard\li1493\ri0\sl-266\slmult0
\fs22\cf0\f0\charscalex100 {didirikan, dengan tujuan menciptakan sistem yang dapat
digunakan di seluruh perusahaan}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {dan bisa dioperasikan melalui internet. Pada tahun
2000-an, Gartner Group kembali}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {mengembangkan ERP dengan mengeluarkan ERP II. Ini
adalah ERP berbasis Cloud}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {keluaran pertama. Sistem ini menawarkan fleksibilitas
tingkat tinggi, karena dapat}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {melampaui batas wilayah dan waktu (asal terhubung
dengan internet). Kini sistem ERP}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {SaaS (Software-as-a-Service) semakin diminati oleh
berbagai bisnis terutama UKM}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {dikarenakan tingkat mobilitasnya yang tinggi dan
harganya yang lebih terjangkau.}\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-346\slmult0
\fs28\cf0\f1\charscalex100
{14}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-413\slmult0
\fs24\cf0\f0\charscalex100\b {C. Kegunaan ERP}\b0 \par\pard\li1493\ri0\sl-
266\slmult0 \fs26\cf0\f0\charscalex100 {1. Mengoptimalkan
Efisiensi}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Sistem
ERP berfungsi menyederhanakan berbagai aktivitas operasional yang
memakan}\par\pard\li1493\ri0\sl-280\slmult0
\*\tx2533\*\tx3466\*\tx4173\*\tx5200\*\tx6733\*\tx8013\*\tx9000\fs26\cf0\f0\charsca
lex100 {banyak}\tab \fs26\cf0\f0\charscalex100 {waktu}\tab
\fs28\cf0\f0\charscalex100 {dan}\tab \fs26\cf0\f0\charscalex100 {tenaga.}\tab
\fs24\cf0\f0\charscalex100 {Tugas-tugas}\tab \fs24\cf0\f0\charscalex100
{kompleks}\tab \fs24\cf0\f0\charscalex100 {seperti}\tab \fs24\cf0\f0\charscalex100
{pengecekan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{inventaris,pembagian tugas ke karyawan, pemantauan jam kerja, penggajian,
pembuatan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {laporan
keuangan, semuanya dapat dilakukan secara otomatis. Dengan
berkurangnya}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf0\f0\charscalex100
{pekerjaan manual, tim dapat lebih fokus pada pekerjaan mereka tanpa harus
mengganggu}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {tim
lainnya. Misalnya, tim marketing dapat memantau laporan web traffic harian
tanpa}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {harus
memintanya dari tim IT, atau tim akuntansi dapat membuat laporan yang
terkait}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {dengan
sales tanpa harus bergantung pada manajer penjualan. ERP juga
menyediakan}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {akses
data yang cepat bagimanajer dan pemangku kepentingan di perusahaan.
Decision }\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {maker
dapat memantau indikator kinerja utama di seluruh perusahaan hanya
melalui}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {dasbor.
Seluruh data yang dibutuhkan dapat dihasilkan secara real
time.}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {2.
Meningkatkan Kolaborasi}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {Kolaborasi antar-departemen merupakan bagian yang
krusial dan sering diperlukan}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {dalam bisnis. ERP software meruntuhkan dinding-dinding
pembatas antara departemen.}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {Dengan data yang dimasukkan ke dalam sistem ERP yang
terpusat dan konsisten, satu}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {departemen dapat mengakses data dari departemen yang
lain. ERP SaaS atau yang}\par\pard\li1493\ri0\sl-266\slmult0
\fs28\cf0\f0\charscalex100 {berbasis Cloud dapat memperluas kolaborasi antar-tim
yang ada di seluruh cabang}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {perusahaan melalui internet.}\par\pard\li1493\ri0\sl-
280\slmult0 \fs26\cf0\f0\charscalex100 {3. Menghemat Biaya
Operasional}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {ERP
juga membantu perusahaan dalam menghemat biaya operasional. Karena
sebagian}\par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100 {besar
aktivitas operasional diotomatiskan, maka berbagai gangguan, kendala,
dan}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {kerusakan dapat
diantisipasi dengan baik. Seluruh pekerjaan kompleks dapat
diselesaikan}\par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100 {dengan
lebih cepat sehingga ini dapat mengurangi lead time. Perusahaan juga
dapat}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {mengurangi
biaya tenaga kerja, karena ERP mampu mengambil alih berbagai
pekerjaan}\par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{manual.}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {4.
