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Flexsim Style Guide
Flexsim Style Guide
Flexsim Style Guide
Behind the history of innovation at FlexSim is our ability to communicate openly and
clearly with our users. This style guide is intended to facilitate and uphold our high standard of
customer service. We value effective and efficient decision-making processes and provide
software to assist companies large and small to make better business decisions. This means we
hold the responsibility of creating accurate, valuable, and accessible data in written content
produced for our users. Because of the diversity of our users, this style guide ensures an
established and user-friendly manner of communication.
Like FlexSim software itself, our style guide is meant to be intuitive and easy to use. This
style guide is not comprehensive, but instead should serve as a reference document to increase
our consistency across all areas of communication with our customers. FlexSim will refer mostly
to the Chicago Manual of Style, 17th Edition. This guide will supplement writing decisions made
therein by clarifying situations with more than one appropriate application and covering
situations that may not be discussed in Chicago at all. In some instances, this guide will also
emphasize issues that are covered in Chicago but repeatedly violated by publication writers and
editors.
This guide will also specify when written content at FlexSim should depart from the
Chicago Manual of Style and will direct writers in incorporating principles of global English.
These principles are drawn from John R. Kohl’s The Global English Style Guide: Writing Clear,
Translatable Documentation for a Global Market (2008, SAS Press: Cary, North Carolina). The
incorporation of these principles will improve communication with a global audience and
increase the FlexSim span of influence.
Contents
5 Grammar and Usage
5.1 Adverbs and Adjectives
5.2 Second Person
5.3 Active Voice
5.4 Moods
5.5 Positive Tone
5.6 Incomplete Sentences
5.7 Sentence Length
5.8 User-Friendliness
5.9 Efficiency
5.10 Simple Terminology
5.11 Use of “Dummy It”
6 Punctuation
6.1 Punctuation
6.2 Spacing
6.3 Em-Dashes
6.4 Lists
9 Numbers
9.1 Number Formatting
9.2 Money Formatting
10 Abbreviations
10.1 Abbreviations
5 Grammar and Usage
5.1 Adverbs and Adjectives
Adverbs should be avoided in almost every situation, as they are seldom necessary for clarity.
Descriptive adjectives should also be used sparingly and only when necessary. Other types of
adjectives, such as quantitative, demonstrative, and possessive, should be used normally when
needed. Note in the example that “blank” in “blank space” stays because it is necessary for
clarity.
A dashboard is a blank space that you can fill up with charts to display data.
NOT
A dashboard is a blank space that you can easily fill up with charts to clearly display
data.
With this feature you can choose which components to install and which ones to file
away for later use.
NOT
With this feature the user can choose which components to install and which ones to
file away for later use.
NOT
5.4 Mood
Pay attention to verb moods and use the mood that is the clearest in each situation. The three
moods are subjunctive, indicative, and imperative. The indicative mood will be used most often.
It is used to state direct facts and is the normal state of the verb.
FlexSim software products can help you identify places where your production line
could be more efficient.
The imperative mood is used for requests and commands. It is formed by using the verb’s stem
to command or request something.
The subjunctive mood is not very common, and is most often used with the verb, to be. The
subjunctive mood expresses that something is not a reality but could be, as well as to make
suggestions.
5.5 Tone
Use positive phrasing wherever possible. While negative statements are useful for warnings,
positive statements are often more succinct and easier to comprehend and translate. Instead of
explaining what not to do, explain exactly what should be done. This makes English clearer for a
global audience, as suggested by Kohl 3.12.
NOT
NOT
Resize dashboard.
BUT
NOT
5.9 Efficiency
Write with the intent to convey information as easily as possible. Use simple verbs and put the
most important information first. Avoid irrelevant details and unnecessary anecdotes. However,
be careful not to sacrifice clarity for efficiency. Be brief but detailed enough to be
comprehensive.
5.10 Simple Terminology
Avoid idioms, colloquialisms, and other kinds of metaphorical phrases. FlexSim reaches a global
audience and these phrases can be confusing to non-native speakers of English. Avoid slang and
jargon when possible and define any complicated jargon in simple terms within the text.
NOT
NOT
6 Punctuation
6.1 Punctuation
Proper punctuation placement should be observed in accordance with the Chicago Manual of
Style.
Exclamation points are unnecessary. A period is more neutral in tone and is preferred to end
sentences with in nearly every case. For simplicity’s sake, also avoid semicolons and minimize
the use of colons.
Although the program is reliable, you should save your model regularly.
Not
The program is reliable; however, you should save your model regularly.
6.2 Spacing
Always use a single space (rather than a double space) between the period of a sentence and the
first word of the next sentence. This provides consistency across FlexSim products and is in
accordance with standard practice.
6.3 Em-Dashes
Consider reordering the structure of sentences in order to eliminate em-dashes. One function of
the em-dash is to introduce clauses that are followed by a main clause, but one way to eliminate
them is to split the sentence into two sentences. This practice will improve reader comprehension
and will contribute to the clarity and consistency of the document. (See Kohl 8.5 for more on this
practice.)
A template is a single graphics element that you can resize, move, and delete. That is,
you cannot manipulate any part of the template separately, since it is only a placeholder
for the actual graph.
NOT
A template is a single graphics element that you can resize, move, and delete—that is,
you cannot manipulate any part of the template separately, since it is only a placeholder
for the actual graph.
6.4 Lists
For instructional lists, items must be prefaced by a grammatically complete sentence (subject,
verb, object) and may end in a colon to introduce the list. Items in the list may be bulleted (to list
a non-specific order of items) or numbered (if the items must occur in order), and they may be
grammatically incomplete sentence fragments. Regardless of sentence structure, items should
have parallel structure and have the first word capitalized. Parallel structure assists non-native
English speakers in their reading comprehension.
7.4.3 Punctuation
Always spell out names for potentially ambiguous keys such as the Plus Sign,
Minus Sign, Hyphen, Period, or Comma.
7.4.3 Key Combinations
To indicate when a user should press multiple keys in a sequence, use the Plus
Sign (+) between listing the keys.
Press Control + Alt + Shift
9 Numbers
9.1 Number Formatting
When using numbers, write out the number if it is between zero and one hundred. Otherwise, it is
acceptable to use the Arabic numeral.
After the company hired forty-two new employees, productivity increased by 543%.
If the number is a whole number followed by hundred, thousand, or hundred thousand, spell out
the number.
9.1.1 Percentages
Use the % symbol instead of percent to maintain clarity.
9.2 Money Formatting
Since FlexSim is an international organization with offices in Canada and Mexico, the form of
currency should always be specified to avoid confusion. (See Chicago 9.21.) Money should
always be listed in numeral form with currency symbols.
In 2019, FlexSim saved customers CAD $20,000, which is roughly equal to US $15,000.
NOT
In 2019, FlexSim saved customers $20,000 in Canadian money, which is roughly equal to
$15,000 in US money.
10 Abbreviations
10.1 Abbreviations
Avoid non-English abbreviations (i.e., e.g., etc.)
Common abbreviations such as 3D, 2D, HTML, JPEG, GIF, CPU, and others that can be found
in the Merriam-Webster dictionary are acceptable.
Periods are to be omitted when using acronyms (See Chicago 10.4).
NOT
Or