Building Our Company: and Developing Our IP

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Mortem
Building our
Company and
Developing our
IP
Estimated worth
USD$ 2.25 Billion
USD$ 4 Billion
USD$ 4,1 Billion
USD$ 2 Billion
USD$ 19 Billion
Building a company and developing our IP
START HERE

Grew up as a video gamers

Learning 3d animation, still day dreaming about making a video games


Surviving..
Our first “game” was S.M.A.R.T. a driving
simulation for Indonesian government in
2004, it was and the paycheck was not
good neither :D, but hey that was our first
real project we were passionate about - we
were making a game!

We ended up broke, and everybody went elsewhere, I resume my graphics


consultant work, 3D animation etc, we buried our dream of making games
Unity and Jurig Escape….
• Then I met our current director Vadi, the little bastard introduced us to Unity,
where he made a game called “Jurig Escape” , it reminded us of our dream,
to make games, so the two of us decided it to make it happen…

• We started small, I’m still collecting funds for our company, doing 3D stuff
and saving our profit to give us all we need; licensing, hardware, legal,
persuade and tricked others to help us :lol, etc
• Digital Happiness was born with our first title DreadOut
Distraction…

• We created a game called Hallway


Raid . A tribute game based on the
movie The Raid Redemption.
Basically, we wanted to see how
public would respond to our first
game, Suffice to say, we were forced
to remove the game from our website
for violating their copyright, though
we obviously didn’t monetize on it :lol
Back on Track

Hallway raid
Video demo
START HERE

+ =
I LIKED VIDEO GAMES A LOTS, I LOVED HORROR MORE,
but i'm not used to play a casual gaming, or but i also played action, RPG,
even mmo adventure.

I LIKED PLAYING FEMALE I LOVED EXPERIENCED A


TRULY HORROR GAMES, since I WANT TO MAKE A HORROR
PROTAGONIST MORE,
now horror is becoming so bloody VIDEO GAMES, WITH
but i also loved the characters development
and more action oriented. FEMALE PROTAGONIST,
of Nathan Drake, Cloud Strife
WITH INDONESIAN LORE
I DON'T GET SCARED EASILY, AND SETTINGS.
but i DO pissed on my pants
when encounters kuntilanak :D
CONTINUE development stage

TITLE & LOGO


INDONESIAN pesan terlarang
TITLES pengabdi setan
misteri kutukan berdarah
legenda arwah
legenda kota terlarang gerbang kematian
pesan dari neraka gerbang arwah
kota keramat pesona alam ghaib
larangan wisata alam ghaib
kota terlarang gerbang kekal
dunia lain
simpang siur GLOBAL TITLES
batas kekal DreadBound
kutukan kota terlarang I Deadbound
kota terkutuk Deadalive
alam ghaib DreadSilent
kekal Night of Horror
terpuruk
angker
titisan

PRO TIPS
Google always your best friend
To find out is your title stands out among the crowds??
CONTINUE
development stage

CHARACTERS
Uniqueness
And adjusting
content
CONTINUE
development stage

CHARACTERS
GAME DESIGN
DOCUMENT, FINDING
TEAMS, FUNDING,
LEARNING, FAIL, AND
CONTINUE development stage
LEARNING AGAIN

AWARENESS AND PROMOTIONS - GETTING MEDIA ATTENTION - ATTENDING COMPETITION -


GAIN PUBLIC / USER RESPONS AND CRITICS
TIME FRAME
DEVELOPMENT CONTINUE
development stage
Released!

ign.com
"13 Horror Games Not To Turn Your Back On in
2014"
What now??? CONTINUE
as a franchise and off course Act 2 :)

Show of Wonder Night Nominates for Tokyo Game Show


2014
Intellectual Properties
document
Intellectual Properties
Document samples

Name : Linda Meilinda


Age : 17
Zodiac : Taurus
Date of Birth : May 5th
1997
Blood Type : O

Linda is a strong-willed
person with a
contemplative personality.
Although she seems tough
in the outside, her
sensitivity is clearly
noticeable.
She often place her friends’
needs before her own.
She can be reckless at
times, but her intuition
usually pulls her through
any obstacle she
encounters.
CONCLUSION
is it worth it??
IN LESS THAN 4 HOURS
OUR GAME HAS BEEN
PIRATED, ONE DAY after
our released, a BOOTLEG
VERSION OF DreadOut is
already on most of Mall in
Indonesia.

Piracy should not prevent us from


being creative. 10,000 units sold in
less than a month. Generated a
modest gross revenue around
USD$ 120K
in less than a month
CONCLUSION
REALLY IS IT WORTH IT?
Thank You

www.dreadout.com
www.digitalhappiness.net
Available now

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