Pro-Chic was a startup fashion design company founded by Biruta Zilinskiene, a talented fashion designer. The company had a customer base of about 250 and specialized in professional clothing for busy business women. To reach customers, Biruta visited them at their offices and homes. The business was profitable at first and had a good reputation. However, Biruta wanted to grow the company and promote her designs more widely, which required more funding. She approached venture capitalists to raise money to fund a larger advertising campaign. The venture capitalists liked her ideas and business potential, and provided the funding she needed to borrow.
Pro-Chic was a startup fashion design company founded by Biruta Zilinskiene, a talented fashion designer. The company had a customer base of about 250 and specialized in professional clothing for busy business women. To reach customers, Biruta visited them at their offices and homes. The business was profitable at first and had a good reputation. However, Biruta wanted to grow the company and promote her designs more widely, which required more funding. She approached venture capitalists to raise money to fund a larger advertising campaign. The venture capitalists liked her ideas and business potential, and provided the funding she needed to borrow.
Pro-Chic was a startup fashion design company founded by Biruta Zilinskiene, a talented fashion designer. The company had a customer base of about 250 and specialized in professional clothing for busy business women. To reach customers, Biruta visited them at their offices and homes. The business was profitable at first and had a good reputation. However, Biruta wanted to grow the company and promote her designs more widely, which required more funding. She approached venture capitalists to raise money to fund a larger advertising campaign. The venture capitalists liked her ideas and business potential, and provided the funding she needed to borrow.
Choose the correct option (a-c) to complete the text.
Pro-Chic was a 1.set-up company with a customer base of about 250. Its founder, Biruta Zilinskiene, was a 2. talented fashion designer with a lot of good ideas. She specialised in smart, practical clothes that could 3. feature to business women. Her customers were too busy to go shopping, so Biruta visited them in their office or home. It was a clever plan and Pro-Chic started to make a good 4. profit. The company had a brand with a good 5. image, but it needed more 6. publicity to reach a wider market. Biruta wanted the company to grow, and for that she needed to 7. promote her designs in magazines. To begin with, Biruta used her own money to 8. finance the venture. But to run a big advertising 9. campaign, she needed a lot more 10. founders. So she went to a group of venture 11. capitalists to try to raise more money. The group liked her ideas and saw that the business had a lot of 12. potential. Biruta was able to 13. borrow the money she needed. CAREER SKILLS describing products Match the sentence halves. This easy to use DVD rack ... 1.... is suitable for (d) a) very stylish. 2.You can use it for (e) b) space for 100 DVD`s. 3.(a) It looks (a ) c) strong, light metal. 4.(b) It`s got (b) d) busy people. 5.(c) It`s made of (c) e) storing all your favorite films. TELLING A STORY Choose an appropriate expression to introduce each part of the story. Then,… to begin with,… so what did he do? And now… for the next two years, after. 1. … David worked in the clothing industry for a company called weavers ltd. 2. … the company lost money and went bankrupt. Some of the managers decided to start their own business. 3. … David worked for the new company. He saw that you could make a lot of money running your own business. 4. … he set up his own business selling discount clothing. 5. … six years of growth, the company had 25 stores. 6. … David’s company makes $10 million a year and employs over, 2000 people. 1.to begin with David worked in the clothing industry for a company called weavers ltd. 2. then the company lost money and went bankrupt. Some of the managers decided to start their own business. 3.for the next two years David worked for the new company. He saw that you could make a lot of money running your own business. 4. so what did he do? he set up his own business selling discount clothing. 5.after six years of growth, the company had 25 stores. 6.and now David’s company makes $10 million a year and employs over, 2000 people.