INVESTOR PITCH DECK
WHAT WE DO
THE COMPANY
1 it comes to cleaner, healthier living.
WHO WE ARE
We produce wound care and first-
aid consumer-related products in
the FMCG sector, with a vision to
further disrupt and introduce
natural based consumer care
product solutions in the future.
Nutricare is a wholly-owned
subsidiary of Nutricare Holdings. We
engineer and manufacture natural-
based consumables that care for
the environment and the customer
that uses them.
Nutraceuticals is a growing landscape with
increasing focus on natural, organic, personal
care. We founded Nutricare to do two things:
2 • Provide better solutions to consumers when
• Allow us to be flexible to expand our range
of products into multiple segments of the
natural health care market.
WHY WE EXIST
The Nutricare Vision began in response to the
founder’s son grazing his knee and trying to
3 find a children's bandage big enough to cover
the wound and comfort him. Then he
embarked on designing a solution only to
discover that over 20% of the population are
allergic to the standard and sensitive solutions
available in the market.
We intend to disrupt the existing pharma-
market that is associated with chemicals and
adverse effects.
THE FIRST PRODUCT (6+ in pipeline)
NATURAL
PATCH. 100% BIODEGRADABLE AND SUSTAINABLE BAND-AIDS. STRIP

Standard RRP (20p) AU$7.99 (Wholesale AU$6.49)

Express RRP (2p) AU$1.99 (Wholesale AU$1.00)
ACTIVATED
CHARCOAL STRIP
draws out infection

ALOE VERA STRIP

Soothes and heals

COCONUT OIL STRIP

Naturally Antibacterial
 THE MARKET (patch)
An additional 20%
Annual Adhesive Sales: $550 Million ($110M) cannot use
existing offerings

CONNECT MUMS DEVOTED DADS SOON TO SETTLE

Do the ‘best job’ possible as a mum Look after his family A life rich in experience

Ingrid works part-time and she has a
husband and 2 kids under 5 years old.
Health is a big part of her life and she
wants the best and when it comes to
family she’s willing to pay for it. She is
highly influenced by social media and is
very educated in her approach to the
products she buys for the house.
Ben’s life pretty much consists of full-time
work and full-time family. He has 3 kids and
a stay-at-home wife. Ben is reasonably
abreast of health trends thanks to his wife
filling him in, and his own interest in
keeping active and staying healthy. He is
open to alternative choices for skincare and
likes taking care of himself and the family.
Isida is 31 years old, works full-time and
lives with her boyfriend. Their focus on
health and well being is a lifestyle
choice of wanting to feel good and
thinking long-term about a future
family. She follows a range of bloggers
and influences and uses social media
heavily to stay up to date with trends.
 THE COMPETITION
EXPLORER
Seeks adventure and fun

COMMODITY LUXURY

This space would be the

equivalent of Black Amex
releasing a range of premium
designer bandages - advertised
RULER via Kanye West, not us.
A controlled
existence,
authoritative
 THE marketing strategy

We have gone to the ends of the earth

to create a natural alternative to plastic
strips in our product PATCH. We believe
in a life lived to the fullest. Climb the Marketing Channels
trees. Dance till 3am. Wear a PATCH as
a badge of honour - a life lived to the Social links Google Search Baby Expos
Paid and earned
fullest.
Youtube Word of Mouth
We plan to leverage multiple marketing Kids Site Referral
channels to spread the ethos of PATCH Blogs In Store
through organic, genuine connections. YOUTH EDUCATION
SPORT EVENTS
EXTREME
 THE FINANCIAL PROJECTIONS
Scenario 1: Manufacturing Scenario 2: Import
$14,000,000 $14,000,000

$12,000,000 $12,000,000

$10,000,000 $10,000,000

$8,000,000 $8,000,000

$6,000,000 $6,000,000

$4,000,000 $4,000,000

$2,000,000 $2,000,000

$0 $0
Year 1 Year 2 Year 3 Year 1 Year 2 Year 3
Gross Profit $565,523 $5,813,232 $13,401,008 Gross Profit $861,617 $6,380,779 $14,672,858
Fixed Costs $490,963 $489,423 $489,303 Fixed Costs $489,303 $489,303 $489,303
Net Profit $74,560 $5,323,809 $12,911,705 Net Profit $372,314 $5,891,476 $14,183,555
 THE USE OF FUNDS

Distribution Raising: AU$2.75 Million

Set Up manufacturing plant: AU$850,000
Supply of materials: AU$900,000
(To produce 19 million units)
30% Key Sales and Distribution: AU$500,000
FACILITATE FUTURE New Product development: AU$500,000
MANUFACTURING
30% 10%

30%
penetrate
promotion
 THE GO-TO-MARKET STRATEGY
SECURE Distribution Local
(Marketing B2B) Strategize Market Release
(Pharma Expo March 2017)
Start Market Intro Teaser
(Engage PR Firm)

1 2 3 4 5 6

Run First Order Focus on Distribution

Support product drive International
(Marketing B2C) (Marketing B2B)