Meningkatkan Keamanan Data}\par\pard\li1493\ri0\sl-266\slmult0
\fs28\cf0\f0\charscalex100 {ERP memiliki firewall dan kontrol pembatasan untuk
mencegah pelanggaran data.}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {Seluruh data disimpan dalam sistem terpusat sehingga
titik akses dapat dimonitor dengan}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {ketat dan keamanannya pun terjaga. Admin yang
bertanggung jawab mengelola data}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {perusahaan bisa memberikan hak akses terbatas kepada
karyawan. Misalnya, manajer}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {HRD dapat menyembunyikan data-data penting hanya untuk
dirinya dan para pemangku}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {kepentingan sementara memberikan hak akses kepada
karyawan untuk melihat data}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {keuangan mereka masing-masing. Admin juga dapat dengan
cepat menghentikan akses}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {karyawan yang diberhentikan dan memberikan hak akses
kepada karyawan baru. Solusi}\par\pard\li1493\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {ERP juga menunjukkan aktivitas pengguna, sehingga admin
dapat dengan mudah}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{mengidentifikasi tindakan yang tidak sah atau pola aktivitas yang mencurigakan
dalam}\par\pard\li1493\ri0\sl-266\slmult0 \fs28\cf0\f0\charscalex100
{sistem.}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {5. Membuat
Prakiraan Bisnis yang Akurat}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {Salah satu hal yang paling krusial bagi kemajuan bisnis
adalah prakiraan (forecast)yang}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {tepat. Pemangku kepentingan dalam perusahaan bergantung
pada laporan untuk membuat}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {prakiraan yang pada akhirnya akan memengaruhi keputusan
yang mereka ambil.Oleh}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {karena itu, sangatlah penting bagi bisnis untuk
mendapatkan laporan real-time, lengkap}\par\pard\li1493\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {dan konsisten. Solusi ERP bisa memfasilitasi semua
itu.}\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-360\slmult0 \fs28\cf0\f1\charscalex100
{15}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li1200\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1200\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li1200\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1200\ri0\sl-413\slmult0
\fs24\cf0\f0\charscalex100\b {D. Modul-modul yang ada dalam ERP}\b0
\par\pard\li1200\ri0\sl-266\slmult0 \fs76\cf0\f0\charscalex100 {\uc1\u61558X}
{ }\fs26\cf0\f0\charscalex100 {Accounting (Akuntansi)}\par\pard\li1560\ri0\sl-
280\slmult0 \fs28\cf0\f0\charscalex100 {Modul akuntansi berfungsi mengelola arus
kas yang masuk dan keluar dalam suatu}\par\pard\li1560\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {perusahaan. Modul juga membantu perusahaan menangani
berbagai transaksi akuntansi}\par\pard\li1560\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {seperti pengeluaran, neraca, buku besar, rekonsiliasi
bank, penganggaran, manajemen}\par\pard\li1560\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {pajak,dan lain-lain. Laporan keuangan perusahaan dapat
dibuat hanya dengan beberapa}\par\pard\li1560\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {klik dengan modul ini.}\par\pard\li1200\ri0\sl-
280\slmult0 \fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs28\cf0\f0\charscalex100
{CRM}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {Modul CRM
(Customer Relationship Management) membantu meningkatkan
kinerja}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {penjualan
melalui layanan pelanggan yang lebih baik dan membangun hubungan
yang}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {sehat dengan
pelanggan. Modul ini juga membantu perusahaan mengelola dan
melacak}\par\pard\li1493\ri0\sl-266\slmult0 \fs22\cf0\f0\charscalex100 {informasi
prospek dan pelanggan seperti riwayat komunikasi, panggilan, pertemuan,
data}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {transaksi yang
mereka lakukan, durasi kontrak, dan lain-lain.}\par\pard\li1200\ri0\sl-
280\slmult0 \fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs28\cf0\f0\charscalex100
{HRM}\par\pard\li1560\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Modul HRM
