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About warid telecom

Warid Telecom is a joint venture between Abu Dhabi Group


& SingTel Group. Abu Dhabi Group entered into a strategic
alliance with Singapore Telecom. Subsequent to this
transaction in July 2007, telecom giant SingTel acquired
30% percent equity stake in Warid Telecom, Pakistan, for
US$758 million. This partnership is part of a strategy to
support Warid Telecom’s continued growth and to enhance
its market position.

Abu Dhabi Group, one of the largest business groups in the


Middle East and the single largest foreign investor in
Pakistan. It has diversified business interests, offering strong
financial resources and extensive management expertise
that result in commercial success for several institutions.

SingTel’s investment in mobile operations include, Advanced


Info Service (AIS) –Thailand, (21.4%), Bharti Telecom Group
– India (30.5%), Optus Telecom – Australia (100%), Globe
Telecom – Philippines (44.5%), Pacific Bangladesh Telecom
(PBTL) - Bangladesh (45%), Telkomsel – Indonesia (35%)
and Warid Telecom – Pakistan (30%).

About mobilink
Mobilink, a subsidiary of the Orascom Telecom Holding, is
Pakistan’s leading cellular and Blackberry service provider.
With more than 31.6 million subscribers, Mobilink maintains
market leadership through cutting-edge, integrated
technology, the strongest brands and the largest portfolio of
value added services in the industry, a broadband carrier
division providing next generation internet technology as well
as the country’s largest voice and data network with over
8,000 cell sites. Housing Pakistan’s largest distribution and
contact centre networks and an unparalleled 6,500
kilometers fiber optic backbone, Mobilink has already
invested over US $3.3 billion in the country to date and
provides uninterrupted countrywide connectivity, unmatched
customer services and international roaming in over 140
countries. The company is also the official cellular partner of
the Pakistan Cricket Board. As a responsible corporate
citizen, Mobilink also offers a range of socially inclusive
products and services dedicated to enhance access to
information. Through Mobilink Foundation, the company
supports education, health and environmental initiatives and
promotes sustainable business practices.

Mobilink offers exclusively designed tariff plans that cater to


the communication needs of a diverse group of people, from
individuals to businessmen to corporate and multinationals.
To achieve this objective, we offer both postpaid (Indigo) and
prepaid (JAZZ) solutions to our customers. Compared to our
competitors, both the postpaid (Indigo) and prepaid (JAZZ)
brands are the largest brands of their kind in the Pakistan
cellular industry.

In addition to providing advanced voice communication


services that makes the lives of millions that much easy, we
also offer a host of value-added-services to our prized
customers. At the same time, Mobilink places high
importance to its coverage, which is why we cover you in
10,000+ cities and towns nationwide as well as over 140
countries on international roaming service. In other words,
we speak your language, everywhere.

About telenor
Telenor Pakistan is 100% owned by the Telenor Group, an
international provider of high quality voice, data, content and
communication services in 14 markets across Europe and
Asia. Telenor Group is among the largest mobile operators
in the world with over 179 million mobile subscriptions (Q1
2010) and a workforce of approximately 40,000.

Telenor Pakistan is the country's single largest European


investor, with investments in excess of US$2 billion. It
acquired a GSM license in 2004 and began commercial
operations on March 15, 2005.

At the end of May 2010 it had a reported subscriber base of


23.65 million, and a market share of 24% making it the
country's second largest mobile operator.

Offering mobile financial services


Telenor Pakistan acquired 51% of Tameer Microfinance
Bank in November 2008. In 2009 it launched ‘easypaisa’ to
become Pakistan’s first telecom operator to partner with a
bank to offer mobile financial services across Pakistan.

Contributing to Pakistan's economy


The company continues to contribute to Pakistan's economy.
It has created 2,500 direct and 25,000 plus indirect jobs and
has a network of 24 sales & service centers, more than 250
franchises and some 150,000 retailers, thus providing a
means to livelihood to thousands.

For 2009 it is estimated that Telenor Pakistan contributed


Rs20 billion in various forms of direct and indirect taxes to
the economy of Pakistan.

