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BUSINESS ASK FOR AN E-BROCHURE

ANALYTICS
Among top 10 Analytics institutes
in India 2018 by Analytics India
Magazine

PROGRAM HIGHLIGHTS

• Learn using Active learning

• 20 industry level case studies
• Learn tools: Python, R, Tableau & SQL
• Learning Machine learning Algos
www.proschoolonline.com
 MAJOR AREAS FINANCIAL
ANALYTICS
EMPLOYING
BUSINESS Credit Scoring, Risk based pricing, Fraud
Detection and Prediction, Recovery
ANALYTICS Management, Loss Forecasting,
Risk Profiling, Portfolio Stress Testing.
PROFESSIONALS
RETAIL
Customer Analytics, Merchandizing
Analytics, Store Operations, Inventory
Analytics, Market Spend Optimisation
WEB
ANALYTICS
Click Analytics, Customer Life cycle
Analytics, Social Media Analytics,
Sentiment Analytics, Online Traffic
Analytics, Conversion Analytics.
MARKETING
Segmentation, Marketing Mix
Optimization, Competitor Analysis,
Channel Analysis, Sales Performance
Analysis, Campaign Analysis, Sales
Pipeline Reporting.
CUSTOMER
ANALYTICS
Loyalty Analytics, Customer Life Time
Value, Propensity Analytics, Churn
Analytics, Customer Segmentation,
Cross- Sell or Up sell Models.
HUMAN
RESOURCES
Recruitment Analytics, Compensation
Analytics, Talent Analytics, Training
Analytics, Retention Analytics,
Workforce Analytics.
 MCKINSEY A N D C O M PA N Y MAJOR
B O S T O N C O N S U LT I N G G R O U P ORGANIZATION
M O R G A N S TA N L E Y EMPLOYING
MICROSOFT BUSINESS
CITIBANK ANALYTICS
CAREER PATH OF A
BUSINESS ANALYST ICICI BANK
PROFESSIONALS
AIRTEL
Entry Level
Business Analyst VODAFONE
INR 5,00,000
WA L M A R T
Mid-Management
Data Scientist AMAZON
INR 14,00,000
LIC
Leadership
Senior / Lead Data Scientist
INR 25,00,000
• Certification from IMS Proschool and NSDC - an initiative of Ministry
of Skill Development, Govt. of India.

• Our course will help you turn data into insights and hence
implementable action with the help of techniques from statistics
and data mining.

• A four-months hands-on course revolving around data sets and case

studies.

• Get an understanding of Big Data, Hadoop, Web Analytics and

Mobile BI.

• A Comprehensive Program which involves tools, techniques and

application.

• Our techniques (Regressions, Time Series, Classification,

Clustering) cover 90% of the techniques used within the industry.
• Our tools (Python along with R, Tableau and SQL cover 83% of the
tools used within the industry.
• Our Applications (Finance, Retail and Telecom) cover more than
75% of the domains that use Business Analytics.
 COURSE CONTENT
Statistical Techniques - Different types of data,
Frequency Distributions, Measures of central tendency and
dispersion, Skewness and Kurtosis, Basic Probability,
Conditional Probability, Normal Distribution, Central Limit
Theorem, Sampling Methods, P-value, Types of errors, Power
of the test, Point and interval estimation, Hypothesis Testing.
Python - Introduction to Python, Software Installation-
Python, Anaconda, Basic Python, Variables, Variables
Assignment, Strings, List, List as Stack, Dictionary, Tuples,
Sets,Frozen Sets, Operators, Conditional Statements, Loops,
Functions and Methods, Libraries in Python - Pandas, Scikit
Learn, Numpy, MatplotLib. Reading and Writing files,
R - Reading and writing data in R, Vectors, Frames and
Subsets,Code Writing and R code Debugger, Managing and
Manipulating Data, Creating Charts.
Regression - Simple and Multiple Linear Regression -
Covariance and Correlation, R2 and Adjusted R2, ANOVA,
Interpretation of coefficients, Dummy Variables, Residual
Analysis, Outliers, Regression model building,
Heteroscedasticity, Serial correlation, Multicollinearity
Logistic Regression: Assumptions, Logistic Function,
Chi-Square, Classification Table, Interpreting Coefficients,
Dependent Variable Prediction, Hosmer Lemeshow test,
Kolmogorov Smirnov statistic and chart.
Forecasting (Time Series) - Principles of forecasting, Time Series,
Causal Models, Types of forecasting methods and their characteristics,
Moving Average, Exponential Smoothing, Trend, Seasonality, Cyclicity,
Arima.
Data Mining Techniques -
Classification - Basic concepts, Decision Tree Induction, Random
Forest, KNN Bayes Classification Methods, Model Evaluation &
Selection, Clustering - Partitioning Methods, Hierarchical Methods,
Density-Based Methods, Grid-Based Methods, Evaluation of
Clustering, Kmeans method.
SQL - Terminologies – Records, Fields, Tables, Introduction to data-
base, Introduction to SQL, SQL Syntax, SQL data Types, SQL Operators,
Table creation in SQL- Create, Insert, Drop, Delete, and Update, Table
access & Manipulation, Select with Where Clause (In between, logical,
operators, wild cards, order, group by), Concepts of Join – Inner, Outer
Tableau - Extracting data into Tableau, Data Preparation, Dimensions,
Transformation of variables, Creating Views, Working with charts,
Exporting visualizations
Excel Proficiency - Formatting of Excel Sheets, Use of Excel
Formula Function , Advanced Modeling Techniques, Data Filter and Sort,
Charts and Graphs, Table formula and Scenario building, look ups, pivot
tables. (This module will be available online)
 Should •
•
Business Analytics is one of the highly paid jobs in the market today.
The global Business Analytics industry is a USD 100 billion market growing at a
you CAGR of 9%.

