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Communication tools

 Advertising: We will advertise for our company in many ways .


We will give a short commercial advertisement by television to make
people know about our company “Plant Perfect”. We will run our
commercial advertise in between the……
We will advertise our company through billboard . We will set the
billboard at prime location in Dhaka city like heavy traffic area,
entrance of the city, public gathering area.
In newspaper we will give a advertisement in every weekly holiday in-
front of front page of newspaper. We will also deliver our bulleting
through newspaper to the audience in specific areas.
Through FM Radio we will run our audio advertisement to reach to the
audience. We will run our advertisement in famous radio channels in
pick time.
We will publish our advertisement in front page and back page of
magazine.

 Direct marketing: Our marketing persons will visit to the potential


customers door directly.
Our corporate sells persons will visit in developer company,
interior company in Dhaka city in regular basis.
We will provide our leaflet end of the Jumma pray in-front of the main
gate of mosque in specific areas in Dhaka.

 Internet marketing: We will use viral content in Facebook to reach the


potential customer. We will send people personal message. We will
also use facebook boosting to reach more audience.
We will use google AdSense to run our video advertisement in
YouTube and other google services.
We will create a customer email bank and send written advertisement
through email to all the client randomly. We will also send our
customers coupon, discount and referral program , loyalty incentive by
email.
We will create customer contact database who are living in Dhaka city
and we will send them short SMS in their phone about our service and
will give our potential customers coupon and discount gifts.
We will analyze our We will analyze our all the marketing feedbacks
and create a potential customer database and we will call our potential
customers to propose for our service. We will follow the cool calling
system .We will also offer them our discount and coupon gifts through
calling
Competitive Advantage
Our service is totally a new concept in market. So there is no existing
other competitors in current market.
In Dhaka there is no professional gardener so we will provide the
professional service.
Customer can easily reach to us easily by using our app.
We will able to get every update of our service through our app .
This app will give easy pay service by internet to customers for
reducing hassle.
We will provide unique designs of garden so customers will able to
choose how they actually want to look their garden.

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