Brochure - Top 10 Food Safety Testing and Technologies Trends - Global Forecast To 2022

FOOD &
BEVERAGE
TOP 10 FOOD
SAFETY TESTING AND
TECHNOLOGIES TRENDS
GLOBAL FORECAST TO 2022
TOP 10 FOOD SAFETY TESTING AND TECHNOLOGIES TRENDS

GLOBAL FORECAST TO 2022
For Food, GM Food, Food Pathogen, Meat Speciation, Food Authenticity, Pesticide Residue, Mycotoxin,
Allergen, Water, and Bottled Water
REPORT OVERVIEW
1.1 OBJECTIVES OF THE STUDY

• To understand the market by identifying various subsegments in the food safety
testing and technologies market
• To analyze the emerging trends and opportunities in the global food safety testing
and technologies market
• To study the global market with a focus on high-growth applications in each
vertical and the fastest-growing markets
• To provide detailed information about the crucial factors influencing the growth of
the market (drivers, restraints, opportunities, and challenges)
• To strategically analyze micromarkets1 with respect to individual growth trends
and future prospects, and their contribution to the total market
• To analyze opportunities in the market for stakeholders and provide details of the
competitive landscape for market leaders
• To forecast the size of the global food safety testing and technologies market and
its various submarkets with respect to four main regions, namely, North America,
Asia-Pacific, Europe, and Rest of the World (RoW)
sales@marketsandmarkets.com www.marketsandmarkets.com 1
INTRODUCTION
• To strategically profile key players and comprehensively analyze their core competencies2
• To analyze the competitive developments such as new service launches, acquisitions, expansion plans
& investments, partnerships, agreements, joint ventures, and collaborations in the food safety testing and
technologies market
1.2 MARKET DEFINITIONS

• “Food safety” means assurance that food is acceptable for human consumption according to its intended use.
Food safety testing is a technical method of producing, handling, and storing food to prevent foodborne diseases.
It is performed to supervise quality and prevent the occurrence of foodborne illnesses, toxicity, or poisoning.
• Genetically modified (GM) foods are foods derived from organisms whose genetic material (DNA) has been
modified in a way that does not occur naturally; for instance, through the introduction of a gene from a different
organism. GM food safety testing is defined as the detection of genetically modified organism for a specific trait in
food, at various levels of the food supply chain through genetic engineering techniques that need to comply with
the regulatory approval process and necessitate international trade and consumer awareness for safety.
• A food allergy is an abnormal, overstated reaction of the immune system to certain foods. It involves the production
of a particular kind of antibody which reacts to a specific food component and, in doing so, causes an allergic
reaction. Food allergen testing is used to detect allergens in finished products and raises alerts for areas of
processing facilities that are required to be decontaminated.
• Food pathogen testing is a food safety testing technique conducted to ensure food safety against pathogen
contamination and compliance of food products to safety standards set by the regulatory bodies across the globe.
The emphasis on the overall food quality and safety has led to increasing demand for food testing. Processed
foods and agricultural produce are tested to ensure high-quality end products.
• Pesticide residue could be defined as trace amounts of agricultural chemicals or their breakdown products that
remain in or on an agricultural product as a result of pesticide usage during cultivation. Pesticide residue testing
is the process of sampling, extraction, separation, detection, and identification of potential pesticide residues in
the food material that cause serious health hazards to consumers, in compliance to the regulatory standards.
• Mycotoxin testing is conducted to detect toxins produced from fungi in food & feed material through various
technologies, to meet the quality standards imposed by the regulatory authorities of the countries.
• Meat speciation testing can be defined as the identification of species from which the meat has originated and
detection of adulteration of meat in admixed meat, using polymerase chain reaction (PCR) assay and other
techniques.
• The Federal Institute for Risk Assessment (BfR) defined food authenticity testing as “Food authentication is
understood to be the analytical investigation of the genuineness of foods and feeds with regard to their composition
and origin (type, region, and production). The authenticity of a food product is ascertained by means of various
chemical-analytical and document-based strategies and methods, by which it is verified whether a food or feed
actually complies with the information given on the product by the manufacturer.” Thus, food authenticity testing
is the most advanced industry in the area of food testing, driven by the increasing number of fraud food recalls.
INTRODUCTION
• Water analytical testing technique includes the testing methods and procedures conducted to determine the
physico-biochemical nature of a given water sample and to assess water quality. Water analysis is of prime
importance in several fields including irrigation, research & academic purposes, drinking purposes, power
generation, and general processing purposes.
• Bottled water testing is a method of verifying the quality of bottled water by analyzing its properties and content.
Bottled water testing involves the monitoring and inspection of bottled water on the basis of different parameters
such as physical, chemical, microbiological, and radiological to understand and verify the drinkability of water.
1.3 PERIODIZATION
• 2022-p
2016-e
2015
2014
HISTORICAL YEAR BASE YEAR ESTIMATED YEAR PROJECTED YEAR

• Note: Forecast period throughout the report is from 2016 to 2022.
1.4 CURRENCY
• The currency used in the report is U.S. dollars, with market size indicated only in USD million.
• For companies reporting their revenue in U.S. dollars, the data has been taken from their annual reports.
• For companies that reported their revenue in other currencies, the average annual currency conversion
rate used for the particular year has been taken from OANDA to convert the value to U.S. dollars.
INTRODUCTION
1.5 STAKEHOLDERS
• Manufacturers, importers & exporters, traders, distributors, and suppliers of food safety testing/food
pathogen testing/GMO testing/environmental testing/meat speciation testing, and food authenticity testing
kits, equipment, reagents, chemicals, and other related consumables
• Food safety testing/GMO testing/Food allergen testing/Mycotoxin testing/Pesticide residue testing/Food
pathogens testing, and food authenticity testing service providers and laboratories
• Food processors and manufacturers
• R&D institutes & technology providers
• Wastewater treatment plants
• Water pumping plants
• Reagent manufacturers and suppliers
• Diagnostic instrument and kit manufacturers/suppliers of environmental testing
• Water/Bottled water manufacturers/suppliers/processors
• Bottled water testing equipment manufacturers/suppliers
• Government and research organizations
• Trade associations and industry bodies
• Regulatory bodies such as Food and Agriculture Organization (FAO), Food Safety Council (FSC), European
Federation of National Associations of Measurement, Testing, and Analytical Laboratories (EUROLAB)
• Raw material suppliers
RESEARCH METHODOLOGY
2.1 RESEARCH DATA

• This research study involved the usage of extensive secondary sources, directories, and databases—Hoovers,
Bloomberg Business, Factiva, and Avention (formally known as OneSource)—to identify and collect information
useful for this study of the food safety testing and technologies market. The primary sources mainly included
several industry experts from core and related industries and suppliers, manufacturers, distributors, alliances, and
organizations related to all segments of this industry’s supply chain. In-depth interviews have been conducted
with various primary respondents—including key industry participants, subject matter experts (SMEs), C-level
executives of key market players, and industry consultants, among other experts—to obtain and verify critical
qualitative and quantitative information as well as to assess future prospects. The following figure depicts the
market research methodology used in making this report on the food testing and technologies market.
• FIGURE 1 FOOD SAFETY TESTING & TECHNOLOGIES MARKET: RESEARCH DESIGN

•
CURRENT MARKET
INFORMATION COMPANY DEVELOPMENTS SWOT ANALYSIS
AND DATA
MARKET SIZE COMPETITIVE LANDSCAPE
MARKET DRIVERS: MARKET RESTRAINTS:

INFLUENCING • Worldwide increase in foodborne illness • Lack of food control infrastructure &
FACTORS outbreaks resources in developing countries
(Market Trends and • Implementation of stringent food safety • High cost of testing equipment
Dynamics) regulations • Lack of awareness about safety
• Availability of advanced technologies regulations among food manufacturers
capable of rapid testing
MARKET OPPORTUNITIES: MARKET CHALLENGES:

• Emerging markets for food and water • Time-consuming testing methods
safety testing • Inappropriate sample collection
• Rising consumer awareness about food standardization
safety • High capital investment
ARRIVE AT THE MARKET SIZE,

MARKET SIZE & SHARE
FORECAST ANALYSIS
SHARE, AND CAGR OF THE
MARKETS
• Source: Secondary Sources, Industry Experts, Related Publications, and MarketsandMarkets Analysis
2.1.1 SECONDARY DATA

• In the secondary research process, various secondary sources have been referred to, so as to identify and
collect information for this study. The secondary sources included annual reports, press releases & investor
presentations of companies, white papers, certified publications, articles from recognized authors, gold standard
& silver standard websites, regulatory bodies, trade directories, and databases.
• Secondary research has mainly been used to obtain key information about the industry’s supply chain, the
market’s monetary chain, the total pool of key players, market classification & segmentation according to industry
trends to the bottom-most level, and geographical markets. It has also been used to obtain information on the key
developments from a market-oriented perspective.
2.1.1.1 KEY DATA FROM SECONDARY SOURCES

PARAMETER SOURCE
•
• Company Financials
• Magazines
Market Size • Journals such as Bloomberg Businessweek and Avention
(Value & Volume) • Press Releases
• Paid Databases
• MarketsandMarkets Data Repository
• Annual Reports
• Company Websites
Revenue of Companies
• Public Databases
• Company Websites
Qualitative Information
(Market Dynamics and • Annual Reports
Market Trends) • Press Releases
2.1.2 PRIMARY DATA

• The market comprises several stakeholders in the supply chain, which include suppliers, manufacturers, and
end-use product manufacturers. Various primary sources from both supply and demand sides of both markets
have been interviewed to obtain qualitative and quantitative information. The primary interviewees from the
demand side include key opinion leaders, executives, vice presidents, and CEOs of food testing companies.
The primary sources from the supply side include research institutions involved in R&D, key opinion leaders, and
manufacturing companies.
2.1.2.1 KEY DATA FROM PRIMARY SOURCES

TYPE PARAMETER KEY DATA
•
 Overall estimated market and subsegments
in 2016 The food testing and technologies market, by region—North America,
REGIONAL
SPLIT Europe, Asia-Pacific, and RoW
 CAGR of each region during the forecast
period (2016–2022)
 The estimated global market size for the

GLOBAL year 2016
Global food testing and technologies market, in terms of value
MARKET SIZE  CAGR during the forecast period
(2016–2022)
• After the complete market engineering process (which includes calculations for market statistics, market
breakdown, market size estimations & projections, and data triangulation), extensive primary research has been
conducted to gather information and to verify & validate the critical numbers that were arrived at. Primary research
was also conducted to identify the segmentation, industry trends, Porter’s Five Forces Analysis, key players,
competitive landscape of the market players, and market dynamics such as drivers, restraints, opportunities,
challenges, industry trends, and strategies preferred by the leading players.
• In the market engineering process, both “top-down” and “bottom-up” approaches have been extensively used
along with several data triangulation methods to carry out estimations and projections for the overall market and
its subsegments, as listed in this report. Extensive qualitative and quantitative analyses have been done on the
complete process to list key information/insights throughout the report.
2.2 FACTOR ANALYSIS
2.2.1 INTRODUCTION
• The description and analysis of a market in this deliverable define the structure and restrictions of the potential
market analysis through supply- and demand-side factors. The methods used for the analysis of market data,
estimation of market sizes, and their growth patterns include the study of demand-side drivers and the factors
influencing the production and supply side of the market. The influencing factors include the political environment,
and overall economic & market conditions, which is not limited to historical trends, seasonal effects, or business
cycles.
• For this report, we have used statistical/quantitative techniques to estimate the impact of demand- and supply-
side variables to arrive at the size of the market during the forecast period. Statistical techniques have been used
to primarily understand the correlation of the demand and supply variables with the studied market, and assign
weightages to these variables to develop a model for forecasting market numbers. Wherever such analyses were
not feasible due to the lack of availability of data and other statistical/quantitative limitations, inferences have been
made using judgmental forecasting techniques.
2.2.2 DEMAND-SIDE ANALYSIS

• Specific macroeconomic indicators and exogenous variables are considered for the demand-side analysis.
Common demand-side variables that drive the market at the aggregate level are economic growth (GDP) of a
country/region, nature of the corresponding economic sector, growth of the parent market, and demographic/
political factors.
• The demand-side variables that have been considered in the study of this market include the following:
• Rising population
• Developing economies and increasing GDP
• Rise in the number of Technical Barriers to Trade (TBT) concerns raised by the WTO
• Globalization in food trade
• The estimations, however, are made with the assumption that the regions studied will remain stable in terms of
economic conditions and do not factor in any significant aberrance from the projected economic growth of the
studied regions/countries.
2.2.2.1 WORLDWIDE INCREASE IN OUTBREAK OF FOODBORNE ILLNESSES

