Biz Plan

 The Event
 Rules
 Event format
 Judging Criteria
 Resources
 Downloads
 Contact us
 
 
"Good business leaders create a vision, articulate the vision, passionately own
the vision, and relentlessly drive it to completion."
 

      

 
 
 
Ambitious to become the next Mark Zuckerberg or Ambani? We are back again with yet
another chronicle of Biz Plan to incite the entrepreneur within you. The arduous hunt for
peerless entrepreneurs has kicked off! This is your chance to hone that nascent
entrepreneur in you; a stage to realise your innate potential. Bring about a phenomenal
change in today's corporate world!! Think out of the box, come up with a commendable
business plan and get ready to present your ideas at Kurukshetra'11.
 
Prize money over INR 25,000. 
 
 
Teams must have their business plan focused in the following technology areas:
 
 Biotechnology
 Education
 Electronics & Communication
 Energy, Environment, Clean Technology
 Health
 Manufacturing
 Agriculture and Wildlife
 Retail
 Software and Web Services
 Rules

1.
2. There can be a maximum of 2 members per team.
3. The members can be from different educational institutions.
4. At least one member of the team must be a current student of any academic
institution.
5. One member of the team must be designated as the team lead at the time of the
Executive Summary submission and thus is authorized to make all decisions on
behalf of the team.
6. Students are advised not to submit more than one executive summary which is a
clear indication of lack of commitment to one particular business plan.
7. The plans submitted by the teams must be original and innovative.

Event format
Phase I
 
 The teams have to mail their Executive Summaries to
biz.plan@kurukshetra.org.in on or before January 10th,2011.
 The subject name of the mail has to be PHASE 1 :: TEAM NAME.
 All entries should be in the form of a Microsoft Word document in Times New
Roman font (size 12) and single line spacing.
 The Summary shall contain a maximum of three pages excluding the cover
page.The cover page of each entry should contain the name of the participants,
institute name, Degree/course, e-mail address and phone number of the team leader
and all other members.
 The Promising Business Plans will be selected for the Phase II.
 The selected teams will be intimated through mail/phone.

 The decision of our review panel is final and binding on all participants.

 
Phase II
 The 10 finalists must make a 10 minute presentation of their business plans
before the judges, following which, there will be a brief question and answer session.
 The teams have to carry 3 hard copies of their business plans with them.
 The teams have to mail their presentations and the complete business plans to
biz.plan@kurukshetra.org.in on or before January 15th 2010.The subject of the e-
mail shall be PHASE 2 :: TEAM NAME.

Judging

he following points must be dealt with to make the business plan look impressive:
 The business idea
 Analysis of the current market

 Competitive Analysis
 Technical feasibility
 Economic feasibility
 Potential market size and share
 Sustainable competitive advantage
 Marketing strategy
 Financial Strategy
 Employment Strategy
 Administrative Strategy

 
During evaluation, judges generally measure the above mentioned points in terms of
three basic requirements of a good business plan :

 Innovation and Market impact

 Proper execution of strategies
 Potential financial returns

 http://www.hbs.edu/entrepreneurship/resources/
 

 http://articles.bplans.com/writing-a-business-plan
 http://www.library.hbs.edu/guides/socialenterprise/entrepreneurship.html  
 http://www.hbs.edu/socialenterprise/resources/entrepreneurship.html  
 http://www.entrepreneur.com/bizstartups/index.html  
 http://www.yourbusinesspal.com/executive_summary_example.html
 
 

Executive Summary Format

The executive format ought to include all the details given below in that particular order. It

should be of three pages excluding the cover page.

Introduction

The introduction includes the name of the business and in brief the activities it has to carry

out. If you're writing an executive summary for an existing company, list out its best known,

best reviewed products, the awards the company has won and also about the history of the

company.

Products/Services Offering

The next thing you need to include in your executive summary format is what you intend to
sell. Whether it is a product or a service that you're looking to sell in the market, you need to

justify in your executive summary why you think this product will do well, and what makes you

think it will be able to beat out its competitors.

Target Market

This section tells at whom the products/services are targeted at. The explanation also needs

to be given as to why you feel that this is the correct targeted market and how you intend to

make it a hit with your targeted group.

The Ex Factor

Why will someone buy your product? What does your product have that gives it an edge over

similar products of other companies ? What makes you think that you're product will survive

the competition given to it by the existing players?

Goals and Objectives

The goals and objectives lay down the short and long term expectations of this business plan.

This part of an executive summary lays down the revenues you expect through the sale of

these products/services in the short term and the long term.

Management Team

Is there anyone else who is with you on this project? Describe the organization and the key
management team members.