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Artificial Intelligence: Strategies For Leading Business Transformation
Artificial Intelligence: Strategies For Leading Business Transformation
EXECUTIVE EDUCATION
OVERVIEW
Artificial Intelligence (AI) has moved into the mainstream, driven by advances in cloud computing, big data,
open source software, and improved algorithms. AI technologies are fundamentally altering how we work, live,
and manage businesses. The Artificial Intelligence: Strategies for Leading Business Transformation program
from Kellogg Executive Education will help business leaders, innovators, and investors harness the power of AI
to create customer value and competitive advantage.
Most online programs on AI focus on the technologies, tools, and algorithms behind AI. This program is
different. While you will learn the technical foundations of AI, the focus of this program is on the use cases for
AI across the enterprise value chain and within specific industries. The program will stretch your thinking and
broaden your perspectives with a practical, behind-the-scenes look at how established companies as well as
startups are putting AI to work to create value and disrupt industries. Through a diverse set of case studies,
original frameworks, and hands-on exercises, you will gain actionable insights on how you can implement an
AI strategy that creates value for your company and positions you for advancement in your career.
Senior managers and executives charged with advancing the organization’s transformation initiatives
using data, analytics and AI
Investors in venture capital, private equity, or hedge funds looking to understand investment
opportunities created by AI
Proprietary Frameworks
As a business leader, you will apply purpose-built frameworks to identify, define, and prioritize AI strategies for
your business unit, function, or organization.
PRODUCT
INTERACTION
COMPLEXITY
COMPLEXITY
ASSET
COMPLEXITY
CHANNEL
COMPLEXITY
ECOSYSTEM
CUSTOMER COMPLEXITY
COMPLEXITY CUSTOMER OPERATIONAL
INTENSITY INTENSITY
The AI Radar
RISK ADMINISTRATIVE
INTENSITY INTENSITY PEOPLE
COMPLEXITY
COMPLIANCE
RISK
SYSTEM
COMPLEXITY
MARKETPLACE
RISK
FINANCIAL
OPERATIONAL
COMPLEXITY
RISK
Module 1 Module 2
Module 3 Module 4
Module 7 Module 8
Note: All product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with
or endorsement by them.
Mohanbir Sawhney
McCormick Foundation Chair of Technology;
Clinical Professor of Marketing;
Director of the Center for Research in Technology and Innovation
Professor Sawhney is a globally recognized scholar, consultant, and speaker in innovation, modern marketing,
and enterprise analytics. He has co-authored seven management books as well as dozens of articles in academic
and managerial publications. His most recent book, The Sentient Enterprise, was published in October 2017. He
has won several awards for his teaching and research, including the 2006 Sidney Levy Award for Teaching
Excellence at the Kellogg School, the 2001 Accenture Award for the best paper published in California
Management Review and the Outstanding Professor of the Year at Kellogg in 1998. He received the
Distinguished Alumnus Award from IIM Calcutta in 2011. In 2014, he was ranked 16th on the list of most influential
thinkers of Indian origin by the Institute of Competitiveness. He serves on the Board of Directors at Reliance Jio
Infocomm and advises several technology startups. He is a Fellow of the Institute of Study for Business Markets
(ISBM) at Penn State University and a member of the Advisory Board at Chicago Innovation. Professor Sawhney
holds a Ph.D. in Marketing from the Wharton School of the University of Pennsylvania, an MBA from the IIM
Calcutta, and a B. Tech. in Electrical Engineering from IIT Delhi.
Varun Poddar
Program Architect and Subject Matter Expert;
Vice-President, Digital Transformation and Product Innovation,
Winsight
Varun Poddar has 20 years of tech industry experience ranging from Accenture to early stage startups. He has
led digital strategy, technology transformation, machine learning, and SaaS implementations in a variety of
settings. He has worked with teams across industries including retail, oil and gas, food service, consumer goods,
telecommunications, and manufacturing – helping them drive value using technology and data. At Winsight, as
head of digital transformation and product innovation, he streamlined legacy technology and data fragmentation,
implemented modern cloud platforms, and launched new AI-embedded products. Varun brings together his varied
experiences in this Executive Education program as the curriculum architect and subject matter expert. He has
worked closely with Mohanbir Sawhney to create AI-specific strategic frameworks and case studies, and to
consult with over 50 companies. Varun holds a BS in Industrial Management from Purdue University, an MBA in
Marketing and Analytics from the Kellogg School of Management, and a Masters in Engineering Management
from the McCormick School of Engineering at Northwestern University. He has also completed advanced
certifications in Artificial Intelligence, Data Science, and Agile.
