12 Rules of Life 

Terapia Integrarii Trecutului 

4-hour work-week 
Tribe of Mentors 
The Law of Category. Blue Ocean Strategy 
Small Giants 
1,000 True Fans 
The Effective Executive 
The 80/20 Principle 
Vagabonding 
 
 
1. Build the best possible product, whatever that is. 
2. Build an easily differentiated product. 
3. Explain your product simply. 
4. Scratch your own itch. 
5. Focus on 1,000 true fans. 
6. Have clear, measurable objectives with check ins. 
* Check in every week, month, quarter, or all the above to track your performance in those key 
metrics. 
7. Stay focused. You're crafting a life, not just a business.