• Incidences of foodborne illnesses have been increasing across the world. The primary incidences of foodborne
illnesses have been attributed to pathogens, such as salmonella, campylobacter, E. coli, and listeria. According
to the FDA, in 2012, it was anticipated that nearly 48 million people in the U.S. are affected by foodborne illnesses
each year. In the U.S., foods with the highest chance of food poisoning are meat & poultry products. In the U.K.,
around 1 million people suffer from foodborne illnesses and nearly 20,000 people receive hospital treatment for
the same. About 500 deaths have been reported due to food poisoning each year, which costs Euro 1.5 billion.
• There have been a number of product recalls in the food industry after the inception of safety regulations or
product defects at the consumer end. For example, in 2013, Fonterra Co-operative Group (New Zealand) had to
recall its products due to botulism-causing bacteria contamination. In the same year, an Australian dairy firm had
to recall its batch of products due to listeria contamination.
• According to the Food Standards Agency (FSA), campylobacter contamination is the most common source of
food poisoning in the U.K. An estimated 280,000 people per year are affected with campylobacter contamination
present in chicken. In 2014, in the U.K., a recent study by the FSA announced that most of the supermarket
chicken was contaminated with campylobacter bacteria. It also found that 59% of birds carried the potentially
deadly bacteria, with 16% being heavily contaminated. More than two-fifths of retail chicken fell into the medium
or heavily contaminated categories.
• According to a Centers for Disease Control and Prevention (CDC) report in 2011, about 48 million Americans
get sick, 128,000 are hospitalized, and 3,000 die each year from food poisoning/foodborne illnesses. Salmonella
is a major pathogen of concern for food safety. It is the most frequently tested pathogen in food products. It
is a bacterium that causes gastrointestinal illness and is often associated with poultry or eggs. It is one of the
most common bacterial bases of diarrhea in the U.S. and the most common cause of foodborne disease-related
hospitalizations and deaths. Salmonella still exists in foods, especially in meat and poultry.
• The prevalence of contaminants in food products responsible for foodborne illnesses has resulted in the
introduction of new legislations for implementation of food pathogen testing. Recently, melamine testing has been
added in food safety regulations, after contamination of dairy products with melamine. The food contact materials
legislation has also been emerging, placing more focus on unlisted substances (such as impurities, degradation
products, and reaction products migrating from the packaging material into the food) and their safety assessment.
2.2.2.2 RISING POPULATION

• Population and income are growing in tandem owing to which the demand for safe food and drinkable water is
rising. According to the United Nations Food and Agriculture Organization (FAO), the world will have a population
of more than 9 billion by 2050, up from 6.9 billion in 2010. By 2020, the global population is expected to rise by
almost 800 million. Population and income growth have triggered the demand for better lifestyles and standard
products. The increase in pollution has deteriorated the quality of food and water; thus, the demand for food safety
testing and technologies is increasing worldwide.
2.2.2.2.1 INCREASE IN MIDDLE-CLASS POPULATION, 2009–2030

• Investment banks and international development organizations such as the Organization for Economic Co-
operation and Development (OECD) predict the following:
• Increase in the number of middle-class consumers
• Highest growth to be witnessed in the Asia-Pacific countries
• Huge investment opportunities in the emerging markets of the Asia-Pacific region
• According to the Asian Development Bank, “China’s middle-class population is estimated to increase from
16% of its population in 2010 to 83% by 2030”
• The increase in income among the middle-class population is expected to drive the demand for safe food and
water. Consumers have more money to spend on buying healthier and convenient products. The increase in
disposable income along with the regular campaigns against contaminants has increased the demand for food
and water safety techniques among the middle-class population.
2.2.2.3 DEVELOPING ECONOMIES AND INCREASING GDP

• The development of economies plays a significant role in fueling the demand for safe food and drinking water
testing equipment in the global market. The key parameters that determine the growth in food and water safety
testing techniques in developing economies are disposable income—which drives changes in lifestyles—and
purchasing power parity of the population. The growth in GDP (PPP) in emerging markets such as China and India
is projected to drive its demand. According to the World Bank, the GDPs of India and China were approximately
USD 2.095 trillion and USD 11.008 trillion, respectively, in 2015. In the same year, the GDP of Japan was USD
4,123 trillion.
2.2.2.4 RISE IN THE NUMBER OF TECHNICAL BARRIERS TO TRADE (TBT)

CONCERNS RAISED BY THE WTO
• Under the WTO, the Agreement on the Application of Sanitary and Phytosanitary Measures, also known as the SPS
Agreement, is a law enforced on member states that relates to food safety (bacterial contaminants, pesticides,
inspection, and labeling) as well as animal & plant health (phytosanitation).
• Codex Alimentarius Commission (Codex), World Organization for Animal Health (OIE), and the Secretariat of
the International Plant Protection Convention (IPPC) have framed standards that the member countries have to
comply for exports and imports.
• In the past five years, there has been a rise in the number of issues related to TBT (SPS, a form of TBT) over
governments generating more stringent food laws & regulations.
2.2.2.5 GLOBALIZATION IN FOOD TRADE

• With globalization of food trade and increasing import-export activities, worldwide, the food pathogen testing
market is projected to experience significant growth in the coming years. Food trade is often associated with
cause for concerns regarding the transfer of contaminated food from one country to another, resulting in spread
of foodborne illnesses leading to the need for food recalls. Thus, food ingredients and products, before trade
(import or export), need to pass inspection, testing, and certification processes to ensure safety and compliance
with regulatory requirements of export or import destinations.
2.2.3 SUPPLY-SIDE ANALYSIS

• In most cases, industry-specific microindicators and endogenous variables (factors that are determined by the
state of other variables in the model) are considered. Common factors that drive the market at the local level are
raw material prices (fluctuations), price of competitive/substitute products, sales strategies, economies of scale,
specialization advantages, and business laws & regulations.
• The supply-side variables that have been considered in the study of this market include the following:
• Growing market for food diagnostics
• Ease of food pathogen testing and reduction of cost in auditing have led to the growth of outsourced food
pathogen testing
• The estimations, however, assume that the regions studied will remain stable in terms of economic conditions and
do not factor in any significant deviation from the projected economic growth of the studied regions/countries.
2.2.3.1 GROWING MARKET FOR FOOD DIAGNOSTICS

• Food diagnostics provide an efficient method for detecting any contamination in the food sample. It has been
widely used in food pathogen testing services. The market is projected to grow at the highest rate due to rapid
methods used for food testing. Moreover, it offers a wide range of applications, which is not possible in other
methods of diagnosis.
2.2.3.2 EASE OF FOOD PATHOGEN TESTING AND REDUCTION OF COST IN AUDITING HAVE LED
TO THE GROWTH OF OUTSOURCED FOOD PATHOGEN TESTING
• Large firms are increasingly outsourcing inspection, certification, and testing in an attempt to reduce costs,
since the increasing levels of regulations make it more cost-intensive. With the increasing number of outsourced
certification and food pathogen testing companies, large firms are focusing on core activities such as extending
the services segment by obtaining authorization from regulatory bodies and passing on the responsibility to
independent third parties for compliance. This enhances the market for food certification across the globe.
• With the increase in international food trade, ensuring food safety in the global food supply chain requires a more
intensive food safety mechanism to ensure food safety. Cooperation and coordination in the development and
implementation of third-party food pathogen testing throughout the supply chain has therefore taken on a new
urgency and a new focus. Third-party food pathogen testing can provide consistency and cost efficiency, reduce
duplication, increase confidence, and help provide safe food to the consumer.
2.3 MARKET SIZE ESTIMATION

• Both, top-down and bottom-up approaches have been used to estimate and validate the total size of the market.
These approaches have also been used extensively to estimate the size of various dependent submarkets. The
research methodology used to estimate the market size includes the following details:
• The key players in the industry and markets have been identified through extensive secondary research.
• The industry’s supply chain and market size, in terms of value, have been determined through primary and
secondary research processes.
• All percentage shares, splits, and breakdowns have been determined using secondary sources and
verified through primary sources.
• All the possible parameters that affect the markets covered in this research study have been accounted for,
viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative
and qualitative data.
• Research included the study of the reports, reviews, and newsletters of top market players along with
extensive interviews for opinions from leaders such as CEOs, directors, and marketing executives.
• The following figure represents the overall market size estimation process employed for the purpose of this study.
• FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH

•
GLOBAL FOOD TESTING AND TECHNOLOGIES

Global MARKET SIZE (USD MILLION)
market size
estimation
Region-wise market breakdown

PRIMARY SOURCES:
Demand and Supply Side Experts
SECONDARY SOURCES :
Annual Reports, Presentations,
Press Release, Journals, Paid
Databases, and MarketsandMarkets
Repository
Company-wise revenue for the global food testing
• FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH

•
Global food testing and technologies PRIMARY SOURCES :
market (USD million) Demand and Supply Side Experts
SECONDARY SOURCES :
Annual Reports, Presentations, Press
Release, Journals, Paid Databases,
Geographical split Company Websites, News Articles, and
MarketsandMarkets Repository
Percentage split for

each region at the
global level
SECONDARY SOURCES:
(ICIS, FACTIVA, AND INDUSTRY JOURNALS)
• The bottom-up procedure has been employed to arrive at the overall size of the market from the revenue of key
players (companies) and their product shares in the market.
• Calculations for the market size have been based on the revenue of the key companies identified in the market,
which led to the overall market size. This overall market size has been used in the top-down procedure to estimate
the sizes of other individual markets (mentioned in the market segmentation) via percentage splits derived using
secondary and primary sources.
• For the calculation of each type of specific market segment, the size of the most appropriate immediate parent
market has been considered for implementing the top-down procedure. The bottom-up procedure has also been
implemented for data extracted from secondary research to validate the market sizes obtained for each segment.
• Market shares have then been estimated for each company to verify the revenue shares used earlier in the
bottom-up procedure. With the data triangulation procedure and validation of data through primaries, the exact
values of the overall parent and each individual markets have been determined and confirmed in this study. The
data triangulation procedure implemented for this study is explained in the next section.
2.4 MARKET BREAKDOWN & DATA TRIANGULATION

• After arriving at the overall market size from the estimation process explained above, the total market was split into
several segments and subsegments. In order to complete the overall market engineering process and arrive at
the exact statistics for all segments and subsegments, the data triangulation and market breakdown procedures
have been employed wherever applicable. The data has been triangulated by studying various factors and trends
from both, the demand and supply sides. Along with this, the market has been validated using both, the top-down
and bottom-up approaches.
• FIGURE 4 DATA TRIANGULATION METHODOLOGY

• PRIMARY SOURCES SECONDARY SOURCES
INTERVIEWS WITH:
DEMAND SIDE
• Chief information officers

• EPA (Environmental Protection
• C-level executives Agency), EUROCODES
• Marketing managers in food • European Union, Factiva-Dow
testing and technologies Jones, Eurostat, UN Comtrade
organizations
MnM
• Food & beverage technicians
KNOW*
DATA
INTERVIEWS WITH: TRIANGULA
PRIMARY
• Chief executive officers SOURCE TION
SUPPLY SIDE
• Vice presidents Annual reports, presentations,

SECONDARY
• Marketing directors websites, press releases of key
SOURCE
• Technology and innovation players, and news articles, journals
directors and related key such as Bloomberg Businessweek,
executives from various key Avention, and paid databases
companies and organizations
operating in the food testing
INFORMATION SOURCED
Competitive
Key Players Opportunities Market Size (2015)
Landscape
Influencing Factors Market Estimates Geographical Analysis
*MnM KNOW stands for MarketsandMarkets’ “Knowledge Asset Management” framework. In this context, it stands for the existing market research
knowledge repository of over 5,000 granular markets, our flagship competitive intelligence and market research platform "RT," subject matter experts, and
independent consultants. MnM KNOW acts as an independent source that helps us validate information gathered from primary and secondary sources.
2.5 RESEARCH ASSUMPTIONS & LIMITATIONS

• The following assumptions have been taken into consideration to complete the overall analysis of the food testing
and technologies market.
2.5.1 ASSUMPTIONS
PARAMETER ASSUMPTION
•
ECONOMIC STABILITY A positive economic climate is assumed to continue in all the regions until 2022.
PRICING TRENDS Inflation is not considered for pricing.
A stable political environment in all the key regions has been assumed for the market
POLITICAL STABILITY
analysis.
The average USD exchange rates of all the currencies have been considered for the year
EXCHANGE RATE
2015
2.5.2 LIMITATIONS
PARAMETER LIMITATION
•
• There are a limited number of experts in some regions.

