MEMORANDUM

TO: Dr. Justin Pettigrew

FROM: Caroline Manning

DATE: 1/22/2020

RE: Public Relations Paying It Forward

My client is the Pay it Forward Foundation a fictional non-profit looking to make a difference in

the community.

The public relations behind the Pay it Forward Foundation will be an active social media account

sharing the efforts the company is doing. We will also include Instagram influencers showing the

way they are “paying it forward” to start a movement. The impact of the Pay It Forward

movement will always be able to be found on our social media. There will be contest’s and

giveaways for those who participate.

Carolinemmanning@gmail.com 678-492-4820