A

Business Report

On

“EXPLORING DIFFERENT MANAGERIAL LEVELS, THEIR FUNCTIONS AND

THE SKILLS THEY USE WITHIN THEIR ORGANIZATION.”

For

“PAKISTAN TELE-C0MMUNICATIONS LIMITED”

Submitted by

MOHAMMAD ASHAR

SALMAN AMJAD

SHIZA FAHEEM

SHAHABUDDIN

ZAVIAL ALI

Under the guidance of

Prof. AMJAD ALI

Submitted to

Prof. AMJAD ALI FMS

UNIVERSITY OF CENTRAL PUNJAB

 Introduction
Pakistan Telecommunication Company Limited (PTCL) is the biggest incorporated Information
Communication Technology (ICT) organization of Pakistan. With an unassuming beginning
from a phone and transmit division in 1947, it has advanced to offer most recent computerized
and media transmission advances today. With the biggest fixed line system of the nation, PTCL
offers items and administrations like rapid Broadband web, CharJi remote web, Smart TV
(IPTV) administration, over-the-top (OTT) applications like Smart Link App, Smart TV App and
Touch App, and world class advanced substance like Netflix, iflix and icflix. It goes about as the
correspondence spine for the nation with biggest fiber link organize that ranges from Khyber to
Karachi and submarine links interfacing Pakistan to the world.

 Largest Tele-Communication Company

 Hold the status of backbone of the country
 Company consists of around 200 telephone exchanges across the country
 Government hold 62% shares of it
 Profits till 31st May, 2020 are 31.8 Billion

Vision
To be the leading information and communication technology service provider in the region by
achieving the customer satisfaction and maximizing shareholders values.

Mission
To provide a learning environment and tools to help our customer reach their full potential. To
be the partner of choice for our customers, to develop our people and to deliver value to our
shareholders. We Care: We treat everyone with respect, dignity and responsibility.

Core values
 Professional Integrity
 Customer satisfaction
 Team work
 Company loyalty
 Management of PTCL
The organizational structure of Pakistan Tele-Communications is as follows:

The Visionary leadership and hardworking management team has led Pakistan Tele-
Communications to hold this top position in the market and hence maintaining their top rank as
the number one internet service provider in Pakistan.

Management Style at PTCL

Planning:

PTCL management does its planning to achieve its defined goals and developing a
comprehensive set of plans to integrate and coordinate organizational work. They do both long
term planning and short term planning to get their corresponding outcome or profit.
It’s planning tools involve:

 Budgeting
 Scheduling
 Probability Theory
 PERT network Analysis

Organizing

Organizing is the second management function. Organizing at PTCL is the effective authority
relationship among them in order for them to work together efficiently.

The following steps are taken by the PTCL in organizing their goals:

 Departmentalization
 Work Specialization
 Delegation and accountability

Leading:

PTCL have very effective leadership which involves managing people and the work through
means of motivation.

It involves:

 Providing Security and insurance

 Promotion
 Providing working environment
 Better hygienic conditions
 Free Medical facility

Controlling:

There are certain performance standards for evaluating results. There is a strong culture of
making records and reports at PTCL which tells them about the progress of the company. So,
they use these reports for comparing their performance.
 Different Managerial levels and their functions

HR Manager
HR manager plays a very important role in hierarchy, and also in between the higher
management low level employees. The management of PTCL consider that in order to stay
competitive and to meet the needs of their customers.

President
Main Pillars of HR:
Cheif
Executive HR
 Staffing
 Training and development
SEV president
HR  Motivation
 Maintenance
Vice president
HR

G,M HR

Director

Senior
Manager

Finance Manager:
The Finance Manager deals with the revenue matters of the company.

Senior Executive
Functions of Finance Department: Vice President
 Finance System of organization
 Accounting system of organization
 Mobility of funds Executive
 Generation of funds Vice
 Allocation of Funds President

General
Manager
Marketing Manager:
Marketing Manager Handles all the marketing activities concerning to PTCL brands and
services.:

CMO ( HD, Sub departments of marketing

ISB) department includes
 Brand Activation
Head of
departments  Value added services
 Marketing Finance
Assistant  Marketing Operations
Manager
 Media planning

Senior
Executivre

Management
Trainee

Internees

Internal Organization

The publicly shared stats of PTCL are given below.

₨31.83 billion (US$230 million) - Q1 2020[2]

Revenue

Net income ₨7.92 billion (US$56 million) - Q1 2020[2]

₨196.04 billion (US$1.4 billion) - 2018

Total assets

₨83.57 billion (US$590 million) - 2018

Total equity

This shows the huge revenue generated by the and Pakistan’s government owned broadband
channel as this is the oldest and widely used network all over the country.

Following figure shows the market distribution of PTCL.

 Market distribution
Other ISPs
Netsol 9%
5%

Wateen
17%

PTCL
69%

PTCL Wateen Netsol Other ISPs

From what we have found out, PTCL dominates the consumer market and remains at the top of
the chart with more than half of the population connected to the internet through them.

The main reasons for that is:

 Broad Coverage
 Low prices
 According to consumer needs
 Availability

The following graph lets us take a good glimpse of the popularity of all the available ISPs in
Pakistan and also repents the public interest of each ISP.

Figure shows most subscribers by operator.