(Human Resource Management) membantu meningkatkan
efisiensi}\par\pard\li1560\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100
{departemen SDM atau HR dalam perusahaan. Modul ini membantu mengelola
informasi}\par\pard\li1560\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {karyawan
seperti penilaian kinerja, deskripsi pekerjaan, keterampilan, kehadiran,
cuti,}\par\pard\li1560\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {dan lain-
lain. Manajemen Penggajian merupakan salah satu sub modul yang
paling}\par\pard\li1560\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {penting
dalam modul HRM yang befungsi untuk mengelola gaji, biaya perjalanan,
dan}\par\pard\li1560\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {pengembalian
biaya.}\par\pard\li1200\ri0\sl-280\slmult0 \fs76\cf0\f0\charscalex100
{\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Sales
(Penjualan)}\par\pard\li1560\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {Modul
ini berfungsi menangani alur kerja penjualan seperti pertanyaan
penjualan,}\par\pard\li1560\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {penawaran,sales order, dan faktur. Integrasi modul
Penjualan dan CRM dapat}\par\pard\li1560\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {mempercepat siklus penjualan dan menghasilkan
keuntungan lebih besar bagi}\par\pard\li1560\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {perusahaan.}\par\pard\li1200\ri0\sl-266\slmult0
\fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Inventory
(Inventaris)}\par\pard\li1560\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Modul
inventaris berguna untuk melacak dan mengelola stok barang di
perusahaan}\par\pard\li1560\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{termasukvmemantau tingkat persediaan, menjadwalkan pengisian ulang,
melakukan}\par\pard\li1560\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100
{forecasting dan membuat laporan inventaris. Sistem ERP yang bagus
memungkinkan}\par\pard\li1560\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{integrasi modul inventaris dengan barcode atau SKU scanner. Modul inventaris
akan}\par\pard\li1560\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {lebih efektif
jika diintegrasikan dengan modul pembelian.}\par\pard\li1200\ri0\sl-266\slmult0
\fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100 {Purchasing
(Pembelian)}\par\pard\li1560\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {Modul
ini mengelola proses yang terlibat dalam pengadaan barang. Ini termasuk:
daftar}\par\pard\li1560\ri0\sl-280\slmult0 \fs22\cf0\f0\charscalex100 {supplier,
permintaan dan analisis penawaran, Purchase Order, Goods Receipt Notes,
dan}\par\pard\li1560\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {pembaruan stok.
Modul ini dapat diintegrasikan dengan modul inventaris
untuk}\par\pard\li1560\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {manajemen
pengadaan stok yang lebih optimal.}\par\pard\li1200\ri0\sl-280\slmult0
\fs76\cf0\f0\charscalex100 {\uc1\u61558X}{ }\fs26\cf0\f0\charscalex100
{Manufacturing (Manufaktur)}\par\pard\li1560\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {Modul ini berfungsi meningkatkan efisiensi dalam proses
manufaktur dalam suatu}\par\pard\li1560\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {bisnis,seperti; perencanaan produk, material routing,
pemantauan produksi harian, dan}\par\pard\li1560\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {pembuatan Bill of Materials. Sistem ERP yang baik
memungkinkan modul manufaktur}\par\pard\li1560\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {untuk diintegrasikan dengan barcode atau RFID
scanner}\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-386\slmult0 \fs28\cf0\f1\charscalex100
{16}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4893\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4893\ri0\sl-506\slmult0 \fs34\cf0\f0\charscalex100\b {BAB
III}\b0 \par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
333\slmult0 \fs24\cf0\f0\charscalex100\b {1.KONSEP BISNIS YANG SAYA LAKUKAN}\b0
\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-333\slmult0
\fs24\cf0\f0\charscalex100\b {Bisnis Online Shop Botol minuman}\b0
\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Dalam menjalankan
Usaha atau bisnis botol minuman yang lagi Hitz dikalangan anak
muda}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {maupun
orangdewasa ini pasti memberi peluang untuk dijadikan bisnis menjanjikan.