PRMIARIES • Quantitative information for some market segments is kept confidential by industry
players.
• The scope of the food safety testing and technologies market differs from that of the
submarkets covered in the report.
SCOPE
• Due to significantly smaller market size of the countries, the RoW market is estimated
as per the regions considered in RoW.
MARKET INSIGHTS • The market insights specified in the report is backed by the latest data available.
TABLE OF CONTENTS
1 INTRODUCTION.........................................................................................................................34
• 1.1 OBJECTIVES OF THE STUDY...........................................................................................................................................34
• 1.2 MARKET DEFINITIONS.....................................................................................................................................................35
• 1.3 PERIODIZATION................................................................................................................................................................36
• 1.4 CURRENCY......................................................................................................................................................................36
• 1.5 STAKEHOLDERS...............................................................................................................................................................37
2 RESEARCH METHODOLOGY.....................................................................................................38
• 2.1 RESEARCH DATA..............................................................................................................................................................38
• 2.1.1 SECONDARY DATA........................................................................................................................................39
• 2.1.1.1 KEY DATA FROM SECONDARY SOURCES................................................................................39
• 2.1.2 PRIMARY DATA..............................................................................................................................................40
• 2.1.2.1 KEY DATA FROM PRIMARY SOURCES.....................................................................................40
• 2.2 FACTOR ANALYSIS..........................................................................................................................................................41
• 2.2.1 INTRODUCTION.............................................................................................................................................41
• 2.2.2 DEMAND-SIDE ANALYSIS.............................................................................................................................41
• 2.2.2.1 WORLDWIDE INCREASE IN OUTBREAK OF FOODBORNE ILLNESSES....................................42
• 2.2.2.2 RISING POPULATION................................................................................................................42
• 2.2.2.2.1 INCREASE IN MIDDLE-CLASS POPULATION, 2009–2030................................43
• 2.2.2.3 DEVELOPING ECONOMIES AND INCREASING GDP................................................................44
• 2.2.2.4 RISE IN THE NUMBER OF TECHNICAL BARRIERS TO TRADE (TBT) CONCERNS

RAISED BY THE WTO................................................................................................................44
• 2.2.2.5 GLOBALIZATION IN FOOD TRADE............................................................................................45
• 2.2.3 SUPPLY-SIDE ANALYSIS...............................................................................................................................45
• 2.2.3.1 GROWING MARKET FOR FOOD DIAGNOSTICS........................................................................46
• 2.2.3.2 EASE OF FOOD PATHOGEN TESTING AND REDUCTION OF COST IN AUDITING

HAVE LED TO THE GROWTH OF OUTSOURCED FOOD PATHOGEN TESTING.........................46
• 2.3 MARKET SIZE ESTIMATION.............................................................................................................................................47
• 2.4 MARKET BREAKDOWN & DATA TRIANGULATION...........................................................................................................49
• 2.5 RESEARCH ASSUMPTIONS & LIMITATIONS...................................................................................................................50
• 2.5.1 ASSUMPTIONS..............................................................................................................................................50
• 2.5.2 LIMITATIONS....................................................................................................................................................................51
TABLE OF CONTENTS
3 EXECUTIVE SUMMARY..............................................................................................................52
4 PREMIUM INSIGHTS.................................................................................................................59
• 4.1 OPPORTUNITIES IN FOOD SAFETY TESTING MARKET...................................................................................................59
• 4.2 FOOD SAFETY TESTING MARKET: MAJOR COUNTRIES.................................................................................................60
5 FOOD SAFETY TESTING.............................................................................................................61

• 5.1 MARKET DEFINITION.......................................................................................................................................................61
• 5.2 MARKET OVERVIEW.........................................................................................................................................................61
• 5.2.1 INTRODUCTION.............................................................................................................................................61
• 5.2.2 MARKET DYNAMICS.....................................................................................................................................62
• 5.2.2.1 DRIVERS...................................................................................................................................63
• 5.2.2.1.1 WORLDWIDE INCREASE IN FOODBORNE ILLNESS OUTBREAKS.....................63
• 5.2.2.1.2 IMPLEMENTATION OF STRINGENT FOOD SAFETY REGULATIONS...................64
• 5.2.2.1.3 GLOBALIZATION OF FOOD SUPPLY..................................................................66
• 5.2.2.1.4 AVAILABILITY OF ADVANCED TECHNOLOGY CAPABLE

OF RAPID TESTING............................................................................................66
• 5.2.2.1.5 MEDIA INFLUENCE ON CONSUMER AWARENESS ABOUT

FOOD SAFETY....................................................................................................66
• 5.2.2.2 RESTRAINTS.............................................................................................................................67
• 5.2.2.2.1 LACK OF FOOD CONTROL INFRASTRUCTURE & RESOURCES

IN DEVELOPING COUNTRIES.............................................................................67
• 5.2.2.2.2 LACK OF AWARENESS ABOUT SAFETY REGULATIONS AMONG FOOD

MANUFACTURERS.............................................................................................67
• 5.2.2.3 OPPORTUNITIES.......................................................................................................................67
• 5.2.2.3.1 EMERGING MARKETS FOR FOOD SAFETY TESTING........................................67
• 5.2.2.3.2 INCREASING CONSUMER AWARENESS ABOUT FOOD SAFETY.......................68
• 5.2.2.4 CHALLENGES...........................................................................................................................68
• 5.2.2.4.1 TIME-CONSUMING TESTING METHODS..........................................................68
• 5.2.2.4.2 INAPPROPRIATE SAMPLE COLLECTION STANDARDIZATION...........................69
• 5.2.2.4.3 LACK OF HARMONIZATION OF FOOD SAFETY REGULATIONS.........................69
TABLE OF CONTENTS
• 5.3 COMPETITIVE LANDSCAPE.............................................................................................................................................70
• 5.3.1 OVERVIEW.....................................................................................................................................................70
• 5.3.2 COMPETITIVE SITUATIONS & TRENDS.........................................................................................................71
• 5.3.2.1 MERGERS & ACQUISITIONS....................................................................................................73
• 5.3.2.2 EXPANSIONS............................................................................................................................74
• 5.3.2.3 JOINT VENTURES, AGREEMENTS, PARTNERSHIPS, COLLABORATIONS,

& ACCREDITATIONS.................................................................................................................75
• 5.3.2.4 NEW SERVICE & TECHNOLOGY LAUNCHES...........................................................................76
• 5.4 MARKET ANALYSIS..........................................................................................................................................................77
• 5.4.1 REGIONAL ANALYSIS....................................................................................................................................77
• 5.4.2 FOOD SAFETY TESTING MARKET, BY CONTAMINANT.................................................................................79
• 5.4.3 FOOD SAFETY TESTING MARKET, BY TECHNOLOGY...................................................................................80
• 5.4.4 FOOD SAFETY TESTING MARKET, BY FOOD TESTED...................................................................................81
6 GM FOOD SAFETY TESTING......................................................................................................84

• 6.1 MARKET DEFINITION.......................................................................................................................................................84
• 6.2 MARKET DYNAMICS........................................................................................................................................................84
• 6.2.1 INTRODUCTION.............................................................................................................................................84
• 6.2.1.1 DRIVERS...................................................................................................................................86
• 6.2.1.1.1 NEED TO ENSURE SUFFICIENT NUTRIENT CONSUMPTION.............................86
• 6.2.1.1.2 TECHNOLOGICAL EVOLUTION OF FARMING PRACTICES................................86
• 6.2.1.1.3 DIVERSE PROCESSED GM FOODS MANUFACTURING.....................................86
• 6.2.1.1.4 LABELING MANDATES IN SEVERAL COUNTRIES..............................................86
• 6.2.1.1.5 HIGH INVESTMENT IN BIOTECH R&D...............................................................87
• 6.2.1.2 RESTRAINTS.............................................................................................................................88
• 6.2.1.2.1 LACK OF IMPLEMENTATION OF REGULATIONS...............................................88
• 6.2.1.2.2 LACK OF REQUIRED TECHNICAL KNOW-HOW AMONG FARMERS..................88
• 6.2.1.3 OPPORTUNITIES.......................................................................................................................88
• 6.2.1.3.1 EMERGING MARKETS FOR GM FOOD SAFETY TESTING..................................88
• 6.2.1.3.2 INCREASED CONSUMER AWARENESS ABOUT GM FOODS.............................89
TABLE OF CONTENTS
• 6.2.1.4 CHALLENGES...........................................................................................................................89
• 6.2.1.4.1 BAN ON PRODUCTION OF GM CROPS.............................................................89
• 6.2.1.4.2 UNAFFORDABILITY OF TESTS BY MANUFACTURERS......................................89
• 6.2.1.4.3 INAPPROPRIATE SAMPLE COLLECTION STANDARDS.....................................90
• 6.3 COMPETITIVE LANDSCAPE.............................................................................................................................................91
• 6.3.1 OVERVIEW.....................................................................................................................................................91
• 6.3.2 COMPETITIVE SITUATION & TRENDS...........................................................................................................92
• 6.3.2.1 EXPANSIONS & INVESTMENTS...............................................................................................94
• 6.3.2.2 ACQUISITIONS.........................................................................................................................95
• 6.3.2.3 NEW PRODUCT, SERVICE, AND TECHNOLOGY LAUNCHES....................................................96
• 6.3.2.4 AGREEMENTS, COLLABORATIONS, AND PARTNERSHIPS......................................................97
• 6.4 MARKET ANALYSIS..........................................................................................................................................................97
• 6.4.1 REGIONAL MARKET ANALYSIS.....................................................................................................................97
• 6.4.2 GM FOOD TESTING MARKET ANALYSIS, BY TRAIT......................................................................................98
• 6.4.3 GM FOOD TESTING MARKET ANALYSIS, BY TECHNOLOGY........................................................................99
• 6.4.4 GM FOOD TESTING MARKET ANALYSIS, BY CROP & PROCESSED FOOD TESTED..................................100
7 FOOD AUTHENTICITY TESTING...............................................................................................101

• 7.1 MARKET DEFINITION.....................................................................................................................................................101
• 7.2 MARKET OVERVIEW.......................................................................................................................................................101
• 7.2.1 INTRODUCTION...........................................................................................................................................101
• 7.2.1.1 HIGH INVESTMENT AND R&D TREND IN BIOTECH & FOOD AUTHENTICITY
TESTING TECHNOLOGIES......................................................................................................102
• 7.2.2 MARKET DYNAMICS...................................................................................................................................103
• 7.2.2.1 DRIVERS.................................................................................................................................104
• 7.2.2.1.1 IMPLEMENTATION OF STRINGENT REGULATIONS IN DEVELOPED

COUNTRIES......................................................................................................104
• 7.2.2.1.2 INCREASING INCIDENCES OF FALSE LABELING & CERTIFICATION..............104
• 7.2.2.1.3 INCREASED EMA (ECONOMICALLY MOTIVATED ADULTERATIONS)

DUE TO HIGH COMPETITION...........................................................................105
• 7.2.2.1.3.1 ADDITION OF EXOGENOUS SUBSTANCE...............................106
• 7.2.2.1.3.2 ADDITION OF ENDOGENOUS SUBSTANCE............................106
TABLE OF CONTENTS
• 7.2.2.1.4 INCREASE IN INCIDENCE OF FOOD FRAUDS.................................................107
• 7.2.2.1.4.1 USAGE OF BANNED INGREDIENTS........................................107
• 7.2.2.1.4.2 PRODUCTS ORIGINATING FROM BANNED

PROCESSES OR BANNED GEOGRAPHIC AREAS....................108
• 7.2.2.1.4.3 CONSUMER COMPLAINTS & FOOD RECALLS......................108
• 7.2.2.1.5 GROWING INTERNATIONAL TRADE.................................................................110
• 7.2.2.1.5.1 COMPLEXITY OF SUPPLY CHAIN...........................................110
• 7.2.2.1.5.2 CROSS CONTAMINATION DUE TO COMPLEX

PROCESSES...........................................................................110
• 7.2.2.1.6 GROWING AWARENESS AMONG CONSUMERS ABOUT

FOOD AUTHENTICITY AND REGULATIONS.....................................................110
• 7.2.2.2 RESTRAINTS...........................................................................................................................111

IN DEVELOPING COUNTRIES...........................................................................111
• 7.2.2.2.2 COMPLEXITY IN TESTING TECHNIQUES........................................................111
• 7.2.2.2.2.1 DIFFICULTIES IN DETECTION OF UNKNOWN

