Nelcy Yulieth Contreras Sanchez

Product: almond milk yogurt

 Almond milk yogurt is a consumer product of convenience type, which does not require
great effort in the purchase process, since the consumer or customer usually
purchases it frequently, immediately and with a minimum effort of comparison and
purchase.
 It is also a consumer product classified as non-durable, since it is a tangible that is
consumed quickly.
 is the vegetable milk best known for being rich in healthy nutrients, for having a high
percentage of fiber, and many important vitamins for health, as well as being an easily
digestible product.
it focuses on

 Those who like to eat healthy and maintain their figure,

thanks to its high fiber content, help with intestinal
metabolism.
 Athletes, provides them with vitamins and minerals,
and feeds them well.
 Ideal for vegetarians, vegans and those who are
lactose intolerant. (does not contain animal milk)
Benefits

 It is Nutritious.
 It is low in calories
 Ideal for people with lactose
intolerance
 Improves cardiovascular condition.
 Helps improve gastrointestinal
problems.
 Helps care for skin, hair and nails.
Desing

❖
Container
Or
200 gr moisture
Packaging
resistant boxed
glass, ideal
portion to start
the day.

750 gr plastic
bottle, practical
container to take
everywhere.
 brands
• The first advantage that we find and perhaps the
most important is its content, that our product is
based on almond milk is an advantage over those
that are based on milk from an animal.

• The advantage lies in the fact that it is our

product that accesses the population that does
not commonly consume products based on
animal milk such as: vegetarians, lactose
intolerant people and people with cholesterol, and
our target market, which is women between 19
and 49 years old who have healthy habits. so it is
an advantage over other products since this type
of population can access our product only
because it is based on almond milk extracted
from a fruit.