Pastinya}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {banyakorang
yang mencari olshop botol yang bagus terpercaya serta yang pastinya yaitu
harga}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {yang
terjangkau. Olshop botol ini sangat digemari karena memiliki begitu banyak model
yang}\par\pard\li773\ri0\sl-280\slmult0 \fs22\cf0\f0\charscalex100 {modis dan
kelihatan keren untuk dibawa berpergian seperti ke sekolah, kuliah, ke kantor
ataupun}\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {pergi
berlibur.}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {KONSEP
BISNIS YANG AKAN DITERAPKAN}\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {1)E-Business Type}\par\pard\li773\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {Dalam usaha botol minuman ini saya menerapkan alat-alat
elektronik seperti Laptop dan}\par\pard\li773\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {Handphone agar komunikasi menjadi lebih mudah karena
konsumen tidak hanya terdapat dari}\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {kota dimana kita tinggal tapi juga dari luar kota. Maka
kita harus menjalin komunikasi yang}\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {lancar agar tidak ada kesalahan
pemesanan.}\par\pard\li773\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {2)
Content}\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Untuk
menarik perhatian konsumen maka kita harus membuat konsep atau konten
yang}\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {membuat para
konsumen tertarik untuk membeli produk yang dijual. Konsumen
tentunya}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {membutuhkan
barang yang berkualitas dan bagus. Kita bisa membuat foto botol yang
menarik}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {agar
konsumen ingin membeli produk yang kita jual tetapi foto tersebut harus sesuai
dengan}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {barang yang
akan dijual agar tidak mengecewakan konsumen.}\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {3) Acces Channels}\par\pard\li773\ri0\sl-266\slmult0
\fs24\cf0\f0\charscalex100 {Dengan meletakkan online shop tersebut diberbagai
applikasi penjualan online dan media social}\par\pard\li773\ri0\sl-280\slmult0
\fs22\cf0\f0\charscalex100 {sebagai alat untuk mempromosikan serta membuat situs
web online shop agar dapat diakses oleh}\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {konsumen untuk memudahkan menemukan online shop
tersebut.}\par\pard\li773\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {4)
Community}\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-266\slmult0 \fs28\cf0\f1\charscalex100
{17}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-413\slmult0 \fs26\cf0\f0\charscalex100
{Dengan banyaknya penyuka botol minuman yang bisa dibawa-bawa mulai dari kalangan
muda}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {hingga yang
berumur sekalipun, maka pastinya mereka mengingkan botol yang bagus
bagus}\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {untuk dipakai
setiap harinya, maka mereka akan mencari online shop botol minuman
yang}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {memiliki
kualitas bagus namun harga terjangkau agar mereka bisa membeli botol- botol
yang}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {mereka inginkan
untuk mereka bawa kekantor maupun kesekolah.}\par\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-333\slmult0 \fs24\cf0\f0\charscalex100\b {2.BENTUK
APLIKASI YANG AKAN MEMBANTU BISNIS SAYA}\b0 \par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {Adapun aplikasi yang akan saya gunakan dalam membantu
dalam memajukan bisnis saya yaitu}\par\pard\li773\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {saya akan menggunakan aplikasi Odoo. Odoo merupakan
software atau sistem aplikasi}\par\pard\li773\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {manajemen}\par\pard\li773\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {source yang mudah digunakan dan diintegrasi yang
memadukan proses manusia dan}\par\pard\li773\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {teknologi.Aplikasi ini sangat membantu saya dalam
menjalankan bisnis yang sedang saya}\par\pard\li773\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {kembangkan,sebab dalam odoo ini terdapat berbagai macam
aplikasi atau fitur yang dapat}\par\pard\li773\ri0\sl-280\slmult0
\fs28\cf0\f0\charscalex100 {dijadikan sebagai pendukung dalam menjalankan bisnis
kita.Diantaranya seperti e-}\par\pard\li773\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {commerce,manufacturing,penjualan,crm,accounting dan
