BOBJ Correct Client

Selecting the Right SAP BusinessObjects BI Client Product
Based on your Business Requirements for SAP BW Customers

Ingo Hilgefort
Director, Solution Management
+1 212 444 0889
417876
Register for Upcoming Webinar
Learn How Molson Coors Enables Rapid Decision Making in a Highly Competitive
Environment with Analytics Solutions from SAP
Date & Time: Wednesday, October 10, 2012
8:00 AM Pacific, 11 AM Eastern, 4:00 PM London, 5:00 PM Frankfurt
Speaker: Alexandre Papagiannidis Rivet
SAP BI Senior Front-End Solution Designer, Molson Coors Canada
Description: Molson Coors sales representatives interact on a weekly basis with their clients, informing
them of new product launches and advising on how to generate more beer sales in a tough
competitive market. In Canada, nearly 300 sales reps depend on sales history by material
and customer to analyze their performance and make sure they hit their overall target.
Register now
© 2012 SAP AG. All rights reserved. 2

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Disclaimer
This presentation outlines our general product direction and should not be relied on
in making a purchase decision. This presentation is not subject to your license
agreement or any other agreement with SAP. SAP has no obligation to pursue any
course of business outlined in this presentation or to develop or release any
functionality mentioned in this presentation. This presentation and SAP's strategy
and possible future developments are subject to change and may be changed by
SAP at any time for any reason without notice. This document is provided without a
warranty of any kind, either express or implied, including but not limited to, the
implied warranties of merchantability, fitness for a particular purpose, or non-
infringement. SAP assumes no responsibility for errors or omissions in this
document, except if such damages were caused by SAP intentionally or grossly
negligent.

How to find the RIGHT product?

SAP BusinessObjects BI portfolio
Reporting
Monitoring
Analyze
Discover

Reporting
Reporting
 Consistent layout and format
 Repetitive usage
 Pre – designed content
 Strong distribution capabilities
 Formatted & Printable reports
 Operational reports

Monitoring
Monitoring
 Tracking corporate KPIs
 Highly visualized information
 Aggregated information
 Real-time
 Interactive
 Simple
 Mobile

Analyze
Analyze
 Changing views
 Exchange dimensions and measures
 Hierarchical reporting
 Creating calculations
 Forecasting & Planning
 Multi-dimensional data
 Mobile

Discover
Discover
 Business User focused
 Asking questions – Finding answers
 Read, Enrich, Manipulate, and Combine information
 Easy and Simple
 Uncover trends, and outliers

Reporting Monitoring
 Crystal Reports  Dashboards
 Web Intelligence  Design Studio (ZEN)
 Exploration Views
Analyze Discover
 Analysis  Explorer
 Design Studio (ZEN)  Visual Intelligence

Who creates the content?
Reporting Monitoring Analyze Discover
Crystal Reports Design Studio Design Studio
Dashboards
IT
Web Intelligence Exploration Views Analysis Explorer
Visual Intelligence
Business User

Who consumes the content?
Design Studio Design Studio Explorer
Exploration Views
Executive Dashboards
Web Intelligence Design Studio Analysis Explorer
Exploration Views Design Studio

Senior Mgmt
Dashboards
Design Studio Analysis Visual Intelligence
Explorer
Business Analyst
Web Intelligence Design Studio Analysis Office
Crystal Reports
Individual Contributor

Where is the content consumed?
Web Intelligence Dashboards Analysis Office Visual Intelligence
Crystal Reports Visual Intelligence
Web Intelligence Design Studio Analysis OLAP Explorer
Crystal Reports Exploration Views Design Studio
Web Intelligence Design Studio Design Studio Explorer
Crystal Reports Exploration Views

Guidance for SAP NetWeaver BW customers
 Customers using Web Application Designer (WAD) should adopt Design Studio as their
primary tool for creating dashboards and applications, both on the Web and on mobile
devices.
 Customers of SAP BusinessObjects Dashboards should continue with dashboards and
leverage the upcoming HTML5 functionality for on-device dashboards. Customers using
SAP BusinessObjects Dashboards on top of SAP NetWeaver BW should strongly consider
building their new dashboards in Zen.

