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Sample Pitchdeck PDF
Sample Pitchdeck PDF
NDALEM INDONESIA
PT. NDALEM VALUE CREATION INDONESIA
NDALEM INDONESIA
2013 2015
Jl. Kauman 32 Jogja Jl. Bhayangkara 23, Jogja
NDALEM BOENBEANS
Reguler : 26 Varians 6 Varians
Concept: Concept:
Brings Indonesian Taste Single Origin Chocolate
Story and Experiences Direct trade to farmer
through chocolate bar Social Impact Chocolate
OUR TEAM
Production
Rp. xxxx
Manpower 800
Operational &
Rp. xxxx
600
Marketing
400
Production
Rp. xxxxx
Cost 200
xx% 0
Legal Documents:
PT, NIB, SIUP, TDP, TDI, PIRT, MUI Halal, KI Merek, GS1 Barcode ISO 9001: 2015 Manajemen Mutu
COMPETITOR & POSITIONING
BOENBEANS
Value Preposition
1.000.000.000
900.000.000 869.978.000
845.539.000
800.000.000 774.961.000
700.000.000
605.634.000
600.000.000
500.000.000
400.000.000
328.891.000
300.000.000
200.000.000
134.535.862
94.483.251 100.442.397
100.000.000 58.744.122
26.721.960
0
2013 2014 2015 2016 2017
Revenue Profit
85gr, 50gr
RESELLER, ETC Partners 32.105.000 XX %
17gr, 7 gr
Premium
EXPORT Singapore 108.992.500 XX %
Cacao Bean
963.730.800
INVESTMENT FOR SCALE UP
year 2019 2021
investment Pre Series : xxx million Series A : xxx Billion
Marketing Expert
Marketing Expert
team Production Expert
Production Expert
development Production Team
Production Team
Post Harvest Team
innovation
products
DISTRIBUTION STRATEGY
Current Distribution : 1200 bars / month Potential Distribution : 2300 bars / month
Monthly Subscriptions
1 Cafe
B to B National Superindo, R&B, Hero,
1 Partner for Other Brand
Foodmart, Healthy Food Store
Cafe
Reseller 2 Partners
Bakery
B to B
Hotel
Restaurant
PROJECTION PLANNING
Year 2015 2016 2017 2018 2019 2020 2021
Target Market Reseach Trial Market Trial Market Local Market Local Market Java National
(IDR)
Revenue/month 2.000.000 11.250.000 15.500.000 22.500.000 37.500.000 87.500.000 375.000.000
Production/month 80 450 620 900 1500 3.500 15.000
Pipeline Distribution Research Store Store Store Store Store Store
Online Online Online Online Online Online
Gift Shop Gift Shop Gift Shop Gift Shop
B2B B2B B2B B2B
Event Event Event Event
Hypermartket Hypermartket Hypermartket
Supermarket Supermarket Supermarket
Reseller Reseller Reseller
Monthly Monthly
Subscription Subscription
Export Trial
NDALEM INDONESIA CONTACT