TECHNOLOGY IN LOGISTICS MANAGEMENT

EVIDENCIA 4: SUPPLY CHAIN PLANNING

PRESENTED BY

ALMAVIVIST TEAM

Leyslie Graciela Ramirez B.

Lida Ximena Daza G.

Adrian Arbey Pretel O.

SENA-CENTER FOR MARKET MANAGEMENT, LOGISTICS AND INFORMATION

TECHNOLOGIES

REGIONAL CAPITAL DISTRICT

SHEET 1852702

April 2020
 Evidencia 4: Supply Chain Planning

Defining a supply chain is simple enough. It is a term that describes the planning,
sourcing, manufacturing, distribution, and delivery of products or services from the point
of origin to consumption. However, the details are numerous, highly varied, and difficult
for humans to manage in an efficient and profitable manner. […] A supply chain
network is comprised of many components, or supply chain nodes, that are connected
via flow paths. Inventory and products — as well as information — travel along these
flow paths to the various supply chain nodes, with the ultimate goal of ensuring that
customers’ needs are met (in the most profitable way possible).

Gaurav, R., Bhatia, P., & Durbh, M. (2015). Supply Chain For Dummies, 76.

Tenga en cuenta el siguiente vocabulario para el desarrollo de las actividades.

Keywords

The list of keywords for this evidence is as follows:

Nouns and noun phrases to include

entity to issue
network of entities to link
to send an invoice to offer
purchase order to purchase
sales order to require
retailer to ship
retail shop(store)
vendor Adjectives and adverbs
warehouse along
to store in a warehouse complicated
crucial
Verbs and word-combinations with verbs entire
to assemble interlinked
to confuse (with) multiple
to convert particular
to deliver specific
to encompass ultimate
to handle
Previous knowledge
 a) Una los actores de la cadena de suministro (1- 5) con las actividades que
realizan (a- e).

1. Supplier C

2. Producers A

3. Warehouses B

4. Distribution centers D

5. Retailers E

a. convert the materials into products

b. bring the product to the ultimate user
c. supply raw material
d. store material or products
e. deliver to the retailers

b) Match the verbs with their definitions or synonyms.

1. Match the verbs with their definitions or synonyms

2. To assemble a) To emit: to give out
3. To convert b) To try hard; to struggle
4. To encompass c) To put together, to collect
5. To include d) To transport; to send
6. To issue e) To change; to transport
7. To link f) To demand; to want; to need.
8. To offer g) To surround; to include.
9. To require h) To propose for acceptance.
10. To ship i) To compromise; to contain.
11. To strive j) To connect; to join.
 Con base a su proyecto
formativo y
enfocándose en su
producto o servicio que
comercializa, desarrolle la siguiente actividad.

1. Lea cuidadosamente el siguiente artículo sobre la cadena de suministro de Amazon y

a partir del mismo realice la actividad a continuación.

Amazon’s Supply Chain: Acting Outside the Box

I probably don’t need to tell you that Amazon is a Master of Supply Chain innovation, what with
its passionate commitment to implementing drones in the future, the use of robots and advanced
automation in its distribution centres, and the enterprise’s excursion into Uber-style logistics
services.

In fact, it seems there are almost no home-delivery markets the former online book-store won’t
try to corner, and no method it won’t try in order to do so. So diverse is Amazon’s range of
fulfillment services in fact, that it’s becoming hard to tell if the company is a retailer or a third-
party logistics provider.

Indeed, if a warehouse is a box, Amazon is fully prepared to take its operation inside the boxes
of other companies, especially if those companies are Amazon’s suppliers.

Boxes Within Boxes

Innovation is the key to supply chain excellence, and it’s something which sits at the very top of
the Amazon business agenda. For example, one of the online-retail empire’s latest moves has
been right into the warehouses of consumer goods suppliers such as Proctor and Gamble.
While it’s not uncommon to hear of vendors co-locating with customers, Amazon is reversing the
practice and operating under its vendors’ roofs. The operation works as follows: the supplier
picks products according to purchase orders from Amazon, and then moves the pallets into
Amazon’s fenced-off area of the warehouse. Here, a team of Amazon employees sorts the

products into outbound orders, packages them, and dispatches them to its customers.
The aptly named “Vendor Flex” program also creates a win-win situation for Amazon and its
supplier. Amazon doesn’t need to take up space in its own fulfillment centres with bulky items
such as diapers and tissue paper, and P&G can supply Amazon without the expense of over-
the-road transportation—the goods only move from one area of P&G’s warehouse to another.

