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  • Name: Soham Shaikh PGDM 2018-20 Roll No.-43 Prof. In-Charge: Prof. Preeti Kaushik

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    The document contains information about Soham Shaikh, a student in the PGDM 2018-20 program at roll number 43, and discusses Samsung's B2B products and their placement in Samsung's BCG matrix. It lists Samsung's B2B products such as heavy industries, life insurance, semiconductors, and enterprise servers. It then shows Samsung's BCG matrix with products like Bixby, S Cloud, heavy industries and smartphones in the star category, life insurance, tablets and smartphones in the question mark category, enterprise servers and processors in the dog category, and semiconductors as the cash cow.

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    The document contains information about Soham Shaikh, a student in the PGDM 2018-20 program at roll number 43, and discusses Samsung's B2B products and their placement in Samsung's BCG matrix. It lists Samsung's B2B products such as heavy industries, life insurance, semiconductors, and enterprise servers. It then shows Samsung's BCG matrix with products like Bixby, S Cloud, heavy industries and smartphones in the star category, life insurance, tablets and smartphones in the question mark category, enterprise servers and processors in the dog category, and semiconductors as the cash cow.

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    4 views3 pages

    Name: Soham Shaikh PGDM 2018-20 Roll No.-43 Prof. In-Charge: Prof. Preeti Kaushik

    Uploaded by

    soham95
    The document contains information about Soham Shaikh, a student in the PGDM 2018-20 program at roll number 43, and discusses Samsung's B2B products and their placement in Samsung's BCG matrix. It lists Samsung's B2B products such as heavy industries, life insurance, semiconductors, and enterprise servers. It then shows Samsung's BCG matrix with products like Bixby, S Cloud, heavy industries and smartphones in the star category, life insurance, tablets and smartphones in the question mark category, enterprise servers and processors in the dog category, and semiconductors as the cash cow.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    Download as docx, pdf, or txt
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    Name: Soham shaikh

    PGDM 2018-20
    Roll No.- 43
    Prof. In-charge: Prof. Preeti Kaushik

    Product/ Application & BCG Matrix for Samsung

    Samsung B2B products

     Samsung Heavy industries


     Samsung Life Insurance
     Samsung Semiconductors
     Samsung Processors and RAM
     Samsung Enterprise Servers
     Samsung Heavy Duty Tablets
     Samsung Heavy Duty Smartphones
     Samsung S Cloud
     Bixby
    BCG Matrix for Samsung

    High Market Growth

    Low Market Growth


    Star
    Question Mark Samsung Heavy
    Bixby Industries
    Samsung S cloud Samsung SmartPhones
    Life Insurance Samsung Tablets

    Dogs
    Samsung Enterprise Cash Cows
    Servers Samsung
    Samsung Processors Semiconductors

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