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ROUTE CAMP PROJECT

2018-2020 MONSOON SEMESTER
Industry Chosen: Pharmaceutical

Organisation Name: Origin Formulations Pvt. Ltd.

REPORT-5
Date-23rd Aug,2018

Name Roll No
Ayushi Kothari AU1814024
Hafsa Topiwala AU1814042
Karan Trivedi AU1814018
Shivangi Singal AU1814015

Written by: Karan Trivedi

Date: 23rd August ,2018.

1
TABLE OF CONTENTS:

Sr. No Topic Page

1. Introduction of department head of Designing 3
2. Designing Department 3

2
Introduction of department head of Designing
 Basic information for designing was given by Mr. Kirti Gajjar.
 He was previously working for Zydus, now is working with origin formulations since 6 months.

Designing
 Coral draw software is used mostly for designing labels, packaging cover etc. Other software’s like
page maker, photoshop. In foreign countries, Illustrator software is being used.
 It starts with the demand/order including details like size, packaging type, colour and it differs with
different country norms.
 The concept of the logo is based on the tagline of the respective company. 2-3 samples are designed
as per company requirements & variation in shape & colours are given.
 Approx time for designing is 2-4 days.
 The colour shade which is worldwide standard is pantone.
 Parameters for the designing of the logo for all company’s are different.
 For designing, brand name, company name, contact, legal requirement as per the country, following
‘Foods & Drugs’ regulatory guidelines are required & taken into account.