The Incredible Value of Crumbs

So, what can we learn from the example of Vendor Flex by Amazon? How about the fact that
innovational concepts don’t have to be overly complicated in order to be brilliant? By taking
an established concept (vendor-managed inventory) and turning it on its head, Amazon is
making its entry into a new market less expensive and more practicable than it would otherwise
be.
As a final takeaway from Amazon’s supply chain mastery, consider this: The company is selling
consumer staples; commodities for which online demand is actually very low. Few consumers
are currently attracted to online purchases of household consumables.

So why is Amazon going to the trouble of picking up crumbs in this particular market?

Here’s the reason … even though American shoppers buy only 2% of their consumer staples
online, that tiny portion of volume amounts to somewhere around $20 billion. Sometimes then,
leveraging your supply chain to pick up small slivers of business can be a way to boost revenue
considerably—especially if those small slivers are in big markets.

4 Best-in-Class Supply Chains To Watch and Learn From | Logistics Bureau Blog. (s. f.). Recuperado 23 de julio de
2018, de https://www.logisticsbureau.com/4-best-in-class-supply-chains-to-watch-and-learn-from/

a. Diligencie la información en la tabla teniendo en cuenta la lectura sobre la cadena de

suministro de la compañía Amazon.

According to the article, why is Amazon a Master of

Supply Chain? its commitment to technology to create
robots and drones, in distribution centers
without forgetting uber-style services
What types of fulfillment services does Amazon have?
What is the key to supply chain excellence in Amazon?
What is Vendor Flex by Amazon? Explain.
What is going to be Amazon in a few years?
Amazon handles such a high range of services that it is
difficult to know if it is a retailer or an external provider.
the point is that they revolutionized the supply chain
issue
the market strategy that amazon had is intended to
benefit both the supplier and the customer
Amazon will put its customers first above all
Going To Grammar

Haciendo uso del material de formación desarrolle los siguientes ejercicios para afianzar
su conocimiento en este tema gramatical.

Recordemos la estructura.

a) Escriba la oración afirmativa teniendo en cuenta el verbo y el auxiliar

going to.

1. Our customer is going to (purchase) the new product from our

stores.
2. The provider is going to (ship) the product to the distribution
centres.
3. Suppliers are going to (deliver) raw materials to produce the new
artefact in our company.
4. The distributors are going to (implement) new transportation
modes to deliver the products to different places.

b) Escriba una oración afirmativa o negativa a partir de la imagen que allí

 se presenta y el going to
Consumer

Retailer

Warehouse
Supplier

1. I'm going to the retailer in the morning.

2. My brother will not go to the Warehouse tomorrow.
3. Tomorrow I will go to Bogota where the new supplier
4. My mother is a consumer at the corner market and will not go because
she is ill.

c) Teniendo en cuenta su proyecto formativo y enfocándose en su

producto o servicio que comercializa describa la cadena de suministro
en un párrafo de 10 (renglones) renglones haciendo uso del tiempo
verbal Going To.
Para escribir este párrafo tenga en cuenta las materias primas que se
van a necesitar para crearlo y cómo esas materias primas se van a unir
para formar el producto final. De igual forma, investigue que tipo de
transporte se va a usar para que ese producto llegue a los
consumidores.
I'm going to distribute cotton hammocks to Miami.

I am going to ask our processors and suppliers a greater distribution of materials with

greater agility to market a product for a global market The great variety of hammocks

and the autonomy of the manager allow the offer to be adapted to the preferences of

international consumers. Marketing a current product, 100% Colombian. For the

transportation of this our supplier will deliver to our manufacturers by land the raw

material for this. And to export I will, send via area to our client.