Feminist Film Theory emerged in the 1970s with the goal of understanding how cinema represents and reinforces stereotypes about women and femininity. Traditional social orders associate masculinity with strength and dominance, while femininity implies weakness, passivity, and subordination. Feminist film theory analyzes how meaning is constructed in films and how gendered images either reinforce or challenge traditional conceptions of femininity in popular culture.
Feminist Film Theory emerged in the 1970s with the goal of understanding how cinema represents and reinforces stereotypes about women and femininity. Traditional social orders associate masculinity with strength and dominance, while femininity implies weakness, passivity, and subordination. Feminist film theory analyzes how meaning is constructed in films and how gendered images either reinforce or challenge traditional conceptions of femininity in popular culture.
Feminist Film Theory emerged in the 1970s with the goal of understanding how cinema represents and reinforces stereotypes about women and femininity. Traditional social orders associate masculinity with strength and dominance, while femininity implies weakness, passivity, and subordination. Feminist film theory analyzes how meaning is constructed in films and how gendered images either reinforce or challenge traditional conceptions of femininity in popular culture.
In a patriarchal social order, masculinity is associated with superiority while femininity is
linked with inferiority, and while masculinity implies strength, action, self-assertion and domination, femininity implies weakness passivity, docility, obedience and self-negation (Schippers, 2007) as cited in (Fehrs, 2018). These common gender stereotypes that are depicted in films can also come in characteristics such as: women are emotional and caring while men are strong and the heads of the household (Krahn, 2015). Feminist Film Theory came into being in the early 1970s with the goal of understanding cinema as a cultural practice that represents and reproduces myths about women and femininity. Informed by a poststructuralist perspective, feminist film theory moved beyond reading the meaning of a film to analysing the deep structures of how meaning is constructed (Naples, 2016). According to Hesse-Biber, Leavy and Yaiser (2004) as cited in Hemert (2013), feminist film theory lens has also been employed to recognise the essential importance of examining women’s experience. The purpose of a study of gendered images in popular film, then, is to understand how traditional conceptions of femininity are either reinforced or challenged in contemporary culture (Aja, 2015).