Valentina Arismendi

valenar@live.unc.edu | valenar.myportfolio.com | (407)865-0511

EDUCATION

University of North Carolina at Chapel Hill, 2021

B.A. in Media and Journalism, Minor in Composition, Rhetoric, and Digital Literacy
GPA: 3.87
Honors: 2019 Burch Fellow- received a $6,000 grant to explore the stories of Venezuelan immigrants in Portland and Los Angeles
Wood-Cole Merit Scholarship- One of ten students selected in each class; provides tuition support, networking
opportunities, career guidance, and leadership activities
Honors Carolina- Highly competitive, academic program admitting 10% of each incoming class
2019 TEDxUNC Speaker- selected as one of two student speakers for my talk “The Flow of People: How Storytelling Helps
Humanize Immigration”
Adobe Creative Campus Guest Speaker- student speaker for over 200 higher education specialists at differing Adobe
Creative Campus events, including ones in Los Angeles, Miami, and San Jose
Hispanic Scholarship Fund Scholar
SKILLS

• Adobe Creative Suite (Illustrator, • HTML5/CSS 3 • Social Media Marketing

Xd, Photoshop, InDesign, Audition, • Google AdWords • WordPress
Dreamweaver, After Effects, • Bilingual (proficiency: Spanish,
Premiere Pro) English)

EXPERIENCE

Product Marketing Intern, Adobe, San Francisco, CA - MAY 2020-PRESENT

• Promote Adobe’s Creative Campus program to higher education institutions around the country
• Generate customer success stories
• Define key attributes, motivations, and trends in digital literacy

Research Assistant, Kenan-Flagler Business School, Chapel Hill, NC - MAY 2018-PRESENT

• Work with a team of six researchers to manage lab sessions for differing organizational behavior studies
• Create surveys and project protocols to collect data from participants
• Code data into Excel spreadsheets

Storyteller, The Immigrant Story, Portland, OR & Los Angeles, CA - APRIL 2019-AUGUST 2019

• Gather, write, curate, and publish the stories of Venezuelan immigrants in the Portland and Los Angeles areas using various
multimedia platforms
• Explore the difficulties new immigrants face when starting a small-business using a qualitative interview research approach

Graphic Designer, UNC Campus Health Services, Chapel Hill, NC - AUGUST 2018- MAY 2019

• Design promotional material for events and campaigns to be featured on social media, digital screens, online, posters, emails, etc.
• Oversee the redesign for all informational brochures within the Healthy Heels program

Social Media Intern, Carolina Housing, Chapel Hill, NC - MAY 2018-MAY 2019

• Generated, edited, and published daily content on various social media platforms to encourage target market to take action
• Captured and analyzed social media data metrics and insights
• Served as a resource for questions and/or concerns from students and parents

Early Development College Program, Humana, Louisville, KY - JULY 2018

• Selected for a summer cohort of 30 students for a job shadowing opportunity at the Humana headquarters
• Attended career development seminars and job shadowed professionals in the digital marketing field