Grade 12 School DAYHAGAN NATIONAL HIGH SCHOOL Grade Level 12

DAILY Teacher LEONA G. ALICPALA Learning Area Entrepreneurship

LESSON Teaching January 20, 2020 Quarter Third
PLAN Dates

A. Content Standard To be able to know and understand the concepts in

writing/developing business plan.
B. Performance Standard The learner demonstrates understanding of concepts ,
underlying principles, and processes of developing a
business plan.
C. Learning Competencies The learner independently or with his /her classmates
presents an acceptable detailed business plan.
D. Specific Objectives At the end of the lesson, the learners should be able to:
1. Create a logo of their product that differs in the logo
available on the market.
2. Analyze the importance of branding.
E. LC Code
I. Content Recognize the importance of marketing mix in the
development of marketing strategy
3.2 Develop a Brand Name
CS_EP11/12ENTREP-0h-j-11
II. Learning Resources
A. References
1. Teacher’s Guide Pages Curriculum Guide
2. Learner’s Material
Pages
3. Textbook Pages
4. Additional Materials for
Learning (LR) portal
B. Other Resources
III. Procedures
A. Reviewing previous lesson
or presenting the new
lesson
 Prayer “Shall we all stand for a prayer. May I request Elaine to lead
us the prayer?”
 Greetings “Good morning class”

 Attendance “Who are absentees today?”

Checking
 Reviewing of the “What is Marketing Mix.
Previous Lesson “Who can enumerate the 7P’s of Marketing Mix.”

 Reading of the
Objectives “The following are our objectives in this topic. At the end of
the lesson, you will be able to
1. Create a logo of their product that differs in the logo
available on the market.
2. Analyze the importance of branding.
 B. Establishing a purpose for
the lesson
 Motivation
Directions:
Students will interact to their teacher about their idea
on the topic.
ACTIVITY
1. Group the learners into five.
2. Each group will think of a captivating logo leading to
prototyping activity.
3. Each group will present their output and they will
share their strategies on making logo that differs in
the logo available on the market.
ANALYSIS 1. What are the different troubles that you’ve found in
creating a brand name for your product?
2. What do you think is/ are the cause/s of each trouble
in generating an effective brand name and logo suited
for your product?
ABSTRACTION Discussion on Developing a Brand Name

APPLICATION The learners will answer the guiding questions to come up

with the ideas/ concept:

1. How do companies get us to recognize a new

brand when it comes out?
2. Why do companies go to all the effort of creating
brands for their products.
IV. ASSESSMENT Five item Assessment
V. ASSIGNMENT
VI. REMARKS
VII. REFLECTION

PREPARED BY: LEONA G. ALICPALA

Teacher II

CHECKED BY:
CESAR G. CASTILLO
Principal IV