Selecting the Right SAP BusinessObjects BI Client
… based on your audience

Design Studio Design Studio Explorer
Exploration Views
Executive Dashboards
Web Intelligence Design Studio Analysis Explorer
Exploration Views Design Studio

Senior Mgmt
Dashboards
Design Studio Analysis Visual Intelligence
Explorer
Business Analyst
Web Intelligence Design Studio Analysis Office
Crystal Reports

Reporting (Crystal Reports & Web Intelligence)

 Consume standardized reports to review operational metrics
 Receive alerts from pre-built reports and leverage information for follow up
 Use guided interactivity for filtering and selecting the right information
 Share reports with larger audience and make use of product interoperability
 Use interactive reporting capabilities to access and analyze a variety of data sources
Monitoring & Analyze (Design Studio & Analysis, edition for Microsoft Office)
 Consume and interact with information using prepared workbooks
 Analyze operational metrics inside the Microsoft Office environment
 Follow guided analysis using pre-built BI applications

Monitoring and Analyze (Design Studio & Analysis)

 Analyze corporate information to fulfill ad hoc requests from management
 Build and share Microsoft Excel and web based BI applications for guided analysis
 Use Analysis as starting point and leverage product interoperability for details
Business Analyst
 Create and edit reports without the need for IT or a report designer
Discover (SAP BusinessObjects Explorer & Visual Intelligence)

 Answer ad-hoc questions anywhere, anytime using historic and real-time data
 Search and explore information by using natural words and simple visualizations
 Access large volumes of information on-premise and on device
 Combine, enrich, manipulate, and merge information

Monitoring & Analyze (Analysis & Design Studio)

 Analyze and review corporate KPIs and measure progress towards set goals
 Share findings with upper management in form of presentations with live data
 Use actual and historical data for detailed planning scenarios to enable realistic forecasting
Senior Management
 Leverage product interoperability to share findings with other BI clients
 Analyze information on the desktop, via browser, and via mobile device
Reporting (Web Intelligence)

 Consume and change pre-delivered reports without the need for IT or a report designer
 Use interactive reporting capabilities to access and analyze a variety of data sources

Monitoring & Analyze (Exploration Views & Design Studio)

 Track and analyze company wide metrics using real-time interactive dashboards
 Leverage what-if capabilities to evaluate different planning scenarios
 Provide navigation for further analysis using product interoperability
Executive
 Analyze information on the desktop, via browser, and via mobile device
Discover (SAP BusinessObjects Explorer)

 Answer ad-hoc questions anywhere, anytime using historic and real-time data
 Search and explore information by using natural words and simple visualizations
 Access large volumes of information on-premise and on device

What’s the role of SAP BusinessObjects Design Studio (ZEN)?
 Consume and interact with information using simplified BI templates

 Analyze information on mobile devices
Executive
 Leverage BI applications for planning and forecasting scenarios

 User product interoperability to share results with other BI clients
CREATE
CONSUME
Senior
Management
 Create and customize BI applications and design guided navigations

 Leverage BI applications for planning and forecasting scenarios
IT
Business
Analyst
 Consume and interact with information using simplified BI templates

 Use pre-built workbooks with guided steps
Individual
Contributor

SAP BusinessObjects Analysis,
edition for Microsoft Office
Senior Management Business Analyst Individual Contributor
Multidimensional data analysis with

native Microsoft Office user experience
• Analyze and interact with data in

Microsoft Excel to discover, compare, and
forecast business drivers
• Create live data presentations with

Microsoft PowerPoint to share business
insights
• Create predefined workbooks for

simplified data analysis

SAP BusinessObjects Analysis, edition for OLAP
Business Analyst
Multidimensional data analysis within a

web-based environment
• Analyze and interact with data through

dedicated web client to uncover answers
to business questions
• Create workspaces for private usage or

to share business insights across the
enterprise
• Run SAP BusinessObjects Analysis,

edition for OLAP with other business
analytic solutions integrated on the same
BI platform

Preview: SAP BusinessObjects Design Studio (ZEN)
Analytical & Planning Applications
IT
Rich and Intuitive design environment

for building powerful analytical and
planning BI applications
• Leverage a large set of out-of-the-box

design components and the ability to
customize using simple scripting language
• Create applications for on-premise and

on-device using the latest technology, such
as HTML5 rendering
• Create applications optimized for SAP

NetWeaver BW and SAP HANA
This presentation and SAP’s strategy and possible future developments are subject to change and may be changed by SAP at any time for any reason without notice. This document is provided
without a warranty of any kind either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, or non-infringement.