lain sebagainya.Selain
memiliki fitur}\par\pard\li773\ri0\sl-266\slmult0 \fs28\cf0\f0\charscalex100 {yang
lengkap aplikasi odoo ini juga memiliki dukungan komunikasi dari
berbagai}\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100
{komunitas,memiliki teknologi terbaru dan modern yang terus menerus dimodifikasi
sesuai}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {dengan
perkembangan teknologi.Aplikasi ini sangat mudah digunakan dan yang paling
penting}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {tersedia
secara gratis selama 15 hari jika kita menggunakan fitur yang lebih dari
satu.Namun}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {gratis
selamanya jika kita hanya menggunakan satu fitur saja. Adapun bentuk fitur yang
saya}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {gunakan dalam
mengembangkan bisnis saya yaitu E-Commerce, E-Commerce adalah
aktivitas}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100
{penyebaran, penjualan, pembelian, pemasaran produk (barang dan jasa), dengan
memanfaatkan}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{jaringan telekomunikasi seperti internet dan jaringan komputer. Arti E-commerce
(Electronic}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{Commerce) dapat juga didefinisikan sebagai aktivitas penggunaan teknologi
informasi dan}\par\pard\li773\ri0\sl-280\slmult0 \fs22\cf0\f0\charscalex100
{komunikasi pengolahan digital dalam melakukan transaksi bisnis untuk menciptakan,
mengubah,}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {dan
mendefenisikan kembali hubungan antara penjual dan pembeli.Secara sederhana
pengertian}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {E-
commerce dapat diartikan sebagai aktivitas transaksi jual-beli barang, servis atau
transmisi}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {dana atau
data dengan menggunakan elektronik yang terhubung dengan internet. Aplikasi
E-}\par\pard\li773\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {Commerce
digunakan untuk membuka sebuah toko online dan berdagang didalam
sebuah}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {aplikasi dan
memudahkan pedagang menjual barang dagangannya kepada
konsumen,Menurut}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{saya aplikasi ini cocok digunakan untuk bisnis yang saya jalani karena e-commerce
merupakan}\par\pard\li773\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {applikasi
online yang bisa melakukan aktivitas penyebaran penjualan,pembelian serta
pemasaran}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {secara
online. Tentu ini berguna untuk kemajuan bisnis yang saya
jalani.}\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
253\slmult0 \fs28\cf0\f1\charscalex100
{18}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn133\ma
rgtsxn666\margbsxn240\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4906\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4906\ri0\sl-413\slmult0 \fs36\cf0\f0\charscalex100\b {BAB
IV}\b0 \par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
426\slmult0 \fs24\cf0\f0\charscalex100\b {1.TANTANGAN DARI KONSEP BISNIS YANG SAYA
JALANI}\b0 \par\pard\li1493\ri0\sl-280\slmult0 \fs28\cf0\f0\charscalex100
{1)Pesaing. Hal ini disebabkan karena banyaknya bisnis online yang merambat
dan}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {menjanjikan
membuat banyak orang menjalankan bisnis tersebut}\par\pard\li1493\ri0\sl-
266\slmult0 \fs24\cf0\f0\charscalex100 {2) Ada saja konsumen yang cukup jahil
ketika memesan sebuah produk. Jika kita tidak}\par\pard\li1493\ri0\sl-
280\slmult0 \fs22\cf0\f0\charscalex100 {jeli dalam memiliki sistem, bisa saja
konsumen yang memesan produk kemudian tiba-tiba}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {membatalkan tanpa persetujuan kita. Akibatnya bisa
fatal jika barang sudah dikirim ke}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {tempat tujuan.}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {3) Semakin besar bisnis yang kita geluti, maka
kemungkinan untuk duplikasi atau meniru}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {produk kita akan semakin
banyak.}\par\pard\li1493\ri0\sl-280\slmult0 \fs22\cf0\f0\charscalex100 {4) Suka
atau tidak suka, hacker juga bisa mengancam keberadaan sistem yang kita
tanam}\par\pard\li1493\ri0\sl-266\slmult0 \fs28\cf0\f0\charscalex100 {pada bisnis
online. bahaya apabila seorang hacker hanya meretas keamanan
dan}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {mengganti
tampilan situs dengan gambar yang tidak senonoh. Selain itu, yang
lebih}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {berbahaya