Participants by Industry
9% IT PRODUCTS
9% HEALTHCARE
9% IT SERVICES
43%
Industry OTHERS*
15% CONSULTING
Others* - includes Advertising, Ecommerce, Education, Electronics / Hardware, Energy, Fast Moving Consumer Goods, Industrial Goods, Real Estate,
Retail, Telecommunications and more.
Work Experience
Accenture Microsoft
Adobe Oracle Corporation
Cisco Systems PricewaterhouseCoopers
Deloitte The Coca-Cola Company
IBM Unilever
Intel Corporation Western Digital Corporation
“
“The overall approach of evaluating every concept via a framework was just too good. The
communication and program delivery have been the best experience I have ever had. Every
aspect of the program including platform/technical infrastructure exceeded my expectations and
this is probably the best online learning experience I have ever had!”
“I think Professor Sawney is simply outstanding! The course is exactly what organizations and
“
especially leaders need if they want to stay relevant in the exponentially accelerating digital
future.”
“
“It was great being able to apply the multiple frameworks to my business. They helped me bring
AI beyond the theory and into reality. A very good use of my time and a thoroughly enjoyable
learning experience as well!”
“The weekly videos from Professor Sawhney were excellent. I was hesitant to go into an online
“
only learning environment based on a poor experience I had while I was obtaining my MBA from
another university. The lectures in this course really met my needs. In addition, the live webinars
and weekly office hours where you could interact live with the faculty was very beneficial.”
CERTIFICATE AWARDED TO
First Last
P L E
A M
EX
FOR COMPLETION OF
Artificial Intelligence:
Strategies for Leading Business Transformation
Date
EXECUTIVE EDUCATION
After successful completion of the program, your verified digital certificate will be emailed to you in the name you used when
registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the
discretion of Kellogg Executive Education.
Note: This online certificate program does not grant academic credit or a degree from Kellogg School of Management.
Our programs are designed to meet the needs of individual learning styles, while also leveraging the power of
peer learning. This is achieved through a user-friendly learning platform that enables participants to easily
navigate the program content to achieve learning objectives.
KEEPING IT REAL
+ Modules
• Video lectures
• Moderated peer discussions
• Class materials: articles, cases, resource library
• Application exercises
To further personalize the program modules, live teaching sessions are scheduled during the program, often with
Q&A. For participants who are unable to attend these sessions live, a recording is made available so nothing is
missed. Our industry-leading learning platform allows participants to create a profile, connect and collaborate
with peers, and interact with academic/industry experts such as program leaders and teaching assistants.
KEEPING IT INTERESTING
Our globally-connected classrooms enable participants to seamlessly interact with their peers to complete
group assignments and stay on track toward program completion – having culturally enriching encounters
along the way.
Program Requirements
To access our programs, participants will need the following:
• Valid email address • Microsoft Office and PDF viewer to access content
• Computing device connected to the internet: such as documents, spreadsheets, presentations,
PC/laptop, tablet, or smartphone PDF files, and transcripts
• The latest version of their preferred browser to
access our learning platform
Other Requirements
Programs may necessitate the usage of various software, tools, and applications. Participants will be informed
about these additional requirements at the registration stage or when the program begins. Our program
advisors are also available to respond to any questions about these requirements.
DURATION
2 months, online
4-6 hours/week*
*Note: Excluding optional exercises that will allow participants to dive
deeper into specific concepts.
PROGRAM FEES
$2,900
SCHEDULE A CALL
APPLY
Email: kellogg@emeritus.org
Phone: +1 847-469-1711