SAP Crystal Reports
Design well-formatted, layout-focused

reports
• Create professional reports following

strict layout presentation: legal, business,
financial, and regulatory
• Build guided interactivity into reports to

enable faster decision making
• Report off any type of data source and

transform raw data into detailed data
analysis

SAP BusinessObjects Web Intelligence
Senior Management Business Analyst Individual Contributor
Ad hoc interactive reporting
• Access, analyze, format, and share

business insights, all in one tool.
• Create queries easily without the need to

engage a report designer
• Query on any type of data source with

built-in features focused on easy data
analysis

SAP BusinessObjects Dashboards
Executive Middle Management
Visualize complex data easily with

interactive dashboards
• Monitor key performance indicators

through library of rich visualizations
• Perform “what-if” scenario-based

analysis with interactive controls
• Drill into reports and analytics for further

data analysis

SAP BusinessObjects Explorer
Executive
Search relevant information and direct

exploration of data
• Answer investigative questions and

obtain facts quickly
• Self-service access to data without the

need for predefined report or query
• Automatic generated visualizations for

immediate insight on data

Visual Intelligence
Business Analyst
Provide flexibility and freedom to

understand data, personalize it, and
create beautiful content
• Combine, manipulate and enrich data

to apply it to your business scenarios
• Self-service visualizations and analytics

to tell your story
• Optimized for SAP HANA for real-time

on detailed data

… based on product capabilities

Comparing Product Capabilities
Analysis,
Crystal Analysis,
Web Edition for
Reports for Dashboards edition for SBOP Explorer Design Studio
Intelligence Microsoft
Enterprise OLAP
Office
Highly formatted reporting
Parameterized & Dynamic

Layout
Self – Service reporting /

Free form layout
Hierarchical capabilities
Data Visualization
Product Interoperability
Guided Navigation
Mobile Reporting

Comparing Product Capabilities – SAP Data Sources
Analysis,
Crystal Analysis,
Web SBOP Edition for
Reports for edition for SBOP Explorer Design studio
Intelligence Dashboards Microsoft
Enterprise OLAP
Office
SAP ECC (directly) Yes Yes Yes No No Yes* No

SAP ECC via Transient
Provider ECC 6 - EhP05 Yes Yes Yes Yes Yes No Yes
SAP NetWeaver BW
(BI Consumer Services) Yes Yes Yes Yes Yes No Yes
SAP NetWeaver BW
(Relational) Yes Yes Yes No No Yes No
SAP NetWeaver BWA
(via SAP BEx Query) Yes Yes Yes Yes Yes Yes Yes
SAP NetWeaver BWA
(directly) No No No No No Yes No
SAP HANA (directly) Yes Yes Yes Yes Yes* Yes Yes
Non-SAP Sources
Yes Yes Yes No Yes Yes No

SAP BusinessObjects BI 4.x & SAP NetWeaver BW
Hierarchical Reporting Capabilities
Crystal Web Dashboards Analysis, Analysis, SAP
Reports for Intelligence (BI4 SP04 edition for OLAP Business
Enterprise connectivity) MS Office Edition Objects
Explorer
Support for hierarchical member selection      
Support for hierarchical parameters      
Support for hierarchies in charts and crosstab   Only   

Hierarchical
Scorecard
Support for “delegated measures”      
Support for hierarchical report design      
Switching between hierarchies on the fly      
Level based member selection      
Showing Leaves only / Lowest Level of the      

hierarchy
“Expand to Level” as a configuration option      
Skipping Levels of a hierarchy      
Ranking data along hierarchies      

… based on your business requirements

Using Business Requirements – Financial Area
As Financial Manager for the West Coast Region of North America

I need to be able to analyze cost and profit center actuals towards
Middle Management the allocated budget along several dimensions. I need to be able to
see these measures along our company structures as well as
being able to compare information from several sources. I also
need to be able add my own calculation to answer on-demand
requests from senior management.
I would like to leverage the information inside Microsoft Excel, but

it also should be possible to use it in a browser.

What did we hear ?