adalah ketika hacker mencuri berbagai informasi tentang rahasia bisnis
Anda}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100 {dan
menyebarkan malware}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100
{5) perkembangan yang cepat memaksa pelaku usaha untuk mempelajarinya dengan
cepat.}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {Misalnya,
pada era smartphone sistem delivery order lebih laku dengan sejumlah
aplikasi}\par\pard\li1493\ri0\sl-266\slmult0 \fs26\cf0\f0\charscalex100
{dibandingkan dari situs}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {6) Bisnis online memaksa kita untuk terus menatap layar
komputer atau ponsel dalam}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {jangka waktu yang cukup lama. Hal tersebut juga bisa
merubah kebiasaan pola makan}\par\pard\li1493\ri0\sl-266\slmult0
\fs26\cf0\f0\charscalex100 {yang kita miliki. Pola makan yang tidak benar, akan
menyebabkan orang cenderung}\par\pard\li1493\ri0\sl-280\slmult0
\fs24\cf0\f0\charscalex100 {mudah sakit sehingga akan kesulitan untuk mendapatkan
keuntungan.}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {7) Jika
tidak kuat dalam manajemen uang, maka dia akan cenderung
mengalami}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {perubahan
gaya hidup. Sejatinya perubahan gaya hidup jika dilakukan secara
konsumtif}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {akan
menghambat pelaku usaha. Sebab, pada akhirnya uang tidak akan bisa diputar
untuk }\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {usaha lain
dan habisdengan gaya hidup pelaku usaha.}\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-320\slmult0 \fs28\cf0\f1\charscalex100
{19}\par\pard\sect\sectd\sbkpage\pgwsxn12240\pghsxn15840\marglsxn666\margrsxn0\marg
tsxn666\margbsxn240\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li773\ri0\sl-
466\slmult0 \fs24\cf0\f0\charscalex100\b {2. CARA MENGHADAPI/MENGATASI TANTANGAN
DALAM BISNIS}\b0 \par\pard\li1493\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li1493\ri0\sl-346\slmult0 \fs24\cf0\f0\charscalex100 {1)
menggunakan strategi yang tepat. Misalnya, saya bisa mencari peluang bisnis
yang}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 { tidak
banyak dipikirkan oleh kompetitor. Cara lainnya adalah dengan memiliki ide
dan}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100
{ menuangkannya ke dalam pelayanan, atau kreasi produk.}\par\pard\li1493\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li1493\ri0\sl-346\slmult0 \fs24\cf0\f0\charscalex100
{ dalam beberapa lama konsumen tidak konfirmasi
pembelian.}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {3)
menyebarkan info bahwa bisnis saya dijalankan pada satu pintu, situs yang
resmi.}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {4) memasang
dan sering melakukan pengawasan terhadap internet.}\par\pard\li1493\ri0\sl-
280\slmult0
\fs24\cf0\f0\charscalex100 {5) saya akan cepat update informasi
terkini.}\par\pard\li1493\ri0\sl-266\slmult0 \fs24\cf0\f0\charscalex100 {6)
memiliki stok yang banyak dari setiap musim, atau cepat beralih dengan produk
yang}\par\pard\li1493\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 { sesuai
musim.}\par\pard\li1493\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {7) tetap
menyediakan jam makan secara teratur.}\par\pard\li1493\ri0\sl-280\slmult0
\fs26\cf0\f0\charscalex100 {8) mengalihkan keuntungan dengan usaha
lain.}\par\pard\li4693\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4693\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4693\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li4693\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li4693\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li4693\ri0\sl-400\slmult0
\fs34\cf0\f0\charscalex100\b {PENUTUP}\b0 \par\pard\li773\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li773\ri0\sl-426\slmult0 \fs24\cf0\f0\charscalex100\b
{KESIMPULAN}\b0 \par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {Jadi
kesimulan yang dapat saya ambil,E-business adalah kegiatan bisnis yang dilakukan
secara}\par\pard\li773\ri0\sl-280\slmult0 \fs24\cf0\f0\charscalex100 {otomatis
dengan memanfaatkan teknologi elektronik seperti komputer dan internet. E-
business}\par\pard\li773\ri0\sl-266\slmult0 \fs22\cf0\f0\charscalex100 {sangat
membantu dalam pembuatan bisnis yang ingin saya buat dengan sistem pemrosesan
data}\par\pard\li773\ri0\sl-280\slmult0 \fs26\cf0\f0\charscalex100 {internal dan
eksternal secara lebih efisien dan fleksibel.}\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0
\fs18\cf0\par\pard\li5346\ri0\sl-213\slmult0 \fs18\cf0\par\pard\li5346\ri0\sl-
293\slmult0 \fs28\cf0\f1\charscalex100 {20}\par}