do
• Huge and Global demand for Business Analytics Professionals.
• You are a working professional who wants to supplement his / her skill sets by learning
this •
advanced tools and techniques to perhaps make a job-shift.
You are a student who wants to start a career in Business Analytics.
Course? • You want to build a strong foundation to get in to top B-Schools like Praxis, IIM’s, ISB.

PG IMS Proschool also offers a comprehensive and yet affordable program in Data Science.
Diploma The program has an employment-oriented approach and is based on a detailed research of companies’
requirements. It prepares Students for roles like Business Analyst, Data Analyst and Data Scientist and is
in Data available in full time and part time modes.

Science
Highlights of the Program

• Government Approved PG Diploma

• Practical training and projects
• Hands-on experience with different algorithms/concepts through case studies
• 100% placement assistance
• Flexible learning options
Classroom Business Analytics
• 4 Months program
• Get trained by Industry experts
• Work with at least two data
sets per topic besides real –life
case studies
•
•
Online study material
Innovative hands on Learning
Methodology
• Regular Assessments
Certification from NSDC
Additional Certifications
* NSE Academy certification exam fees are exclusive of the program fee
Live Virtual Business Analytics
• Audio – Video enabled
“Live & Interactive training
program”
•
•
Learn from Industry experts.
Numerous Data Sets and
•
Real – Life Case Studies
Clear your subject doubts
face-to-face with experts
• Get recorded sessions for
future reference.
• 90 hrs training program
• Regular Assessments
Business Analytics Certification
from NSE Academy
Online Training – Self study
• Online reading material Training
• Pre – Recorded Video
Sessions by Industry Experts Programs
• Numerous Data Sets and
Real – Life Case Studies
&
• 50 hrs of a blend of tools
and techniques
Certification
• Question & Answer forum
for solving your doubts
• 4 hrs Live doubt solving
session.
• Regular Assessments
 IMS Proschool is an initiative of IMS learning Resources Pvt. Ltd, an organization engaged in training and

About mentoring students for the last 40 years. IMS Proschool offers certification & training programs in Financial
Modeling, Chartered Financial Analyst, Certified Financial PlannerCM, Chartered Institute of Management

Us
Accountants, Digital Marketing, Financial Services, and of course, Foundation & Business Analytics.

IMS Proschool along with its parent organization has trained more than 3 lakhs candidates for different
competitive exams and professional courses.

Proschool itself has trained over 20000 professionals from well known organizations like State Bank of India,
Bank of India, UTI, Kotak Group, ICICI Group, Sundaram BNP Paribas and Citibank to name a few.

Mumbai - Andheri - 9619207323 | Mumbai - Thane - 8879998784 | Mumbai - Sion - 9619207323 |

Navi Mumbai - 9967203387 | Pune - 9769162050 | Bengaluru - MG Road - 9008966113 |
Bengaluru - Jayanagar - 9008418304 | Chennai - 9884909158 | Hyderabad - 9701233472 | Kochi - 96456 29999 |
Delhi - Nehru Place - 9871878870 | Delhi - Preet Vihar - 9773987642 | Delhi - Pitampura - 8929762012
| Gurgaon - 9971414355 | Online - 9892517572

www.proschoolonline.com