 Use of hierarchies (cost center / profit center / company structures)
 Probably usage of BEx Query Structures
Middle Management
 Usage of Microsoft Excel and browser based access
 Creation of calculations on the fly
 Accessing multiple sources

Analysis,
Crystal Analysis,
Web Edition for
Enterprise OLAP
Office
Usage of Hierarchies
Using BEx Query

Structures
Microsoft Excel as client
Internet Browser as
client
Creating calculations
Multiple Source in one

report

Summary
 Based on the combination of requirements from the Financial Area the recommendation
would be to use
– Analysis, edition for Microsoft Office
– Analysis, edition for OLAP
– Design Studio
 Design Studio could be leverage to create a custom BI application / template for the user
audience
 For less hierarchical driven reports and a more consumer (less power user) type of audience
Web Intelligence might be an alternative

Using Business Requirements – Sales Area
The Sales Manager for Canada asked me to create a report

for his sales representatives that would allow them to see
their current sales pipeline. He mentioned that the
information needs to be available in the office, on the road,
Business Analyst
and on mobile devices.
He also stressed out that each sales representative needs to

be able to change the report “as they wish” so that they can
see the information by opportunity, product, week & month,
and other angles. Actual hierarchies are only used limited.
For him as Sales Manager for Canada, he mentioned it would

be a great value to be able to run some simple scenarios to
see how certain changes could impact the pipeline, for
example a change in the product cost or price.
Middle Management
… and he then also mentioned that sometimes people prefer

just to get an eMail with a PDF file.

What did we hear ?

 The information needs to be available on-premise (in the office), offline (on
the road), and on mobile devices
 Users need the ability to change the report and change the view on the data.
Business Analyst
 Only limited use of hierarchies
 Distribution of the reports via eMail in a PDF format is also required
 For the Sales Management some simple what-if scenarios would be a great
asset

Analysis,
Crystal Analysis,
Web Edition for
Enterprise OLAP
Office
Offline Capabilities
Mobile Reporting
Distribution via eMail

(Broadcasting)
Edit the report
Change the “view” of the

data
What-if scenarios

Summary
 Based on the combination of requirements from the Sales Area the recommendation would
be to use
– Web Intelligence
– Interactive Analysis Desktop
– Mobile BI
 What – if Scenarios will be created using SAP BusinessObjects Dashboards or Design

Studio

Using Business Requirements – Executive Area
As Executive Manager in this company I need consolidated

information, which provides me with a high-level overview on
all critical corporate KPIs. I need to be able to access this
information anytime, anywhere.
Executive
If needed I need to be able to get to the root cause and see
the detailed information.
I also can not always wait for my business analyst of IT to

send me the information when I ask them a question. It
would be good to be able to simply search for the answer by
entering my question.

What did we hear ?

 Consume highly aggregated information
 Strong data visualizations needed
Executive
 Provide the ability to drill down and navigate to detailed information when
needed
 Fast response time
 Information needs to be available via mobile device
 Allow for search and exploration

Analysis,
Crystal Analysis,
Web Edition for
Enterprise OLAP
Office
Highly Aggregated
information
Strong data visualization
Drill Down / Navigate to

detailed information
Mobile Reporting
Search & Exploration
This BI clients are not suitable for the intended audience.

Summary
 Based on the combination of requirements from the Executive team the recommendation
would be to use
– SAP BusinessObjects Design Studio
– SAP BusinessObjects Explorer
– SAP BusinessObjects Explorer for mobile devices
 In addition consider SAP NetWeaver BWA or SAP HANA for performance improvements

Different Needs Require Different Experience
Phases Audience Use Case Auditing
 Who is your audience?  What are the business requirements ?  Use SAP BusinessObjects Auditing to
track the BI activity
 What are the skills of your audience ?  What is the audience doing with the
SAP BusinessObjects BI Client
information ?  Use SAP NetWeaver BW statistics to

 How is your audience using the software How are they doing this today ? track the activity on BW
right now ?
 How is your audience using the  Leverage the information in
Selecting the Right
 Remember, software right now ? combination with the IT and BW team

for performance improvements
a business analyst in sales  Create a use case on department level,
don’t try to make one use case for all
might be different to your requirements
a business analyst in finance

Key Points to Take Home
Your BI Strategy should start with the business requirements, not with the DWH.
Start by defining your requirements and your desired outcome.
Focus on the business pain points by area. One use case after the other – not all in once
Understand your audience. Let them describe their workflow. Listen !
Remember – Your BI Strategy starts with the business requirements.. Not with the DWH

