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SWOT Analysis: Definition: SWOT Analysis Is A Strategic Management Tool That Assists An Enterprise in
SWOT Analysis: Definition: SWOT Analysis Is A Strategic Management Tool That Assists An Enterprise in
The SWOT Analysis helps in ascertaining the factors that influences the efficiency and
effectiveness of any product, project, or business entity. These are explained as under:
1. Strengths: The strengths of a company are the core competencies, in which the business
has an edge over its competitors. It covers aspects such as: