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Business Model

Canvas
Fietyata Yudha | Entrepreneurship IT
2019
Business Model VS
Business Model Canvas
Business Model Business Model
Canvas
A business model Tool to create & analyze
describes the rationale business models
of how an organization
creates, delivers, and
captures value”

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YOU CAN!
◎ Create new
business models
easily
◎ Analyze & update
your existing
business model

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9 Building
Block
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Customer Segments

which customers and users are you


serving?
which jobs do they really want to get done?

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Value Proposition

what are you offering them? what is that


getting done for them? do they care?

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Channels

how does each customer segment want to be


reached?
through which interaction points?
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Customer Relationships

what relationships are you establishing with each


segment?
personal? automated? acquisitive? retentive?

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Revenue Streams

what are customers really willing to pay for? how?


are you generating transactional or recurring revenues?

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Key Resources

which resources underpin your business


model?
which assets are essential?
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Key Activities

which activities do you need to perform well


in
your business model? what is crucial?
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Key Partners

which partners and suppliers leverage your


model?
who do you need to rely on?
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Cost Structure

what is the resulting cost structure?


which key elements drive your costs?

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Business Model Canvas

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Examples
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Examples

Refreshing lemonade to joggers Affordable VOIP calls


at public parks

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Kelly’s Lemonade Stand

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Skype

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thanks!
You can find me at:
@johncook___
yudha@uii.ac.id

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