ADULTERANTS BY CHEMICAL TESTS....................................111
• 7.2.2.2.2.2 VARYING TEST RESULTS WITH TEST METHODS...................111
• 7.2.2.2.3 LACK OF HARMONIZATION OF REGULATIONS...............................................112
• 7.2.2.3 OPPORTUNITIES.....................................................................................................................113
• 7.2.2.3.1 EMERGING MARKETS IN ASIAN, AFRICAN, AND OTHER COUNTRIES...........113
• 7.2.2.3.2 TECHNOLOGICAL ADVANCEMENTS IN THE INDUSTRY & TEST KITS FOR

ONSITE TESTING..............................................................................................114
• 7.2.2.4 CHALLENGES.........................................................................................................................114
• 7.2.2.4.1 UNAFFORDABILITY OF TESTS BY MANUFACTURERS....................................114
• 7.2.2.4.2 INAPPROPRIATE SAMPLE COLLECTION & STANDARDIZATION.....................114
• 7.3 COMPETITIVE LANDSCAPE...........................................................................................................................................115
• 7.3.1 OVERVIEW...................................................................................................................................................115
• 7.3.1.1 KEY MARKET STRATEGIES.....................................................................................................117
• 7.3.1.2 COMPETITIVE SITUATION AND TRENDS...............................................................................119
• 7.3.1.2.1 EXPANSIONS & INVESTMENTS.......................................................................120
• 7.3.1.2.2 ACQUISITIONS.................................................................................................121
TABLE OF CONTENTS
• 7.3.1.2.3 AGREEMENTS, COLLABORATIONS, PARTNERSHIPS &

NEW TECHNOLOGY LAUNCHES.....................................................................122
• 7.3.1.2.4 NEW SERVICE LAUNCHES...............................................................................123
• 7.4 MARKET ANALYSIS........................................................................................................................................................124
• 7.4.1 REGIONAL MARKET ANALYSIS...................................................................................................................124
• 7.4.2 FOOD AUTHENTICITY TESTING MARKET ANALYSIS, BY TARGET TESTING...............................................125
• 7.4.3 FOOD AUTHENTICITY TESTING MARKET ANALYSIS, BY TECHNOLOGY...................................................127
8 FOOD PATHOGEN TESTING.....................................................................................................129

• 8.2 MARKET DYNAMICS......................................................................................................................................................130
• 8.2.1 INTRODUCTION...........................................................................................................................................130
• 8.2.1.1 DRIVERS.................................................................................................................................131
• 8.2.1.1.1 WORLDWIDE INCREASE IN OUTBREAK OF

FOODBORNE ILLNESSES.................................................................................131
• 8.2.1.1.2 IMPLEMENTATION OF STRINGENT FOOD SAFETY

REGULATIONS..................................................................................................132
• 8.2.1.1.3 AVAILABILITY OF ADVANCED TECHNOLOGY CAPABLE

OF RAPID TESTING..........................................................................................133
• 8.2.1.1.4 MEDIA INFLUENCE ON CONSUMER AWARENESS FOR

FOOD SAFETY..................................................................................................133
• 8.2.1.2 RESTRAINTS...........................................................................................................................134
• 8.2.1.2.1 LACK OF FOOD CONTROL SYSTEMS, TECHNOLOGY,

INFRASTRUCTURE & RESOURCES IN DEVELOPING COUNTRIES..................134
• 8.2.1.3 OPPORTUNITIES.....................................................................................................................134
• 8.2.1.3.1 EMERGING MARKET SUCH AS CHINA & INDIA TO

ATTRACT GLOBAL ATTENTION FOR FOOD PATHOGEN TESTING..................134
• 8.2.1.3.2 INCREASING CONSUMER AWARENESS FOR FOOD SAFETY..........................135
• 8.2.1.4 CHALLENGES.........................................................................................................................136
• 8.2.1.4.1 INAPPROPRIATE SAMPLE COLLECTION STANDARDIZATION.........................136
• 8.2.1.4.2 TIME ENGAGED IN FOOD TRADE TO ENCOURAGE

GROWTH OF PATHOGENS...............................................................................137
TABLE OF CONTENTS
• 8.3.1 OVERVIEW...................................................................................................................................................138
• 8.3.2 COMPETITIVE SITUATION & TRENDS.........................................................................................................140
• 8.3.2.1 ACQUISITIONS.......................................................................................................................142
• 8.3.2.2 EXPANSIONS & INVESTMENTS.............................................................................................143
• 8.3.2.3 AGREEMENTS, COLLABORATIONS, & PARTNERSHIPS.........................................................144
• 8.3.2.4 NEW SERVICE & TECHNOLOGY LAUNCHES.........................................................................145
• 8.4 MARKET ANALYSIS........................................................................................................................................................146
• 8.4.2 FOOD PATHOGEN TESTING MARKET ANALYSIS, BY PATHOGEN TYPE.....................................................148
• 8.4.3 FOOD PATHOGEN TESTING MARKET ANALYSIS, BY FOOD TYPE..............................................................148
• 8.4.4 FOOD PATHOGEN TESTING MARKET ANALYSIS, BY TECHNOLOGY..........................................................149
9 MEAT SPECIATION TESTING...................................................................................................151

• 9.2 MARKET OVERVIEW.......................................................................................................................................................152
• 9.2.1 INTRODUCTION...........................................................................................................................................152
• 9.2.2 MARKET DYNAMICS...................................................................................................................................154
• 9.2.2.1 DRIVERS.................................................................................................................................154
• 9.2.2.1.1 INCREASING NUMBER OF ADULTERATION AND

FOOD FRAUD CASES.......................................................................................154
• 9.2.2.1.2 RELIGIOUS BELIEFS DRIVE DEMAND FOR SPECIATION TESTING.................155
• 9.2.2.1.3 COMPLIANCE WITH LABELING LAWS............................................................155
• 9.2.2.1.4 STRINGENT REGULATION AND CONSUMER DEMAND

FOR CERTIFIED PRODUCTS............................................................................155
• 9.2.2.2 RESTRAINTS...........................................................................................................................155

INFRASTRUCTURE, AND RESOURCES IN DEVELOPING COUNTRIES............155
• 9.2.2.3 OPPORTUNITIES.....................................................................................................................156
• 9.2.2.3.1 SCOPE FOR TECHNOLOGICAL ADVANCEMENTS...........................................156
• 9.2.2.3.2 INCREASING CONSUMER AWARENESS ABOUT SAFETY

AND QUALITY OF MEAT & OTHER FOOD PRODUCTS
IN EMERGING MARKETS.................................................................................156
LIST OF TABLES
• 9.2.2.4 CHALLENGES.........................................................................................................................156
• 9.2.2.4.1 LACK OF HARMONIZATION OF FOOD SAFETY STANDARDS..........................156
• 9.2.2.4.2 GAPS IN SUPPLY CHAIN FOR MEAT CERTIFICATION.....................................157
• 9.2.2.4.3 TIME CONSUMED IN CERTIFICATION PROCEDURES.....................................157
• 9.3.1 OVERVIEW...................................................................................................................................................158
• 9.3.2 MARKET SHARE ANALYSIS.........................................................................................................................159
• 9.3.3.1 NEW SERVICE LAUNCHES.....................................................................................................161
• 9.3.3.3 ACQUISITIONS.......................................................................................................................162
• 9.4 MARKET ANALYSIS........................................................................................................................................................163
• 9.4.2 MEAT SPECIATION MARKET ANALYSIS, BY SPECIES................................................................................164
• 9.4.3 MEAT SPECIATION MARKET ANALYSIS, BY TECHNOLOGY.......................................................................165
10 PESTICIDE RESIDUE MARKET................................................................................................167

• 10.2 MARKET OVERVIEW.......................................................................................................................................................168
• 10.2.1 INTRODUCTION...........................................................................................................................................168
• 10.2.2 FDA’S PESTICIDE REGULATORY MONITORING DATA, 2013.......................................................................169
• 10.2.3 MARKET DYNAMICS...................................................................................................................................170
• 10.2.3.1 DRIVERS.................................................................................................................................171
• 10.2.3.1.1 ADVANCEMENTS IN TESTING TECHNOLOGIES..............................................171
• 10.2.3.1.2 GLOBAL MOVEMENT OF ORGANIC REVOLUTION..........................................171
• 10.2.3.1.3 IMPLEMENTATION OF STRINGENT FOOD SAFETY REGULATIONS.................171
• 10.2.3.1.4 INTERNATIONAL TRADE OF FOOD MATERIALS..............................................172
• 10.2.3.2 RESTRAINTS...........................................................................................................................172

• 10.2.3.2.2 LACK OF AWARENESS ABOUT SAFETY REGULATIONS

AMONG FOOD MANUFACTURERS..................................................................172
LIST OF TABLES
• 10.2.3.3 OPPORTUNITIES.....................................................................................................................173
• 10.2.3.3.1 EXPANSION OPPORTUNITIES IN EMERGING MARKETS

FOR PESTICIDE RESIDUE TESTING.................................................................173
• 10.2.3.3.2 INCREASING CONSUMERS’ DEMAND FOR FOOD SAFETY............................173
• 10.2.3.4 CHALLENGES.........................................................................................................................174
• 10.2.3.4.1 INAPPROPRIATE STANDARD OF SAMPLE COLLECTION................................174
• 10.2.3.4.2 LACK OF STANDARDIZATION OF FOOD SAFETY REGULATIONS....................175
• 10.2.4 INTRODUCTION...........................................................................................................................................175
• 10.3.1 OVERVIEW...................................................................................................................................................176
• 10.3.1.1 PESTICIDE RESIDUE TESTING MARKET SHARE (VALUE),

BY KEY PLAYER, 2015............................................................................................................177
• 10.3.2 KEY MARKET STRATEGIES..........................................................................................................................178
• 10.3.2.1 ACQUISITIONS.......................................................................................................................181
• 10.3.2.3 INNOVATIONS, ACCREDITATIONS, PARTNERSHIPS, AND COLLABORATIONS......................183
• 10.3.2.4 NEW SERVICE LAUNCHES.....................................................................................................184
• 10.4 MARKET ANALYSIS........................................................................................................................................................185
• 10.4.2 PESTICIDE RESIDUE MARKET ANALYSIS, BY TYPE...................................................................................187
• 10.4.2.1 HAZARDS OF PESTICIDES.....................................................................................................187
• 10.4.2.1.1 IMPACT ON HUMAN LIFE................................................................................187
• 10.4.2.1.2 IMPACT ON ENVIRONMENT............................................................................187
• 10.4.3 PESTICIDE RESIDUE MARKET ANALYSIS, BY TECHNOLOGY.....................................................................188
• 10.4.4 PESTICIDE RESIDUE MARKET ANALYSIS, BY FOOD TESTED.....................................................................190
11 MYCOTOXIN TESTING.............................................................................................................192
• 11.2 MARKET OVERVIEW.......................................................................................................................................................193
• 11.2.1 INTRODUCTION...........................................................................................................................................193
• 11.2.2 MARKET DYNAMICS...................................................................................................................................194
LIST OF TABLES
• 11.2.2.1 DRIVERS.................................................................................................................................195
• 11.2.2.1.1 IMPLEMENTATION OF STRINGENT REGULATIONS RELATED

TO MYCOTOXIN DETECTION...........................................................................195
• 11.2.2.1.2 INTERNATIONAL TRADE MANDATES...............................................................195
• 11.2.2.1.3 GROWING CONSUMER AWARENESS..............................................................197
• 11.2.2.1.4 CONSUMER COMPLAINTS (FOOD RECALLS)................................................197
• 11.2.2.1.5 HUMID ATMOSPHERIC CONDITIONS LEADING TO INCREASE IN

MYCOTOXINS..................................................................................................198
• 11.2.2.2 RESTRAINTS...........................................................................................................................198

INFRASTRUCTURE & RESOURCES IN DEVELOPING COUNTRIES..................198
• 11.2.2.3 OPPORTUNITIES.....................................................................................................................199
• 11.2.2.3.1 EXPANSION OPPORTUNITIES IN EMERGING MARKETS FOR TESTING..........199
• 11.2.2.3.2 AVAILABILITY OF ADVANCED TECHNOLOGIES CAPABLE