Internet service provider


Telenor Pakistan provides wide EDGE connectivity across
the country. It has one of the largest data networks (GPRS)
in Pakistan providing Internet services to customers.
Today
Telenor Pakistan has grown to become a leading mobile
communications services provider of the country.

Telenor Pakistan's corporate headquarters are in Islamabad,


with regional offices in Karachi, Lahore, Faisalabad, Multan,
and Hyderabad.

Corporate Responsibility
Telenor Pakistan's flagship corporate responsibility program,
Khuddar Pakistan, aims to create dignified opportunities for
persons with disabilities. The purpose is to become the most
disabled-friendly organization in Pakistan in terms of
employment, service, and community support.

Environmentally conscious
Telenor Pakistan has taken and continues to implement a
number of environmentally-friendly initiatives. These include
mainstreaming energy efficiency and alternate energy
solutions, and implementing occupational health & safety
practices that comply with international standards.

About u fone
..Pakistan Telecommunication Corporation Limited (PTCL)
that started its operations in January 2001 under the brand
name ‘Ufone’. As a result of PTCL’s privatization, Ufone
became a part of the Emirates Telecommunication
Corporation Group (Etisalat) in 2006.

Since its inception, Ufone has focused on the people of


Pakistan, empowering them with the most relevant
communication modes and services that enable them to do a
lot more than just talk, at a price that suits them the most.
Along with the claim of lowest call rates, clear sound and
best network, Ufone offers its customers simplified tariffs
with no hidden charges. With a strong and uniquely
humorous communication direction that has now become
Ufone’s signature across all advertising media, Ufone gives
its customers many reasons to smile.

This customer focus and best offering has allowed Ufone to


build a subscriber base of over 20 million in less than a
decade. Ufone has network coverage in 10,000 locations
and across all major highways of Pakistan. Ufone currently
caters for International Roaming to more than 260 live
operators in more than 150 countries. Ufone also offers
Pakistan’s largest GPRS & BlackBerry Roaming coverage
available with more than 150 Live Operators across 105
countries. More recently, Ufone has become a focused and
intensive leader in VAS, constantly introducing innovative
services, which have been the first of their kind in the
Pakistani cellular industry.

As the world of telecommunications advances, Ufone


promises its customers to stay ahead, developing and
evolving, to go beyond their expectations, because at Ufone,
it’s all about U.

PTA results
Out of the top four cellular players Ufone has been the biggest
impetus behind the Cellular industry’s 17% growth as declared by
PTA in its annual report for the year 2008-2009. Ufone’s is at the top
with an astounding revenue growth of 46% during past year.

The report states that cellular telecom sector in Pakistan maintained


a positive growth rate for the year 2008-09 despite a cut throat tariff
and call packages competition and sluggish economic conditions in
the country.

A recently released annual report PTA for the year 2008-2009 has
shown growth of 17% in revenue for the cellular industry overall
reflecting that the industry is involved in a healthy competition and its
strategy to increase customer base as well as revenues through
value added services and call minutes has worked so far.

Amongst the top four players, Ufone led with 46% increase in
revenue, Mobilink the largest cellular operator in the country in terms
of declared customer base has increased its net revenue by 4%over
the same period, Telenor also performed well with 14% increase and
Warid telecom fared with 9% increase in revenue. The total revenue
of the industry saw a growth from Rupees 182.122 billion in the year
2007-2008 to Rupees 212.423 billion in the year 2008-2009.

But despite these increases in revenue the most of the operators are
showing losses as these have to invest further in a competitive
market. Unfone however has shown a profit of Rs 1.7 billion despite
that fact it has further invested USD 245 million in the last year to
expand and improve its network. PTA attributes this to Ufone’s robust
and prudent handling of its finances.

PTA also has noted that Average Revenue Per User has also
decreased over the year as the customer base has expanded into the
lower income segment that used voice telephony more instead of
value added services. Mobilink and Ufone here again have shown the
way with leading the industry by getting better revenue as compared
to the rest of the industry from data services.

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