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  • Marketing Plan: Projected Cost To Date: Actual Cost To Date

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    Xavi Cuellar
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    The marketing plan outlines various marketing campaigns and their projected vs. actual costs. It includes national and local marketing, public relations, content marketing, social media, advertising, web development, market research, sales campaigns, and other expenses like premiums and branding. The total projected cost was $1,800 but the actual cost came out to $3,050 due to higher than anticipated expenses for local marketing, in-store marketing, and sponsorships.

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    Platilla para plan de MKT

    Original Title

    IC-Marketing-Plan-1-8609

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    The marketing plan outlines various marketing campaigns and their projected vs. actual costs. It includes national and local marketing, public relations, content marketing, social media, advertising, web development, market research, sales campaigns, and other expenses like premiums and branding. The total projected cost was $1,800 but the actual cost came out to $3,050 due to higher than anticipated expenses for local marketing, in-store marketing, and sponsorships.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    17 views15 pages

    Marketing Plan: Projected Cost To Date: Actual Cost To Date

    Uploaded by

    Xavi Cuellar
    The marketing plan outlines various marketing campaigns and their projected vs. actual costs. It includes national and local marketing, public relations, content marketing, social media, advertising, web development, market research, sales campaigns, and other expenses like premiums and branding. The total projected cost was $1,800 but the actual cost came out to $3,050 due to higher than anticipated expenses for local marketing, in-store marketing, and sponsorships.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    of 15

    MARKETING PLAN

    Projected Cost to Date: $ 1,800.00

    Actual Cost to Date: $ 3,050.00

    CAMPAIGN TYPE OBJETIVO TARGET AUDIENCE CLICKS / RESPONSE

    National Marketing

    Banner Ads

    Local Marketing

    Newspaper

    In-Store Marketing

    POP

    Public Relations

    Public Events

    Sponsorships

    Press Releases

    Webinars

    Conferences

    Client Events

    Content Marketing

    Sponsored Content

    Landing Page
    White Papers / ebooks

    Social Media

    Twitter

    Facebook

    Pinterest

    Instagram

    Google+

    LinkedIn

    Online

    Blog

    Website

    Mobile App

    Mobile Alerts

    Email Newsletter

    Advertising

    Online

    Print

    Outdoor

    Radio

    Television

    Web
    Development

    Pay-Per-Click Marketing

    SEO

    Market Research

    Surveys

    Impact Studies

    Sales Campaigns

    Campaign A

    Campaign B

    Campaign C

    Campaign D

    Campaign E

    Other

    Premiums

    Corporate Branding

    Business Cards

    Signage
    * Enter date of first Monday e
    Q1
    JA
    N
    WEIGH PROJECTE ACTUAL
    NOTES
    T D COST COST
    $ 300.00 $ 1,750.00
    SUBTOTAL SUBTOTAL
    $ 150.00 $ 1,750.00

    $ 150.00

    $ 1,500.00 $ 1,300.00
    SUBTOTAL SUBTOTAL
    $ 600.00 $ 500.00

    $ 400.00 $ 200.00

    $ 500.00 $ 600.00

    $ - $ -
    SUBTOTAL SUBTOTAL

    $ - $ -
    SUBTOTAL SUBTOTAL
    $ - $ -
    SUBTOTAL SUBTOTAL

    $ - $ -
    SUBTOTAL SUBTOTAL

    $ - $ -
    SUBTOTAL SUBTOTAL

    $ - $ -
    SUBTOTAL SUBTOTAL
    $ - $ -
    SUBTOTAL SUBTOTAL

    $ - $ -
    SUBTOTAL SUBTOTAL

    $ - $ -
    SUBTOTAL SUBTOTAL
    rst Monday each month
    Q2
    FE MA AP MA
    B R R Y
    Q3
    JU JU SEP
    AUG
    N L T
    Q4
    OC DE
    NOV
    T C

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