Professional Documents
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Healthbridge - Content Calendar - Aug-Oct
Healthbridge - Content Calendar - Aug-Oct
Calendar
August-
Blog #1:
Key Points:
Discuss common lifestyle habits as well as other common causes of both acute
and chronic back pain.
What are some things (genetic or habitually) that could predispose you to back
pain?
Ways to treat or prevent back pain, including chiropractic care.
Call-to-action
Source: https://www.aurorahealthcare.org/patients-visitors/blog/10-lifestyle-changes-help-
prevent-lower-back-pain
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Blog #2:
Key Points:
Define posture screening, and the effects that both bad and good posture can
have on your health and wellness as well as pain levels.
What kind of assessments can be used for posture screenings, and how do they
work?
What are some benefits of posture assessments, and how can they benefit you?
Who can benefit from a posture screening?
Call-to-action
Sources: https://www.fireandearthuk.com/blog/2017/6/22/what-is-a-postural-
assessment#:~:text=What%20is%20a%20postural%20assessment,are%20causing%20pain
%20and%20discomfort.
(Do not mention Fire and Earth specifically, this source is for informational
purposes only)
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September-
Blog #1:
Key Points:
Back to school season can lead to an increase in need for chiropractic care. Here
are some things that could affect your health and wellness to be on the lookout
for this back to school season:
Heavy backpacks causing back pain, “tech neck” or pain from sitting at a desk
looking down all day, an increased exposure to pathogens, decrease in sleep,
and an increase in stress.
What are some things parents and children can do to combat these back to
school risks?
Call-to-action
Sources: https://www.drlaurenlove.com/chiropractic-tips-for-the-back-to-school-season/
https://completechirosouthhills.com/2017/09/05/7-back-school-tips-overall-wellness-
chiropractic-health/
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Blog #2:
Key Points:
Discuss the use of X-rays in chiropractic practice, when they are necessary and
when they may not be.
What are the benefits of an x-ray? What are the risks? / Why are they not always
done?
Health bridge offers onsite x-rays, discuss who this may be a major benefit for.
Call-to-action.
Source: https://idealspine.com/without-x-rays-many-chiropractors-are-missing-
the-bigger-picture/
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October-
Blog #1:
Key Points:
Lots of people are afraid of the chiropractor, based on stories, or
misconceptions. Discuss chiropractic myths, and the converse truth surrounding
many of those myths including but not limited to: fear of pain with adjustments
or fear adjustments are unsafe, being too young or too old to go to a
chiropractor and fear of becoming dependent on a chiropractor.
Why are some people afraid of going to a chiropractor?
Why should they not be afraid?
Call-to-action
Source: https://stanlickchiropractic.com/dear-people-scared-of-chiropractors/
Blog #2:
Key Points:
Many people believe if they can crack their back themselves, there is no need to
see a chiropractor. However, most people are not trained in cracking and this
could ultimately be dangerous.
Explain differences in self and professional adjustments.
Advise at-home corrective exercises rather than “cracking.”
Call-to-action
Sources: http://www.parkavenuespine.com/2013/09/chiropractor-self-cracking/#.XtZtK55Ki9Y
https://livewellmichigan.com/corrective-exercises
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