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Culture Documents
One World: A UX Case Study
One World: A UX Case Study
One World: A UX Case Study
Final project
The 21st century has been marked by all the friction and contention shown on the news about
people of different cultures. Now more than ever, hate speech and intolerance has seeped its way
into everyday society. The lack of empathy among people has torn America in two. But how do we
promote empathy in a population so focused on individualism? We start young- we start with chil-
dren. One World is a digital experience for children to be exposed to different cultures from a
young age, with the goal of fostering empathy and embracing diversity. The name One World is a
gentle reminder that despite our differences, we are still, one world.
There are apps and websites now that teach children about specific places, but very few that teach
the stories behind the people in those places. Through One World, children will be able to interact
with an interface that allows them to explore around the world, getting a deeper look at the
etiquette, attire, diets, celebrations and cultural traditions from cultures around the world.
The functionality of this site will be very similar to that of comparable interactive games made for chil-
dren. Upon creating an account, the user will be greeted by One World’s travel companions, Sam
and Alex. The user will be taken to a page with a map of the world that shows all the locations One
World features. Only three will be unlocked at first, and the rest will become available as the user
continues exploring.
Before arriving at any location, the user is given a list of common words and phrases in that location’s
native language. Upon arrival, students are allowed to explore what typical cities and homes look like.
Once inside, users can learn to make traditional dishes in the kitchen, hear bedtime stories in the bed-
room, try on clothes from the closet, listen to traditional music in the living room, watch how families
celebrate year round from picture frames.
Additionally, there is a section on the site dedicated for parents/educators, where they can go more in
depth about each location by accessing videos, real life stories, and supplemental learning materials.
The success of this project will be measured by the amount of accounts created at the end of the
first year, along with the number of educational institution partnerships formed.
typography: colors: UI element:
The Logo font is Gilbert Color Bold with a #FF1D25
In order to appeal to young children, all
black outline. All other text will be elements should appear as though they were
Geometric 231 BT. made by children, for children. This includes
a crayon look for all elements, making them
Gilbert Color Bold: #FF8C1E
appear as if the whole game was a
ABCDEFGHIJKLM coloring book.
NOPQRSTUVWXYZ #FFC843
abcdefghijklmnopqrstuvwxyz
home next back
0123456789
Geometric 231 BT: #7AC243
ABCDEFGHIJKLM
NOPQRSTUVWXYZ
#3FA2EE
abcdefghijklmnopqrstuvwxyz
0123456789
Summary Though the primary audience of One
Characteristic World is children 6-11 years old, we
student parent/educator
Age 6-11 22+ acknowledge that often times it is parents
Gender M/F M/F
and teachers who choose what sites their
child is allowed to go on. Taking that into
Location United States United States
consideration, we’ve created a secondary
Language English English
audience to include parents and educators.
Level of Education Primary School Bachelor’s +
Technological Proficiency Moderate to advance Moderate to advance
Media Use Entertainment Educational
Free Time High Low
Internet Stressors Too much text, confusing Privacy and safety
Hi! My name is Dani Robinson! I’m a second grade student at Chapel Hill Elementary School. Sometimes I
really enjoy going to school. My teacher Ms. Smith always finds the funnest games for us to play! Every time our
class finishes our work early, or we get a compliment from an administrator, Ms. Smith lets us pick what game to
play. I miss my iPad while I’m at school so I really like when she lets our class play computer games. I don’t total-
ly love reading, which is why I like games online because it’s all videos and things moving, little words involved! I
remember by teacher last year used to make us play board games…yuck! Those games get so boring.
s . S m i th,
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One World
https://youtu.be/8GS5BJnkTfY