Professional Documents
Culture Documents
Birla Sun Life Insurance: Soumya Katiyar JN180245 PGDM-SM
Birla Sun Life Insurance: Soumya Katiyar JN180245 PGDM-SM
Birla Sun Life Insurance: Soumya Katiyar JN180245 PGDM-SM
SOUMYA KATIYAR
JN180245
PGDM-SM
INSURANCE INDUSTRY
• The insurance industry of India consists of 57 TOP 10 INSURANCE COMPANY OF INDIA
insurance companies • Life Insurance Corporation of India (LIC)
• ICICI Prudential Life Insurance
• Among the life insurers, LIC is the sole public • SEBI Life Insurance
sector company • HDFC Standard Life Insurance
• In FY19 premium from life insurance business • Max Life Insurance
• Bajaj Allianz Life Insurance
increased 3.66% to Rs 1.09 trillion • Birla Sun Life Insurance
• Insurance industry is expected to reach US$ • Reliance Nippon Life Insurance
280 billion by 2020 • Tata AIA Life Insurance
• PNB Met life India Insurance
• Tax incentives on insurance products makes
it more attractive
• Insurance sector divides into two categories:
o Life Insurance
o Non - life Insurance
BIRLA SUN LIFE INSURANCE
• ABSLI is a 51:49 joint venture between the Aditya
Birla Group and Sun Life Financial Inc
• It’s headquartered is in Mumbai
• It is one of India’s leading life insurance companies
• Incorporated on August 4th, 2000 and commenced
operations on January 17th, 2001
• ABSLI has a nation-wide distribution presence
through 425 branches
• The company has over 10,000 employees and more
than 16 lac active customers
• It has 6 distribution channels and over 83000 sale
agent
• Total AUM of ABSLI stood at Rs. 389,548 million on
December 2018
SWOT ANALYSIS
STREAGHTS WEAKNESS
• Customer centric products and • There is no plan for low income
services group
• Training process of the company • Fees for the advisor is higher
is very strong than the other companies
• Different plans for different • Less presence in rural marketing
people • No. of advertisement is very less
• Very strong customer base
1000
MARKET INDEX NAV
1001.82
10 10.05
10.01
1000.71 971.37
969.57 970.16 963.72 9.61 9.58
958.54 968.7 9.57
965.21 954.82 9.45 9.47
INDEX
NAV
960.02 959.83
951.01 9.48
957.85 9.44
949.75 948.63 9.37 9.26
941.6 9.35
939.52
9.23 9.20
DATE
DATE
LONG TERM ANALYSIS (CANDLESTICKS CHART)
There are some reversal trends, which is helpful to find out the future
trend, and those are:
• Rounding Bottom
• Cup with Handle
• Bump and Run
• Double Top
• Double Bottom
• Triple Top
• Triple Bottom
• Head and Shoulder
• Head and Shoulder Bottom TREND = SIDEWAYS
DOUBLE BOTTOM = BUY
HEAD & SHOULDER = SHORT
SHORT TERM ANALYSIS (CANDLESTICKS CHART)
• Star Position
• Harami Positions
• Doji