OF RAPID TESTING..........................................................................................200
• 11.2.2.4 CHALLENGES.........................................................................................................................200
• 11.2.2.4.1 UNAFFORDABILITY OF TESTS AND PRODUCT REPUTATION.........................200
• 11.2.2.4.2 INAPPROPRIATE SAMPLE COLLECTION & STANDARDIZATION.....................201
• 11.3.1 OVERVIEW...................................................................................................................................................202
• 11.3.2 MYCOTOXIN TESTING MARKET SHARE, BY KEY PLAYER, 2015................................................................204
• 11.3.3.1 EXPANSIONS & INVESTMENT................................................................................................207
• 11.3.3.2 ACQUISITIONS.......................................................................................................................208
• 11.3.3.3 AGREEMENTS, COLLABORATIONS, PARTNERSHIPS, AND

NEW TECHNOLOGY LAUNCHES.....................................................................209
• 11.3.3.4 NEW PRODUCT/SERVICE LAUNCHES.............................................................210
• 11.4 MARKET ANALYSIS........................................................................................................................................................211
• 11.4.2 MYCOTOXIN MARKET ANALYSIS, BY TYPE................................................................................................213
LIST OF TABLES
12 ALLERGEN TESTING................................................................................................................216
• 12.2 MARKET OVERVIEW.......................................................................................................................................................217
• 12.2.1 MARKET DYNAMICS...................................................................................................................................219
• 12.2.1.1 DRIVERS.................................................................................................................................219
• 12.2.1.1.1 LABELING-COMPLIANCE TO DRIVE ALLERGEN TESTING..............................219
• 12.2.1.1.1.1 ADVISORY LABELING.............................................................220
• 12.2.1.1.2 GROWING ALLERGIC REACTIONS AMONG CONSUMERS..............................221
• 12.2.1.1.3 CONSUMER COMPLAINTS (FOOD RECALLS)................................................222
• 12.2.1.1.4 IMPLEMENTATION OF STRINGENT FOOD SAFETY REGULATIONS.................223
• 12.2.1.1.4.1 HACCP & GMP IMPLEMENTED THE MOST

FOR ALLERGEN MANAGEMENT.............................................224
• 12.2.1.1.5 INTERNATIONAL TRADE OF FOOD MATERIALS..............................................224
• 12.2.1.2 RESTRAINTS...........................................................................................................................225

• 12.2.1.2.2 LACK OF AWARENESS ABOUT LABELING REGULATIONS..............................225
• 12.2.1.3 OPPORTUNITIES.....................................................................................................................225
• 12.2.1.3.1 TECHNOLOGICAL ADVANCEMENTS IN THE TESTING INDUSTRY..................225
• 12.2.1.3.1.1 MULTI-ALLERGEN SCREENING SYSTEM...............................226
• 12.2.1.4 CHALLENGES.........................................................................................................................226
• 12.2.1.4.1 TECHNICAL DIFFICULTIES DURING SAMPLING, TESTING,

AND PROTEIN IDENTIFICATION.......................................................................226
• 12.2.1.4.2 LACK OF STANDARDIZATION IN ALLERGEN TESTING PRACTICES................226
• 12.3.1 OVERVIEW...................................................................................................................................................227
• 12.3.2 FOOD ALLERGEN TESTING MARKET SHARE (REVENUE), BY KEY PLAYER, 2015.....................................229
• 12.3.3.2 ACQUISITIONS.......................................................................................................................233
LIST OF TABLES
• 12.3.3.3 AGREEMENTS, COLLABORATIONS, PARTNERSHIPS, AND NEW

TECHNOLOGY LAUNCHES.....................................................................................................234
• 12.3.3.4 NEW SERVICE/PRODUCT LAUNCHES...................................................................................235
• 12.4 MARKET ANALYSIS........................................................................................................................................................236
• 12.4.2 FOOD ALLERGEN MARKET ANALYSIS, BY SOURCE...................................................................................238
• 12.4.3 FOOD ALLERGEN MARKET ANALYSIS, BY TECHNOLOGY..........................................................................239
• 12.4.4 FOOD ALLERGEN TESTING MARKET ANALYSIS, BY FOOD TESTED..........................................................240
13 WATER TESTING & ANALYSIS.................................................................................................242

• 13.2 MARKET OVERVIEW.......................................................................................................................................................243
• 13.2.1 INTRODUCTION...........................................................................................................................................243
• 13.2.2 MARKET DYNAMICS...................................................................................................................................243
• 13.2.2.1 DRIVERS.................................................................................................................................244
• 13.2.2.1.1 GROWING INDUSTRIAL APPLICATIONS SPUR THE MARKET

FOR WATER TESTING & ANALYSIS INSTRUMENTS........................................244
• 13.2.2.1.2 INCREASING GOVERNMENT AND PRIVATE FUNDING FOR T

ACKLING ENVIRONMENT ISSUES...................................................................245
• 13.2.2.1.3 TECHNOLOGICAL INTEGRATION TO PROVIDE END USERS

WITH INNOVATIVE PRODUCTS AND IMPROVED CAPABILITIES.....................245
• 13.2.2.2 RESTRAINTS...........................................................................................................................246
• 13.2.2.2.1 LIMITED MARKET PENETRATION FOR WATER TESTING &

ANALYSIS INSTRUMENTS IN NON-INDUSTRIAL APPLICATIONS...................246
• 13.2.2.2.2 RELUCTANCE OF MUNICIPAL BODIES AND CIVIC SOCIETIES

TO ADOPT NEW TECHNOLOGIES....................................................................246
• 13.2.2.3 OPPORTUNITIES.....................................................................................................................247
• 13.2.2.3.1 INCREASING AWARENESS ABOUT WATER QUALITY......................................247
• 13.2.2.3.2 RAPID URBANIZATION IN DEVELOPING ECONOMIES....................................247
• 13.2.2.4 CHALLENGES.........................................................................................................................248
• 13.2.2.4.1 HIGH PRICES OF WATER TESTING & ANALYSIS TECHNOLOGIES..................248
LIST OF FIGURES
• 13.3.1 OVERVIEW...................................................................................................................................................249
• 13.3.2.1 NEW PRODUCT & TECHNOLOGY LAUNCHES.......................................................................253
• 13.3.2.2 EXPANSIONS..........................................................................................................................254
• 13.3.2.3 ACQUISITIONS.......................................................................................................................255
• 13.3.2.4 AGREEMENTS, COLLABORATIONS & PARTNERSHIPS..........................................................256
• 13.4 MARKET ANALYSIS........................................................................................................................................................257
• 13.4.2 WATER TESTING & ANALYSIS MARKET, BY PRODUCT..............................................................................258
• 13.4.3 WATER TESTING & ANALYSIS MARKET, BY PRODUCT TYPE.....................................................................259
• 13.4.4 WATER TESTING & ANALYSIS MARKET, BY APPLICATION....................................................260
14 BOTTLED WATER TESTING MARKET......................................................................................261

• 14.2 MARKET OVERVIEW.......................................................................................................................................................261
• 14.2.1 INTRODUCTION...........................................................................................................................................261
• 14.2.2 MARKET DYNAMICS...................................................................................................................................262
• 14.2.2.1 DRIVERS.................................................................................................................................262
• 14.2.2.1.1 TECHNOLOGICAL ADVANCEMENTS IN TESTING EQUIPMENT......................262
• 14.2.2.1.1.1 SOLID PHASE EXTRACTION (SPE) TUBES.............................263
• 14.2.2.1.1.2 STABLE ISOTOPE LABELING AND HIGH

RESOLUTION MASS SPECTROMETRY...................................263
• 14.2.2.1.1.3 GOVERNMENT FUNDING FOR TECHNOLOGICAL

DEVELOPMENTS....................................................................263
• 14.2.2.1.2 INCREASING NEED FOR QUALITY TESTING OF WATER..................................264
• 14.2.2.1.2.1 EMERGING WATER-BORNE DISEASES

DRIVING THE TESTING MARKET............................................264
• 14.2.2.1.3 STRINGENT REGULATORY REQUIREMENT......................................................265
• 14.2.2.1.4 INCREASED BOTTLED WATER CONSUMPTION..............................................265
LIST OF FIGURES
• 14.2.2.2 RESTRAINTS...........................................................................................................................266
• 14.2.2.2.1 HIGH COST OF TESTING EQUIPMENT............................................................266
• 14.2.2.2.1.1 ADOPTION OF ADVANCED TESTING

METHODS PROPORTIONAL TO THE PRICE OF
SAMPLE TESTING...................................................................266
• 14.2.2.3 OPPORTUNITIES.....................................................................................................................266
• 14.2.2.3.1 GROWING MARKET IN EMERGING ECONOMIES............................................266
• 14.2.2.3.1.1 TESTING LABORATORIES’ DEMAND FOR

AFTER-SALES SERVICE TO ENHANCE
OPERATIONAL EFFICIENCY....................................................266
• 14.2.2.4 CHALLENGES.........................................................................................................................267
• 14.2.2.4.1 HIGH CAPITAL INVESTMENT...........................................................................267
• 14.2.2.4.2 NEGATIVE ENVIRONMENTAL IMPACT.............................................................267
• 14.2.2.4.2.1 INCREASE IN DISPOSABLE CONTAINERS LEADS

TO POLLUTION, RESTRICTING GROWTH OF
THE BOTTLED WATER INDUSTRY...........................................267
• 14.3.1 OVERVIEW...................................................................................................................................................268
• 14.3.2.1 NEW PRODUCT LAUNCHES...................................................................................................271
• 14.3.2.2 EXPANSIONS..........................................................................................................................273
• 14.3.2.3 ACQUISITIONS.......................................................................................................................274
• 14.3.2.4 AGREEMENTS, COLLABORATIONS, AND4 PARTNERSHIPS..................................................275
• 14.4 MARKET ANALYSIS........................................................................................................................................................276
• 14.4.2 BOTTLED WATER TESTING EQUIPMENT MARKET ANALYSIS, BY TECHNOLOGY......................................277
• 14.4.3 BOTTLED WATER TESTING EQUIPMENT MARKET ANALYSIS, BY COMPONENT.......................................278
• 14.4.4 BOTTLED WATER TESTING EQUIPMENT MARKET ANALYSIS BY TEST TYPE............................................279
LIST OF FIGURES
15 COMPANY PROFILES...............................................................................................................280
• (Company at a Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*
• 15.1 INTRODUCTION.............................................................................................................................................................280
• 15.2 SGS S.A..........................................................................................................................................................................281
• 15.3 BUREAU VERITAS S.A....................................................................................................................................................286
• 15.4 INTERTEK GROUP PLC..................................................................................................................................................290
• 15.5 EUROFINS SCIENTIFIC SE.............................................................................................................................................295
• 15.6 ALS LIMITED..................................................................................................................................................................304
• 15.7 THERMO FISHER SCIENTIFIC, INC................................................................................................................................309
• 15.8 MERIEUX NUTRISCIENCES CORPORATION..................................................................................................................314
• 15.9 ASUREQUALITY LTD......................................................................................................................................................317
• 15.10 MICROBAC LABORATORIES, INC..................................................................................................................................320
• 15.11 ROMER LABS DIAGNOSTIC GMBH................................................................................................................................323

• *Details on company at a glance, recent financials, products & services, strategies & insights, & recent developments might not be captured in case of unlisted companies.
16 APPENDIX................................................................................................................................325
• 16.1 DISCUSSION GUIDE......................................................................................................................................................325
• 16.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL...................................................................328
• 16.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE..............................................................................................330
• 16.4 RECENT DEVELOPMENTS.............................................................................................................................................331
• 16.4.1 EXPANSIONS & INVESTMENTS.............................................................................................331
• 16.4.2 ACQUITIONS...........................................................................................................................332
• 16.4.3 NEW PRODUCT LAUNCHES...................................................................................................332
• 16.4.4 AGREEMENTS.........................................................................................................................333
• 16.5 AVAILABLE CUSTOMIZATIONS......................................................................................................................................334
• 16.6 AUTHOR DETAILS..........................................................................................................................................................335
LIST OF TABLES
• TABLE 1 GROWING MIDDLE-CLASS POPULATION IN THE ASIA-PACIFIC REGION.......................................................44
• TABLE 2 NUMBER OF CERTIFICATION AGENCIES AND LABORATORIES........................................................................65
• TABLE 3 NUMBER OF CERTIFICATION AGENCIES AND LABORATORIES IN CHINA........................................................68
• TABLE 4 MERGERS & ACQUISITIONS, 2012–JANUARY 2017........................................................................................73
• TABLE 5 EXPANSIONS, 2012–JANUARY 2017................................................................................................................74
• TABLE 6 JOINT VENTURES, AGREEMENTS, PARTNERSHIPS, COLLABORATIONS,

