In this case of newspaper the channel is almost same but the process takes place bit faster

than other products, in this case the wholesaler is replaced by the dealer and the retailer is
replaced by the vendor. The papers are printed and they are passed to the respective
dealers , the dealers generally receive the newspapers and supplements separately, the
dealer after collection both the newspapers and the supplements passes on the number of
paper to each and every vendor falling under him. The vendor receives both the news paper
and the supplements and they he has to arrange the newspapers and supplements
together, one newspaper may have n number of supplements and thus the required
supplements are to be inserted to each and veypaper given to them. The vendors have
number of beat boys bellow them how actually deliver the newspaper to the customers.