Govt.

Engineering College, Ajmer (Mechanical Engineering Department)

Product Development & Launching IInd Mid Term - VIII Sem (2019-2020)

Time Allotted : 1:30 Hour Max Marks : 20

Email: vinod@ecajmer.ac.in WhatsApp No.: 9928994661

Date: 16th April 2020 Starting Time: 2:30 PM End Time: 4:00 PM

Note:-
 On your Answer Sheet, Must Mention the following entries at the top of First Page:
Full Name, College Roll No., Subject Name: PDL – IInd Mid Term, Date: 16/04/2020, Sign on each page at the end.
 Must Rename your Final saved answer script’s in this format PDF/Image Format <Full Name><College Roll No.><PDL2>
Example: Vinod Verma 16ME00 PDL2
 The mid-term question paper will be made available online to students through google classroom and the answer script must be
submitted (in the form of scanned pdf / image format) on the google classroom itself. Failing to which the students may submit
his/her answer script to official WhatsApp group or send to concern faculty member via any one mode of communication such
as Mail, WhatsApp, Facebook, etc.
 The portal of concern subject will remain open for 15 minutes more for uploading the answer script. Answer Script received
after due time (4:15 PM) will not be considered for evaluation.
 Keep your original Answer Script in your safe custody and submit the same to your concern faculty after the Lockdown Period
of COVID-19
 Best Wishes and stay safe and Healthy… Good Luck

S. No. Question CO Marks

Ques. 1 What is creativity? Describe various fears and blocks of creativity. CO2 5

Ques. 2 Explain various tools of creativity and how they improve creativity. CO3 5

Ques. 3 What do you mean by concept selection? CO4 2

Take an example of Mobile Phone and draw a concept selection matrix
Ques. 4 CO4 8
with certain attributes and explain your results based on your matrix.