& ACCREDITATIONS, 2012–2017......................................................................................................................75
• TABLE 7 NEW SERVICE & TECHNOLOGY LAUNCHES, 2012–2017................................................................................76
• TABLE 8 FOOD SAFETY TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION)...........................................78
• TABLE 9 FOOD SAFETY TESTING MARKET SIZE, BY CONTAMINANT, 2014–2022 (USD MILLION)...............................79
• TABLE 10 FOOD SAFETY TESTING MARKET SIZE, BY TECHNOLOGY, 2014–2021 (USD MILLION).................................81
• TABLE 11 FOOD SAFETY TESTING MARKET: FOODBORNE PATHOGENS, BY FOOD SOURCE.........................................81
• TABLE 12 FOOD SAFETY TESTING MARKET SIZE, BY FOOD TESTED, 2014–2022 (USD MILLION)................................83
• TABLE 13 LABELING REQUIREMENTS IN DIFFERENT COUNTRIES...................................................................................87
• TABLE 14 IMPACT OF KEY DRIVERS ON THE GM FOOD SAFETY TESTING MARKET......................................................87
• TABLE 15 IMPACT OF KEY RESTRAINTS ON THE GM FOOD SAFETY TESTING MARKET................................................88
• TABLE 16 OPPORTUNITIES IN THE GM FOOD SAFETY TESTING MARKET.......................................................................89
• TABLE 17 CHALLENGES FOR THE GM FOOD SAFETY TESTING MARKET........................................................................90
• TABLE 18 EXPANSIONS & INVESTMENTS, 2012–2017....................................................................................................94
• TABLE 19 ACQUISITIONS, 2012–2017..............................................................................................................................95
• TABLE 20 NEW PRODUCT, SERVICE, AND TECHNOLOGY LAUNCHES, 2012–2017........................................................96
• TABLE 21 AGREEMENTS, COLLABORATIONS, AND PARTNERSHIPS, 2012–2017...........................................................97
• TABLE 22 GM FOOD SAFETY TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION)....................................98
• TABLE 23 GM FOOD SAFETY TESTING MARKET SIZE, BY TRAIT, 2014–2022 (USD MILLION).......................................98
• TABLE 24 GM FOOD SAFETY TESTING MARKET SIZE, BY TECHNOLOGY, 2014–2022 (USD MILLION)..........................99
• TABLE 25 GM FOOD SAFETY TESTING MARKET SIZE, BY CROP & FOOD TESTED,
2014–2022 (USD MILLION).............................................................................................................................100
• TABLE 26 FOOD RECALLS, 2010–2015...........................................................................................................................109
• TABLE 27 ALLERGEN RECALLS IN U.S. (2015)...............................................................................................................109
• TABLE 28 FOOD PRODUCTS FROM U.S. BANNED IN OTHER COUNTRIES.....................................................................112
• TABLE 29 EXPANSIONS & INVESTMENTS, 2016.............................................................................................................120
• TABLE 30 ACQUISITIONS, 2016.......................................................................................................................................121
LIST OF TABLES
• TABLE 31 AGREEMENTS, COLLABORATIONS, PARTNERSHIPS & NEW TECHNOLOGY

LAUNCHES, 2016............................................................................................................................................122
• TABLE 32 NEW SERVICE LAUNCHES, 2015–2016..........................................................................................................123
• TABLE 33 FOOD AUTHENTICITY TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION).............................125
• TABLE 34 FOOD AUTHENTICITY TESTING MARKET SIZE, BY TARGET TESTING,

2014–2022 (USD MILLION).............................................................................................................................126
• TABLE 35 FALSE LABELLING TESTING MARKET SIZE, BY TYPE, 2014–2022 (USD MILLION)......................................126
• TABLE 36 FOOD AUTHENTICTY TESTING MARKET SIZE, BY TECHNOLOGY, 2014-2022 (USD MILLION).....................128
• TABLE 37 NUMBER OF CERTIFICATION AGENCIES AND LABORATORIES IN CHINA......................................................135
• TABLE 38 ACQUISITIONS, 2012–2017............................................................................................................................142
• TABLE 39 EXPANSIONS, INVESTMENTS & ACCREDITATIONS, 2012–2017...................................................................143
• TABLE 40 AGREEMENTS COLLABORATIONS, & PARTNERSHIPS 2012–2017................................................................144
• TABLE 41 NEW SERVICE & TECHNOLOGY LAUNCHES, 2012–2017..............................................................................145
• TABLE 42 FOOD PATHOGEN TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION)...................................147
• TABLE 43 FOOD PATHOGEN TESTING MARKET SIZE, BY TYPE, 2014–2022 (USD MILLION).......................................148
• TABLE 44 FOOD PATHOGEN TESTING MARKET SIZE, BY FOOD TYPE, 2014–2022 (USD MILLION).............................149
• TABLE 45 FOOD PATHOGEN TESTING MARKET SIZE, BY TECHNOLOGY, 2013–2020 (USD MILLION).........................150
• TABLE 47 EXPANSIONS & INVESTMENTS, 2011–2016..................................................................................................162
• TABLE 49 MEAT SPECIATION TESTING MARKET, BY REGION, 2014-2022 (USD MILLION)...........................................164
• TABLE 50 MEAT SPECIATION TESTING MARKET SIZE, BY SPECIES, 2014–2021 (USD MILLION)................................165
• TABLE 51 MEAT SPECIATION TESTING MARKET SIZE, BY TECHNOLOGY, 2014–2022 (USD MILLION)........................166
• TABLE 54 INNOVATIONS, ACCREDITATIONS, PARTNERSHIPS, AND COLLABORATIONS, 2011–2016..........................183
• TABLE 56 PESTICIDE RESIDUE TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION)...............................186
• TABLE 57 PESTICIDE RESIDUE TESTING MARKET SIZE, BY TYPE, 2014–2022 (USD MILLION)...................................188
• TABLE 58 PESTICIDE RESIDUE TESTING MARKET SIZE, BY TECHNOLOGY, 2014–2022 (USD MILLION).....................189
• TABLE 59 PESTICIDE RESIDUE TESTING MARKET SIZE, BY FOOD TESTED, 2014–2022 (USD MILLION)....................191
• TABLE 60 TOXIC EFFECTS OF MYCOTOXINS.................................................................................................................193
LIST OF TABLES
• TABLE 61 BORDER REJECTION CASES AGAINST MYCOTOXIN CONTAMINATED FOODS IN EUROPE..........................196
• TABLE 62 MYCOTOXIN FOOD RECALLS, 2013–2016.....................................................................................................197
• TABLE 63 OPTIMAL TEMPERATURE CONDITIONS FOR VARIOUS MYCOTOXINS..........................................................198
• TABLE 64 MYCOTOXIN OUTBREAKS IN DEVELOPING COUNTRIES...............................................................................199
• TABLE 65 THE RECENT EVOLUTION IN DETECTION METHODS.....................................................................................200
• TABLE 66 EXPANSIONS & INVESTMENTS, 2016.............................................................................................................207
• TABLE 67 ACQUISITIONS, 2016.......................................................................................................................................208
• TABLE 68 AGREEMENTS, COLLABORATIONS, PARTNERSHIPS, AND

NEW TECHNOLOGY LAUNCHES, 2015–2016.................................................................................................209
• TABLE 69 NEW PRODUCT/SERVICE LAUNCHES, 2011–2016........................................................................................210
• TABLE 70 MYCOTOXIN TESTING MARKET, BY REGION, 2014–2022 (USD MILLION)....................................................212
• TABLE 71 FOOD MYCOTOXIN TESTING MARKET, BY REGION, 2014–2022 (USD MILLION).........................................212
• TABLE 72 FEED MYCOTOXIN TESTING MARKET, BY REGION, 2014–2022 (USD MILLION)..........................................213
• TABLE 73 MYCOTOXINS: OCCURRENCE, SOURCE, AND HEALTH EFFECTS.................................................................214
• TABLE 74 MYCOTOXIN TESTING MARKET SIZE, BY TYPE, 2014–2022 (USD MILLION)...............................................214
• TABLE 75 FOOD MYCOTOXIN TESTING MARKET SIZE, BY TYPE, 2014–2022 (USD MILLION).....................................215
• TABLE 76 FEED MYCOTOXIN TESTING MARKET SIZE, BY TYPE, 2014–2022 (USD MILLION)......................................215
• TABLE 77 CAUSES OF FOOD-INDUCED ANAPHYLAXIS IN CHILDREN, BY COUNTRY...................................................222
• TABLE 78 NUMBER OF ALLERGEN RECALLS, 2010–2015..............................................................................................223
• TABLE 79 RECENT ALLERGEN RECALLS IN THE U.S. IN 2015........................................................................................223
• TABLE 82 AGREEMENTS, COLLABORATIONS, PARTNERSHIPS, AND

NEW TECHNOLOGY LAUNCHES, 2011–2016.................................................................................................234
• TABLE 83 NEW SERVICES/PRODUCT LAUNCHES, 2011–2016......................................................................................235
• TABLE 84 FOOD ALLERGEN TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION)....................................237
• TABLE 85 FOOD ALLERGEN TESTING MARKET SIZE, BY TECHNOLOGY, 2014–2022 (USD MILLION)..........................239
• TABLE 86 FOOD ALLERGEN TESTING MARKET SIZE, BY FOOD TESTED, 2014–2022 (USD MILLION).........................241
• TABLE 87 INCREASING HEALTH CONSCIOUSNESS AMONG CONSUMERS

IS DRIVING THE GROWTH OF THE WATER TESTING & ANALYSIS MARKET..................................................245
• TABLE 88 RELUCTANCE OF MUNICIPAL BODIES & CIVIC SOCIETIES TO EMBRACE NEW TECHNOLOGIES
RESTRAINING THE GROWTH OF WATER TESTING & ANALYSIS MARKET......................................................246
LIST OF TABLES
• TABLE 89 EMERGING MARKETS ARE PAVING NEW GROWTH AVENUES FOR PLAYERS
IN THE WATER TESTING & ANALYSIS MARKET..............................................................................................247
• TABLE 90 HIGH PRICES OF WATER TESTING & ANALYSIS TECHNOLOGIES IS A MAJOR CHALLENGE
FOR THE WATER TESTING & ANALYSIS MARKET...........................................................................................248
• TABLE 91 NEW PRODUCT & TECHNOLOGY LAUNCHES, 2012–JANUARY 2017...........................................................253
• TABLE 92 EXPANSIONS, 2012-JANUARY 2017...............................................................................................................254
• TABLE 93 ACQUISITIONS, 2012-JANUARY 2017............................................................................................................255
• TABLE 94 AGREEMENTS, COLLABORATIONS & PARTNERSHIPS, 2012-JANUARY 2017...............................................256
• TABLE 96 WATER TESTING & ANALYSIS MARKET SIZE, BY PRODUCT, 2014–2022 (USD MILLION)............................258
• TABLE 97 WATER TESTING & ANALYSIS MARKET SIZE, BY PRODUCT TYPE, 2012–2019 (USD MILLION)..................259
• TABLE 98 WATER TESTING & ANALYSIS MARKET SIZE, BY APPLICATION, 2014–202 (USD MILLION)........................260
• TABLE 99 REPORTED OUTBREAKS ASSOCIATED WITH BOTTLED WATER.....................................................................264
• TABLE 100 NEW PRODUCT LAUNCHES, 2012–JANUARY 2017.......................................................................................272
• TABLE 101 EXPANSIONS, 2012-JANUARY 2017...............................................................................................................273
• TABLE 102 ACQUISITIONS, 2012–JANUARY 2017............................................................................................................274
• TABLE 103 AGREEMENTS , COLLABORATIONS, AND PARTNERSHIPS, 2012–JANUARY 2017........................................275
• TABLE 104 BOTTLED WATER TESTING EQUIPMENT MARKET SIZE, BY REGION,

2014–2022 (USD MILLION).............................................................................................................................277
• TABLE 105 BOTTLED WATER TESTING EQUIPMENT MARKET SIZE, BY TECHNOLOGY,

2014–2022 (USD MILLION).............................................................................................................................278
• TABLE 106 BOTTLED WATER TESTING EQUIPMENT MARKET SIZE, BY COMPONENT,

