Assignment 02

ENTREPRENUERSHIP

SUBMITTED BY: WAHAJ AKMAL

REGISTRATION NO: SP16-BSE-078
SUBMITTED TO: SIR ADEEL JAVED
DATE: 04-11-2019
 DoBox Pro - Turn your iPad into a laptop
1. Identity
DoBoxPro is a keyboard with ThinkPad for iPad having multiple ports for connectivity.
The DoBox Pro adds features to an iPad Pro that are not even available in MacBook Pros.
It may take advantage of the built-in trackpad of DoBox Pro to get a true laptop-like
functionality. It is the best docking station for an iPad.

2. Value
DoBox Pro will be avail in the market for $119. It will make the life of the customer
hassle free as they can enjoy the functionality of a laptop. They just have to plug the
DoBox Pro with the iPad and enjoy it anywhere. It comes up with a built-in battery of
16,000 mAh from which you can charge your IPad anywhere. With the price bracket of
$119 I would definitely invest in this as this will encourage the laptop user to have a good
experience with an iPad.

3. Experience
Many of the user finds it difficult to connect different devices to the iPad as it does not
have any port in it. DoBox Pro fills this gap by providing multiple docking station so that
the connectivity becomes easier. This product is quite good for someone who is switching
from a laptop to iPad as these functionalities are already there in laptop but not in iPad.

4. Connectivity/Community
This product is in demand and has been successful through its campaign. It has
successfully raised $67,651 in just 3 campaigns. The initial amount they need to raise was
$21,408 but they gathered $67,651 which is triple of their intimal amount in just 3
campaigns. With this speed they will keep on growing and this product is going to be
successful.
5. Quality
The DoBox Pro adds features to an iPad Pro that are not even available in MacBook Pros
which is the huge benefit and plus point of this product. It provides 16,000 mAh battery
to charge iPad and 2TB of space for storage. It has magnets inside the housing which will
make the iPad literally stick to the DoBox Pro and stabilize it in its place. What else do
we need from a docking station? It supports almost the IOS version which includes:
1. 12.9-inch iPad Pro
2. 11-inch iPad Pro
3. 10.5-inch iPad Pro
4. 9.7-inch iPad Pro
5. iPad (7th generation)
6. iPad (6th generation)
7. iPad (5th generation)
8. iPad mini (5th generation)
9. iPad mini 4
10. iPad Air (3rd generation)
11. iPad Air 2
12. Plus, all iPhones with iOS13

6. Need
If you use an iPad, you know that it’s missing a lot of critical features people use on
laptops, for example a trackpad or a keyboard. iPad does not comes with the port to
connect anything. This docking station lets you connect to almost any device without
bulky and over-priced adapters: micro SD cards, headphones, HDMI display, USB 3.0
devices, and to wired networks. You don’t have to look for converters or connectors. This
docking station will provide each and everything.
References:
https://www.indiegogo.com/projects/dobox-pro-turn-your-ipad-into-a-laptop#/