7/17/2018 10 Ways to Sell 100,000 Copies of Your Book

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ABOUT MIKE CERNOVICH GORILLA MINDSET HOME ARCHIVES PODCAST

GORILLA MINDSET PDF Search this website …

YOU ARE HERE: HOME / GORILLA INTERNET MARKETING / 10 WAYS TO SELL

100,000 COPIES OF YOUR BOOK

10 Ways to Sell 100,000 Copies of

Your Book
JUNE 26, 2016 BY MIKE CERNOVICH — 1 COMMENT

One year ago today I launched my rst book, Gorilla Mindset. My goal was to
sell 10,000 copies in its rst year, as fewer than 1% of books ever sell 10,000
copies over the course of a lifetime. As of today, Gorilla Mindset has hit 30,000
copies sold, and the sales are trending up. June 2016 has been my best month
for book sales ever, and I’m on pace to hit 100,000 copies sold. (Fewer than 42
books out of over 1 million released each year ever sell 100,000 copies over a
lifetime.)

UPDATE (10/26/2016 – Gorilla Mindset has sold 44,000 copies.) 10 BOOKS MEN SHOULD
READ
Here are some secrets.

1. Blogs sell more books than TV.

I follow book launches of pundits and media whores to look for the correlation
between media/TV appearances and book sales. Appearing on TV as a guest,
even on huge shows like FoxNews, does little for book sales. Michelle Fields
has been on Megyn Kelly’s show talking about her book. She sold 0 (that’s
zero) copies yesterday.

I would rather have a blog review from Victor Pride, Chris/Good Looking
Loser, or Vox Day than be on TV. In fact I turn down media appearances (poor
ROI for my time) and only go on shows if I like the hosts.

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7/17/2018 10 Ways to Sell 100,000 Copies of Your Book
If you want to sell books, build a big blog.

Think about book selling logically, from your perspective as a book buyer.

You are watching TV (god, no, don’t do that). You see a guest on. A guest is
talking about something as you’re eating popcorn.

Even if you’re interested in the author, you don’t stop what you’re doing to buy
his book. You instead say, “Oh, this guy is cool. I’ll remember the name and
buy his book.” A few minutes later the discussion on TV and your attention
span has moved on.

With a blog post, if you like what you read and see a link to the book, you’re
more likely to buy. With Amazon’s one-click ordering, you may even end up
like me. I have 10 or 20 books to read. I bought them either on impulse or as a
way to support an author whose blog I enjoy. HOW TO END A LIFE OF
MEDIOCRITY

2. Your book launch lasts forever.

Have you read Scott Adams’ blog? At the end of each post, he includes a link
to his best-selling book, How to Fail at Almost Everything and Still Win Big.

I’ve done the same since my book launch.

3. Free content = book sales.

› PEOPLE › RECENT
Every time I write or podcast, I sell books. That’s why it cracks me up when
› POPULAR
losers cry about my “shilling” of books.
Recent Comments
The incentives are perfectly aligned. If you enjoy my writing and podcasts, › BooBooBaby
then you want me selling books, because the more books I sell, the more stu I want to check this
I’ll give away. out.
Gorilla Mindset Seminar (SOLD
Sales breakdown. OUT!) · 8 hours ago

Kindle – 12,848 › Bruce 'Rudy'

Phillips
I would think that what you
might think are side e ects
might possibly be signs that the
NAC is beginning to alter some
of those networks up in that
noggin of yours. I'm not a
doctor - I've just...
How N-Acetylcysteine (N-A-C)
Cured My Depression and
Paperback – 9,473
Anxiety · 14 hours ago

› Andrew Wonders
"4. I got bullied
relentlessly and then beat up
everyone who had ever

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7/17/2018 10 Ways to Sell 100,000 Copies of Your Book
  wronged me. I developed a
strong sense of justice and
Audio – 6,988. desire to help the underdog. I
hurt anyone who wrongs me
and hold...
31 Random Facts About Mike
Cernovich · 1 day ago

› Benny James
POS Trump-HATING

(I sold a few hundred copies on Apple, but they censored me so I don’t have RINO, Ben Sassy, is a Child-
Molester!! Hey Nebraska, ya'll
those sales gures.)
can do a HELLUVA lot better

4. If you do a podcast, people will buy your audiobooks. than this Disgusting, Open
Borders/Amnesty, UN AGENDA

Remember that free content means more sales. Most books never go to 21 Globalist, and Douchebag

audiobook, as the demand isn’t there. I’ve sold more audiobooks alone than Pedophile!!...

most people will sell in a lifetime. That’s because people love my podcast. Ben Sasse and #NeverTrump’s
Pedophile Problem · 1 day ago

Listen to the Mike Cernovich Podcast.

