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  • Gantt

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    Vamsi Krishna
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    This document outlines a 5 week process to map store density and gather data on general trade (GTM) strategies from Marico and competitors. In the first 3 weeks, visits will be made to distributors, salesmen and area sales managers to collect data on GTM models and qualitative information. Weeks 4-5 involve analyzing the data, identifying gaps, and making recommendations to improve Marico's GTM strategy.

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    This document outlines a 5 week process to map store density and gather data on general trade (GTM) strategies from Marico and competitors. In the first 3 weeks, visits will be made to distributors, salesmen and area sales managers to collect data on GTM models and qualitative information. Weeks 4-5 involve analyzing the data, identifying gaps, and making recommendations to improve Marico's GTM strategy.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
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    Download as xlsx, pdf, or txt
    8 views1 page

    Gantt

    Uploaded by

    Vamsi Krishna
    This document outlines a 5 week process to map store density and gather data on general trade (GTM) strategies from Marico and competitors. In the first 3 weeks, visits will be made to distributors, salesmen and area sales managers to collect data on GTM models and qualitative information. Weeks 4-5 involve analyzing the data, identifying gaps, and making recommendations to improve Marico's GTM strategy.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    of 1

    # Time in Weeks 1 2 3 4 5

    1 Store Density Mapping(including DT store visits)

    2 Distributor and salesmen visit for Marico’s GTM strategy


    Distributor and salesmen visit for competitors’ GTM
    3 strategy

    MID REVIEW
    Interaction with ASMs of competitor companies to gain
    1 GTM model for DT stores and other qualitative data

    2 Analysis of data and gap identification

    3 Recommendations for GTM strategy

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