Upcoming SAP BI 4 Webinars
Molson Coors Runs Analytics Solutions from SAP

 Date Wednesday, October 10, 2012
 Time 8:00 AM PDT
 Speaker Alexandre Rivet-Papagiannidis
SAP BI Senior Front-End Solution Designer
Molson Coors sales representatives interact on a weekly basis with their clients, informing
them of new product launches and advising on how to generate more beer sales in a tough
competitive market. In Canada, nearly 300 sales reps depend on sales history by material
and customer to analyze their performance and make sure they hit their overall target

SAP Press
Reporting and Analysis with SAP BusinessObjects (2nd

Edition)
(SAP Press, 2012)
Inside SAP BusinessObjects Explorer

(SAP Press, 2010)
Integrating SAP BusinessObjects BI Platform

4.x with SAP NetWeaver
(SAP Press, 2011)
Inside SAP BusinessObjects Advanced Analysis

(SAP Press, 2010)

Thank You!
Contact information:
Ingo Hilgefort (Ingo.Hilgefort@sap.com)

Twitter: ihilgefort
Blog: www.mastering-sap-and-businessobjects.com
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Selecting the Right SAP BusinessObjects BI Client Product

Based on your Business Requirements for SAP BW Customers

+1 212 444 0889

© 2012 SAP AG. All rights reserved. 2

© 2012 SAP AG. All rights reserved. 3

© 2012 SAP AG. All rights reserved. 4

© 2012 SAP AG. All rights reserved. 7

© 2012 SAP AG. All rights reserved. 8

© 2012 SAP AG. All rights reserved. 9

© 2012 SAP AG. All rights reserved. 10

© 2012 SAP AG. All rights reserved. 11

© 2012 SAP AG. All rights reserved. 12

© 2012 SAP AG. All rights reserved. 13

Reporting Monitoring Analyze Discover

Crystal Reports Design Studio Design Studio

Web Intelligence Exploration Views Analysis Explorer

© 2012 SAP AG. All rights reserved. 14

Reporting Monitoring Analyze Discover

Design Studio Design Studio Explorer

Web Intelligence Design Studio Analysis Explorer

Exploration Views Design Studio

Design Studio Analysis Visual Intelligence

Web Intelligence Design Studio Analysis Office

© 2012 SAP AG. All rights reserved. 15

Reporting Monitoring Analyze Discover

Web Intelligence Dashboards Analysis Office Visual Intelligence

Crystal Reports Visual Intelligence

Web Intelligence Design Studio Analysis OLAP Explorer

Crystal Reports Exploration Views Design Studio

Web Intelligence Design Studio Design Studio Explorer

Crystal Reports Exploration Views

© 2012 SAP AG. All rights reserved. 16

© 2012 SAP AG. All rights reserved. 17

… based on your audience

Reporting Monitoring Analyze Discover

Design Studio Design Studio Explorer

Web Intelligence Design Studio Analysis Explorer

Exploration Views Design Studio

Design Studio Analysis Visual Intelligence

Web Intelligence Design Studio Analysis Office

© 2012 SAP AG. All rights reserved. 19

Reporting (Crystal Reports & Web Intelligence)

© 2012 SAP AG. All rights reserved. 20

Monitoring and Analyze (Design Studio & Analysis)

Discover (SAP BusinessObjects Explorer & Visual Intelligence)

© 2012 SAP AG. All rights reserved. 21

Monitoring & Analyze (Analysis & Design Studio)

Reporting (Web Intelligence)

© 2012 SAP AG. All rights reserved. 22

Monitoring & Analyze (Exploration Views & Design Studio)

Discover (SAP BusinessObjects Explorer)

© 2012 SAP AG. All rights reserved. 23

 Consume and interact with information using simplified BI templates

 Leverage BI applications for planning and forecasting scenarios

 Create and customize BI applications and design guided navigations

 Consume and interact with information using simplified BI templates

© 2012 SAP AG. All rights reserved. 24

Multidimensional data analysis with

• Analyze and interact with data in

• Create live data presentations with

• Create predefined workbooks for

© 2012 SAP AG. All rights reserved. 25

Multidimensional data analysis within a

• Analyze and interact with data through