› TZT
Not really. Now go
5. As your pro le grows, your book sales will increase.
back to sleep.
60 Minutes Preview, Mike
In June I’ve sold 1,161 paperbacks – more than the 932 book I sold during
Cernovich Calls Out Scott
launch month (932). In April I sold 1,027 copies of the paperback.
Pelley During Heated
Interview · 1 day ago
More web tra c means greater book sales.

› stargazeman
Please show a future
video of at least segments of
each of the portions of your
seminar, as you did in the
previous one. And make a stop
in yover country sometime
with a future seminar---
Chicago...
Gorilla Mindset + Charisma
6. Be accessible. Seminar – What to Expect · 1
day ago
If you act like you’re above it all or insult you’re readers, you’re not going to
sell books. This should seem obvious, but many “creative” types think they are › Luke Davis
geniuses and think everyone else is a loser. Because of that mindset, their excellent article! My
careers never go anywhere. girl loved it when i basically
threw her around the room and

7. Develop multiple sources of web tra c/ways for people to discover you. did what I wanted. She is
quieter so still working up to
I have books, blog, massive Twitter, email list, Facebook, YouTube, and the a rmations. Just found this

podcast. I’ve also been building up my SnapChat. I promote all of these site, looking forward...
mediums via each other. How to Become More
Dominant in the Bedroom · 2
Add my SnapChat for my cool travel pics. days ago

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7/17/2018 10 Ways to Sell 100,000 Copies of Your Book
When you buy my Trump book, you’ll want to buy Gorilla Mindset (if you › I_of_Horus
haven’t already), because the Trump book will mention Gorilla Mindset. Thus Meh, sounds legit
people who buy your new books will go back to buy your old books. The Truth About Anabolic
Steroids and Testosterone · 2
If I get banned from Twitter, that will be only a mild blow as there are so many days ago
other ways to nd me.
› Jose L Romero
8. Treat your writing career as a full-time marketing job. OH SNAP! I think this
will be a great event! I hope it
For some reasons writers and artists have a problem with marketing. I don’t all goes well for everyone at
have time to explain why this is loser’s thinking. The Internet is huge. Even if the event!
your art only appeals to 1% of the population, you’ll be huge. Gorilla Mindset + Charisma
Seminar – What to Expect · 2
How do you nd that 1% of the world who wants to read your books or watch days ago
your lms or buy your paintings? That’s marketing. Learn it or die.
› SJ
Hi Mike, I discovered
9. Be patient.
you before I moved to the USA
three years ago and you have
“Mike, I’ve been reading your stu since 2011. Today I bought Gorilla Mindset.”
helped tremendously for my
growth in life. I just bought a
I hear that every day. It takes years for people to buy your books. Don’t be
ticket to your seminar. Is that a
mad or blame them for being “entitled.”
refunded ticket of...
Gorilla Mindset + Charisma
Chill out. Keep producing great content and everyone will eventually buy.
Seminar – What to Expect · 3
days ago
10. Let people into your real life.

People want to get to know you as an author or human being. That’s why I
opened up more of myself. If you read my earlier writing from years back,
you’d see I never posted a picture of myself.

People want to get to know you before they’re going to buy from you. That’s AFFILIATE DISCLOSURE
the reality of the Internet. Love it or hate it, but arguing against reality is
moronic. Some links to products contain
a liate links. If you make a
Check out my Instagram. purchase after clicking a link, I may
receive a commission. This
How will I sell more than 100,000 copies? commission comes at no charge to
you.
More of the same. I don’t hide my marketing.

I’ll keep writing more Tweets, writing more blogs, writing more books, and
giving away more podcasts. GORILLA MINDSET
HARDCOVERS

Since Gorilla Mindset is a timeless book of wisdom, it’ll sell for as long as I’m
alive.

I wouldn’t be surprised if it sells over 1 million copies, as I haven’t even fully

tipped over to the mainstream.

Although many people recognize me in public (even up in Anchorage, Alaska)

and many celebrities and sports stars read Gorilla Mindset, the culture is such

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7/17/2018 10 Ways to Sell 100,000 Copies of Your Book
that openly associating with me or promoting my writing can cause them
drama.

As the pushback against PC culture continues, my own pro le will grow. My

mainstream tipping point is approaching.

I’ll be surprised if Gorilla Mindset fails to sell 1 million copies. Buy yours today.

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7/17/2018 10 Ways to Sell 100,000 Copies of Your Book

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Sheela Grant • 3 months ago

Thanks for this as I have recently published my first book. I want to sell
100,000. this year.

Copyright © 2017

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