Fresh Fruit Mart

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DESIGN | HOSTING | SEO

E-commerce website & Mobile App Proposal

Project Title: E-commerce website

Prepared By: Mohammed SHamil

Date:
21/Jul/2018

Conditions

Price and content in this proposal will stand


valid only for one month starting from the
Contact Person
issued date as above.

Santhosh KR
Mail ID: shamil@owleto.com

Phone :+971526527427

The information provided shall not be shared/disclose with any third party or parties other than Parties mentioned
and involved in this proposal
DESIGN | HOSTING | SEO

CONTENTS

1. INTRODUCTION

2. OBEJECTIVES

3. OPERATIONS AND DEVELOPMENT APPROACHES

4. ONLINE MODULES DESCRIPTION

5. REQUIRED RESOURCES

6. SCHEDULE

7. COST OVERVIEW

8. PAYMENT TERMS

9. WEBSITE SUPPORT
DESIGN | HOSTING | SEO

Introduction

At Owleto we ensure our clients get websites that are functional and user-friendly, while
also paying attention to all the design elements, to reinforce branding and brand
association.We offer well researched advice on how to plan your website right from the
sitemap, to the color scheme and content.

Objectives

The most important aspect is to design the page layout to give a feel of Easiness and
Exclusiveness. Images and Color combos are carefully chosen to achieve the desired result.
Please find below the objectives we are looking at while considering the project.

• Develop an e-commerce system with administrative controls and management

• Clean and Classy Web page layout that gives a top notch feel

• Easy one-click navigation process

• Optimization of Images and HTML for faster page rendering

• Carefully positioned elements and links to ensure that everything is visible at glance.

• Create the gateway and merchant account to provide for online sales of product
DESIGN | HOSTING | SEO

Including Technologies

• Database : MySQL
• Server Type: Linux
• Language : PHP
• Frame Work :Yii2
• Scripting Languages: JQuery OR Prototype.

4-WAY PROJECT APPROACH


DESIGN | HOSTING | SEO

Page Mapping

Home Page
• Menu bar with Product categorize - Fruits , Vegetables
• Deal of the day
• Most sold items
• Special offers
• Blogs
• News letter sign up
• Footer

Customer Registration
Customer can register on the site as a member. He/She will be asked to submit a form with
various fields to collect theirpersonal details to create a profile. They will have to submit
captcha at the time of registration. The customer will automatically be assigned the
account manager role for this Particular account.

Existing Customer
Once the account is activated, customer can perform the following basic tasks
• Customers can Login and view their account after successful Login.
• Customers can add/edit/delete all their details.
• Customers canreset the log-in credentials (Details will be mailed to the Customer)
• Customers can track their order history and status (If supporting API is provided
by the shipping company)
• View wishlist
DESIGN | HOSTING | SEO

Functions available for the Customers


o Login/register on to the website.
o Easily search for products by using different keywords like name, category wise
etc and can refine their results by using filters such as price, product type, ratings,
shop by etc. on the website.
o View the products with details, images, zoom in option etc. on the website.
o Submit their reviews on the products listed on the website.
o Place orders on the website.
o Check their order status on the website (if supported by the shipping company)
o Make payments for their orders by using integrated payment gateway given by the
Client.
o Choose their mode of shipping using integrated shipping gateway on the website.
o View the shipping details on the website.
o Provide delivery address for each order made on the website.
o Receive an email for confirmation after the order is placed on the website.
o Receive newsletter after submitting their name and email id on the website and this
section will be managed by admin.
o Share the link of the website on the social networking website like facebook, twitter
etc.
DESIGN | HOSTING | SEO

My Account Control Panel for Customer


Customers can operate a host of functions from their Account Control Panel. The control
panel will carry the following modules:

My Details
o Change personal details on the account
o My Orders
o Check status of their instant orders
o Check past purchases
o Customers can print the Invoices
o Customers can review active orders
o Payments
o Customers can view all their old payment transactions

Search
Customers can easily search for products by using different keywords like name, category
etc and can refine their results by using filters such as price etc. on the website. They can
view the list of content that match to their searched criteria.

Products
Products will be sorted according to the categories and sub categories. Once a category is
selected, all the products falling under the particular category will be listed along with the
image and necessary details. Customer will have option to sort the view based on price and
other parameters. When a customer clicks on a product, he will be taken to a page where
the complete details of the products are listed. They can view different images of the
particular product, read specifications about it and can add that product to the shopping
cart. Admin can manage this section from the backend.
DESIGN | HOSTING | SEO

Products detail page


o Product image from different views
o Zoom in and Zoom out option
o Price
o Descroption
o Ratings
o Add to cart

Review
In this section customers can submit their reviews on the website. Admin can manage
this section from backend.

