Professional Documents
Culture Documents
Irffan 15 17 18 19
Irffan 15 17 18 19
For example , a user name Kina Bambam is attempting to achieve her goal which is weight
lose. We create her usage scenarios below :
Web hosting is a service that allows individuals and organisations to post a website or
a web page onto the Internet. A web host, or a web hosting service provider is a business that
provides the technologies and services for the website or web page to be viewed in the
Internet. Websites are hosted, or stored on special computers called servers. When Internet
users want to view the website, all they need to do is type the website address or domain into
their browser.
Their computer will then connect to the server and the webpages will be delivered to
them through the browser. Most hosting companies require that you own your domain in
order to host with them. If you do not have a domain, they will help you to purchase one.
In Inhale Fitness, Exhale Fats ,we choose Wix as our web site builder. First and
foremost, we choose Wix because it is free with 500MB space storage which is very suitable
for our website that do not require too large space. Wix is very convenient with easy-to-use
editor that allows us to create our site just the way we want it using a simple drag and drop
method. We can just choose the elements we want to add (images, texts, contact form, etc.)
and drag them to where we want to place them on our site. This method is very helpful as we
can decorate our site as creative as we want because we put a lot of efforts to create the site.
The more helpful and attracting your website is , the more user will come and give great
reviews.
Besides, Wix have a wide range of templates covering a variety of subjects. We can
personalise any templates with many of their special features including music player, a blog
manager and video player. It is very necessary for us as we need to deliver a clear
information in order to satisfy our website user.
We can also allow visitors to subscribe to our site and receive beautiful email
newsletter created using Wix Email Marketing. We are very take care of our website user on
how they are doing with our service and how their progress going on. Through this feature,
we can create a healthy bonding with our customers and we can help build up their
motivation in order to achieve their goals.
Last but not least, Wix also offer an App Market with hundreds of applications which
we can add to our site to take our site to take our site to the next level and enhance our
business. We can add an music player apps such as Spotify so that our site users can have
their favourite playlist aside while using our services.
18) Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP)
systems of Inhale Fitness, Exhale Fats
Satisfied subscribers are the most valuable assets to our business. Therefore, in order
to build profitable customer relationships, we will purchase customer relationship
management (CRM) and enterprise resource planning (ERP) software separately. CRM deals
with front-end information such as recording customer interactions, sales tracking, pipeline
management , prospecting, and creating/evaluating marketing campaigns.
This helps our business understand prospects and clients, manage relationships and
sales pipeline, and up sell and cross-sell products. On the other hand, ERP software handle
critical back-end processes including purchase history, billing and delivering details,
accounting information, financial data and supply chain management details.
First and foremost, we will purchase a CRM software from Hubspot. A Hubspot and
CRM integration lets us personalise experience for each contact. We are able to gather more
information for each contact which we can then use to fine-tune our marketing. This
information includes how visitors arrived on our site, most frequently downloaded content,
most frequently visited pages and time visitors spend on page. This feature will help us to
monitor how our website visitors really want on our content. Then this action will lead to
great customers relationship and will satisfy our customers.
Next, CRM from Hubspot can rejuvenates inactive user retargeting campaigns. Just
because a user has been inactive for some time does not mean they will never be ready to
buy. A retargeting campaign may be just the solutions we need to make it happen, and
Hubspot integration can launch one for us. This feature will trigger inactive user to notice us
and be ready to subscribe with us . As we gain profit with subcribers, we also gain good
customers relationship and will be given great review from customers.
On the other hand, we will purchase an ERP software from Microsoft ERP because
Microsoft ERP provides day-to-day processes . This will make easier for us to manage by
providing complete visibility. The Microsoft ERP system provides complete visibility of all
processes accomplished in our organisation whether it is sales related or purchase related. It
integrates all the data available for easier processing and decision making , thus handling the
day-to-day activities of our business become easier and manageable. This feature is complete
helpful for us to review our business progress daily . We can manage and plan ahead on our
strategies to expand our website form the day-to-day processes.
Microsoft ERP also provides security of data for their clients . ERP system enables a
centralized, precise storage of all the data. The processes executed through the ERP system
can be tracked and information can be retrieved easily. In case, any information is lost, the
centralized, secured database offers superior back-up of data for smooth operation of our
business. This feature helps us to secure our clients data from data lost and data thief. As long
as we provides the best security for our clients, they will be satisfied and become the most
valuable assets for our business.
19) Innovative Approaches of Inhale Fitness, Exhale Fats
First and foremost, the most important approach is first impression. We creatively
design our web site with colours, themes, font types , and layouts that our ideal users find
appealing to their eyes. Our web site is very neat, colourful and rich in fitness icon that will
attract our target market. We also design our web site with very clear template that helps our
users to find what they really looking for. In addition, we prepared the content that should be
good as our visuals. We also add lots of ideal body types to improve our users’ motivation to
achieve goals. In essence, we impress our users by offering exactly what they expect.
Furthermore, we optimised our web site will all elements that are what our users
expect. The more you give, the more you get . We provide every element in every process to
achieve our users’ goal . For instance, we add the right way to exercise section to give our
users the best efficient training and ease them to learn . They do not have to reach out other
online trainer on Youtube because we already provide it.
Besides, we also provide blog section for them to increase their knowledge about
fitness and health. As their body get fit, their knowledge also increase. Not to be forgotten,
we also add nutrition section to help them in their progress to achieve their goals. Nutrition
section gives the best ideal and healthy meals suggestions for our users . We also have
nutrition challenge to boost up their antibody.
Motivation is very important in order to success. Thus, we add motivation section that
gives a lots of motivation quotes to boost up our users’ spirit . We did our best to help them
with their journey and help them not to give up. All the illustration are the best ideal body
that are our users goals. This approach will help our users to achieve their goal and satisfied
with our web site .
The best innovative approach on our web site is music section. Music is a natural
painkiller and spirit booster. We provide this section with motivation songs playlist that helps
our users to achieve their goals . This section also keep our users entertain while exercise so
that they will not get bored . They will keep train and exercise until they achieve their goals
and satisfy with our web sites . Their satisfaction are our demand.