4/13/2020 Quiz 2.

3_20200228

Quiz 2.3_20200228
MCQ
First check the table (attached image) and its question
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aSCR of brand B 1 point

61.11%

72.73%

27.27%

0.00%

aSCR of brand C 1 point

72.73%

0.00%

100.00%

61.11%

57.14%

27.27%

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4/13/2020 Quiz 2.3_20200228

Market Share of Brand A (Monetary) 1 point

44.00%

13.64%

24.00%

32.00%

36.36%

50.00%

Market Share of Brand A (Volume) 1 point

13.64%

24.00%

50.00%

36.36%

32.00%

44.00%

For Brand B, iSCR of Customer 2 1 point

61.11%

0.00%

27.27%

72.73%

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4/13/2020 Quiz 2.3_20200228

The Market of toffee comprises of only a total of 3 brands (A, B, and C) and 3
customer (1, 2, and 3). The number of units bought by each customer from each
brand and the price at which a brand sells its single product (toffee) is given in
the table attached.

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