2014–2022 (USD MILLION).............................................................................................................................278
• TABLE 107 BOTTLED WATER TESTING EQUIPMENT MARKET SIZE, BY TEST TYPE,
2014–2022 (USD MILLION).............................................................................................................................279
• TABLE 108 SGS S.A.: SERVICES OFFERED........................................................................................................................282
• TABLE 109 SGS S.A.: RECENT DEVELOPMENTS...............................................................................................................283
• TABLE 110 BUREAU VERITAS S.A.: SERVICES OFFERED..................................................................................................287
• TABLE 111 BUREAU VERITAS S.A.: RECENT DEVELOPMENTS.........................................................................................288
• TABLE 112 INTERTEK GROUP PLC: SERVICES OFFERED.................................................................................................291
• TABLE 113 INTERTEK GROUP PLC.: RECENT DEVELOPMENTS.......................................................................................292
• TABLE 114 EUROFINS SCIENTIFIC: SERVICES OFFERED.................................................................................................296
• TABLE 115 EUROFINS SCIENTIFIC: RECENT DEVELOPMENTS........................................................................................299
• TABLE 116 ALS LIMITED: SERVICES OFFERED.................................................................................................................305
LIST OF TABLES
• TABLE 117 ALS LIMITED: RECENT DEVELOPMENTS........................................................................................................306
• TABLE 118 THERMO FISHER SCIENTIFIC, INC.: PRODUCTS OFFERED............................................................................310
• TABLE 119 THERMO FISHER SCIENTIFIC, INC.: RECENT DEVELOPMENTS.....................................................................311
• TABLE 120 MERIEUX NUTRISCIENCES CORPORATION: SERVICES OFFERED.................................................................314
• TABLE 121 MERIEUX NUTRISCIENCES CORPORATION: RECENT DEVELOPMENTS........................................................315
• TABLE 122 ASUREQUALITY LIMITED : SERVICES OFFERED.............................................................................................318
• TABLE 123 ASUREQUALITY LIMITED: RECENT DEVELOPMENTS.....................................................................................319
• TABLE 124 MICROBAC LABORATORIES, INC.: SERVICES OFFERED................................................................................321
• TABLE 125 MICROBAC LABORATORIES, INC.: RECENT DEVELOPMENTS.......................................................................322
• TABLE 126 ROMER LABS DIAGNOSTIC GMBH: SERVICES/PRODUCTS OFFERED...........................................................323
• TABLE 127 ROMER LABS DIAGNOSTIC GMBH: RECENT DEVELOPMENTS......................................................................324
• TABLE 128 EXPANSIONS & INVESTMENTS, 2012–JANUARY 2017..................................................................................331
• TABLE 129 ACQUISITIONS, 2012–JANUARY 2017............................................................................................................332
• TABLE 130 NEW PRODUCT, TECHNOLOGY & SERVICE LAUNCHES, 2012–JANUARY 2017...........................................332
• TABLE 131 AGREEMENTS, COLLABORATIONS & PARTNERSHIPS, 2012–JANUARY 2017..............................................333
LIST OF FIGURES
• FIGURE 1 FOOD SAFETY TESTING & TECHNOLOGIES MARKET: RESEARCH DESIGN.....................................................38
• FIGURE 2 GLOBAL POPULATION, 2011-2015...................................................................................................................43
• FIGURE 3 TBT-SPECIFIC TRADE CONCERNS FROM 2010 TO 2014.................................................................................45
• FIGURE 4 GLOBAL FOOD DIAGNOSTICS MARKET SIZE, 2012-2016 (USD MILLION)......................................................46
• FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH.........................................................47
• FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH...........................................................48
• FIGURE 7 DATA TRIANGULATION METHODOLOGY...........................................................................................................49
• FIGURE 8 FOOD SAFETY TESTING MARKET SNAPSHOT, BY SUB MARKETS..................................................................53
• FIGURE 9 FOOD SAFETY TESTING MARKET SIZE (VALUE), BY REGION, 2016–2022......................................................53
• FIGURE 10 GM FOOD SAFETY TESTING MARKET SIZE (VALUE), BY REGION, 2016–2022...............................................54
• FIGURE 11 FOOD PATHOGEN SAFETY TESTING MARKET SIZE (VALUE), BY REGION, 2016–2022...................................54
• FIGURE 12 MEAT SPECIATION TESTING MARKET SIZE (VALUE), BY REGION, 2016–2022...............................................55
• FIGURE 13 FOOD AUTHENTICITY TESTING MARKET SIZE (VALUE), BY REGION, 2016–2022..........................................56
• FIGURE 14 WATER SAFETY TESTING MARKET SNAPSHOT, BY SUB MARKETS, 2016 VS. 2022.......................................57
• FIGURE 15 FOOD SAFETY TESTING MARKET SHARE (VALUE), BY REGION, 2015............................................................58
• FIGURE 16 INCREASING NUMBER OF FOODBORNE ILLNESSES WORLDWIDE TO DRIVE

THE GROWTH OF THE FOOD SAFETY TESTING MARKET.................................................................................59
• FIGURE 17 CHINA TO BE THE FASTEST GROWING FOOD SAFETY TESTING MARKET FROM 2016 TO 2022....................60
• FIGURE 18 MARKET DYNAMICS: FOOD SAFETY TESTING.................................................................................................62
• FIGURE 19 RATE OF CONTAMINATION INCREASE, BY PATHOGEN....................................................................................64
• FIGURE 20 MERGERS & ACQUISITIONS: LEADING APPROACHES OF KEY COMPANIES..................................................70
• FIGURE 21 MERGERS & ACQUISITIONS FUELED GROWTH, 2012–2017...........................................................................71
• FIGURE 22 MERGERS & ACQUISITIONS: THE KEY STRATEGY, 2012- JANUARY 2017......................................................72
• FIGURE 23 U.S. HELD THE LARGEST MARKET SHARE IN FOOD SAFETY TESTING MARKET, 2015..................................78
• FIGURE 24 KEY FACTORS RESPONSIBLE FOR FOOD CONTAMINATION & FOODBORNE

ILLNESSES, 2013–2014....................................................................................................................................80
• FIGURE 25 MEAT & POULTRY DOMINATED THE FOOD SAFETY TESTING MARKET, 2015.................................................82
• FIGURE 26 U.S.: FOOD COMMODITIES RESPONSIBLE FOR ILLNESSES, 2000–2014.......................................................82
• FIGURE 27 HIGH USAGE OF GMO IN PROCESSED FOODS DRIVES THE GM FOOD SAFETY TESTING MARKET..............85
• FIGURE 28 EXPANSIONS & INVESTMENTS WERE PREFERRED BY KEY GM FOOD

SAFETY TESTING COMPANIES IN THE LAST FIVE YEARS................................................................................91
LIST OF FIGURES
• FIGURE 29 STRENGTHENING MARKET PRESENCE THROUGH EXPANSIONS &

INVESTMENTS, 2012–2017...............................................................................................................................92
• FIGURE 30 EXPANSION & INVESTMENTS: THE KEY STRATEGIES, 2012–2017.................................................................93
• FIGURE 31 RESEARCH STUDIES TREND IN FOOD AUTHENTICITY...................................................................................102
• FIGURE 32 MARKET DYNAMICS: FOOD AUTHENTICITY TESTING MARKET....................................................................103
• FIGURE 33 SURVEY RESULTS ON LABELING REQUIREMENT OF CONSUMERS TO MINIMISE UNINTENTIONAL

CONTAMINATION & FOOD FRAUDS................................................................................................................105
• FIGURE 34 MAJOR INCIDENTS OF ECONOMICALLY MOTIVATED ADULTERATIONS (EMA)

FROM 1980 TO 2013.......................................................................................................................................106
• FIGURE 35 TYPES OF FOOD FRAUD CASES ACROSS WORLD.........................................................................................107
• FIGURE 36 ACQUISITIONS, EXPANSIONS & INVESTMENTS: LEADING APPROACH OF KEY COMPANIES.....................116
• FIGURE 37 FOOD AUTHENTICITY TESTING MARKET DEVELOPMENTS, BY GROWTH STRATEGY, 2011–2016...............117
• FIGURE 38 FOOD AUTHENTICITY TESTING MARKET GROWTH STRATEGIES, BY COMPANY, 2011–2016......................118
• FIGURE 39 U.S. HELD THE LARGEST SHARE IN THE FOOD AUTHENTICITY TESTING MARKET, 2015............................124
• FIGURE 40 PCR-BASED TECHNOLOGY IS PROJECTED TO FASTEST GROWING IN FOOD AUTHENTICTY

TESTING MARKET, 2014-2022 (USD MILLION)...............................................................................................127
• FIGURE 41 MARKET DYNAMICS: FOOD PATHOGEN TESTING MARKET..........................................................................131
• FIGURE 42 FOOD SAFETY: TOP CONCERNS OF CONSUMERS........................................................................................133
• FIGURE 43 U.S. FOOD SUPPLY: CONSUMER PERCEPTION, 2007–2010.........................................................................136
• FIGURE 44 ACQUISITIONS WERE PREFERRED BY KEY FOOD PATHOGEN TESTING COMPANIES

IN THE LAST FIVE YEARS................................................................................................................................139
• FIGURE 45 ACQUISITIONS FUELED GROWTH, 2012–2017..............................................................................................140
• FIGURE 46 ACQUISITION: THE KEY STRATEGY, 2012- 2017.............................................................................................141
• FIGURE 47 GEOGRAPHIC SNAPSHOT: NEW HOTSPOTS EMERGING IN ASIA-PACIFIC, (2016–2022).............................147
• FIGURE 48 STAGES OF FOOD CONTAMINATION...............................................................................................................148
• FIGURE 49 FOOD PATHOGEN TESTING MARKET SHARE, BY TECHNOLOGY, 2015 (USD MILLION)...............................149
• FIGURE 50 LEADING EMA FOOD FRAUD INCIDENTS, 2013.............................................................................................152
• FIGURE 51 LEADING EMA FOOD FRAUD INCIDENTS, BY REGION, 2013.........................................................................153
• FIGURE 52 MARKET DYNAMICS: MEAT SPECIATION TESTING........................................................................................154
• FIGURE 53 KEY COMPANIES PREFERRED NEW SERVICE LAUNCHES AND EXPANSIONS &
INVESTMENTS OVER THE LAST FIVE YEARS..................................................................................................158
• FIGURE 54 EXPANDING REVENUE BASE THROUGH NEW SERVICE LAUNCHES, 2013–2015.........................................159
• FIGURE 55 NEW SERVICE LAUNCHES: THE KEY STRATEGY, 2011–2016........................................................................160
LIST OF FIGURES
• FIGURE 56 U.S. ACCOUNTED FOR THE LARGEST SHARE IN THE MEAT SPECIATION
TESTING MARKET IN 2015..............................................................................................................................163
• FIGURE 57 MEAT SPECIATION TESTING MARKET SIZE, BY SPECIES, 2016–2022 (USD MILLION)................................164
• FIGURE 58 MEAT SPECIATION TESTING MARKET SHARE, BY TECHNOLOGY, 2015........................................................166
• FIGURE 59 FDA’S PESTICIDE REGULATORY MONITORING DATA, 2013...........................................................................169
• FIGURE 60 MARKET DYNAMICS: PESTICIDE RESIDUE TESTING.....................................................................................170
• FIGURE 61 CHEMICAL PRODUCTS, PESTICIDES & TOXIC SUBSTANCES ARE A MAJOR

CONCERN FOR EUROPEAN CONSUMERS......................................................................................................174
• FIGURE 62 U.S.: FOOD COMMODITIES RESPONSIBLE FOR ILLNESSES, 2000–2014.....................................................175
• FIGURE 63 ACQUISTIONS AND EXPANSIONS & INVESTMENTS: LEADING APPROACH OF KEY COMPANIES...............176
• FIGURE 64 TOP FIVE PLAYERS LED THE PESTICIDE RESIDUE TESTING MARKET, 2015.................................................177
• FIGURE 65 PESTICIDE RESIDUE TESTING MARKET DEVELOPMENTS, BY GROWTH STRATEGY, 2011–2016.................178
• FIGURE 66 SHARE OF DEVELOPMENTS IN PESTICIDE RESIDUE TESTING MARKET,

BY COMPANY, 2011–2016..............................................................................................................................179
• FIGURE 67 ACQUISITIONS: THE KEY GROWTH STRATEGY, 2011–2016...........................................................................180
• FIGURE 68 U.S. ACCOUNTED FOR THE LARGEST SHARE IN THE PESTICIDE RESIDUE
TESTING MARKET IN 2015..............................................................................................................................186
• FIGURE 69 HERBICIDES PROJECTED TO BE THE FASTEST-GROWING SEGMENT IN

THE PESTICIDE RESIDUE TESTING MARKET DURING THE FORECAST PERIOD............................................187
• FIGURE 70 LC-MS/GC-MS IS PROJECTED TO BE FASTEST GROWING SEGMENT IN

