AniCare AgriVet

Supply
Enterprise Plan

Presented By:
Theresa Paula A. Dela Rosa
 Executive Summary

 AniCare AgriVet Supply Business Plan
 Theresa Paula A. Dela Rosa
 Better Living, Toril, Davao City
 P11,480.00
 Sta. Ana Multi Purpose Cooperative
 Monthly
 Executive Summary

 Objectives
 Maintain 100% of customer base by consistent
customer service.
 Expand our customer base through direct
referrals and aggressive direct sales. 
 Expand our product supply gradually, based on
customer requests.
 Executive Summary

 Mission
 AniCare is a family owned and operated
business, dedicated to deliver
premium products and services to our valued
customers. AniCare offers all of our customers
the direct personal attention they deserve. Our
commitment to customer service and
satisfaction assures us that our customers are
100% satisfied with the products and services
we deliver.
 Marketing Plan

 Our Products
 Veterinary Medicine
 Feeds
 Marketing Plan

 Books (Related to Animals)

 Live Animals
 Marketing Plan

 Organic Gardening Supplies/Fertilizers
 Marketing Plan

 Seeds of Plants, Flowers and Trees
 Marketing Plan

 Tools and Gloves
 Marketing Plan

 There will be a variety of our products based on our
suppliers. Namely B-Meg, Uno, Pigrolac, East West
Seeds and etc. Our products are the same as of the
other products found in other stores our advantage
is that we offer our customers an ease of access and
a wide variety at a reasonable prize.

 Competition:
 A couple of agrivet stores is located in Toril market
area which is 10 to 15 minutes away from the location
of our store such as B-Meg and Pacifica agrivet supply.
 Marketing Plan

 Market Segmentation Markets
 Livestock farmers
 Cattle Livestock
Backyard
 Poultry
Rice
 Swine
Pet
 Fish
 Backyard garden farmers
 Rice farmers
 Pet owners
 Marketing Plan

 Place of Distribution
 The store shall be located in Better Living, Toril,
Davao City just beside the owners residence.
 Marketing Plan

 Location
 4km radius
 Marketing Plan

 Promotion
 The proponent shall use flyers and posters for
promotion.
 P200.00 -flyers
 P1000.00 –posters
 P800.00 –worth of freebies
 for every 200 worth of purchase
 Grand opening promo till freebies last
 Marketing Plan

 Price
 The proponent shall use competitive pricing.
The prices of the product shall be the same or
almost equal to the competitor store prices. Or
as suggested by the supplier.
 Distribut
ors
• Customers/Farmers
Store
• Repacking/Retailing
• Customers/Farmers
Supplier
• Delivery of supplies
 Production Process

Technical Plan
 Technical Plan

 Field/Building Layout
 Store Building Layout
 Technical Plan

 Field Layout
 Technical Plan

 Waste Disposal
 Non biodegradable materials should be recycled
or segregated and shall be collected by local
garbage collectors.
 Biodegradable materials shall be used to make
compost for organic fertilizer.
 Technical Plan

 Direct and Indirect Raw Material Requirements
 Indirect Raw Material Requirements

Indirect Cost/unit Unit Quantity Total cost

Materials needed
Scissors 40 pc 2 80.00
Calculator 300 pc 1 300.00
Chair 200 pc 2 400.00
Total 780.00
 Technical Plan

 Direct Labor Requirements

Direct Cost/unit Unit Qty Total cost

Labor
Transportatio 200 person 1 200
n
TOTAL 200
 Technical Plan

 Administrative expenses

Particulars 1st Month

Salaries 6,000.00
Utilities 500.00
Pre-operational 2,000.00
expenses
Contingencies 1,000.00
Building 2,000.00
TOTAL 11,700.00
 Organizational Plan

 This proponent is family owned and operated.
 Organizational Structure

Finance
Stock
Owner
Manager Distributor

Distributor
 Organizational Plan

 Personnel Functions
 Manager – Performs the final decision making
and manages the firm.
 Finance – in charge in all financial activities, and
works as cashier.
 Distributor – assists customers needs and
deliver it to them (selective)
 Financial Plan

 Source of Funds
 The business will need P11,480.00 to operate. A
P15,000.00 will be loaned from the Sta. Ana
Multipurpose Cooperative with a 3% diminishing
interest rate to be paid within 12 months term.
 Total Project Cost
Description
Quantity Unit Cost

Flyers - set 200.00

Posters - set 1,000.00
Freebies - set 800.00
Office supplies - set 780.00
Utilities - - 500.0
Building 1 - 2,000.00
Labours 2 - 6,200.00
TOTAL 11,480.00
 Financial Plan
 AniCare Agrivet Supply
Projected Income Statement
For the 1st Month Operation

Revenues/Sales
40%
16,000.0
Misc 0 6,400.00
24,000.0
Feeds 0 9,600.00
12,000.0
Fertilizers 0 4,800.00
Seeds 6,000.00 2,400.00
Tools 3,200.00 1,280.00
Medicine 2,400.00 960.00
Financial Plan

Expenses
Labor 6,200.00
Other
Investment 5,280.00

11,480.0
Total 0

13,960.0
Net Inome 0
 Financial Plan

AniCare Agrivet Supply
Projected Cash Flow Statement
For the 1st Month Operation

Cash Inflows
Revenues 25440
Loans 15000
Total 40440
Financial Plan

Cash Outflows
1,700.0
Payment of Loans 0
6,200.0
Payment of Labors 0
Purchase of 4,780.0
Tools/Equipments 0
Utilities 500.00
13,180.
Total 00

27,260.
Cash Ending 00
Projected Balance
Sheet 
Assets
Cash 27,260.00
Non current assets 0
27,260.0
Total Assets 0

Liabilities
Current loan payable 13,300.00
13,300.0
Total Liabiities 0

Owners equity
Net income 13,960.00
 Financial Plan

 Financial Analysis
 Return of Investment (ROI)
 ROI=(13,960.00/13,180.00)(100)=105.91%

 Liquidity Analysis CA-CL

 27,260.00-13,300.00= 13960

 Solvency Analysis (D/A)

 13,300.00/27,260.00=0.49
 Financial Plan

 Break Even Price
 11,480.00/63,600.00=0.1805