Shopping Cart
The shopping cart will allow the customers to manage their shopping in an easy
and convenient way. The shopping cart will carry the following features:
o Customers can view their order history and order status
o All orders will be stored in the database for fast and efficient retrieval
o Temporary shopping cart for guests and permanent shopping cart for
customers o Foreseen checkout procedure
o Add/Update carts in real time
o Shipping options
o Mini-cart presence on all pages
o Payment options
o Shipping and billing address
o Recalculate the total value
DESIGN | HOSTING | SEO

Check out
Check out will allow the customers to carry the following features:
o Login or register
o Choose delivery
options o Order summary
o Enter billing and payment details
o Select Shipping options
o Complete order

Shipping
Customers can view shipping prices for their purchased products on the website. Shipping
will be according to zip code address of the customers. After the payment paid by the
customers, admin can ship the products to the customers. Website will be integrated to the
shipping gateway provided by the Client. Admin can manage this section from the backend.

Payment gateway
Customers can make payments for the purchased products on the website by using
integrated payment gateway given by the Client. Admin can manage this section from the
backend.

Social Media Integration


The website will be integrated with various social networking websites like facebook,
Twitter etc. Customers can only share the link of the website on these social
networking sites.
DESIGN | HOSTING | SEO

Newsletter
Customers can subscribe for the newsletter on the website by submitting e-mail id and
name on the website. This section will be managed by admin from the backend.

Contact us
The contact us page will list contact details of the Client along with a contact us from and
FAQ search option. Features include:

Contact us form
o First Name
o Last name
o Email
o Phone No.
o Message
FAQ
This section will list out the FAQ’s listed on the site. The FAQ’s will be maintained by
the administrator.
Email /SMS Notifications
Customers will receive the following notification mails:
o A notification after registration.
o After newsletter subscription.
o After confirmation of order.
o After payment

Administrative Panel
The back end of the website will be power packed with an administrative panel to
manage the updation of data at the front as well as back end.
DESIGN | HOSTING | SEO

Following are the key functionalities.


✓ Customers Management
✓ Product Management
✓ General Management
✓ Order Management
✓ Content Management
✓ Reports Management

Customer Management
o Manage the customers
o Add / Delete customer profiles
o Approve / reject the registration of the customers
o View the list of all customers of the site
o Activate or Deactivate the customers on the site

Products Management
o Admin can manage the Categories and Sub Categories of products on the website.
o Admin can add / Edit / Delete the Categories and the Sub Categories of products o
Admin can View the list of all Categories and the Sub Categories of products
o Admin can Activate / Deactivate the Categories and the Sub Categories of products
o Admin can add / Edit / Delete products on the website.

General Management
o Manage Shipping
o Manage reviews
o Manage Events o
Manage Inventory
DESIGN | HOSTING | SEO

Order Management
o Admin can Add / Delete the orders received by the Site o
Admin can View the List of all orders received by the Site o
Admin can Search for the orders received by the Site
o The customer will be notified via email once the order is confirmed with all the
relevant details of the products purchased in that order.

Content Management
o Admin can add/delete text/images of the items on the site. The admin will be
provided a rich interface editor which will enable him to create new pages as
required.
o Admin can add text, images, links etc to the pages and those pages can be linked
to any other pages on the same site.

Reports Management
Admin can generate reports in a printable format for the following:
o List of Customers
o Payment Reports
o Sales Reports
o Inventory Reports
DESIGN | HOSTING | SEO

Our Approach

Design Confirmation

Every Page will be sent for confirmation from the client side to meet client’s expectation.
Required changes will be done to fine tune the design according to the feedbacks received from
the client. If required, we will come up with new design to ensure customer satisfaction.

Comprehensive Testing

While on beta stage, the site will go through a comprehensive testing phase, performed by
experienced testers. The main focus will be to ensure that the site is compatible with
majorly used smart phones as well as web browsers.
DESIGN | HOSTING | SEO

Testing Platforms

➢ OS: - Windows (xp, 7, 8, 10), Linux, Mac OS

➢ Browser: - Chrome, Firefox, Safari, Opera

➢ Smartphone (Up to 320px width) :- Android(Chrome), IOS

Such an approach helps us to ensure 100% satisfied clients at the first go itself.

Required Resources

• Payment gateway and content must be provided by the client


• One-to-One discussions with the client
• High Quality Images
• SMS Gateway should be provided by the client

Schedule

Web development including testing and uploading of the contents to the respective server
will take 45 working days after the approval of final design.
DESIGN | HOSTING | SEO

Cost Overview

Option 1 :- Custom designed shopping cart with mobile friendly design 13,500 AED

Option 2 :- Shopping cart on open Cart mobile friendly design 9000AED

Mobile APP
Option 1 :- Native Mobile App for Android &iOS (separate app for each platform) 32000 AED/-

Option 2 :- Cross Platform Mobile App for Android &iOS (Single app for both the platform) will cost INR
26000 AED/-

Time: 45 working days from UI design confirmation. App development will

start after the website development.

** We will update 5 items in each category and guide the admin to upload the content at their own.

** Any tax will be extra

**Charges will be extra for Logo designing

Price in
Service AED Subtotal

Website Design (open Cart mobile friendly


design) 9000 9000

Mobile Application ( 26000 26000

Total :35000AED
Payment Terms

• All payments have to be made in favor of Owleto Solution Pvt Ltd

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