Encuesta de productos

Nosotras Grupo Familia

Interviewer
Interviewer name: ________________________________________________ number:____

Survey
Name of the respondent: _________________________________________
number:_______

Presentación del encuestador

Good afternoon days,

My name is Kelly Joanna González Pérez, the company Grupo Familia would like to carry
out a survey of NOSOTRAS products whose main characteristics are Personal hygiene
products for women.
We are interested in hearing your opinion, please, would you be so kind as to answer the
following questionnaire? The information you provide will be used to know the valuation
of US products on the market. The questionnaire lasts approximately 5 minutes. Thank
you.

Perfil del encuestado

Name Age

Preguntas
1.- ¿Know all the products We?

a) Yes
b) No
c) Some

2.- ¿It is easy to buy products from us?

a) Yes
b) No
c) Sometimes

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 Encuesta de productos
Nosotras Grupo Familia
3.- The
value of
the products We according to your opinion are

a) low price
b) high price
c) normal price

4.- ¿What brand of personal hygiene products do you usually buy?

a) Nosotras
b) Kotex
c) LadySoft
d) Stayfree
e) others

5.- ¿Is considered loyal to the brand you currently buy?

a) Yes
b) No

6.- ¿Where do you usually buy your personal hygiene products?

a) Supermarkets
b) Pharmacy
c) Neighborhood stores
d) Chain stores
e) Others

7.- Order the following characteristics of a sanitary napkin according to their importance
to you

1= more important 4= less important

Price
Absorption
Comfort
Smoothness

8.- ¿You are looking for personal hygiene products?

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 Encuesta de productos
Nosotras Grupo Familia

a) Economy
b) High quality
c) Nothing, just save me on my period

9.- ¿How often do you buy sanitary towels?

a) Weekly
b) Biweekly
c) Monthly
d) Others

10.- Circle the personal hygiene products you know and have used from Us

a) Sanitary towels
b) Tampons
c) Daily protectors
d) Intimate wet wipes
e) Intimate soap
f) We lacti
g) We motherhood