THE PESTICIDE RESIDUE TESTING MARKET DURING THE FORECAST PERIOD............................................189
• FIGURE 71 PROCESSED FOOD DOMINATED THE PESTICIDE RESIDUE TESTING MARKET IN 2015...............................190
• FIGURE 72 MARKET DYNAMICS: MYCOTOXIN TESTING MARKET..................................................................................194
• FIGURE 73 ACQUISITIONS, EXPANSIONS & INVESTMENTS: LEADING APPROACH OF KEY COMPANIES.....................203
• FIGURE 74 INTERTEK GROUP PLC THE FOOD MYCOTOXIN TESTING MARKET, 2015.....................................................204
• FIGURE 75 MYCOTOXIN TESTING MARKET DEVELOPMENTS, BY GROWTH STRATEGY, 2011–2016.............................205
• FIGURE 76 MYCOTOXIN TESTING MARKET GROWTH STRATEGIES, BY COMPANY, 2011–2016....................................206
• FIGURE 77 COMPETITIVE SITUATION AND TRENDS.........................................................................................................206
• FIGURE 78 U.S. HELD THE LARGEST MARKET SHARE IN MYCOTOXIN TESTING MARKET, 2015...................................211
• FIGURE 79 KEY AREAS OF CONSIDERATION FOR ALLERGEN MANAGEMENT IN A SUPPLY CHAIN...............................218
• FIGURE 80 MARKET DYNAMICS: FOOD ALLERGEN TESTING MARKET...........................................................................219
• FIGURE 81 PROPER LABELING TO MINIMIZE THE ALLERGEN CROSS-CONTACT &

UNINTENTIONAL CONTAMINATION................................................................................................................220
LIST OF FIGURES
• FIGURE 82 ‘MAY CONTAIN’ IN ADVISORY LABELING WAS PREFERRED THE MOST BY CONSUMERS...........................221
• FIGURE 83 FOOD ALLERGY PREVALENCE IN 2013 AMONG CHILDREN OF ALL AGES (0–18 YEARS)............................222
• FIGURE 84 HACCP & GMP IMPLEMENTED THE MOST FOR ALLERGEN MANAGEMENT................................................224
• FIGURE 85 ACQUISITIONS, EXPANSIONS, AND INVESTMENTS: LEADING APPROACH OF KEY COMPANIES................228
• FIGURE 86 TUV SUD PSB PTE. LTD. LED THE FOOD ALLERGEN TESTING MARKET, 2015..............................................229
• FIGURE 87 FOOD ALLERGEN TESTING MARKET DEVELOPMENTS, BY GROWTH STRATEGY, 2011–2016......................230
• FIGURE 88 FOOD ALLERGEN TESTING MARKET SHARE (DEVELOPMENTS), BY COMPANY, 2011–2016.......................231
• FIGURE 89 COMPETITIVE SITUATIONS & TRENDS...........................................................................................................232
• FIGURE 90 THE U.S. HELD THE LARGEST SHARE IN THE FOOD ALLERGEN TESTING MARKET, 2015............................237
• FIGURE 91 FOOD ALLERGEN TESTING MARKET SIZE, BY SOURCE, 2016 VS. 2022 (USD MILLION).............................238
• FIGURE 92 ADVANCEMENTS IN IMMUNOASSAY (ELISA) TECHNOLOGY DRIVES THE

FOOD ALLERGEN TESTING MARKET GROWTH...............................................................................................239
• FIGURE 93 FOOD ALLERGEN TESTING MARKET SHARE, BY FOOD TESTED....................................................................240
• FIGURE 94 RAPID URBANIZATION PROVIDES AN OPPORTUNITY FOR MARKET GROWTH.............................................244
• FIGURE 95 NEW PRODUCT & TECHNOLOGY LAUNCHES WERE PREFERRED BY KEY WATER
TESTING & ANALYSIS COMPANIES IN THE LAST FIVE YEARS......................................................................250
• FIGURE 96 NEW PRODUCT & TECHNOLOGY LAUNCHES FUELED GROWTH, 2012–JANUARY 2017.............................251
• FIGURE 97 ACQUISITION: THE KEY STRATEGY, 2012-JANUARY 2017.............................................................................252
• FIGURE 98 GEOGRAPHICAL SNAPSHOT (2016-2022): ASIA-PACIFIC EMERGING AS

A NEW HOT SPOT FOR WATER TESTING & ANALYSIS...................................................................................257
• FIGURE 99 STRINGENT REGULATORY ENVIRONMENT TO DRIVE GROWTH OF BOTTLED

WATER TESTING EQUIPMENT.........................................................................................................................262
• FIGURE 100 GLOBAL BOTTLED WATER TESTING MARKET, (2009-2014)...........................................................................265
• FIGURE 101 NEW PRODUCT LAUNCHES: LEADING STRATEGY OF KEY COMPANIES.......................................................269
• FIGURE 102 EXPANDING REVENUE BASE THROUGH NEW PRODUCT LAUNCHES, _2012–JANUARY 2017....................270
• FIGURE 103 NEW PRODUCT LAUNCHES: THE KEY STRATEGY, 2012–JANUARY 2017.....................................................271
• FIGURE 104 ASIA-PACIFIC TO WITNESS THE FASTEST GROWTH BETWEEN 2016 & 2022...............................................276
• FIGURE 105 GEOGRAPHIC REVENUE MIX OF TOP FIVE MARKET PLAYERS......................................................................280
• FIGURE 106 SGS SA: COMPANY SNAPSHOT......................................................................................................................281
• FIGURE 107 SGS S.A.: SWOT ANALYSIS.............................................................................................................................285
• FIGURE 108 BUREAU VERITAS S.A.: COMPANY SNAPSHOT..............................................................................................287
• FIGURE 109 BUREAU VERITAS SA: SWOT ANALYSIS..........................................................................................................288
LIST OF FIGURES
• FIGURE 110 INTERTEK GROUP PLC: BUSINESS OVERVIEW...............................................................................................290
• FIGURE 111 INTERTEK GROUP PLC: SWOT ANALYSIS.......................................................................................................294
• FIGURE 112 EUROFINS SCIENTIFIC SE: COMPANY SNAPSHOT........................................................................................295
• FIGURE 113 EUROFINS SCIENTIFIC SE: SWOT ANALYSIS..................................................................................................302
• FIGURE 114 ALS LIMITED: COMPANY SNAPSHOT.............................................................................................................304
• FIGURE 115 ALS LIMITED: SWOT ANALYSIS......................................................................................................................308
• FIGURE 116 THERMO FISHER SCIENTIFIC, INC.: COMPANY SNAPSHOT..........................................................................309
• FIGURE 117 ASUREQUALITY LIMITED: COMPANY SNAPSHOT.........................................................................................317
SAMPLE TABLES
TABLE 1 GM FOOD SAFETY TESTING MARKET SIZE, BY REGION, 2014–2022 (USD MILLION)
REGION 2014 2015 2016-e 2017-p 2022-p
North America xx.x xx.x xx.x xx.x xx.x%

Europe xx.x xx.x xx.x xx.x xx.x%
Asia-Pacific xx.x xx.x xx.x xx.x xx.x%
RoW xx.x xx.x xx.x xx.x xx.x%
TOTAL xx.x xx.x xx.x xx.x xx.x%
Source: Related Research Publications, Government Publications, Company Press Releases, Company Annual Reports, Company Websites, Company Publications, and MarketsandMarkets Analysis
TABLE 2 GM FOOD SAFETY TESTING MARKET SIZE, BY TRAIT, 2014–2022 (USD MILLION)
TRAIT 2014 2015 2016-e 2017-p 2022-p
Stacked xx.x xx.x xx.x xx.x xx.x%

Herbicide-tolerant xx.x xx.x xx.x xx.x xx.x%
Insect-resistant xx.x xx.x xx.x xx.x xx.x%
TABLE 3 GM FOOD SAFETY TESTING MARKET SIZE, BY TECHNOLOGY,

2014–2022 (USD MILLION)
TECHNOLOGY 2014 2015 2016-e 2017-p 2022-p
PCR xx.x xx.x xx.x xx.x xx .x%

Immuno-analysis xx.x xx.x xx.x xx.x xx.x%
APPENDIX
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APPENDIX
• FIG: MARKETSANDMARKETS KNOWLEDGE STORE: FOOD AND BEVERAGE INDUSTRY SNAPSHOT

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REPORT SNAPSHOT
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FOOD &

TOP 10 FOOD SAFETY TESTING AND TECHNOLOGIES TRENDS

1.1 OBJECTIVES OF THE STUDY

1.2 MARKET DEFINITIONS

HISTORICAL YEAR BASE YEAR ESTIMATED YEAR PROJECTED YEAR

2.1 RESEARCH DATA

• FIGURE 1 FOOD SAFETY TESTING & TECHNOLOGIES MARKET: RESEARCH DESIGN

MARKET DRIVERS: MARKET RESTRAINTS:

MARKET OPPORTUNITIES: MARKET CHALLENGES:

ARRIVE AT THE MARKET SIZE,

2.1.1 SECONDARY DATA

2.1.1.1 KEY DATA FROM SECONDARY SOURCES

2.1.2 PRIMARY DATA

2.1.2.1 KEY DATA FROM PRIMARY SOURCES

 The estimated global market size for the

2.2 FACTOR ANALYSIS

2.2.2 DEMAND-SIDE ANALYSIS

2.2.2.1 WORLDWIDE INCREASE IN OUTBREAK OF FOODBORNE ILLNESSES

2.2.2.2 RISING POPULATION

2.2.2.2.1 INCREASE IN MIDDLE-CLASS POPULATION, 2009–2030

2.2.2.3 DEVELOPING ECONOMIES AND INCREASING GDP

2.2.2.4 RISE IN THE NUMBER OF TECHNICAL BARRIERS TO TRADE (TBT)

2.2.2.5 GLOBALIZATION IN FOOD TRADE

2.2.3 SUPPLY-SIDE ANALYSIS

2.2.3.1 GROWING MARKET FOR FOOD DIAGNOSTICS

2.3 MARKET SIZE ESTIMATION

• FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH

GLOBAL FOOD TESTING AND TECHNOLOGIES

Region-wise market breakdown

• FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH

Percentage split for

2.4 MARKET BREAKDOWN & DATA TRIANGULATION

• FIGURE 4 DATA TRIANGULATION METHODOLOGY

• Chief information officers

• Vice presidents Annual reports, presentations,

Influencing Factors Market Estimates Geographical Analysis

2.5 RESEARCH ASSUMPTIONS & LIMITATIONS

PRICING TRENDS Inflation is not considered for pricing.

• There are a limited number of experts in some regions.

• 1.2 MARKET DEFINITIONS.....................................................................................................................................................35

• 2.1.1 SECONDARY DATA........................................................................................................................................39

• 2.1.1.1 KEY DATA FROM SECONDARY SOURCES................................................................................39

• 2.1.2 PRIMARY DATA..............................................................................................................................................40

• 2.1.2.1 KEY DATA FROM PRIMARY SOURCES.....................................................................................40

• 2.2 FACTOR ANALYSIS..........................................................................................................................................................41

• 2.2.2 DEMAND-SIDE ANALYSIS.............................................................................................................................41

• 2.2.2.1 WORLDWIDE INCREASE IN OUTBREAK OF FOODBORNE ILLNESSES....................................42

• 2.2.2.2 RISING POPULATION................................................................................................................42

• 2.2.2.2.1 INCREASE IN MIDDLE-CLASS POPULATION, 2009–2030................................43

• 2.2.2.3 DEVELOPING ECONOMIES AND INCREASING GDP................................................................44

• 2.2.2.4 RISE IN THE NUMBER OF TECHNICAL BARRIERS TO TRADE (TBT) CONCERNS

• 2.2.2.5 GLOBALIZATION IN FOOD TRADE............................................................................................45

• 2.2.3 SUPPLY-SIDE ANALYSIS...............................................................................................................................45

• 2.2.3.1 GROWING MARKET FOR FOOD DIAGNOSTICS........................................................................46

• 2.2.3.2 EASE OF FOOD PATHOGEN TESTING AND REDUCTION OF COST IN AUDITING

• 2.3 MARKET SIZE ESTIMATION.............................................................................................................................................47

• 2.4 MARKET BREAKDOWN & DATA TRIANGULATION...........................................................................................................49

• 2.5 RESEARCH ASSUMPTIONS & LIMITATIONS...................................................................................................................50

2.2.2.4 RISE IN THE NUMBER OF TECHNICAL BARRIERS TO TRADE (TBT)